• Journal of the Korean Society of Clothing and Textiles
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• v.26 no.8
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• pp.1254-1264
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• 2002

The purpose of this study was to suggest a direction for golfwear design targeting young female golfers, based on the analysis of their preference of recent sportswear trend. Total 197 respondents, female golfers, were sampled for data gathering, who were asked to answer to the self-report questionnaire with the stimuli of five trendy golfwear styles [i.e., representing recent sportswear trend]. In summary, the results of this study were as follows: 1) The female golfers showed significant difference in their preference of recent sportswear-trend sues, according to their age or marital status. 2) Among the five trendy styles, each of which corresponded to five themes in 2002 S/S sportswear trend, the style of "Retro Chic", a type of retrospective trend theme, was most favored. 3) The female golfers in their twenties residing in Kangnam, were found to have ① relatively higher fashion leadership, and ② higher preference of maximal and kitsch trends, when compared with the rest of the respondents. 4) The most influential design elements in each trendy style, dominating the golfers' preference, varied with the feature of trend themes. 5) Based on the analysis of the young female golfers′ preferences of recent sportswear trend, a direction for golfwear design were suggested.

• Proceedings of the Korea Contents Association Conference
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• 2015.05a
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• pp.249-250
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• 2015

대구에 소재한 '김광석다시그리기길'의 인기요인을 분석해보면 2015년 여행 트렌드는 일상과 연결되어 있다고 볼 수 있다. 사람들의 감성을 자극해 위안을 주고, 시간과 비용 문제로 인해 근교에 위치한 여행지를 선호하고 있다. 그리고 현지인들의 문화를 엿볼 수 있고 일상을 교류할 수 있는 곳임과 동시에 혼자서도 쉽게 할 수 있는 여행을 선호하고 있다. 일상에서 오는 소박함으로부터 사람들은 여행의 만족을 느끼고 있다고 할 수 있다.

• Archives of design research
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• v.20 no.3 s.71
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• pp.49-60
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• 2007

As the world is in the age of globalization and information, we observe diverse changes in the market environment. Since wide-spread internet services and global networks made ubiquitous learning and business possible, equalizing consumers' ideology and preference, new trend and life style could be introduced easily. This study stipulates on the theoretical concept of the wellbeing consumer and LOHAS consumer. Consumers of LOHAS could be sampled out through pre-questionnaire targeting at selected food, clothing, and shelter based on companies of both wellbeing and general brands. Through this it is attempted to measure wellbeing emotion, recognition quotient of emotion and reason, affirmation and negation, mental emotion quotient, and preference in order to find out their value and to ultimately come up with what web design should be aiming at. Conclusions are as follows: Firstly, consumers easily recognize emotional identification from the web pages of wellbeing brand, rather than that of general brands. Secondly, what web pages of wellbeing brand recognize is reason, not emotion. Thirdly, the design of wellbeing brands scored higher than those of general brands in terms of positive aspects such as hospitality and familiarity, and high mental emotion quotient could not affect the consumers' preference toward web design. Fourthly, wellbeing brands win more preference than general brands do, and preference becomes higher after customers' visit to web pages basically. Lastly, sampled emotional adjectives toward the web designs of wellbeing brands marked a aesthetic graph figure, without leaning toward an active or stable one. It is expected that this study can serve as a groundwork to create proper strategies to actively involve consumers in industrial sphere.

• Fashion Information and Technology
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• v.2
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• pp.3-13
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• 2005

• Journal of Digital Convergence
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• v.16 no.9
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• pp.497-502
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• 2018

The purpose of this study is to investigate the correlation between female gradation angle and angles of female gradation according to the angle of the treatment. A total of 100 questionnaires were analyzed using questionnaires. The results showed that sophisticated images were observed at $5^{\circ}$, $31^{\circ}$, and $85^{\circ}$ of gradation, and elegance images were observed at $15^{\circ}$ and $65^{\circ}$, and modern images were observed at $50^{\circ}$. Through this study, we will be able to conduct in-depth follow-up research on female gradation cuts classified by the trend position of trends in Korean men, and it will be possible to use it as basic data for deeper haircut education at the same time as creating customer satisfaction.

• Journal of the Korea Convergence Society
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• v.10 no.6
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• pp.59-64
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• 2019

This study used the Google Trends site to analyze selection information that users expect from prominent Toothbrushes and Toothpastes through related search keywords that users wanted to obtain. From 2006 to 2018(sep), searches for Toothbrushes and Toothpastes were arranged in the order of popularity of related searched words. The total number of searches words exposed was each 25, total 325 collected. The analysis was conducted using two methods, first, by search function. second, by a word network using a Big Data program. The study has shown that toothbrushes there are high expectations for brands, toothpaste there are high expectations in the function. In order to increase the motivation for oral health education, it is recommended to use and provide knowledge about the brand of toothbrushes and Toothpastes by the function.

• Proceedings of the Korea Information Processing Society Conference
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• 2019.10a
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• pp.1133-1135
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• 2019

기업이나 정부 등의 정책 결정에 활용하기 위해, SNS에서 사용하는 키워드를 추출하여 소비자나 유권자의 관심과 선호도를 분석하는 방법이 많이 사용되고 있다. 본 논문에서는 다수의 SNS 사이트에 올린 글과 그에 대한 공감(좋아요) 댓글, 해시태그를 분석하여 관심 키워드의 트렌드를 분석할 수 있는 시스템을 제안한다. 이 시스템에서는 각각의 SNS 글을 형태소 분석하여 키워드 빈도를 측정하고 그에 대한 공감 및 해시태그의 갯수를 계산하여 일정기간 동안의 변화를 그래프로 표시하였다. 이를 통해, 여러 사이트에서의 키워드 트렌드를 한눈에 확인할 수 있도록 했다.

• Journal of Fashion Business
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• v.6 no.5
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• pp.59-71
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• 2002

The purpose of this study was 1) to analyze the consumers' preference on the recent trend in men's wear according to their lifestyle and 2) to suggest a suitable direction for men's wear planning based on the lifestyle analysis. A survey was applied to obtain the data set responded from 310 male subjects who were aged between thirties and fourties. The main results of this study are summarized as follows: 1) Five types of recent fashion trends were identified through a qualitative analysis on the recent men's wear trend, which were 'Modern classic casual', 'Retro traditional casual', 'Authentic/Ethnic casual', 'Urban dandy street casual' and the 'Refined sportive casual'. 2) The three types of the respondents' lifestyle were identified in this research and named as 'pursuing sense', 'pursuing tradition' and 'conservative indifference'. Examining the preference on fashion trends according to subjects' lifestyle and etc., the preference level of the 'pursuing sense' group on trend was, in general, higher than that of the two other lifestyle groups. The most preferred trend style of 'pursuing sense' group was the 'Modern Classic'. Finally, a suitable direction for men's wear planning was suggested on the result of analysis in this research.

• 주택과사람들
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• s.208
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• pp.34-37
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• 2007

'친환경, 웰빙, 로하스' 이 단어들은 요즘 아파트나 주택 분양 광고에서 빠지지 않고 등장하는 수식어들이다. 최근 1-2년 사이에 주거 수요자들은 커뮤니티와 편의 시설 못지않게 자연과 인접한 조용한 주거 공간을 선호한다. 쾌적한 주거 환경에 대한 욕구 때문에 전원 주택 단지와 타운하우스가 주목 받고 있는 추세. 이러한 트렌드를 좇아 도심에 위치한 방배동 전원 마을을 찾았다.

• 주택과사람들
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• s.193
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• pp.28-31
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• 2006

국내 주거 환경이 변하고 있다. 외국에서 흔히 접할 수 있었던 복합 타운에 대한 선호도가 높아지고 있는 것. 이에 따라 수도권 복합개발계획이 수립되고 개발 지역이 선정되는 등 선진국의 사례를 들어 새로운 트렌드를 조성하려는 붐이 일고 있다. 과연 국내에서 대규모 복합 개발이 성공할 수 있는지 성공을 위한 조건은 무엇인지 알아보았다.