• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.16 no.4
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• pp.167-178
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• 2021

The purpose of this study is to analyze the direct investment decision factors in the Kaesong Industrial Complex and Vietnam, and to contribute to the creation of domestic jobs and the revitalization of the inter-Korean economy. According to the analysis, most of the Kaesong Industrial Complex and Vietnamese investment companies are entering the complex for the purpose of utilizing cheap labor, cheap factory locations, sales/development of local markets, and bypass export production bases in third countries. This can be divided into production-efficient investors using differences in production price such as labor costs and market-oriented investors to sell and expand the local market, which seems to be consistent with global direct investment patterns such as Nike, Apple, and Amazon. However, even if the North Korea-U.S. denuclearization talks ease or lift sanctions, Vietnamese investors' willingness to invest in the North Korea has been most burdened by the possibility of closing special economic zones due to political risks. Last but not least, it is important to note that those willing to invest in North Korea are mostly smaller enterprises in textiles, sewing, footwear and leather industries-those that benefit from low-cost labor. Since their size is small, they need policy support in financing, especially in the early stages of their business. Even after they grow past the early stages, those without collateral would still need state guarantee letters to get financing. Thus, it is worth considering to use the Inter-Korean Cooperation Fund to compensate commercial banks for bad loan loss or for low-interest loans for smaller SMEs. The interviews with SMEs found that red-tape is one of the biggest difficulties they face. Thus, it is recommended that a one-stop service agency should be established to cover all processes and issues related to inter-Korean economic cooperation to eliminate redundancy and expediate government support for SMEs.

• International Commerce and Information Review
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• v.15 no.3
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• pp.111-133
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• 2013

The purpose of this study is to evaluate the effect that the utilization motivation of SNS (Social Network Service) marketing affects on the export performance of medium small sized exporting enterprises (MSEE) directly and indirectly. This study is to investigate the effects of the export marketing environment of MSEE onto the motivation of SNS application and then it proposes a model which evaluates the performance of SNS marketing. In this study, for data collection and analysis questionnaire, survey was conducted for MSEE participated in trade exhibitions sponsored by COEX and used TradeSOS consulting services of Korea International Trade Association. The results showed that MSEE utilized SNS for cost reduction.

• Convergence Security Journal
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• v.14 no.6_1
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• pp.23-32
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• 2014

Japan has abolished the 3 Principles on Arms Exports and announced the new 3 Principles on Transfer of Defense Equipment and Technology. This article investigates the backgrounds of the abolition of the old regulation on banning arms exports. Japan government repealed 3 principles on arms exports to develop military industry and they insist that they pursue their national strategy called "Proactive Contribution to Peace." The future changes in defense industry due to the new principles are examined with the analysis of the defense industry indicators. The home production of the arms could be continued. However the international cooperation for the co-development and co-production of the weapon systems would be increased with not only the US but also the various countries. At the same time the efforts to export arms overseas are anticipated to be enhanced by the Japanese government and defense companies.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.7 no.1
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• pp.215-224
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• 2012

The purpose of this study is to investigate the external collaboration factors that affect the performance of Korean venture businesses. We use 1,567 firm data (from Venture Business Survey by Small & Medium Business Administration) and analyze the effect of the external collaborations with large business, research institutions, other small business, and foreign companies, on their sales increase between 2008 and 2009. Our analysis shows that Korean venture business' collaborations with research institutions or foreign companies increase their sales statistically significantly, while their collaborations with large business decrease their sales significantly. In the mean time, their collaborations with other small businesses show no significant result. Additional analysis on the collaboration categories between venture businesses and large businesses shows that collaborative R&D, employee training and collaborative marketing help venture business to increase their sales significantly, while financial collaborations have a significant negative effect on sales increase. Technology transfers and profit-sharing mechanism have no significant effect. The result shows that venture business' collaborations for the increase in the fundamental capability of innovations and for searching new markets rather than simple transfer of technology or financial collaborations, have significant positive effects on the increase in sales.

• Journal of Internet Computing and Services
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• v.6 no.4
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• pp.37-46
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• 2005

Computer are being used in an increasingly wide variety of application areas, and their correct operation is often critical for business success and humasn safety. Developing high quality software products is therefore of prime important. The recent game software become popular, so we are interest in the game software testing. According to the kinds of game software, because it has the different characters, so game software testing is very difficult. According to enviroment change, Recently, online game is popular, so online game trade in the world market. In the company, developers try to develop the reliable game software. But we can experience many fault of game software in spite of the beta testing. Especially, Testing is very difficult on the game software because of various environment and functionality. We tried the survey for game user. In this paper, we study the quality testing metric of game software fault basis on the ISO/IEC 9126. Also, we consist of the check list of game software a point of view user. It apply for the reliability testing metrics of ISO/IEC 9126.

• Journal of the Korea Society of Computer and Information
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• v.11 no.1 s.39
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• pp.223-235
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• 2006

Textile industry of Korea has been assumed advanced textile industry nation's aspects with production system and equipment. But has been descended in the sector of design, brand, recognition comparing with Italy, Japan, England. And products of middle and low price do not have competitiveness against China, South East Asia. The world's textile industry nation has been confronted with Free Trade, and Regional Trade Blocks. New market has been opened with free Trade, but Trade Blocks(NAFTA, EU, APEC etc.) which encourage regional member country's profit maximize made textile export driven nation to consider strategies to cope with. Advanced textile industry nation divided the work among themselves and composed linking system among them which highly valuable products are manufactured at advanced nation and low price products are manufactured by global outsourcing. The purpose of this study is to analyze impact of process which requires to secure international competitiveness into business performance experimentally.

• Korean Institute of Interior Design Journal
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• no.18
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• pp.66-73
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• 1999

Geographically Korea is located near the Southeast Asia and her volume of trade with countries in this region is just next those with America and japav. It is also true, however, that we do not have enough data for the region even though there have been increasing investments and travels from Korea to countries in the region in recent years. Especially, the same is true of the design it may be safely said that we have been indifferent. The purpose of this study is to suggest new design translation ways to find new markets in the Southeast Asian counties, probably away to break off with the so- called IMF era competing with those countries ranging from the Design Powers of European countries, america, and Japan to those countries that have long held markets in the region -Hongkong, Australia, New Zealand, Taiwan, and Singapore. Seemingly, markets in the Asian countries would be good means for us to complete our policy of the internationalization or globalizatiov. As the region has more various races, cultures, customs, and historical backgrounds than any other countries or regions in the world, not only general political and economical situations based on each one's history and culture are reviewed but also construction markets in the Southeast countries, one of barometers for modernization, examined with a view to suggesting means to develop interior design manpower to be more competitive than the counterpart of the advanced counties. The 21st century will be of design culture without fail. Through our design history is relatively short, we have and proud of the five - millennium long history which is just individual source of the creativeness and aesthetics to lead the design field in the world with god competitiveness.

• Journal of the Economic Geographical Society of Korea
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• v.3 no.2
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• pp.43-61
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• 2000

This study investigate the spatial characteristics and corporate networks of foreign business service firms in Korea. Specifically intrafirm and extrafirm organization of foreign firms are addressed utilizing the corporate network perspective. For this purpose, this study conducted questionnaire and interview surveys for the foreign firms. Parent-subsidiary relationships are focused on the mechanisms by which Transnational Corporations (TNCs) headquarters control and coordinate their foreign affiliates and subsidiaries in order to achieve investment purpose in Korea (overseas market expansion). But extrafirm networks of foreign business services firms in Korea do not appear to play an important role in regional development to date. A low proportion of foreign firms is engaged in academics-industry linkages, and a low number o( foreign firms is formally linked with government organizations, research institutes, and trade associations. To conclude, Foreign direct investment firms in business services in Korea are characteristics by globalized intrafirm networks and localized interfirm and extrafirm networks. It is understood that regional development can be vitalized when Korean local firms have close relationships with technologically advanced foreign firms in tacit knowledge capacity. Foreign firms are able to play an important role in the development of business services in Korea. This study suggests that regional foreign direct investment policy should be targeted towards the corporate networking with foreign firms and domestic firms and incrementation of the potential of foreign firms as a knowledge-intensive industry.

• Current Research on Agriculture and Life Sciences
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• v.31 no.3
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• pp.182-192
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• 2013

Since the Korean apple industry needs to expand its export market in Southeast Asia, this study investigates the attributes of Korean apples affecting consumer preference in Indonesia, Malaysia, Singapore, and Thailand. Based on an Importance-Preference analysis, the results are summarized as follows. First, price is the most important determinant for purchasing Korean apples by Southeast Asian consumers, except in Malaysia. Second, managing the intrinsic(sweetness and chewing texture) and extrinsic(surface and color) factors needs to be well maintained. Third, the priority of the marketing factor(wrapping) should be lowered. Fourth, while the importance of extrinsic factors(shape and size) is low, satisfaction is high, so these factors need to be managed to avoid overkill. Overall, Korean apples should have their own merits with an appropriate proper price, while maintaining a high quality. The results of this paper may provide suitable strategies for promoting apple exports to Southeast Asia.

• Asia Marketing Journal
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• v.11 no.1
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• pp.39-72
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• 2009

With the growing importance of accountability, it is getting necessary to test the impact of marketing expenditure on marketing performance. Including recent ROM, we can find a few researches about marketing accountability. But there are a few problems about definitions and metric of marketing expenditure and marketing performance. Therefore, by defining and analyzing the impact of marketing expenditure on marketing performance, we are going to set the classification scheme of marketing expenditure and marketing performance. Based on research findings, new definitions and metrics are proposed as follows. First, we suggest the classification scheme of marketing expenditure. Marketing expenditure is defined as expense accounts in the balance sheet for doing marketing tasks. Marketing expenditures includes many accounts, for example, marketing research, advertising, sales promotion, foreign market development, physical distribution, after services. Among these marketing investment, advertising expenses have a positive effect on marketing performance. Second, we suggest the classification scheme of marketing performance. Already, marketing performance has been defined as financial metrics, customer metrics, market metrics, and corporate social responsibility. But, in this study, we find that the process model is not relevant for explaining association between the performance metrics. The process model is a virtuous cycle: "customer metrics→market metrics→financial metrics→firm valuation metrics." But, in this study, it is not supported or a little significant association between these metrics. Based on these results, we suggest the balance model or flower model as the classification scheme of marketing performance.