• Title/Summary/Keyword: 패션이미지

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The Classification of Fashion Frame and Fashion Image of Korean Women in their Twenties and Thirties (한국 20~30대 여성의 패션 프레임과 패션이미지 유형화)

  • Shin, Sae-Young;Kim, Young-In
    • Journal of the Korean Society of Costume
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    • v.63 no.4
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    • pp.118-131
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    • 2013
  • The purpose of this study is to take a look at the fashion frame of Korean women in their twenties and thirties to sort the actual fashion image and the ideal fashion image according to the fashion frame of Korean women in their twenties and thirties, and also to find out the standards and features that divide such a classification. For this study, we used the Q method, which is valued as an effective way to assess subjectivity. This helps to objectively classify the perception the fashion images of and the response to them as well. The analyzed materials were divided into two actual fashion frames and two ideal fashion frames, and classified them into 12 fashion image types in total, that is, six actual fashion images and six ideal fashion images, and we named each type of the fashion images and analyzed the features of each fashion image type through the in-depth Q workshop in which 14 professionals participated. The results of this study are as follows: First, the actual fashion frames of Korean women in their twenties and thirties was largely divided into 'Fashion Gold Girl', the fashion frame of mainstream and 'Indi-idol', the fashion frame of subcultures, and this was further divided into six fashion image types: 'Basic Casual', 'Vintage Performer', 'Easy Chic', 'Ladies' Look', 'City Office Girl' and 'Club Mania'. Second, the ideal fashion frame of Korean women in their twenties and thirties was divided into 'Urban Refinement', the fashion frame of the mainstream and 'Mismatched Style', the fashion frame of subcultures. It was also divided into six fashion image types: Power Fashion', 'Fashion Conservative', 'Semi-culture', 'Fashion Otaku', 'Sweet Darling' and 'Fashion Panic'. Third, The characteristics of the fashion images' colors are recognizable according to the type of fashion images.

The Analysis of Body-Image on the On-Line Game Lineage II Character Fashion (온라인 게임 리니지II 캐릭터 패션에 나타난 바디 이미지 분석(分析))

  • Jin, Kyung-Ok;Seo, Jung-Lip
    • Journal of Fashion Business
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    • v.8 no.5
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    • pp.144-154
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    • 2004
  • The purpose of this study is to consider the characteristics of character's body-image throughout the on-line games and with this study we researched the symbolic meaning reflected by the character's body-images throughout the fashion. The characteristics of the body-images presented in modern fashion is expressed in 4 features on Lineage II game. First, it adopts the ways in which modern fashion expresses the erotic image and represents various sexual stimulation, which can not be represented in the real world, in cyberspace. Second, it expresses the beauty and taste in sensitivity by exchanging the items, which are the features of body-image, each other as the neutral body-image and pursuits for the double side feature between males and females by dismantling the point of view to sex. Third, it shows the new value system different from the existing one by using extraordinary items and materials that you've never seen in real fashion as the abnormal body-image expressed in informal and inaccurate principal of deformation. Fourth, it show the body with the items which induces more interest and curiosity than the real world do as the humorous body-image accompanying with childish amusement and pleasure.

Development of personalized clothing recommendation service based on artificial intelligence (인공지능 기반 개인 맞춤형 의류 추천 서비스 개발)

  • Kim, Hyoung Suk;Lee, Jong Hyuck;Lee, Hyun Dong
    • Smart Media Journal
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    • v.10 no.1
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    • pp.116-123
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    • 2021
  • Due to the rapid growth of the online fashion market and the resulting expansion of online choices, there is a problem that the seller cannot directly respond to a large number of consumers individually, although consumers are increasingly demanding for more personalized recommendation services. Images are being tagged as a way to meet consumer's personalization needs, but when people tagging, tagging is very subjective for each person, and artificial intelligence tagging has very limited words and does not meet the needs of users. To solve this problem, we designed an algorithm that recognizes the shape, attribute, and emotional information of the product included in the image with AI, and codes this information to represent all the information that the image has with a combination of codes. Through this algorithm, it became possible by acquiring a variety of information possessed by the image in real time, such as the sensibility of the fashion image and the TPO information expressed by the fashion image, which was not possible until now. Based on this information, it is possible to go beyond the stage of analyzing the tastes of consumers and make hyper-personalized clothing recommendations that combine the tastes of consumers with information about trends and TPOs.

Couple Matching Platform through Style Analysis (스타일 분석을 통한 커플 매칭 플랫폼)

  • Choe, Hyeong Rak;Jo, Sung un;Kim, Dong Ha;Moon, Jae Hyun
    • Proceedings of the Korea Information Processing Society Conference
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    • 2019.10a
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    • pp.868-871
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    • 2019
  • 본연구는 커플들의 이미지 빅 데이터를 분석하여 각각 얼굴과 패션에 따라 유사한 유형 끼리 클러스터링 하여 새로운 사람 이미지가 주어졌을 때 해당 사람이 어느 유형에 속하는지 찾아내고 해당 유형의 사람들은 어떤 유형의 이성과 잘 맞는지 찾아 추천해주는 플랫폼이다. 빅 데이터를 수집하기 위하여 SNS상에서 커플들의 이미지를 크롤링하여 저장한다. 수집된 커플들의 이미지를 AI 머신 러닝으로 나이, 성별을 분석하여 미리 설정한 나이대의 이성 커플들의 이미지 만을 추려내서 각각 남, 여의 이미지를 분리하여 저장한다. 해당 이미지들로 비슷한 얼굴, 패션 유형의 사람들을 같은 클러스터로 모으고 CNN 으로 학습 시켜서 새로운 이미지가 들어올 경우 효율적으로 해당 이미지가 어느 클러스터에 속하는지 찾아낼 수 있도록 한다. 특정 이미지가 속하는 클러스터를 찾아내면 해당 클러스터에 속하는 사람들의 연인들이 어느 클러스터에 가장 많이 포함되어 있는지 찾아서 해당 클러스터 유형의 이성을 추천해준다. 웹과 어플리케이션으로 이루어진 플랫폼 서비스이며, 커플 매칭 기능 뿐만 아니라 매칭된 회원 간 연락 기능, 실제 커플의 이미지로 두 사람의 매칭도 확인 등의 부가적 기능 또한 인공 지능 서비스로 제공된다.

Effects of Natural Aroma Fragrance on Fashion Images of Galchon (천연 아로마 향이 갈천의 패션이미지에 미치는 영향)

  • Yang, Youngae;Wu, Yue;Yi, Eunjou
    • Journal of the Korean Society of Clothing and Textiles
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    • v.45 no.1
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    • pp.180-199
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    • 2021
  • This study investigated natural aroma fragrance on the fashion image of Galchon, a traditional natural dyeing textile made with immature persimmon from the Jeju area, Korea. Nine fabric pairs consisting of differently colored cotton and silk Galchon with various tones and fabric types were used for subjective evaluation. Thirty five female college students evaluated the specimens using a 7-point scale questionnaire for fashion image-related adjectives. A specimen with three different presentation types that included fabric without fragrance (FO), fabric with citrus fragrance, and fabric with chamaecyparis (FCP) were randomly provided to a subject. As a result, color variables of Galchon were found to be the primary influence on fashion images for both cotton and silk Galchon that showed interaction effects with presentation types. The citrus fragrance increased the feeling of 'Active' while chamaecyparis tended to contribute to a stronger perception of 'Elegance' for cotton Galchon. Finally, these results were used to develop prediction models for fashion images of Galchon that employed color variables and presentation types.

Fashion Image Types and Design Factors for Middle-aged Korean Women (한국 중년 여성의 패션이미지 유형에 따른 디자인 요소와 특성)

  • Chung, Su-In;Kim, Young-In
    • Journal of the Korean Society of Costume
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    • v.64 no.5
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    • pp.91-107
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    • 2014
  • This purpose of this study is to analyze the pursuit of current fashion trends and fashion image types of middle-aged women in Korea. This study attempted to investigate the standards and properties of these different types of fashion images. The overall characteristics of middle-aged women and the concepts of personal image and fashion image were investigated through literature research. Survey and analysis based on Q methodology was conducted. Factors of personal image, fashion image and components of fashion image were analyzed by collecting information from in-depth workshops and focus group interview of an expert group. The results of this study are as follows: 1) The main factors influencing the current fashion image of women in their forties and fifties in Korea are classified into six types. 2) The elements of fashion image that Korean women in their 40s and 50s pursue are divide into four types. 3) Each type can be recognized by specific fashion image components and colors. 4) This shows that middle-aged Korean women are highly conscious of how others perceive them and have a desire to not stand out from others. It also shows that they are very active in pursuing fashion and following trends, which is the image of an active and dignified woman. This study provides the framework that enables sorting of the fashion images types that middle-aged Korean women want to pursue. The results from analyzing the factors can be used to recognize specific fashion images, and can be used in the planning and designing of fashion items for middle-aged Korean women.

Image Evaluation according to Formative Properties of Hat and the Garment in the Fashion Collection (패션컬렉션에 나타난 모자와 의복의 조형성에 따른 이미지 평가)

  • Jeong, Hae-Son;Kang, Kyung-Ja;Jeong, Su-Jin
    • Korean Journal of Human Ecology
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    • v.15 no.6
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    • pp.1049-1062
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    • 2006
  • The purpose of this study is to find out the image according to formative properties of hat and garment in the fashion collection. For the study, the 96 stimuli found frequently in fashion collection from the S/S season of 1998 to the F/W season of 2004 were selected. Sets of stimulus and response scales (7 point semantic) were used as experimental materials. The stimuli were 96 pictures with the types of hat(4), the lengths of hair(3), the types of garment(3), the relations between the color of garment and hat(4), and the materials(4) and patterns of garment(2). The subjects were 415 women college students majoring fashion design related fields and living in Seoul and Gyeongsangnam-do. As statistical methods for data analysis, Factor Analysis, ANOVA test, and LSD test were used. The items of the adjectives were classified into 5 image dimensions; attractiveness, gracefulness, concentration, cuteness, and hardness and softness. Among these factors, each dimensional image was affected by formative properties of hat and garment. The image of a hat-wearer was perceived differently according to the hair style and the formative properties of hat and garment even if the type of hat was same.

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A Study on the Design Analysis of Avant-Garde Fashion Since 1995 (1995년(年) 이후(以後) 아방가르드 패션의 디자인 분석(分析))

  • Koo, In-Sook
    • Journal of Fashion Business
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    • v.6 no.4
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    • pp.62-82
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    • 2002
  • The purpose of this study was to investigate the Avant-garde's aesthetic values and expressoinal characteristic, and to find out(analysis) the design characteristic of Avant garde fashion since 1995. Expressoinal characteristics of Avant garde with the anti-aesthetic, radically pursuing newness, and open mind, are revealed dynamism, hostile innovation, and experimentalism. Futuristic images expressed in dynamism represent space style, body conscious style, cyborg style, kinetic style, and primitive style. And deconstructional images related to hostile innovation show punk style, grunge style, humor style, and abstractive style. Also surreal images related to experimentalism hold erotic style, depasemant style, deformation style, and collage style. The proper usage of newness offers the escape, the vividness, and the humour from the fatigue of the life and so, it is expected to offer the chance of transfering the active individuals and societies directly or indirectly By analyzing the instances for the images of avant-garde fashion since 1995, the contribution about the expectation of the design trends of the present and future is expected.