• Title/Summary/Keyword: 화장품 산업

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The Effect of Well-being Disposition and Appearance Concern on Cosmetic Purchase Intention and Brand Loyalty for Elderly Women (노년 여성의 웰빙 성향과 외모관심도가 화장품 구매의도 및 충성도에 미치는 영향)

  • Hong, Byung-Sook;Cho, You-Hyun;Baik, In-Sun;Lee, Eun-Jin;Park, Sung-Hee;Kwon, Yoo-Jin
    • Journal of the Korean Society of Clothing and Textiles
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    • v.30 no.12 s.159
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    • pp.1778-1787
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    • 2006
  • Appearance concern of elderly women has been rapidly increasing with the expansion in aesthetic desire for growing old gracefully and pursuing a healthy and qualitative life. In this regard, the cosmetic industry has great possibilities and it is necessary to develop actively elderly women-oriented silver marketing. The purpose of this study was to review well-being disposition and appearance concern of elderly women. Furthermore, this study investigated the influence of well-being disposition and appearance concern on cosmetic purchase intention and brand loyalty. The sample of this research consisted of 209 elderly women over 55, which was selected from Seoul and the metropolitan area. Frequency analysis, factor analysis, the analysis of confidence level and regression analysis were used for the data analysis using SPSS. The study results showed that the factor of well-being disposition for elderly woman can be classified into an environment-oriented factor, an life satisfication factor and a physical health factor. In addition, the factor of appearance concern can be classified into 3 factors: serious consideration of appearance, appearance care and skin care. Among these factors, the physical health factor of well-being disposition and the factor for serious consideration of appearance related to appearance concern had effects on cosmetic purchase intention, which fumed out to be a potent influence on brand loyalty.

Development of Metal-free Pump and Uni-material Packaging for Cosmetics to Improve Recycling (재활용성 향상을 위한 화장품용 메탈프리 펌프 및 유니소재 패키징 개발)

  • Sang Kyu, Ryu;Ho Sang, Kang;Jae Young, Oh
    • KOREAN JOURNAL OF PACKAGING SCIENCE & TECHNOLOGY
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    • v.28 no.3
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    • pp.171-174
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    • 2022
  • Cosmetic packing materials tend to be difficult to recycle when discarded due to the cosmetic industry's pursuit of aesthetics, functionality, and high value-added design. Pump packaging, which is widely used for the good preservation and discharge of cosmetics contents, is difficult to be separated and recycled because of a metal spring, which is in charge of pump resilience. In this study, a polypropylene spring was developed to replace the existing metal spring to improve the recyclability of the pump packaging for cosmetics, and was uni-materialized by applying to the cosmetic packing materials with 0.2 ml of discharge amount. In addition, performance test was conducted to verify the equivalence with the existing metal spring pumps as grounds for the commercialization of metal-free uni material pump packaging. The decompression leak test showed no leakage and displayed 14.8~17.5 N of pressing strength, 2.3~8.8 % of deviation in dispensing volume, and 4 occasions of pumping for initial discharge.

Anti-aging effects from extracts of Aurelia aurita (보름달물해파리 추출물의 항노화 효과)

  • Seo, Hyo-Hyun;Cho, Moon-Jin;Lee, Jin-Hyeong;Lee, Jeong-Hun;Kim, So-Jung;Lee, Gun-Sup;Lee, Taek-Kyun;Moh, Sang-Hyun
    • Proceedings of the KAIS Fall Conference
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    • 2012.05a
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    • pp.274-277
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    • 2012
  • 지구온난화의 폐해 중 하나인 해파리의 대량증식은 환경 생태계에 좋지 않은 영향을 미치고 있고, 또한 과도한 개체수는 원할한 처리가 곤란해 많은 문제점을 초래하고 있는 실정이다. 이러한 해파리의 생산적이고 효율적인 개선방안으로 단순 가공식품 뿐만 아니라 해파리의 추출을 통해 산업적으로 활용가능한 기능성 화장품원료로의 응용가능성도 고려해 볼 수 있을 것이다. 따라서 본 연구는 보름달물 해파리 유래 추출물의 기능성 화장품 원료로서의 안전성 및 유효성을 규명하였다. 인간피부섬유아세포에서의 세포독성, 주름 개선 효과와 관련된 procollagen 발현양의 증가 및 노화로 증가되는 SA-${\beta}$-Gal 효소의 활성을 염색을 통하여 확인하였고, 항노화 화장품 신소재로서의 사업화 가능성을 확인 할 수 있었다.

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A Study on Actual Conditions and Channels of Training for Beauty Counsellors in Charge of Door-to-Door Cosmetics Sales (방문판매 화장품 뷰티카운셀러들의 교육경로와 실태에 관한 연구)

  • Hwang, Hea-Ju;Lim, Jin-Sook
    • Journal of the Korea Computer Industry Society
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    • v.8 no.4
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    • pp.269-280
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    • 2007
  • The study aimed at examining ideas about specialty and general job satisfaction among beauty counsellors in charge of door-to-door sales and at considering current channels of practical education concerning products for beauty counsellors, its actual conditions, and correlation with the amount of sales in order to help cultivate a competitive beauty counsellor for the future. To find out general properties of subjects, both frequency and percentage were estimated. And in order to examine counsellors' understanding of channels and realities of their education and their working conditions, educational contents on practices, and educational methods and need, $x^2$(Chi-square) test, frequency analysis, t-test, and one-way ANOVA were carried out. The results can know as follows that beauty counselling in charge of cosmetics sales is a profession to need expertise and so no.

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Effects of Shopping Orientation and Store Attributes on Impulse Buying Behavior for Cosmeceuticals (기능성 화장품 충동구매행동에 대한 소비자 쇼핑성향과 기능성 화장품 점포속성의 영향)

  • Park, Eun Joo;Kim, Yu Mi
    • Fashion & Textile Research Journal
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    • v.17 no.6
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    • pp.932-941
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    • 2015
  • An aging population and increasing consumer demand for high-quality and innovative new products are key drivers for growth in the cosmeceutical industry. Cosmeceuticals are defined as products with biologically active ingredients that have a measurable effect on the user. This study explored the effects of shopping orientation and store attributes on impulse buying behavior for cosmeceuticals. We obtained 437 usable questionnaires from university students who had purchased cosmeceutical products. Data analysis was conducted using confirmatory factor analysis and structural equation modeling analysis via AMOS 18.0. The findings were: 1) hedonic shopping orientation and convenience shopping orientation had positive effects on product efficacy and promotion of the cosmeceutical store 2) brand shopping orientation had a positive effects on store atmospheric, skin care service, and brand of the cosmeceuticals store and 3) product efficacy and promotion of store attributes had a direct effect on impulse buying behavior for cosmeceuticals. Consumers who tended to enjoy the shopping to refresh themselves and to experience convenient shopping were likely to purchase cosmeceuticals impulsively, which mediated by the store attributes (product efficacy and promotion). Therefore, we confirmed partly causal relationships among the shopping orientation, store attributes, and impulse buying behavior of cosmeceuticals. Both managerial and theoretical implication for practitioners and researchers were discussed for managing product information more efficiently along with promotion strategies to trigger cosmeceuticals consumers in the context of shopping.

Customer Satisfaction Analysis for Global Cosmetic Brands: Text-mining Based Online Review Analysis (글로벌 화장품 브랜드의 소비자 만족도 분석: 텍스트마이닝 기반의 사용자 후기 분석을 중심으로)

  • Park, Jaehun;Kim, Ye-Rim;Kang, Su-Bin
    • Journal of Korean Society for Quality Management
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    • v.49 no.4
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    • pp.595-607
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    • 2021
  • Purpose: This study introduces a systematic framework to evaluate service satisfaction of cosmetic brands through online review analysis utilizing Text-Mining technique. Methods: The framework assumes that the service satisfaction is evaluated by positive comments from online reviews. That is, the service satisfaction of a cosmetic brand is evaluated higher as more positive opinions are commented in the online reviews. This study focuses on two approaches. First, it collects online review comments from the top 50 global cosmetic brands and evaluates customer service satisfaction for each cosmetic brands by applying Sentimental Analysis and Latent Dirichlet Allocation. Second, it analyzes the determinants that induce or influence service satisfaction and suggests the guidelines for cosmetic brands with low satisfaction to improve their service satisfaction. Results: For the satisfaction evaluation, online review data were extracted from the top 50 global cosmetic brands in the world based on 2018 sales announced by Brand Finance in the UK. As a result of the satisfaction analysis, it was found that overall there were more positive opinions than negative opinions and the averages for polarity, subjectivity, positive ratio, and negative ratio were calculated as 0.50, 0.76, 0.57, and 0.19, respectively. Polarity, subjectivity and positive ratio showed the opposite pattern to negative ratio, and although there was a slight difference in fluctuation range and ranking between them, the patterns are almost same. Conclusion: The usefulness of the proposed framework was verified through case study. Although some studies have suggested a method to analyze online reviews, they didn't deal with the satisfaction evaluation among competitors and cause analysis. This study is different from previous studies in that it evaluates service satisfaction from a relative point of view among cosmetic brands and analyze determinants.

Case Study on Amorepacific : Focusing on Analysis of Competitive Advantage through Diamond Model (아모레퍼시픽에 대한 사례연구: 다이아몬드 모델을 통한 경쟁우위 분석을 중심으로)

  • Shin, You-jin;Park, Sang-hyeon
    • Journal of Venture Innovation
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    • v.4 no.2
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    • pp.43-55
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    • 2021
  • Based on the modifier 'K', the Republic of Korea has been drawing attention from around the world in various fields. Therefore, if you look at a representative field, it can be called the beauty, that is, the cosmetics industry. In particular, paying attention to the fact that interest in appearance has been increasing in recent years, regardless of age or gender, we intend to explore ways to create competitiveness in the industry. In particular, from this perspective, we tried to deal with the company case of AMOREPACIFIC, one of Korea's leading cosmetic companies, and seek the direction of development through analysis of corporate competitiveness. Therefore, as an analysis method for this study, we tried to subdivide and examine the factors that have been possible for a company to succeed using the diamond model of Michael Porter. Based on the factors derived after that, we intend to present the direction for the company to discharge in the future.

A Study on Satisfaction with Cosmetics and Beauty Education Programs for Youth: Focusing on Gwangju Metropolitan City's "Safety Use Education for Youth Cosmetics" (청소년을 위한 화장품 및 미용 교육프로그램 만족도 연구 - 광주광역시 '청소년 화장품 안전사용교육'을 중심으로 -)

  • Oh, Seo Hyun
    • Fashion & Textile Research Journal
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    • v.26 no.1
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    • pp.99-109
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    • 2024
  • This study aimed to assess the satisfaction levels of adolescents with beauty programs, investigate the factors influencing them, and present foundational insights for designing cosmetics and beauty education initiatives tailored to adolescents. Specifically focusing on the "Safety and Use Education for Youth Cosmetics" program implemented in Gwangju Metropolitan City, it examined the satisfaction of participants, including students, instructors, and school teachers involved in the education. The study was based on action research, a qualitative methodology. The conclusions are as follows: First, participants gained knowledge and information encompassing various aspects of cosmetics, such as types, expiration dates and usage span, face wash and skin types, shampooing methods, scalp care, role and significance of sunscreen, skin trouble management, and identification of skin type, through cosmetic education programs. Second, participants learned about techniques such as eyebrow trimming, eyebrow shape correction, facial contour correction, skin blush supplementation, color makeup, personal color, and tattooing. Third, there is an urgent need to develop different educational teaching resources suitable for implementation across elementary, middle, and high schools. Fourth, it is necessary to cultivate higher-quality instructors in this digital age. Fifth, it is crucial to explore new methods of delivering beauty education to adolescents. We hope the insights gleaned from this study will serve as useful foundational data, albeit modest, fostering new beauty trends amidst the challenging landscape of youth education.

스킨케어 소재

  • 최태수
    • Fiber Technology and Industry
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    • v.8 no.2
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    • pp.110-119
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    • 2004
  • 최근 우리의 생활 문화수준이 향상되면서 건강에의 관심이 증대되고 있으며, 환경오염 등의 문제로 인한 건강 불안이 청결, 쾌적한 삶의 추구로 이어지고 있다. 이에 식품, 화장품 등의 분야에서 건강기능성 제품이 많이 개발 상품화되어 지고 있고, 소비 또한 날로 증가되고 있다. 이러한 소비자의 요구는 섬유제품에도 반영되어, 관련 상품들이 개발되어 지고 있다. (중략)

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친환경농업 - 누에를 이용한 사료첨가용 천연항생제 개발

  • Kim, Seong-Ryeol
    • 농업기술회보
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    • v.51 no.1
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    • pp.44-45
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    • 2014
  • 앙잠이 새로운 고부가가치 산업으로 주목받고 있다. 누에가루, 동충하초, 실크화장품 등 기능성 앙잠으로 새로운 소비시장을 개척하고 있다. 이와 더불어 국립농업과학원에서는 가축 사료첨가용 항생제 대체재 개발을 목적으로 누에 면역반응 유도기술을 이용해 강력한 천연항생물질을 지닌 누에를 생산했다. 이로써 닭의 스트레스를 낮추고 면역력과 생산성을 높일 수 있는 누에분말 천연항생제를 개발하였다.

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