• 제목/요약/키워드: 패션이미지

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한국 20~30대 여성의 패션 프레임과 패션이미지 유형화 (The Classification of Fashion Frame and Fashion Image of Korean Women in their Twenties and Thirties)

  • 신세영;김영인
    • 복식
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    • 제63권4호
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    • pp.118-131
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    • 2013
  • The purpose of this study is to take a look at the fashion frame of Korean women in their twenties and thirties to sort the actual fashion image and the ideal fashion image according to the fashion frame of Korean women in their twenties and thirties, and also to find out the standards and features that divide such a classification. For this study, we used the Q method, which is valued as an effective way to assess subjectivity. This helps to objectively classify the perception the fashion images of and the response to them as well. The analyzed materials were divided into two actual fashion frames and two ideal fashion frames, and classified them into 12 fashion image types in total, that is, six actual fashion images and six ideal fashion images, and we named each type of the fashion images and analyzed the features of each fashion image type through the in-depth Q workshop in which 14 professionals participated. The results of this study are as follows: First, the actual fashion frames of Korean women in their twenties and thirties was largely divided into 'Fashion Gold Girl', the fashion frame of mainstream and 'Indi-idol', the fashion frame of subcultures, and this was further divided into six fashion image types: 'Basic Casual', 'Vintage Performer', 'Easy Chic', 'Ladies' Look', 'City Office Girl' and 'Club Mania'. Second, the ideal fashion frame of Korean women in their twenties and thirties was divided into 'Urban Refinement', the fashion frame of the mainstream and 'Mismatched Style', the fashion frame of subcultures. It was also divided into six fashion image types: Power Fashion', 'Fashion Conservative', 'Semi-culture', 'Fashion Otaku', 'Sweet Darling' and 'Fashion Panic'. Third, The characteristics of the fashion images' colors are recognizable according to the type of fashion images.

온라인 게임 리니지II 캐릭터 패션에 나타난 바디 이미지 분석(分析) (The Analysis of Body-Image on the On-Line Game Lineage II Character Fashion)

  • 진경옥;서정립
    • 패션비즈니스
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    • 제8권5호
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    • pp.144-154
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    • 2004
  • The purpose of this study is to consider the characteristics of character's body-image throughout the on-line games and with this study we researched the symbolic meaning reflected by the character's body-images throughout the fashion. The characteristics of the body-images presented in modern fashion is expressed in 4 features on Lineage II game. First, it adopts the ways in which modern fashion expresses the erotic image and represents various sexual stimulation, which can not be represented in the real world, in cyberspace. Second, it expresses the beauty and taste in sensitivity by exchanging the items, which are the features of body-image, each other as the neutral body-image and pursuits for the double side feature between males and females by dismantling the point of view to sex. Third, it shows the new value system different from the existing one by using extraordinary items and materials that you've never seen in real fashion as the abnormal body-image expressed in informal and inaccurate principal of deformation. Fourth, it show the body with the items which induces more interest and curiosity than the real world do as the humorous body-image accompanying with childish amusement and pleasure.

인공지능 기반 개인 맞춤형 의류 추천 서비스 개발 (Development of personalized clothing recommendation service based on artificial intelligence)

  • 김형숙;이종혁;이현동
    • 스마트미디어저널
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    • 제10권1호
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    • pp.116-123
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    • 2021
  • 온라인 패션 시장의 빠른 성장과 이로 인한 온라인 선택의 확대로 인해 소비자들은 더욱 개인화된 추천 서비스에 대해 요구가 커지고 있음에도 불구하고 판매자는 수많은 소비자를 개별적으로 직접 대응할 수 없다는 문제점이 있다. 소비자의 이러한 개인화 니즈를 충족시키는 방안으로 이미지에 대한 태깅이 이루어지고 있으나 사람이 태깅하는 경우 사람마다 태깅이 매우 주관적으로 이뤄지고 있고 인공지능 태깅은 단어가 매우 제한적으로 사용자의 니즈를 충족시켜주지 못하고 있다. 이러한 문제를 해결하기 위해 인공지능으로 이미지에 포함된 제품의 형태, 속성, 감성 정보를 인식하고 이러한 정보를 코드화하고 코드의 조합으로 그 이미지가 가지고 있는 모든 정보를 나타낼 수 있는 알고리즘을 설계하였다. 이 알고리즘을 통해서 지금까지 획득이 불가능했던 패션 이미지의 감성, 패션 이미지가 표현하는 TPO 정보 등 이미지가 가지고 있는 다양한 정보를 실시간으로 획득하는 것이 가능하게 되었다. 이러한 정보를 기반으로 소비자의 취향을 분석하는 단계에서 넘어가 소비자의 취향에 당시의 유행, TPO 정보까지 결합하는 초개인화된 의류 추천이 가능해진다.

스타일 분석을 통한 커플 매칭 플랫폼 (Couple Matching Platform through Style Analysis)

  • 최형락;조성언;김동하;문재현
    • 한국정보처리학회:학술대회논문집
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    • 한국정보처리학회 2019년도 추계학술발표대회
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    • pp.868-871
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    • 2019
  • 본연구는 커플들의 이미지 빅 데이터를 분석하여 각각 얼굴과 패션에 따라 유사한 유형 끼리 클러스터링 하여 새로운 사람 이미지가 주어졌을 때 해당 사람이 어느 유형에 속하는지 찾아내고 해당 유형의 사람들은 어떤 유형의 이성과 잘 맞는지 찾아 추천해주는 플랫폼이다. 빅 데이터를 수집하기 위하여 SNS상에서 커플들의 이미지를 크롤링하여 저장한다. 수집된 커플들의 이미지를 AI 머신 러닝으로 나이, 성별을 분석하여 미리 설정한 나이대의 이성 커플들의 이미지 만을 추려내서 각각 남, 여의 이미지를 분리하여 저장한다. 해당 이미지들로 비슷한 얼굴, 패션 유형의 사람들을 같은 클러스터로 모으고 CNN 으로 학습 시켜서 새로운 이미지가 들어올 경우 효율적으로 해당 이미지가 어느 클러스터에 속하는지 찾아낼 수 있도록 한다. 특정 이미지가 속하는 클러스터를 찾아내면 해당 클러스터에 속하는 사람들의 연인들이 어느 클러스터에 가장 많이 포함되어 있는지 찾아서 해당 클러스터 유형의 이성을 추천해준다. 웹과 어플리케이션으로 이루어진 플랫폼 서비스이며, 커플 매칭 기능 뿐만 아니라 매칭된 회원 간 연락 기능, 실제 커플의 이미지로 두 사람의 매칭도 확인 등의 부가적 기능 또한 인공 지능 서비스로 제공된다.

천연 아로마 향이 갈천의 패션이미지에 미치는 영향 (Effects of Natural Aroma Fragrance on Fashion Images of Galchon)

  • 양영애;;이은주
    • 한국의류학회지
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    • 제45권1호
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    • pp.180-199
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    • 2021
  • This study investigated natural aroma fragrance on the fashion image of Galchon, a traditional natural dyeing textile made with immature persimmon from the Jeju area, Korea. Nine fabric pairs consisting of differently colored cotton and silk Galchon with various tones and fabric types were used for subjective evaluation. Thirty five female college students evaluated the specimens using a 7-point scale questionnaire for fashion image-related adjectives. A specimen with three different presentation types that included fabric without fragrance (FO), fabric with citrus fragrance, and fabric with chamaecyparis (FCP) were randomly provided to a subject. As a result, color variables of Galchon were found to be the primary influence on fashion images for both cotton and silk Galchon that showed interaction effects with presentation types. The citrus fragrance increased the feeling of 'Active' while chamaecyparis tended to contribute to a stronger perception of 'Elegance' for cotton Galchon. Finally, these results were used to develop prediction models for fashion images of Galchon that employed color variables and presentation types.

한국 중년 여성의 패션이미지 유형에 따른 디자인 요소와 특성 (Fashion Image Types and Design Factors for Middle-aged Korean Women)

  • 정수인;김영인
    • 복식
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    • 제64권5호
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    • pp.91-107
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    • 2014
  • This purpose of this study is to analyze the pursuit of current fashion trends and fashion image types of middle-aged women in Korea. This study attempted to investigate the standards and properties of these different types of fashion images. The overall characteristics of middle-aged women and the concepts of personal image and fashion image were investigated through literature research. Survey and analysis based on Q methodology was conducted. Factors of personal image, fashion image and components of fashion image were analyzed by collecting information from in-depth workshops and focus group interview of an expert group. The results of this study are as follows: 1) The main factors influencing the current fashion image of women in their forties and fifties in Korea are classified into six types. 2) The elements of fashion image that Korean women in their 40s and 50s pursue are divide into four types. 3) Each type can be recognized by specific fashion image components and colors. 4) This shows that middle-aged Korean women are highly conscious of how others perceive them and have a desire to not stand out from others. It also shows that they are very active in pursuing fashion and following trends, which is the image of an active and dignified woman. This study provides the framework that enables sorting of the fashion images types that middle-aged Korean women want to pursue. The results from analyzing the factors can be used to recognize specific fashion images, and can be used in the planning and designing of fashion items for middle-aged Korean women.

패션컬렉션에 나타난 모자와 의복의 조형성에 따른 이미지 평가 (Image Evaluation according to Formative Properties of Hat and the Garment in the Fashion Collection)

  • 정해선;강경자;정수진
    • 한국생활과학회지
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    • 제15권6호
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    • pp.1049-1062
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    • 2006
  • The purpose of this study is to find out the image according to formative properties of hat and garment in the fashion collection. For the study, the 96 stimuli found frequently in fashion collection from the S/S season of 1998 to the F/W season of 2004 were selected. Sets of stimulus and response scales (7 point semantic) were used as experimental materials. The stimuli were 96 pictures with the types of hat(4), the lengths of hair(3), the types of garment(3), the relations between the color of garment and hat(4), and the materials(4) and patterns of garment(2). The subjects were 415 women college students majoring fashion design related fields and living in Seoul and Gyeongsangnam-do. As statistical methods for data analysis, Factor Analysis, ANOVA test, and LSD test were used. The items of the adjectives were classified into 5 image dimensions; attractiveness, gracefulness, concentration, cuteness, and hardness and softness. Among these factors, each dimensional image was affected by formative properties of hat and garment. The image of a hat-wearer was perceived differently according to the hair style and the formative properties of hat and garment even if the type of hat was same.

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1995년(年) 이후(以後) 아방가르드 패션의 디자인 분석(分析) (A Study on the Design Analysis of Avant-Garde Fashion Since 1995)

  • 구인숙
    • 패션비즈니스
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    • 제6권4호
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    • pp.62-82
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    • 2002
  • The purpose of this study was to investigate the Avant-garde's aesthetic values and expressoinal characteristic, and to find out(analysis) the design characteristic of Avant garde fashion since 1995. Expressoinal characteristics of Avant garde with the anti-aesthetic, radically pursuing newness, and open mind, are revealed dynamism, hostile innovation, and experimentalism. Futuristic images expressed in dynamism represent space style, body conscious style, cyborg style, kinetic style, and primitive style. And deconstructional images related to hostile innovation show punk style, grunge style, humor style, and abstractive style. Also surreal images related to experimentalism hold erotic style, depasemant style, deformation style, and collage style. The proper usage of newness offers the escape, the vividness, and the humour from the fatigue of the life and so, it is expected to offer the chance of transfering the active individuals and societies directly or indirectly By analyzing the instances for the images of avant-garde fashion since 1995, the contribution about the expectation of the design trends of the present and future is expected.