• Proceedings of the Korea Society of Design Studies Conference
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• 2002.05b
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• pp.160-161
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• 2002

• The Journal of the Korea Contents Association
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• v.8 no.7
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• pp.146-152
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• 2008

In the modern times, video media area is dramatically developing and growing. The motion graphic that is one of video presentation technique as an effective communication way between sender and receiver is beginning to make its appearance. The motion graphic provides the clearance of visual information to deliver it more easily and accurately and improves the effect of communication to increase the effect of image and information delivery. In this research, the writer wants to examine the production method of motion graphic to improve convenience and efficiency of communication to the better direction for production process by researching and analyzing the title design and its structure having short and significant information delivery and strong visual presentation function.

• The Journal of the Korea Contents Association
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• v.8 no.11
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• pp.125-133
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• 2008

Recently, the emotional design has become one of the central issues. The interest to Calligraphy also has increased. This study is to examine the effect of calligraphic TV title to viewers through questionnaires. As a result of the questionnaire analysis, calligraphic title makes a favorable impression on viewers. On the other hand, viewers have an antipathy to a drama program with a calligraphic title. The appropriate use of calligraphic title is requested. The viewers prefer that CM Super TV drama title is located to the right side in TV screen. They also prefer the animated moving title to colored background title. This study contributes to the further research about the correlation between TV commercial zap-rate and calligraphic title.

• Proceedings of the Korea Society of Design Studies Conference
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• 2002.11b
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• pp.160-161
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• 2002

• Proceedings of the Korea Society of Design Studies Conference
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• 2002.11b
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• pp.190-191
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• 2002

• Proceedings of the Korea Society of Design Studies Conference
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• 2003.05a
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• pp.44-45
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• 2003

• Proceedings of the Korea Society of Design Studies Conference
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• 2003.05a
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• pp.50-51
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• 2003

• Proceedings of the Korea Society of Design Studies Conference
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• 2005.10a
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• pp.104-105
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• 2005

• Journal of Korea Multimedia Society
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• v.13 no.4
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• pp.618-625
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• 2010

Receiving information and transmitting it is the most basic and important thing in numan society. And modern communication is not only transmitting objective information but also a visual communication which shows feeling of each emotions and image-motive. Introduction of Motion graphic which was grown by new media changed opening title sequence to a more expanded genre. The purpose of this research is to announce the new value of opening title sequence. Motion graphic will be used continually as an important way to communicate and also a guideline which could transmit exact informations and emotions to viewers with creative expressions.

• Proceedings of the Korea Society of Design Studies Conference
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• 2004.05a
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• pp.150-151
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• 2004