• Title/Summary/Keyword: 커뮤니케이션 환경의 변화

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The Structural relationship among Commitment to Change, Needs of Technology Education Innovation, Communication and Self-Efficacy of Technology Teachers (교육환경 변화에 따른 기술교사의 변화몰입과 기술교육혁신 요구, 커뮤니케이션 및 자기효능감의 구조적 관계 분석)

  • Kim, Yong-lk
    • 대한공업교육학회지
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    • v.36 no.2
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    • pp.111-130
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    • 2011
  • The purpose of this study was to identify a causal relationship among commitment to change, needs of technology education innovation, communication and self-efficacy of technology teachers. A total of 300 copies of questionnaires were used for data analysis except for 117 copies like the one where insincerely responds to any question was found. To ensure the reliability and validity of questions, I performed technical statistics like average, standard deviation, skewness, and kurtosis via PASW 18.0, item-total correlation and the totality, and reliability analysis. I undertook a confirmatory factor analysis via AMOS 7.0 to ensure the validity of items together with a structural analysis to perform a path analysis among variables and assess the suitability of model. The major finding of this study were as follows: First, because fit index of hypothetical model generally met standards in this study, a hypothetical model was judged appropriately. Second, needs of technology education innovation had a positive effect on communication and commitment to change of technology teachers. And, communication among technology teachers had a positive effect on commitment to change of technology teachers. This result means that communication among technology teachers is important to activation of technology education. Third, self-efficacy had a positive effect on commitment to change of technology teachers. This result means that it needs to raise self-efficacy level through teacher education.

A Study on the Effects of Internet to Assist Collection Management of Library in the Computer Mediated Communication (컴퓨터 매개 커뮤니케이션 환경에서 인터넷이 도서관 장서관리에 미치는 영향 분석)

  • 문경화;남태우
    • Journal of the Korean Society for information Management
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    • v.16 no.4
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    • pp.7-36
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    • 1999
  • In this paper, we have studied the technical contribution of internet as a computer mediated communication(CMC) tool for collection management. A new communication process is appearing due to the development of information technology and telecommunications technology which enable users to have an access to information without the help of librarian. Also, internet makes collection management possible in the absence of vendors. This study found out that internet reinforces the traditional functions of collection management and enables librarians to better perform their roles. The future library manager should become actively involved in the development of technology in order to manage resources of internet focusing on the needs of user. Also, we have concluded that collection management should be modernized and transformed with its emphasis on the new evaluation method and assessment of quality when offering resources of internet in the communication process using computers.

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Confirmation Bias on Public Advertising & Public Relations Performance: Comparing simultaneous vs. sequential information (공공 광고/PR 성과에 대한 확증편향: 동시적 vs. 순차적 정보 제공 비교를 통하여)

  • Woo, Chong-Moo;Choi, June-Hyock;Choi, Hong-Lim
    • Journal of the Korea Convergence Society
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    • v.11 no.7
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    • pp.89-95
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    • 2020
  • In the digital media environment, the communication of government agencies has changed in various forms and the expertise has been strengthened. However, there are still negative views on the performance of public communication by government agencies. Criticism by prejudice, rather than rational evaluation, can hinder the development of public communication. Therefore, this study intends to identify whether there is a confirmatory bias in evaluating the performance of public communication by government and to suggest alternatives. To this end, this study confirmed that there is a possibility of confirmatory bias in evaluating the performance of public advertising/PR by comparing the simultaneous and sequential environments. The results of this study are expected to contribute to sharing and expanding public values by presenting rational criticism and evaluation methods for public communication.

A Study on the Paradigm of Communicative Expressions depending on the Information Type of Web Animations (웹 애니메이션의 정보유형에 따른 커뮤니케이션 표현 패러다임에 관한 연구)

  • Na, In-Sun
    • Cartoon and Animation Studies
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    • s.15
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    • pp.1-12
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    • 2009
  • As the technology realizing digital multimedia has been developing remarkably based on Internet environment, today we can gain various information we need quickly and easily without regard to time or place by using world wide web. The recent spread of digital animation as a way of communication on Internet has been forming a new communication paradigm according to the development of age. Besides, digital animations embodied on web are a kind of communication medium which is expressed through interactions using different digital multimedia tools and put the concepts of time and space together. This is a form which can cope with various forms of information, and it occupies a high rate on web and is used often. Web animations offer various forms of communication, such as interface structure design for information transfer, characters, typography, and other graphic elements, which make users feel maximized real dynamics. This paper analyzes and evaluates the categories according to the characteristics, information and usage types of digital animations used on web, examines more efficient communication expressions based on them, and pays attention to the Internet environment that will develop and change in the future. With regard to it, this research aims at suggesting a useful theory so that diverse digital animations on web based on Internet environment would develop into a new communication paradigm responding to the change of time.

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Mobile App for social communications of the school (학교의 소셜 커뮤니케이션을 위한 모바일 앱)

  • Ryu, Chang-Su;Hur, Chang-Wu
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2012.05a
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    • pp.397-400
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    • 2012
  • To activate the use of the mobile Internet, its service must be changed itself, as well as improvement of its use environment, and the changing direction must orient 'SMART SERVICE', which it provides in the fastest, easiest, most comfortable way by selecting the core information users want most. This paper suggests that the users of smartphones access diverse contents out of the mobile apps anytime and anywhere and use them conveniently, by activating social communication among the users of school information through the mobile app development suitable for Android OS.

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Challenges and Recent Movements in Scholarly Communication Concerning Electronic Journal Licensing Consortia (전자저널 컨소시엄을 둘러싼 학술커뮤니케이션의 쟁점과 대응동향)

  • Kim, Sung-Jin;Jung, Eun-Kyung;Han, Min-Hae
    • Journal of Information Management
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    • v.39 no.1
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    • pp.27-52
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    • 2008
  • Electronic information, especially e-journals took their position as core resources in current scholarly communication. However, the publishing and pricing structure of e-journal licensing process have not yet succeeded to be reorganized in accord with newly changed electronic scholarly communication environment. That resulted in a lot of challenges scholarly communication now faced. This study aimed to analyze key issues regarding big deal, pricing, licensing, archiving, copyright and public access by conducting comprehensive literature review and examining movements of world wide scholarly institutes and alliances. And then this study eventually purposed to draw some strategies which domestic libraries and consortia should take in order to lead current changes in scholarly communication.

Research on Brand Communication of Chinese Time-honored Brands (중국 전통 브랜드의 브랜드 커뮤니케이션에 관한 연구)

  • Jin, Hong;Miao, Yunting;Park, Seong-Taek
    • Journal of Industrial Convergence
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    • v.16 no.4
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    • pp.9-17
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    • 2018
  • Chinese Time-honored Brand is a treasure of China's industry and commerce. It is built by several generations of people with sweat and has a very profound historical and cultural heritage. When it comes to time-honored brands, each brand is quite famous. However, with the rapid development of economic globalization and the huge change of marketing environment, the survival and development of the Chinese time-honored brand have been challenged and impacted. In order to explore the Chinese time-honored brand further, this article analyzes the existing problems of brand communication and puts forward the effective resolution strategies through elaborating the current situation of Chinese time-honored brand from the perspective of brand communication.

유비쿼터스 구전 마케팅 시나리오와 비즈니스 모델 개발

  • Lee, Gyeong-Jeon;Lee, Jong-Cheol
    • Proceedings of the Korea Inteligent Information System Society Conference
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    • 2005.11a
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    • pp.177-182
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    • 2005
  • 본 논문은 유비쿼터스 컴퓨팅 환경에서 기업의 마케팅 전략의 일환으로 RFID를 이용한 구전 마케팅과 이를 용이하게 하는 비즈니스 모델을 제안한다. 이를 위해 기존의 연구를 토대로 소비생활에 있어 구전 커뮤니케이션이 미치는 영향과 구전 마케팅에 대한 기업의 의식 변화 그리고 이를 수행하는데 있어 기업이 갖는 어려움을 살펴보았다. 본 논문에서 제안하는 비즈니스 모델은 RFID를 이용하여 기업과 소비자, 소비자와 소비자간의 seamless한 networking을 가능하게 하며, 각 경제 주체의 인센티브(incentive) 체계를 이용하여 기업의 구전 마케팅을 용이하게 한다.

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Development of digital twin-based autonomous ship communication tool for smart shipping and logistics (스마트 해운물류를 위한 디지털 트윈 기반 자율운항선박 커뮤니케이션 도구 개발)

  • Koo Hanmo;Cho Yuseong;Cho Yongdeok;Cho Minje
    • Proceedings of the Korean Institute of Navigation and Port Research Conference
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    • 2022.06a
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    • pp.333-335
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    • 2022
  • The changes caused by the 4th industrial revolution are accelerating the convergence of technologies due to the COVID-19 Pandemic. As a result, rapid changes are expected in various fields of society and industry. The shipping and logistics industry is also in urgent need of smartization due to changes in environment and technology. However, in the case of Korea, the smartization of shipping and logistics technology is insufficient compared to that of advanced countries. For smartization for complex business processing with many related entities, smooth communication and visual confirmation using the latest technologies are becoming important. Such visualization and communication will become more important in smart shipping and logistics This study intends to present an integrated communication tool between self-driving ships and container terminals for the realization of smart shipping and logistics. In particular, a study was conducted on the development of a digital twin-based communication tool that satisfies the requirements of ship berthing and loading/unloading operations in which various actors participate and process complex tasks.

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A Study on the Design Media, Process, Communication in the center of Design Information (디자인 정보를 중심으로 본 디자인 미디어, 프로세스, 커뮤니케이션에 관한 연구)

  • 최인규
    • Proceedings of the Korea Multimedia Society Conference
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    • 2001.11a
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    • pp.877-883
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    • 2001
  • 1990년대에 급속한 정보화 사회와 디지털 사회가 진행되면서, 디자인 분야에서도 디자인 조직과 프로세스, 정보교환의 방식이 변화하고 있는데, 이러한 변화의 근본적인 원인인 정보화와 디지털 사회에 대해 이론적 배경과 원리를 알아보고, 디자인 개발 프로세스의 사례를 살펴봄으로써 미래의 디자인 정보 시스템의 기본 환경을 제시하고자 한다.

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