• Title/Summary/Keyword: 협력적 소비

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Intention to Participate in Collaborative Consumption as Providers and Users (제공자 및 사용자로서의 협력적 소비 참여의도에 관한 연구)

  • Hwang, Hyesun;Kim, Jee Hye;Kim, Kee-Ok
    • The Journal of the Korea Contents Association
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    • v.18 no.3
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    • pp.19-33
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    • 2018
  • Collaborative consumption was suggested as a new paradigm of consumption and business model that focuses on sharing and using resources to reduce the risks of resource depletion and environmental impact. Individual consumers carry out a role not only as users but also as providers for collaborative consumption. In the present study, the authors investigated consumers' intention to participate in collaborative consumption both as providers and users. The effects of perceived benefit of collaborative consumption, subjective norms and ease of participation on the intention to participate in collaborative consumption were analyzed. The perceptions on benefits and subjective norms were relatively high, while the perception on ease of participation was relatively low. The effects of subjective norms and ease of participation on the intention to participate in collaborative consumption were significant. The result shows that support from one's reference group and the perception on ease of participation have significant positive effects on the intent to participate in collaborative consumption. Therefore, communication strategies for developing a positive consumer attitude and a social consensus about the necessity of collaborative consumption are needed.

Development and Effect of Cooperative Consumption Education Program Using Design Thinking in Home Economics Education: Focusing on the Improvement of Cooperative Problem Solving Competency of Middle School Students (디자인씽킹을 활용한 가정교과 협력적 소비 교육 프로그램의 개발 및 적용 효과: 중학생의 협력적 문제해결 역량 향상을 중심으로)

  • Kim, Seon Ha;Park, Mi Jeong
    • Journal of Korean Home Economics Education Association
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    • v.33 no.3
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    • pp.85-105
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    • 2021
  • The purpose of this study is to develop and implement cooperative consumption education programs using design thinking in middle school home economics education classes to understand the impact on students' cooperative problem solving competency. Accordingly, a cooperative consumption education program based on design thinking was developed according to the ADDIE model, and the evaluation was conducted on a total of 25 students. The results of the study were as follows. First, based on prior research, we developed a consumption education program based on D. school's design thinking process under the theme of 'Creating a Shared School' for the practice of cooperative consumption. As a result of expert validity verification of the teaching/learning course plan and workbook for the eight sessions, the average question was 4.72 (out of 5 points) and the average CVI was 0.93, indicating that the content validity and field suitability were excellent. Second, to summarize the results achieved from the implementation of the cooperative consumption education program, the pre-/post-test using the revised and supplemented cooperative problem-solving competency tool, and the open-ended survey, It was confirmed that the developed program had a significant effect on improving not only the students' knowledge and perceived necessity for cooperative consumption along with the awareness of practice, but also the cooperative problem-solving competency. As a follow-up study, we propose to expand the research to a wider audience, and to further conduct research and develop programs applied with design thinking in home economics curriculum and in consumer competency development. This study confirmed that cooperative consumption education programs using design thinking are effective in improving youth's cooperative problem-solving competency and is meaningful in that they developed consumption education programs under the theme of 'cooperative consumption' in response to changing consumer education needs.

Analysis of Collaborative Consumption Intentions and their Predictive Factors in High School Students (고등학생의 협력적 소비 의향 유형과 예측 요인)

  • Jung, Joowon
    • Journal of Korean Home Economics Education Association
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    • v.30 no.2
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    • pp.103-116
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    • 2018
  • The purpose of the present study is to categorize collaborative consumption intention in high school students based on providing and using collaborative consumption behaviors, to compare and analyze the factors that predict these. Data gathered from 418 high school students through an online survey were used to conduct a descriptive statistics analysis, cluster analysis, and multinomial logistic regression. Firstly, collaborative consumer intentions were classified into four groups, including a proactive group with high providing behaviors and using behaviors, an active providing group, an active using group, and a passive group with low providing and using behaviors. Secondly, mass media, social benefits, enjoyment, community effect, and reputation were revealed as factors that increased the potential for inclusion in the active groups, and home education, mass media, enjoyment, and reputation were factors that increased the potential for inclusion in the active providing group. Enjoyment was revealed as the factor that increased the potential for inclusion in the active using group. The results of the present study show that the active utilization of consumer education and a systematic approach are required to revitalize collaborative consumption and proper settlement. Furthermore, a systematic establishment of school consumer education is needed for the balanced development of collaborative consumption. Also, an environmental system in which actual expected benefits can be experienced and realized in a diverse manner should be created to encourage consumers collaborate more actively.

Changes in Consumption Life and Consumer Education in the Fourth Industrial Revolution (제4차 산업혁명 시대의 소비생활 변화와 소비자교육)

  • Jung, Joowon
    • Journal of Korean Home Economics Education Association
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    • v.29 no.3
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    • pp.89-104
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    • 2017
  • Considering the advent of the Fourth Industrial Revolution, this study examines the changes and influences of intelligent information technology and the role of consumer education in the context of consumption life. The purpose of this study is to provide a theoretical foundation to effectively respond to the future consumption society as an independent consumer by enhancing the understanding of the Fourth Industrial Revolution in terms of consumption life. First, in terms of changes in the consumption paradigm in the Fourth Industrial Revolution, production and consumption are converged by being shared through a comprehensive connection platform in real time. Regarding the meaning of consumption, mental experience is being emphasized; moreover, usage and sharing, rather than ownership, are being highlighted. In terms of major changes in consumption life, the emergence of a more convenient smart consumption life and the possibility of personalized consumption optimized for individual demand are anticipated. Moreover, sustainable eco-friendly consumption is expected to increase further, and rapidly changing consumption trends will experience accelerated progress in consumer-centered changes. Next, the predicted problems in consumption life in the Fourth Industrial Revolution include unequal consumption due to intelligent information technology power center and the use and management of personal information data. Furthermore, ethical concerns related to the introduction of new technologies will become prominent, eventually resulting in issues concerning consumption satisfaction. To effectively respond to these new paradigm changes, consumer education should be value-centered. Ethical aspects of consumption should be considered, and consumption life should include trust and mutual cooperation. Furthermore, consumer education should facilitate creative convergence.

A Study on Collaborative Fashion Consumption Platform (협력적 패션 소비 플랫폼 연구)

  • Cho, Minjung;Ko, Eunju
    • Fashion & Textile Research Journal
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    • v.22 no.6
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    • pp.777-788
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    • 2020
  • Growth in the sharing economy and sustainability have grown has influenced collaborative consumption that values usage rather than ownership. Collaborative fashion consumption platforms have become a rapidly growing business and need to be investigated. A theoretical review and case study were conducted to analyze the typology of collaborative fashion consumption consisting of renters, lenders, and platforms. Applying the nascent literature of partial organization, this paper outlines a typology, user-driven types in which lenders take responsibility to manage rental products and platform-driven types in which platforms are in charge. Four representative cases such as Hurr Collective, Villageluxe, Wardrobe, and Closetshare were selected in order to derive the roles of collaborative fashion consumption platforms. First, it is critical to balance between renters and lenders in collaborative fashion consumption platforms. Second, it is imperative to establish trust about the platform and formulate mutually understandable guidelines. Third, the concept of lenders needs to be broadened to individuals as well as fashion brand companies. Fourth, it is necessary to improve interaction between renters and lenders in platform-driven types. This study represents one careful step to understand collaborative consumption platforms that also provides managerial and academic implications.

A Study on the Effect of Reverse Logistics Capability on Profits and Collaboration Satisfaction (회수물류역량이 수익과 협력만족에 미치는 영향에 관한 연구)

  • Lee, Sang-Hyun
    • Journal of the Korea Convergence Society
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    • v.4 no.4
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    • pp.1-5
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    • 2013
  • This study aims to define the positive relationship among reverse logistics capability, firm's profits, and collaboration satisfaction. In the previous literatures about reverse logistics mainly focus on the importance of relationship between manufacturers and customers, but less likely on the potential positive effects of between collative firms. To implicate reverse logistics gives firms assets recovery, cost reduction through recycling which affects greater profits. Reverse logistics capability would be positively related with increasing profits for collaboration and satisfaction between partners.

Estimation of Velocity and Training Overhead Constraints for Energy Efficient Cooperative Technique in Wireless Sensor Networks (협력통신을 이용하는 무선 센서네트워크에서의 에너지 소비 감소를 위한 속도와 훈련심볼의 오버헤드 임계값 추정)

  • Islam, Mohanmmad Rakibul;Kim, Jin-Sang;Cho, Won-Kyung
    • The Journal of Korean Institute of Communications and Information Sciences
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    • v.34 no.5B
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    • pp.443-448
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    • 2009
  • A boundary value of the velocity of data gathering node (DGN) and a critical value for training overhead beyond which the scheme will not be feasible for a Multiple Input Multiple Output (MIMO) based cooperative communication for energy-limited wireless sensor networks is proposed in this paper. The performance in terms of energy efficiency and delay for a combination of two transmitting and two receiving antennas is analyzed. The results show that a set of critical value of velocity and training overhead pair is present for the long haul communication from the sensors to the data gathering node. Finally a relation between training overhead and velocity is simulated.

제조업체 모기업과 협력업체간 EDI 시스템모모

  • 김상오
    • Proceedings of the CALSEC Conference
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    • 1999.07a
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    • pp.373-382
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    • 1999
  • EC(Electronic Commerce) : 상업적인 데이터 교환 TOOL ▶ 기업과 기업간 또는 기업과 소비자간에 통합적인 자동화된 정보체계 환경하에서 판매, 생산, 구매, 재무, 운송, 행정, ▶ 서비스등의 상거래를 전자적으로 실현하는 행위 ▶ B to C (Business to Consumer) : Shopping Mall ▶ B to B (Business to Business) : EDI(중략)

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A Study on the Design of Collaboration Agent for Resolution of Exception Items in CPFR System (CPFR 시스템의 예외 사항 해결을 위한 협업 에이전트 시스템 설계에 관한 연구)

  • 김영훈;임상환;엄완섭
    • Proceedings of the Korean Operations and Management Science Society Conference
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    • 2003.11a
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    • pp.338-341
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    • 2003
  • CPFR (Collaborative Planning, Forecasting and Replenishment)은 기존의 공급망 개선에 관한 어플리케이션이 갖는 문제점인 정보의 부정확성, 시스템의 단절, 관련 기업 간 협력의 부족 등과 같은 여러 장해요소들을 극복하기 위한 목적으로 설계된 최신 비즈니스 모델로서, 이는 공급망의 총재고를 최소화하기 위해서 공급망의 모든 구성원들이 최종소비자의 실제 수요정보에 근거하여 계획(Planning), 예측(Forecasting), 그리고 보충(Replenishment)을 시스템 상에서 협력적으로 결정하는 것이다. 본 연구에서는 구성원들 간에 발생할 수 있는 예외적인 사항들을 CPFR시스템의 예측단계에서 판별하고, 그러한 예외 사항들을 역동적으로 다루기 위한 지식기반 협업 에이전트 시스템(Knowledge-Based Collaboration Agent System)을 제시한다. 또한 지능적 추론(Reasoning)과 학습(Learning)을 통해 구성원들에게 예외 사항에 대한 최적의 해결안을 제시함으로써 협업 시스템의 자동화를 구현한다.

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전력수급안정화 대국민 의식실태 여론조사

  • 대한전기협회
    • JOURNAL OF ELECTRICAL WORLD
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    • s.428
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    • pp.24-31
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    • 2012
  • 55.9%, 우리나라의 최근 전력소비증가율(2002~2010년)이다. 경제협력기구(OECD) 평균인 9.1%의 5배에 해당하는 수치이다. 원가 이하인 현재의 전기요금체계와 이로 인해 사회에 만연된 전력과소비, 이에 더해 일부 지자체 및 환경단체 민원 등에 따른 발전공급력 건설 지연, 효율적 에너지 소비행태의 미 정착 등은 수년 간 전력수급에 밝혀진 적신호를 좀처럼 바꾸지 못하고 있다. 이에, 전기협회는 대국민 의식실태조사를 통해 최근의 전력수급상황을 바라보는 국민들의 인식과 정서를 파악하고, 국민들이 원하는 전력수급안정화 지표를 추출하여 정책 참고자료로 제공하는 한편, 낭비요인 없는 효율적인 전력소비의 확산 등 안정적인 전력수급정책에 기여하기 위해 대국민 여론조사(15개 광역시 20세 이상 성인남녀 1000명)를 시행했다.

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