• Title/Summary/Keyword: 해외 기업

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A Study on the Strategies of China Smart Farming Development - From the Perspective of One Belt One Road Initiative and Made in China 2025 Plan - (중국 스마트 농업 발전 전략 고찰 -[일대일로]와 [중국제조2025]전략을 중심으로)

  • Zhang, Qingqing
    • Journal of Convergence for Information Technology
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    • v.8 no.5
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    • pp.251-261
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    • 2018
  • Under the great influence of ICT technology, China is forging ahead steadily and rapidly in the area of smart farming. In the last decade, Chinese government has carried out strategic plans to promote its economic development in agriculture, such as the plan of Made In China 2025 and One Belt One Road initiative. This thesis's objective is to analyze how such plans and initiative can provide 'windows of opportunity' to the development of smart farming industry in China. China led the development of smart agriculture by making a T-shaped rise which is composed with 'One Belt One Road Initiative and Made in China 2025 Plan. This thesis is divided into three types as path-following catch-up, path-skipping catch-up, path-creating catch-upAs this thesis also manages to provide some implications on the export strategies of South Korea's smart farming industry by understanding chinese samrt farm industry.

해외리포트 - 독일 자동판매기 시장 현황

  • 한국자동판매기공업협회
    • Vending industry
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    • v.8 no.3
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    • pp.70-79
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    • 2008
  • $\Box$ 시장개요 o 독일 자동판매기 시장은 매출이나 수입, 수출량에서 큰 성장이 없다. 그러나 기존의 주를 이루던 음료, 스낵 자판기 이외에 다양한 자판기 물품 수요가 높아지고 있어 새로운 시장 개척의 기회가 되고 있다. o 자판기 시장의 대부분을 차지하는 음료, 스낵 자판기는 주로 사내에 비치되어 있다. 쉽게 거래처를 바꾸지 않는 독이 바이어 특성상, 기존 고객 유지와 신상품 개발이 주요 성공요인이 될 수 있다. o 자동판매기 시장의 특징은 담당 업체가 자판기 판매에서부터 지속적인 제품 조달 유지, 청소까지 맡게 된다는 점이다. 급격한 수요 증가가 예상되지 않는 한, 구매후의 서비스가 재구매 여부를 결정한다고 할 수 있다. $\Box$ 경쟁 동향 o 독일 자판기 시장에는 독일 제품과 더불어 프랑스, 네덜란드와 같은 주변 유럽국가의 제품들이 시장을 지배하고 있다. 대부분 한 업체에서 물품에 상관없이 다양한 자판기를 생산하고 있다. o 최근에는 선택의 폭이 넓은 복잡하고 다양한 자판기 제품이 인기를 끌고 있다. 박람회를 통해 선보이는 신상품에 대한 관심이 높아지고 있다. o 신선한 디자인과 다양해진 제품의 양이 새로운 구매 요소로 떠오르고 있다. 자판기의 위치 또한 중요한 변수가 되면서 좋은 위치 선점이 경쟁력 향상에 도움이 될 것으로 보인다. $\Box$ 마케팅 참고사항 o 자동판매기의 경우, 사업 파트너와의 협상이나 각각 상품에 따라 가격이 매우 유동적이다. 기존 시장에서의 기업 인지도 역시 가격 협상에 영향을 미치기 때문에 시장의 정확한 가격을 알아보기가 매우 힘들다. 자사의 가격이 곧 핵심역량을 나타내기 때문에 제3자에게 공개되는 일이 적다. o 독일에서는 우리나라와 달리 온라인 광고시장이 활성화되어 있지 않다. 자동판매기도 온라인 광고보다는 전문 잡지를 통해 광고한다. 올해에도 이런 경향은 지속될 것으로 보인다. $\Box$ 수출 시 참고사항 o 자판기 관련 제품의 독일 진출 시 현재까지 특별한 제약 사항은 없다. 관세는 1.7%이며 부가세는 다른 제품과 동일하게 19%를 적용 받는다. o CE 마크의 획득은 필수적이다. 독일 내 진출을 생각한다면 GS 마크를 획득하는 것도 도움이 된다.

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An Empirical Study on the Modeling Determinants and Effects of Korean FDI - Focused on six Country of East Asia - (기업의 해외직접투자 모형설정에 관한 실증 연구 - 동아시아 6개국 중심 -)

  • Lee, Eung-Kweon
    • International Commerce and Information Review
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    • v.11 no.2
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    • pp.343-367
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    • 2009
  • This research is about global investment for managing the important position, what Korea is doing in World's main market. Considering there are some differences between developed countries' model and developing countries' model in doing direct overseas investment, they target to get political agreement and develop the new invest plan and strategy by understanding changes of Korean manufacturing companies in direct overseas investment between 2000 and 2007 and analyzing the change of yearly investment motivation factors and determining factors for investment. The result from this result let us know that company should develop their own idea for their competitive advantage by doing direct overseas investment with the existing theory which convinces the need of competitive advantage for investing overseas. I set actual model and analyze results from it with the considering that it is so important to get knowledge and information for globalizing companies to invest overseas and companies, which want to be world leading ones for their field through innovation and changes, need to have more active strategy. And, the overseas investment, which was already done in other countries, 1. Review its realities and tendency in terms of investing countries, investing industries, and its scale. 2. Set up an actual model, based on strategic combination of investing location select and determination of Korean manufacturing companies and yearly investing factor-effect analysis. 3. Analyze how the situational factors have influenced and what factors would be considered for direct overseas investment. From the analyzing result, even though it is fairly true that raising wage and getting resources, avoiding customs, and developing alternating industries for export had influenced at the beginning, overseas investing companies' policy will be influenced by the results from studying marketing-pursuit type, which emphasizes to manage trade income and outgo, keeping the balance in the black, ensuring raw materials, local producing and manufacturing by using low-wage people for local sale, and situation for changing investing tendency as service industry.

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An Empirical Analysis on the Determinants of Entry into Foreign Markets of Small- and Medium- sized Service Firms : Focused on Korean Beauty Industry (중소 서비스기업의 해외시장진출 결정요인에 관한 실증분석 : 대구.경북지역 미용서비스업 중심으로)

  • Hong, Song-Hon
    • International Commerce and Information Review
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    • v.11 no.2
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    • pp.149-172
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    • 2009
  • Service industries nowadays have become the subject of a scientific research. However, unlike research on manufacturing, there has not yet been a broader presentation of important aspects theoretically and methodologically. The importance of service sector in both national and global economies has grown significantly. An active participation of service industries in the internationalization process, notably by licensing and FDI, has occurred over time. But a few sub-sectors still dominate on this process, for example, financial institutions such as banks, securities, and insurance as well as producer services in advertising and accounting. On the other hand, personal services that are owned by small- and medium- sized firm have limited capabilities in their transnational transfer. This paper attempts to examine various factors influencing decisions for these small- and medium- sized Korean beauty firms in entering to the foreign markets. Determining factors for these firms in the engagement of internationalization depends largely on competitive advantages in both domestic and host countries, and they may be different from those in the sub-sectors mentioned above. Based on previous researches, i identified three categories of independent variables(characteristics of firms, managers, and competition) that can influence decisions to enter to the foreign markets. Seven hypotheses have been tested by using a sample of beauty firms in Daegu city and Kyungbuk province. The results show that the intention of these firms to enter to the foreign markets is significantly influenced by the factors of the innovative character of CEO's, the competitiveness of firms, and size of firms.

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A Study on Product Empowerment of Medical Tourism Using Conjoint Analysis (컨조인트 분석을 이용한 의료관광 상품역량강화에 관한 연구)

  • Kim, Kyung Hoon;Yu, Jae Har;Lee, Chun Su
    • International Commerce and Information Review
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    • v.16 no.3
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    • pp.307-329
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    • 2014
  • Medical tourism involves patients intentionally leaving their home country to access non-emergency health care services abroad. Growth in the popularity of this practice has resulted in a significant amount of attention being given to it from researchers, policy-makers, and the media. Yet, there has been little effort to systematically synthesize what is known about the effects of this phenomenon and key choice factors. This study seeks to figure out, using conjoint analysis, what factors Chinese medical tourists place importance on maximizing utility when selecting their destination and propose selection attributes that can lure medical tourists to Korea. Results showed that, of destination attributes, medical technology competitiveness proved be the most important and of lower levels, international accreditation proved to have the highest utility. This article presents the findings of valuable insights to medical institutions, travel agencies and related firms in their marketing activities.

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Meta Analysis of International Commerce and Information Review (통상정보연구 메타분석)

  • Lee, Hohyung
    • International Commerce and Information Review
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    • v.19 no.2
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    • pp.259-273
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    • 2017
  • This study is a meta-analysis of the articles published over the last 18 years from the first edition of the "International Commerce and Information Review" to December 2016. 1047 papers were published in "International Commerce and Information Review" until 2016. Many articles appeared in the order of electronic trade field, product and service innovation field, regional trade information field, trade law system field, and trade negotiation field. There are more than 15 major fields of authors who have published more than 20 papers."International Commerce and Information Review" is a multi-disciplinary journal by scholars in various major fields. Most of the authors belong to universities and the proportion of papers that receive research grants is 19.7%. 46 authors have published more than 5 papers in "International Commerce and Information Review", and their H-index is 5.6. Influence Index (IF) of the "International Commerce and Information Review" in 2016 is 1.02. The main keywords of the papers published in "International Commerce and Information Review" are e-commerce, Internet, service trade, China, e-trade, Korean Wave, FTA, SME and foreign direct investment.

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COVID-19 and Changes in Global Value Chains of Korea (코로나19와 한국의 글로벌가치사슬(GVC) 변화)

  • Koo, Yangmi
    • Journal of the Economic Geographical Society of Korea
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    • v.23 no.3
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    • pp.209-228
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    • 2020
  • The purpose of this study is to analyze the changes in trade and industry of Korea and suggest implications from the perspective of global value chains following the spread of COVID-19. To this end, products for prevention of epidemics which is directly related to COVID-19 and IT industries with high GVC participation were analyzed. Due to the spread of COVID-19, the variation in import and export of products for prevention of epidemics was large. In the case of masks, import and export of final goods changed drastically, but the change in intermediate goods was not significant relatively. Korea's IT industry has been differentiated according to major trading partners amid overall changes in GVCs which is summarized as higher forward participation and lower backward participation. While no particular change resulted from COVID-19 has yet been made directly, the need for diversification strategies should be taken into account at a time when the production links with China and Vietnam are close and the dependence on trade with these countries is high. The COVID-19 is still in progress, requiring corporate strategies and policy efforts to respond to changes in GVCs in the post-COVID-19 era.

Climate Change Policy and Carbon Trading Scheme and in Japan: Features and Lessons (일본의 기후변화 정책과 배출권거래제도: 특징과 시사점)

  • Lee, Soo-Cheol
    • Journal of Environmental Policy
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    • v.9 no.4
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    • pp.77-102
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    • 2010
  • The purpose of this paper is to analyze the Japanese emission trading system and climate change policy thereby contributing to the instituting of similar systems that will be viable for the Korean context. In applying such analyses, it is important to include a careful consideration of cost sharing between stakeholders and firms, an enhancement of the trust worthiness of data concerning greenhouse gases, and an examination of related infrastructure such as emissions authentication agencies and their development. Moreover, it is important to minimize the outflow of domestic resources such as offset credit, green electricity certification system, and ecopoint, making compatible economic growth and carbon reduction thereby encouraging the production and dissemination of 'Environmental Value' as well as connecting 'Environmental Value' to a emission trading system.

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Relationship among Store's Physical Environment, Emotional Response and Behavior Intention: Comparison Between Korea and China (백화점의 물리적환경, 고객의 감정반응 및 행동의도의 관계: 한·중 비교를 중심으로)

  • Kim, Won-Kyum;Kim, Dae-Ryong
    • The Journal of the Korea Contents Association
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    • v.12 no.12
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    • pp.761-770
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    • 2012
  • The purposes of the study is builded upon previous researches to investigate the relationship among store's physical environment, customers' emotional responses and behavior intention. For achieving study purposes, research model and hypotheses were set up after reviewing previous researches. The data were collected from a sample of 659 consumers of korea and china department stores, then used to conduct an empirical analysis. The results showed: First, the significant relationship were partially found among store's physical environment, emotional responses and behavior intention, design factor, social factor of store' physical environment both influence shoppers' positive emotions, indirectly influence shoppers' behavior intention through positive emotions, and social factor influence shoppers' negative emotions, indirectly influence shoppers' behavior intention through negative emotions. Second, the results also showed that they are different between korea and the china customer. Therefor, this study has provided a variety of theoretical and practical implications for global retailers to set up marketing strategies.

An Empirical Study on the Determinants and Effects of Korean FDI in Manufacturing Industries (한국기업(韓國企業)의 해외직접투자(海外直接投資) 결정요인형태(決定要因形態)에 관한 실증(實證) 연구(硏究))

  • Lee, Eung-Kweon
    • THE INTERNATIONAL COMMERCE & LAW REVIEW
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    • v.27
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    • pp.183-213
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    • 2005
  • This study is achieving overseas investment to be kept and manages important position in business scope because Korean Company achieves business in major market in world and goes forward. under proposition that development(foreign direct investment) previous engagement can not but differ with advanced nation enterprise's model in over sea direct investment achievement. Grasp ramification(pattern change substance) of overseas direct investment since the 1990 to korean manufacture Firm(enterprise). Seek political consultation by analyzing change of factor and investment decision factor by year in dimension by industry investment winter season by year affecting in oversea direct investment and was attained in purpose to verify existent theory's explanation power connected with investment previous engagement. This is that can develop and procure competitive advantage of enterprise peculiarity by making overseas direct investment adversely with existent theory that can make foreign country direct investment though there is high position of enterprise characteristic's competitive advantage and move of knowledge and information is important in korean firm's overseas direct investment in globalization roadbed in at least own field through change and renovation establish experiment model under proposition that should grope more active previous engagement than advanced nation enterprise and arranged subject of study if it is korean's firm that wish to become universal guidance enterprise. and examine trend of direct investment and actual conditions invested first in the foreign countries as examples by investment department, by investment industry inside of investment scale etc..., establish korean firm's invest area selection and decision and investment very important person and effect analysis Circumstance-model that is based in strategic adaptedness by year. Circumstance-variable have influenced how in overseas direct investment and decision and what variable will be considered first in over sea direct investment did Empirical analysis in here after

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