• 한국노년학
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• v.29 no.1
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• pp.195-213
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• 2009

The purpose of this study is to analyse how consumption value affects the loyalty of green product through satisfaction and trust among elderly consumers. Data were collected from a cross-sectional survey of 314 older adults (age≥60) in the U. S., who bought and possessed a hybrid car, a representative green product. The statistical methodology is employed a structural equation model. The results demonstrated several important findings. First, perceived social value among elderly population had significant effects on green product satisfaction, while hedonic value did not. Second, both perceived functional value and environment friendly value had a significant positive effect on trust in green products. Third, satisfaction with green products also led to trust in green products. Finally, trust in green products showed their significant effects on loyalty in green product. These results provide practical implications to improve the trust and loyalty in green products among the elderly consumers. Furthermore, by deriving major components of consumption values in green products among the elderly, and analyzing the mechanism of satisfaction, trust, and loyalty, the study emphasizes relationship marketing in implementing "green" marketing strategies.

• THE HEALTH and ORGANIC FARMING
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• no.213
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• pp.11.1-11.1
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• 2005

향후 농업전반을 친환경 방향으로 전환 - 전남도, 친환경농업 1시군1담당제 도입 - 2005 도$\cdot$농교류 페스티벌 개최 - 광양, 홍성 친환경농업대학 개설 - 미생물농약협의회 구성 - 친환경농업으로 재배한 잡곡이 뜬다

• Journal of the Korean Society of Food Science and Nutrition
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• v.44 no.10
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• pp.1567-1582
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• 2015

The purpose of this study was to examine the status of environmentally-friendly ingredients and dietitians' perceptions toward them in order to find for improvement. Data was collected from questionnaires completed by 202 school dietitians and nutrition teachers in Chungbuk, and this data was analyzed utilizing the SPSS 20.0 program. The results obtained from this study were as follows: 'mixed grains (58.9%)' and 'eggs (36.6%)' were found to be the most used environmentally-friendly ingredients. 81.7% of the respondents said they 'never used' marine products, whereas 'fruits (43.6%)', 'pork (40.8%)', and 'fish (54.5%)' were the most preferred ingredients. Dietitians and nutrition teachers used environmentally-friendly marine products less than other ingredients, had a poor understanding about environmentally-friendly marine products, and demonstrated low reliability and belief in the necessity of the system. In order to verify the environmentally-friendly status of the ingredients, marks on the product and documents of certification were mostly used. In order to improve the supply system, a more strict tracking system in the distribution process by securing more reliable suppliers is required.

• Culinary science and hospitality research
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• v.21 no.4
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• pp.192-206
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• 2015

A study was conducted on dietitians in the Gyeonggido area to analyze the effect of purchase decision and attitude related factors regarding environmental-friendly agricultural products. The results of the factor analysis, correlation analysis and a multiple regression analysis are as follows. Many dieticians prefer environmental-friendly agricultural products, but they are reluctant to pay more money to purchase them. It was found that purchasing decision factors were 'loyalty' at 0.920, 'perceived quality' at 0.791, 'awareness' at 0.862, and 'brand' at 0.801. To conclude, the research result shows a statistically very close and positive correlation between the dieticians' attitude on environmental-friendly agricultural products and purchase decision. Other factors of quality(r=.296, p<.01), brand(r=.350, p<.01), loyalty(r=.558, p<.01), and awareness (r=.496, p<.01) acted as the most meaningful and significant variables. In short, of the dieticians surveyed in Gyeonggido province, the more favorably disposed to organic products, the more likely they are to purchase them. Accordingly, it is necessary for dieticians to be educated so that they may have greater awareness of environmental-friendly agricultural products. Furthermore, there is a need for more follow-up studies in order to gain an understanding of how to improve dieticians' attitudes on using organic products.

• Journal of the Korea Society of Computer and Information
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• v.14 no.7
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• pp.151-160
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• 2009

The aim of this study is to propose economical driving speed index which those are geometric road status; assess the levels of which those cost-benefit of driving energy consumption and emission; are search road safety design and operational technology for driving simulator. For the objective, we analyzed the current status of driving energy consumption and driving scenarios by the road alignments, and reviewed driving and technical specifications by the geometric types of road according to the implementation, and extended completion. Throughout the result of this study, diverse related driving information provision service, efficiently navigation driving module is expected to be implemented in the national highway design system.

• Journal of Nutrition and Health
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• v.48 no.1
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• pp.105-112
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• 2015

Purpose: This study analyzed the eco-foodservice perception and satisfaction of 344 elementary school parents in Jeju surveyed from February 1~12, 2010, with the aim of providing basic data for quality improvement of eco-foodservice in Jeju. Methods: The data were analyzed by descriptive analysis, ${\chi}^2$-test, t-test, ANOVA, and Pearson's correlation coefficients, using the SPSS Win program (version 12.0). Results: Regarding awareness of eco-friendly food materials of subjects, average score was 3.52 points (out of 5 scales) and 'difference between eco-friendly and general agricultural products (3.76)' showed the highest score whereas 'assurance standard and label of eco-friendly agricultural products (3.31)' showed the lowest score. In terms of the recognition of eco-foodservice implementation, 75.0% of parents were aware of it. Regarding the eco-foodservice satisfaction of the subjects, average score was 3.88 points (out of 5 scales) and food safety (3.98 points) showed the highest score whereas food taste (3.70 points) showed the lowest score. The eco-foodservice perception of subjects showed positive correlation with their eco-foodservice satisfaction. Conclusion: It is necessary for the government and the local government to provide continuing education for school parents in order to enhance their perception of eco-friendly food materials. In addition, systematic and appropriate government support is needed in order to ensure internal stability of eco-foodservice.

• 한국도로학회지:도로
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• v.12 no.2
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• pp.5-11
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• 2010

• Korean Journal of Construction Engineering and Management
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• v.21 no.4
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• pp.12-20
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• 2020

The demand for maintenance of underground facilities buried beneath the road continues to increase significantly, due to environmental problems caused by excessive noise and dust and complaints from urban residents, the demand for eco-friendly and low-noise road cutters is increasing. Therefore, we analyzed the cutting performance of low noise cutter and eco-friendly cutter and reviewed the improvement. Based on the field construction cases, problems and improvements were obtained according to the cutting machine working procedure. The productivity for cutting operations of eco-friendly cutters (36.0 seconds/m) was somewhat improved compared to the low noise cutters (37.6 seconds/m). However defects occurred in some sections and improvement was required.

• The Journal of the Korea Contents Association
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• v.14 no.3
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• pp.438-450
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• 2014

The statistical analyzing of environmental-friendly planning elements is getting important because it is getting concerned with the change of residential types and environmental friendly housing. However, in terms of the high-rise residential complex, paper about green building rating system and research about residential satisfaction to residents are lack. Therefore, this paper is analyzing of impotentness and satisfaction about housing subdivision, inside of building, facility, and maintenance. In addition, residential satisfaction(satisfaction, loyalty, preference) and impact relationship of environmental-friendly planning elements are analyzed by PLS structural equation. To sum up, first, improving of green building rating system in housing subdivision is impacted on loyalty if satisfaction was fulfilled. Second, increasing of environmental-friendly planning elements in inside of building is impacted on loyalty if both satisfaction and preference were fulfilled. Third, providing of green building rating system in facility and maintenance is analyzed as preference, but satisfaction hypotheses is not valued.

• International Commerce and Information Review
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• v.14 no.4
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• pp.49-59
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• 2012

The development of green IT for business will open up exciting opportunities for finding new and efficient way of doing businesses. This study is to contribute to a better understanding of green IT by carrying out the survey among IT users on the factors of green IT and IT users' perception to the GIT. Based on the literature study, a conceptual framework of green IT will be developed to investigate the relationship between green IT and the user's intention to use GIT.