• Title/Summary/Keyword: 창업성공요인

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The Effect of Job Insecurity and Entrepreneurship on the Entrepreneurial Intention: Focusing on Shapero's Entrepreneurial Event Model (직장인의 직무불안정성과 기업가정신이 창업의도에 미치는 영향: Shapero의 창업이벤트모델을 중심으로)

  • Ahn, Eun-Ju;Yang, Dong-Woo
    • Korean small business review
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    • v.42 no.3
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    • pp.275-304
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    • 2020
  • The purpose of this study is to present implications for revitalizing start-ups and contribute to enhancing the success rate of start-ups by clarifying factors and processes for converting workers with knowledge, experience and networks in related fields into entrepreneur. Based on the Shapero's Entrepreneurial Event Model, this study demonstrated whether the job insecurity and entrepreneurship of the workers were precipitating events of the entrepreneurial intention and whether the perceived desirability and feasibility of the entrepreneurial behaviour mediated between them. According to the results of the study, first, it was confirmed that job insecurity, innovativeness, and risk-taking of workers are factors that increase the entrepreneurial intention. Second, the indirect effect of perceived desirability between all components of job insecurity and entrepreneurial intentions was not significant, but all components of entrepreneurship appeared to improve entrepreneurial intention through perceived desirability. Third, it has been confirmed that job insecurity, innovativeness, and risk-taking strengthen the entrepreneurial intention through the perception of feasibility for entrepreneurial behavior. Through this study, it is confirmed that in order to convert workers into entrepreneur, it is necessary to strengthen entrepreneurship education and support for internal ventures for workers to increase their positive attitude and confidence in implementation. Therefore, it is expected to help solve job problems and revive the sluggish economy by contributing to boosting start-ups.

플랫폼 비즈니스 기업에 대한 투자결정요인에 관한 연구

  • 허태환;민경세
    • 한국벤처창업학회:학술대회논문집
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    • 2023.11a
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    • pp.79-84
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    • 2023
  • 플랫폼은 산업 전반에 걸쳐 막강한 영향력을 행사하며 비즈니스 생태계를 변화시키고 있다, 이러한 변화의 흐름에 따라서 플랫폼 기업의 가치가 빠르게 상승하고 있으며 좋은 플랫폼 기업을 발굴하여 육성하는 것이 곧 국가경쟁력 향상으로 이어지고 있다. 플랫폼 비즈니스 기반의 기업은 플랫폼 특성인 네트워크 효과와 수확체증 현상이 영향력을 발휘하기 전인 사업 초기에는 충분한 수익 발생이 어렵고 승자독식의 산업구조로 인해 치열한 선두 경쟁을 강요받고 있기에 기업 성장을 위해서는 투자유치를 통한 자금을 확보할 필요성이 있다. 본 연구는 플랫폼 비즈니스 기반의 기업에 대한 투자자의 투자결정요인을 도출하고 각 요인 간의 중요도 차이를 분석하여 투자를 준비하는 플랫폼 기업에게 투자자의 관점을 이해하고 사업을 검토하는 데 참고할 수 있는 시사점을 제시하여 플랫폼 기업의 투자유치 성공률을 제고 및 플랫폼 생태계 활성화를 목적으로 하고 있다. 투자자의 투자결정요인과 플랫폼 가치평가에 관한 선행연구를 바탕으로 플랫폼 기업에 적합한 14가지의 투자결정요인을 도출한 뒤 계층화를 통해 플랫폼, 시장, 창업자/팀, 재무, 제품/서비스의 5가지 주요 요인을 선정했으며 투자자를 대상으로 AHP 분석기법을 활용한 1:1 쌍대비교 설문을 진행하였다. 연구 결과 가장 높은 중요도를 나타내는 요인은 플랫폼 특성으로 확인되었으며, 이는 본 연구에서 선정한 플랫폼 특성인 플랫폼 규모, 핵심 참여집단 확보 여부, 가치 고착 용이성, 확보한 데이터 가치가 플랫폼 기업의 가치평가에 적절하다는 것을 시사한다. 추가로 플랫폼 기업에 대한 투자경험 유무로 그룹을 나누어 중요도를 비교한 결과 플랫폼에 투자한 투자자가 그렇지 않은 투자자에 비하여 플랫폼 기업이 확보한 데이터 가치에 대해 높은 중요도를 두고 있다는 것을 확인했다.

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A study on the success factors of ICT Convergence type-specific start-up enterprise - mainly the case study - (ICT융합 유형별 스타트업 기업의 성공요인에 관한 연구 -사례연구를 중심으로-)

  • Lee, Seo Han;Noh, Seung Hoon
    • Journal of Digital Convergence
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    • v.12 no.12
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    • pp.203-215
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    • 2014
  • Although many studies about start-up existed, It is almost never shown study about ICT convergence start-up enterprise. This study tries to analyze success factor to start-up enterprise in rapidly growing ICT convergence area. Based on 10 entrepreneurial success cases, We figure out the total 29 units success factors utilizing ERIS model. We classify ICT commercialization with 4 types which are software-R&D centric, software marketing centric, software plus hardware R&D centric, software plus hardware marketing centric. Among success factors the most success factor is related entrepreneur;s ability and include major and professional knowledge about ICT's filed, insight through sensitivity about technical paradigm etc. It was derived the success factors indicated in the course of commercialization of ICT Covergence Unlike other forms of the existing start-up entrepreneurs and contributed to typified in four forms startups for ICT Covergence start-up entrepreneurs.

An Empirical Study on the Success Factors of Korean Venture Firms: The Suggestion of the Integrated Model Utilizing Secondary Data (한국 벤처기업의 성공요인에 관한 실증적 연구: 2차 자료를 활용한 통합적 모형의 제시)

  • Koh, InKon
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.13 no.2
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    • pp.1-13
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    • 2018
  • This study examines the relationship between the organizational general characteristics (industry, size, location, development stage, and company age) and success factors of Korean venture firms using secondary data. Among the industries with the highest sales figures in 2016 are food / fiber / (non) metals, and the smallest category was software development. The sectors with the highest net profit were computer / semiconductor / electronic components, and the smallest category was telecommunication equipment / broadcasting equipment. The industries with the largest sales growth rate are IT / broadcasting services and software development. The industries with the highest net profit margin of sales are energy / medical / precision, and the smallest is telecommunication equipment / broadcasting equipment. In terms of the number of employees, venture firms with more than 100 employees have the largest sales and net profit, with employees between 1 and 9 have the smallest. However, these results are predictable. In general, the number of employees is highly correlated with sales and net profit. Rather, the sales growth rate and the net profit margin of sales may be meaningful. In particular, with employees between 50 ~ 99, the growth rate of sales and the net profit margin of sales were high. In terms of location, Seoul / Incheon / Gyeonggi were the regions with the highest sales and Daejeon / Sejong / Chungcheong / Gangwon were the least regions. Gwangju / Jeolla / Jeju and Seoul / Incheon / Gyeonggi were almost similar in the areas with the largest net profit. However, Daejeon / Sejong / Chungcheong / Gangwon had the lowest net profit. Unusually, the areas with the highest sales growth rate and the highest net profit margin of sales were Gwangju / Jeolla / Jeju, and the smallest areas were Busan / Jeonnam / Ulsan In the relationship between the stage of development and the performance of the company, the sales of maturity and decline stages were the highest and establishing stage was the lowest. Net profit was also the highest in mature stage and the smallest in establishing stage. The sales growth rate shows a typical pattern in the order of establishing stage, early growth stage, high growth stage, maturity stage, and decline stage. In terms of business performance, sales and net profit are the highest with 21 years or more of company age, and the smallest is less than 3 years. In addition, the sales growth rate was the highest in three years or less, and the net profit margin of sales was the highest in 4 to 10 years. This study can present lots of useful implications by suggesting integrated research model and examining the success factors of Korean venture firms and presenting the application methods of secondary data in analyzing the current status of venture industry in Korea.

An Effects of Youth Founder's Entrepreneurship and Internal Locus of Control on Possibility of Start-up Success (청년창업자의 기업가정신과 내적 통제소재가 창업성공 가능성에 미치는 영향)

  • Kim, Soo-Hyun;Yoo, Bong-Ho
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.14 no.6
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    • pp.2677-2687
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    • 2013
  • Entrepreneurship of a founder and psychological characteristics are very important factors for the start-up success. To understand the importance like this, this study investigated effect relationships of the entrepreneurship and psychological characteristics on the start-up success. For this, 122 copies of the questionnaire were empirically analyzed for the youth entrepreneurs who entered the youth founder academy which is founded and managed by the Small and Medium Business Corporation. According to results of analysis, both the entrepreneurship consisting of proactivenss, risk taking and autonomy, and the internal locus of control, the psychological characteristics were found to have positive effects on the start-up success. Therefore, this study suggested theoretical and practical implications, as below, according to the results. Firstly, we must be aware of the importance of the entrepreneurship from the perspective of a successful establishment, and, prospective entrepreneurs, who are planning to the start-up, have to judge their entrepreneurship and, only then, make a decision. Secondly, we have to put our best efforts into developing more effective education on start-up, which deals with improving youth founder's entrepreneurship. Therefore, education institutions for start-up are needed in order to develop educational programs such as "Entrepreneurship Training Programs". Thirdly, we must recognize that the role of family is important because most entrepreneurship and psychological characteristics are formed in a person's childhood. Forth, the entrepreneur, themselves, must realize that they has to make an effort to improve their entrepreneurship. Lastly, youth founder's internal locus of control has to be enhanced. Thus, greater attention is required from both the entrepreneur themselves, and educational institutions for start-up.

An Empirical Study on the Effects of Personal Characteristics and Drama Characteristics on Entrepreneurial Intention : Focusing on the Moderating Effect of Social Support (개인 특성과 드라마 특성이 창업의지에 미치는 영향에 관한 실증 연구 : 사회적 지지의 조절효과 중심으로)

  • Chang, Soo-jin
    • Journal of Venture Innovation
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    • v.5 no.4
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    • pp.135-156
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    • 2022
  • This study attempted to identify the factors affecting entrepreneurial intention and to confirm the moderating effect of social support that plays a positive role in increasing entrepreneurial intention. The subjects of the study were 419 ordinary people, and data were obtained online and analyzed. The analysis method of this study was based on the SPSS statistical program Ver. 24, and a hierarchical regression analysis method was conducted to analyze the moderating effect. The results of hypothesis verification analysis in this study are as follows. First, innovativeness, risk-taking, self-fulfillment, economic motivation, immersion in a drama, drama role model, and indirect experience, all had a significant positive(+) effect on entrepreneurial intention. Second, among the factors affecting entrepreneurial intention, self-fulfillment was found to have the greatest influence. Third, it was confirmed that the moderating effect of social support between various variables and entrepreneurial intention had a significant effect on innovativeness, self-fulfillment, drama role model, and indirect experience, and entrepreneurial intention. The academic value of this study is to confirm the effect of drama characteristic variables on entrepreneurial intention. In addition, it was possible to confirm the moderating effect of social support, which is the total of individual external support. The implication of this study is that the desire for achievement had the greatest influence on entrepreneurial intention. Therefore, it is necessary to develop a desire to achieve in start-up support policies and start-up education. In addition, in light of the ripple effect of TV dramas, drama role model and indirect experience increase entrepreneurial intention, so it was possible to predict its influence on changes in perception of start-ups and entrepreneurs.

A Study on the Background of Start-Ups and the Factors of Entrepreneurship in Young Job Seekers' Willingness to Start a Business: Verification of the Mediating Effect of Perception of Businessmen (청년구직자의 창업 배경과 기업가정신이 창업 의지에 미치는 요인에 관한 연구: 사업가에 대한 인식의 매개 효과 검증)

  • Oh, Hee Shun;Ha, Kyu Soo
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.16 no.3
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    • pp.87-103
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    • 2021
  • The government is trying to create jobs by providing 160 billion won in 2021 to revitalize youth start-ups, but the number of youth unemployment and potential unemployment is hitting a record high of 1.2 million due to the shock of employment due to COVID-19. Although start-ups are encouraged as an alternative to revitalizing jobs, the success rate of young start-ups is low due to lack of start-up funds and experience. The purpose of this study is to understand the need to diversify start-up education and career education by understanding start-up policies through one-time funding and short-term education. The results of the study on the factors affecting the willingness to start a business were as follows, by sampling 344 students from specialized high schools preparing for employment and 344 young people in their 20s who are seeking jobs. First, among the entrepreneurship subvariables, innovation, autonomy of job value, and desire for economic achievement are significant, and the older the person surveyed, the more positive the perception of the entrepreneur was. Second, as you get older, your will to start a business decreases, and your experience in successful start-up models and start-up education has an impact on your will to start a business. Third, perception of entrepreneurs is a partial medium effect, which indirectly influences the willingness to start a business and directly or indirectly influences the willingness to start a business through the autonomy of job values, the desire to achieve economic and entrepreneurship.

AHP-based Technology Start-ups Factors Analysis System (AHP에 기반을 둔 기술창업 요인 분석 시스템)

  • Joun, Hyang-Soon;Lee, Sang-Yong
    • Journal of Digital Convergence
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    • v.13 no.4
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    • pp.311-317
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    • 2015
  • It is important to analyze and offer specialized start-ups effect factors for collegians in order to systematically and successfully support technology-centered start-ups of collegians, whose social experience is insufficient. However, consistently changing start ups environmental analysis is difficult, which can be a problem, because technology-centered start-ups factor analysis is carried out depending on statistical package. This paper proposes an ATSA system that demonstrates effect factors on technology-centered start-ups decision making as a hierarchial structure by using AHP, inputs the effect factors to judgment matrix after pre-processing, calculates standardized values and weights, verifies consistency, and draws priorities through weights integration. It was confirmed that the ATSA system can efficiently support decision making for technology-centered start-ups by quantitatively analyzing qualitative factors through experiments by applying multi-criteria decision making to the analyses of start-ups founders' internal and external factors and various start-ups environments.

The Effect of Motivation of Preliminary Entrepreneur on Entrepreneurial Spirit in Service Industry -Focused on Participant of Cyber University- (예비 서비스 창업자의 동기요인이 기업가정신에 미치는 영향 -사이버대학교 수강자를 중심으로-)

  • Kim, Kyung-Hoe;Kim, Jin-Young
    • Management & Information Systems Review
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    • v.30 no.4
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    • pp.511-537
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    • 2011
  • The start-up program of service company is able to give the positive effect to the job creation and growth but actually the rate of success for start-up program in service industry low and thus the effective support program is required. Recently, it is required that entrepreneurial spirit for success of start-up program in service industry. We examined entrepreneurial spirit between participation motivation in service industry. The results are as follows. As a result of survey for education program participant, it was found that 4 causes of Entrepreneurial Spirit such as innovation thought, market-oriented thought and art-oriented thought, management thought are all significant and especially, the effect of management thought showed somewhat high level in entrepreneurial spirit. Hereafter, this study may help to guide the motivation of preliminary entrepreneurs as food & beverage, restaurant business, retailer, other service industry.

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Analysis of Factors Affecting the Performance of Korean Franchise Business by Stages (국내 프랜차이즈 성과에 영향을 미치는 요인에 관한 연구)

  • Park, Sang-Ik
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.4 no.1
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    • pp.89-111
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    • 2009
  • Since the financial crisis in 1997, the Korean economy has a steady increase of people who tend to establish their own business by 2008. Business foundations can be divided into independent businesses and franchise businesses. This study focuses on what type of business owners among franchise enterprisers can achieve success. This is intended to reduce trial and error by drawing upon success factors in the stages of establishment, operation, and achievement based on a total sample of 350 individual business sites. The result shows that the success factors in the stage of establishment include (1) Preparation such as foundation education (2) Marketing capability (3) Appropriateness of Business Item (4) Other founder's entry barrier, conglomerate's entry regulation and (5) Head Office Support including service education, market survey education, marketing support. On the other hand, the success factors in the stage of operation include the supervisor capability, Marketing capability, Head Office Support, Customer Management Capability and Employee Satisfaction. Additionally after choosing the major factors according to each stage, multiple regression analysis was processed and interpreted. Finally, we believe that the franchise or independent business foundations can make a profit as well as increase continuous sales and customer satisfaction only with thorough and careful preparation in all stages of foundation and operation. This study is expected to contribute to those who prepare new business in franchise domain to minimize failures with deep consideration of the success factors in the franchise.

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