• Title/Summary/Keyword: 콘텐츠 서비스

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An Integrated Perspective of User Evaluating Personalized Recommender Systems : Performance-Driven or User-Centric (개인화 추천시스템의 사용자 평가에 대한 통합적 접근 : 시스템 성과와 사용자 태도를 기반으로)

  • Choi, Jae-Won;Lee, Hong-Joo
    • The Journal of Society for e-Business Studies
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    • v.17 no.3
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    • pp.85-103
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    • 2012
  • This study focused on user evaluation for personalized recommender systems with the integrated view of performance of the system and user attitude of recommender systems. Since users' evaluations of recommender systems can be affected by recommendation outcomes and presentation methods, both system performances based on outcomes and user attitudes formed by the presentation methods should be considered when explaining users' evaluations. However, an integrated view of system performance and user attitudes has not been applied to explain users' evaluation of recommender systems. Thus, the goal of this study is to explain users' evaluations of recommender systems under the integrated view of predictive features and explanation features at the same time. Our findings suggest that social presence, both accuracy and noveltyhave impacts onuser satisfaction for recommender systems. Especially, predictive features including accuracy and novelty affected user satisfaction. Novelty as well as accuracy is one of the significant factors for user satisfaction while recommender systems provided usual items users have experienced when systems provide serendipitous items. Likewise, explanation features with social presence and self-reference were important for user evaluation of personalized recommender systems. For explanation features, while social presence appears as one of important factors to user satisfaction of evaluating personalized recommendations, self-reference has no significant effect on user's satisfaction for recommender systems when compared to the result of social presence. Self-referencing messages did not affect user satisfaction but the levels of self-referencing are different between low and high groups in the experiment.

Growth of Gameday and Strategy in Changing Mobile Environment (게임데이의 성장과 모바일 환경 변화에 따른 대응 전략)

  • Yoo, Byung-Joon;Ahn, Dae-Hwan;Rhee, Cheul
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.7 no.3
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    • pp.143-149
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    • 2012
  • With the increasing use of mobile phones, mobile game is emerging as an entertainment for move. Furthermore, smart phone is widely spread, so mobile game market is rapidly growing. According to "Republic of Korea 2010 Games White Paper" mobile game market is growing annual average 10% or more, and is expected to reach $ 9.8 billion in 2011. It is almost doubled compared to 2007. It became possible to realize complicated high-capacity game with mobile phone developed to smart phone. And at the same time, mobile game is associated with Social Network Services (SNS) and is worldwide growing as a part of 'mobile life'. Apple launched an application open market, App Store, in 2008, and mobile game industry welcomed an innovative turning point. Global smart phone application market (App Store) is opened, so Gameday is able to launch mobile games easily to the global market getting out of the domestic market. In addition, Apple App Store has the structure of sharing their revenue with the developer with 7 to 3 which is more favorable terms for the developer compared to supply mobile contents to the mobile carrier who monopolized the market in the past. The largest proportion of the current App Store application is game, and Gameday has the opportunity to make a significant leap forward by keeping pace with the new environment changes.

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Creating Cultural Consumer Value in Corporate Culture Marketing. -Focused on Cultural Space 'SpigenHall' and Opera , Apple Steve Jobs' 10th Anniversary Memorial Study- (기업 문화마케팅의 문화소비자 가치 창출 -융복합문화공간 '슈피겐홀'과 오페라 <스티브 잡스의 혁명>을 중심으로, 애플 스티브 잡스의 10주년 추모 연구-)

  • Oh, Se Jong
    • The Journal of the Convergence on Culture Technology
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    • v.6 no.3
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    • pp.111-116
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    • 2020
  • This is a case study of corporate culture marketing to commemorate the 10th anniversary of the death of Steve Jobs on October 5, 2021. Corporate culture marketing seeks to derive cultural consumer values through Steve Jobs' fandom, and to increase corporate brand image and achieve profits. According to Big Data, Steve Jobs' brand image was derived from 'Innovation', 'First', 'Creativity', 'Change', and 'Design'. So, the relationship between Spigen convergence culture space 'SpigenHall', which is highly related to Steve Jobs' brand image, and the opera , which is made of the material of former Apple CEO Steve Jobs, is analyzed with big data and culture. We investigated the opinions of content experts. SpigenKorea and the digital opera are designed to provide Steve Jobs' story of joy and sorrow, offer VIP members' premium services, press publicity is 'the first in Korea', GangNam's suitable for famous celebrity performance venues and cultural and artistic venues 'SpigenHall', the revenue of the performance ticket was selected as a donation. This study is suitable for researching the life story of male CEOs and planning a cultural city. The limitations of the study need to analyze various works by genre and attempt to analyze consumer values according to the industry.

A Study on Enhancing VMS Services by FM Car Radio (차량 내 FM라디오를 이용한 VMS서비스 개선 연구)

  • Park, Bum-Jin;Moon, Byeong-Sup
    • The Journal of The Korea Institute of Intelligent Transport Systems
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    • v.9 no.6
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    • pp.22-32
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    • 2010
  • Increasingly advanced Information Technology (IT) has changed the operator so as to create more diversified and advanced traffic information demand. To deal with the changing demand in private sector, a concept of on-demand traffic information has been rapidly introduced. However VMS, a product of the first generation of ITS, which was designed to provide the unspecified individuals during driving the car with the basic level of traffic information by the public failed to actively change itself in such a changing pattern. This study was intended to describe the VMS system (tentatively, FM-VMS) which was further developed to accommodate the needs favoring the sophisticated PDA with the public role of providing the unspecified individuals with the equal information. FM-VMS introduced in this study is the device designed to transmit the voice and message to the drivers through the radio information device mounted on a car. A core technology is, unlike FM-DARC and RDS, the Water Making technology which directly inserts the digital signal into FM frequency in use. It's been currently used for broadcasting and security purpose. A detection rate as a result of testing FM-VMS system using Water Making technology was 90% or more in voice and message within 20m from test VMS. When a public-developed VMS information could be transmitted using FM frequency to the relatively vulnerable users (vulnerable to traffic information) in voice on a real-time basis to provide the regional traffic information, and furthermore, VMS message could be received through radio liquid using FM frequency only, it would obviously bring about the innovation in ITS as well as pave the way for creating the new added value down the road.

Multimedia Network Teaching System based on SMIL (SMIL을 기반으로 한 멀티미디어 네트워크 교육시스템)

  • Yu, Lei;Cao, Ke-Rang;Bang, Jin-Suk;Cho, Tae-Beom;Jung, Hoe-Kyung
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2008.10a
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    • pp.524-527
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    • 2008
  • Recently, digital and the Internet are widespread out of the world, and multimedia processing technology and the development of information and communication technology in education using the Internet as the demand is rapidly increasing. Also, we tan easily use informations with less restrictions of time and space. however, several kinds of audio, media to integrate multimedia data, such as the proliferation of demands for representation. Therefore, in 1998, W3C presented an international standard, SMIL in order to solve multimedia object representation and synchronization problems. By using SMIL, various multimedia elements can be integrated as a multimedia document with proper view in a spate and time. Using this SMIL document, we can create new internet radio broadcasting service that delivers not noly audio data but also various text, image and video. In this paper, with the system, teachers can easily create multimedia courseware and living broadcast their torture on network, students can receive audio-video information of the teacher, screen displays of the teachers computer. Moreover students can communicate with teacher simultaneously by text editor windows. Students can also order courseware after class.

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High-Precision and 3D GIS Matching and Projection Based User-Friendly Radar Display Technique (3차원 GIS 정합 및 투영에 기반한 사용자 친화적 레이더 자료 표출 기법)

  • Jang, Bong-Joo;Lee, Keon-Haeng;Lee, Dong-Ryul;Lim, Sanghun
    • Journal of Korea Water Resources Association
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    • v.47 no.12
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    • pp.1145-1154
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    • 2014
  • In recent years, as frequency and intensity of severe weather disasters such as flash flood have been increasing, providing accurate and prompt information to the public is very important and needs of user-friendly monitoring/warning system are growing. This paper introduces a method that re-produces radar observations as multimedia contents and applies reproduced data to mesh-up services. In addition, a accurate GIS matching technique to help to track the exact location going on serious atmospheric phenomena is presented. The proposed method create multimedia contents having structures such as two dimensional images, vector graphics or three dimensional volume data by re-producing various radar variables obtained from a weather radar. After then, the multimedia formatted weather radar data are matched with various detailed raster or vector GIS map platform. Results of simulation test with various scenarios indicate that the display system based on the proposed method can support for users to figure out easily and intuitively routes and degrees of risk of severe weather. We expect that this technique can also help for emergency manager to interpret radar observations properly and to forecast meteorological disasters more effectively.

A New Optical Access Network Structure for the convergence of Broadcast and Communication (방송통신 통합을 위한 새로운 광가입자망 구조에 관한 연구)

  • Hur Jung;Koo Bon-Jeong;Hyun Jae-Myoung;Park Youngil
    • Proceedings of the Korean Society of Broadcast Engineers Conference
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    • 2004.11a
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    • pp.17-20
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    • 2004
  • 가정 내에 방송과 총신을 통합하여 제공하기 위한 방법으로서 수동광가입자망(Passive Optical Network)이 제안되고 있다 이를 구현하기 위해 여러 방식들이 연구되고 있는데 크게는 방송과 통신에 각기 다른 파장을 이용하는 방식과, 이들을 시간 다중화 하여 한 개의 과장으로 송신하는 방식으로 나눌 수 있다. 또한 동신에 이용하는 과장의 경우 각 가입자에게 다른 파장을 적용하는 WPON 방식과 모든 가입자에게 한 개의 파장만을 이용하되 시간영역에서 다중화하고 이터넷 프로토콜을 적용하는 EPON 방식으로 구분할 수 있다. WPON의 경우 EPON에 비해 수월하게 광대역 서비스를 할 수 있는 장점이 있으나, 각 가입자 과장의 제어 및 관리가 복잡하며, 고비용을 요구한다. 반면 EPON의 경우 채널의 효율성은 극대화할 수 있으나, 동시 이용자가 많을 경우 전송 속도가 하락한다. 한편, 방송과 통신을 통합한 채널의 특성을 살펴보면 가입자 방향으로의 하향 신호의 양이 중양국 방향으로의 상향 신호의 양에 비해 훨씬 많은 비대칭 구조이다. 따라서 본 연구에서는 이러한 채널 특성에 맞도록 하향 전송에는 WPON의 구조를 이용하고, 상향 전송에는 EPON의 구조를 적용하는 새로운 구조의 광가입자망을 제안하였다. 제안된 구조에 적합한 MPCP (Multi-Point Control Protocol) 프로토콜을 제시하고, 가입자 장치의 여러 종속 신호를 다중화하고 전송할 수 있는 ONU (Optical Network Unit)의 구조를 제안하였다. 또한 이러한 구조를 갖는 W-EPON 테스트베드를 구현하고 전송 시험을 통해 제시된 구조의 적합성을 측정한 결과를 보인다.4 Textual format) 파일을 생성한다. 또한, 콘텐츠 전송 및 저장의 효율성을 위해 이진 포멧인 IPMP화된 MP4 파일을 생성할 수 있다.으로써, 에러 이미지가 가지고 있는 엔트로피에 좀 근접하게 코딩을 할 수 있게 되었다. 이 방법은 실제로 Arithmetic Coder를 이용하는 다른 압축 방법에 그리고 적용할 수 있다. 실험 결과 압축효율은 JPEG-LS보다 약 $5\%$의 압축 성능 개선이 있었으며, CALIC과는 대등한 압축률을 보이며, 부호화/복호화 속도는 CALIC보다 우수한 것으로 나타났다.우 $23.87\%$($18.00\~30.91\%$), 갑폭 $23.99\%$($17.82\~30.48\%$), 체중 $91.51\%$($58.86\~129.14\%$)이였으며 성장율은 사육 온도구간별 차는 없었다.20 km 까지의 지점들(지점 2에서 지점 6)에서 매우 높은 값을 보이며 이는 조석작용으로 해수와 담수가 강제혼합되면서 표층퇴적물이 재부유하기 때문이라고 판단된다. 영양염류는 월별로 다소의 차이는 있으나, 대체적으로 지점 1과 2에서 가장 낮고, 상류로 갈수록 점차 증가하며 지점 7 상류역이 하류역에 비해 높은 농도이다. 월별로는 7월에 규산염, 용존무기태질소 및 암모니아의 농도가 가장 높은 반면에 용존산소포화도는 가장 낮다. 그러나 지점 14 상류역에서는 5월에 측정한 용존무기태질소, 암모니아, 인산염 및 COD 값이 7월보다 다소 높거나 비슷하다. 한편 영양염류와 COD값은 대체적으로 8월에 가장 낮으나

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An Analysis of Vertical Position Accuracy for the Three-Dimensional Spatial Data Object Utilizing the Public Information (공공데이터를 활용한 3차원 공간정보 객체의 수직위치 정확도 분석)

  • Kim, Jeong Taek;Yi, Su Hyun;Kim, Jong Il;Bae, Sang Won
    • Journal of Korean Society for Geospatial Information Science
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    • v.22 no.3
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    • pp.137-143
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    • 2014
  • Recently, as new paradigm for government operation called government 3.0, government is actively operating policy opening and sharing public data. In addition, the Ministry of Land are operating an open platform integrated map service (the VWorld) which provides a variety of video contents such as the country's national spatial information, traffic information and three-dimensional building for the public. According to W3C Foundation's Open Data Status Report(2013), our country has the evaluated results that the part of the government's policy support and planning is good while the part of the data management is vulnerable. So our country needs the quality improvement for the data management. In addition, a digital aerial photograph image data is required to be up-to-date for the three-dimensional spatial object data. In this paper, we present the method for enhancement of the accuracy of vertical position and for maintainment of up-to-date vertical position. Our methods evaluate the data quality and analyze the cause of error of measurement utilizing the national standard quality assessment method. The result of research shows that the accuracy of vertical position is improved if the height of the building captain is adjusted by the quality assessment values and a three-dimensional model has up-to-date data if reconstruction and extension information of construction register is utilized.

A Study on the Evaluation and Improvement of the Korean National Assembly Digital Library by Applying ISA(Importance-Satisfaction Analysis) (ISA를 적용한 국회전자도서관 품질 평가와 개선방안 수립)

  • Kwak, Seung-Jin;Jung, Young-Mi;Kim, Jin-Mook;Bae, Kyung-Jae;Im, Mi-Kyung
    • Journal of the Korean Society for Library and Information Science
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    • v.45 no.3
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    • pp.327-343
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    • 2011
  • The goal of this study was to examine ways to improve the quality of databases of the Korean National Assembly Digital Library(KNADL). In order to achieve the goal, we first designed an assessment tool that could measure the quality of the 'contents,' the 'service,' and the 'system' of the KNADL's databases. Each of the three categories also had sub-categories-i.e., eight sub-categories for 'contents'(e.g., accuracy, recency, ${\cdots}$), seven sub-categories for 'service'(e.g., convenience for request, rapid response, ${\cdots}$), and seven sub-categories for 'system'(e.g., usability, response time, ${\cdots}$). We thenconducted a survey using the assessment tool we developed and gathered a total of 270 responses from users of KNADL's databases. We used Excel and PASW Statistics 18 for data analysis. Each sub-category was measured by its importance and by the level of satisfaction(implemented from the DigiQUAL project). Finally, we performed an importance-satisfaction analysis(ISA) to identify what action(i.e., maintain, concentrate, low priority, and exceed) needs to be made in each sub-category. We concluded the paper with some useful suggestions for improving the quality of KNADL's databases.

The Development Study on the Integrated Management System for Water Information based on ICT (ICT기반의 물정보 통합관리시스템 개발 연구)

  • Hong, Sok-min;Jang, Am
    • Journal of Korean Society of Environmental Engineers
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    • v.39 no.12
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    • pp.723-732
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    • 2017
  • As the development of ICT technology, in order to solve the problem of scattered water information's availability, WINS(Water management Information Networking System) by the Ministry of Land, Infrastructure and Transport was established and has been operated since 2004. However, there has been a disadvantage of providing specialized and limited information to the water resources sector mainly and a lack of active sharing of information because of no compulsory provision of information sharing between participants. In order to solve these problems, this paper carried out system development study, to do this, the status of domestic water information was surveyed and domestic and overseas related systems were compared and analyzed. The latest ICT technology was used to realize the contents as screen, and the user interface definition was created to present a role model of integrated water management through maximizing visualization by combining GIS and realtime data and providing space-time integrated information. These prior studies reached to actual construction of the ICT-based integrated management system for water information by K-water. This system is in service to the public installed in the water information portal, "MyWater".