• The Journal of Korean Academic Society of Nursing Education
• /
• v.23 no.1
• /
• pp.48-56
• /
• 2017

Purpose: This study was conducted to identify the relationships between the perceived and actual achievement on skill performance assessment and identify the relation to learning motivation factors. Methods: A total of 80 senior nursing students currently studying at a university participated in the study in 2015. Students completed a performance examination of 20 nursing skills at the end of their 7-week training period; their performance was rated using checklists. Students then completed a survey, which included questions about learning motivation and perceived achievement level. Data were analyzed by descriptive statistics, Pearson's correlation, and Kruskal-Wallis test. Results: There was a weak correlation between perceived and actual achievement. Intrinsic and extrinsic goal-orientation and self-efficacy in learning motivation factors was significantly correlated to perceived achievement. Perceived achievement and self-efficacy in middle quartile of actual achievement were higher than other upper- or lower-quartile group. Conclusion: The findings suggest that the motivation factors of learners should be taken into account to maximize academic achievement in nursing skills training. In addition, it should be considered a strategy to reduce the gap between perceived and actual achievement.

• Management & Information Systems Review
• /
• v.33 no.3
• /
• pp.35-57
• /
• 2014

Relationship marketing has been dealt with as an effective strategy for customer loyalty in prior research. It seems to be essential that organizations should make efforts to develop successful relationship between the organizations and the customers. However, a customers' voluntary efforts are also needed to strengthen the relationship meaningfully. Relationships are built on the foundations of mutuality. In other words, customers' efforts are necessary for relationship development, as well as an organization's efforts. Hereby, the role of customers for the development of a relationship with an organization has been overlooked in previous research so far. This study applied the Self-Determination Theory (SDT) to explain the role of customer motivation in developing customer relationship. Thus, the author chose customers who have experienced medical service recently as survey participants. Then, this paper verified the path relationships between self-determination factors (autonomy, perceived competence, relatedness) and relational factors(shared responsibility, commitment, relationship retention). It suggested that role of customers is inevitable in developing the relationship. In conclusion, this research has several implications on relationship marketing. For service providers, they should understand that the customer's perceived self-determination can improve tangible and intangible performance in relationship development.

• Communications of Mathematical Education
• /
• v.31 no.3
• /
• pp.291-312
• /
• 2017

The purpose of this study is to analyze the effects of parental educational involvement and mathematical attitude perceived by students on math motivation and math anxiety. The results showed that parents' educational involvement had effect on students' motivation to learn mathematics and had a significant effect on mathematics anxiety. In addition, the parents 'mathematical attitude has a significant effect on the motivation of the students, and the higher the mathematical attitude of the parents, the lower the mathematics anxiety of the students but the higher the students' mathematics anxiety. This suggests that even if the parents are educated, the parents can influence their motivation to learn mathematics, rather the more the achievement pressure becomes, the higher the educational involvement. In addition, the parents' mathematical attitude is independent of the degree of educational involvement, and parents can expect to increase their motivation to learn mathematics by nurturing with positive and positive perceptions and attitudes. In order to do this, it is a time when parents' education for the recognition of parents' right mathematics courses and their interest in education and the role of education are positively required.

• Management & Information Systems Review
• /
• v.37 no.2
• /
• pp.283-297
• /
• 2018

This research focuses on the perceived marketplace influence(PMI: A belief that recognizes the effect that an individual's actions will have on the behavior of other consumers in the market and thus drives them to act on fair trade consumption) of consumers who may act as a more fundamental explanatory alternative to the gap in attitudes and behaviors of fair trade products. The purpose of this study is to investigate the relationship between consumer's self - determination psychological needs (autonomy, competence, relevance), influence (personal influence, market influence), and the assets of fair trade products. As a result of the empirical analysis, it was found that among the major psychological needs related to self-determination, the variables other than competence and the perceived influence relations of consumers can be directly formed, and the perceived consumer effectiveness(PCE) has a positive influence on perceived marketplace influence(PMI). It is also found that the perceived influence of consumers(PCE, PMI) has an influence on the consumers' perceived equity of Fair Trade products. The results of this study will provide an opportunity to theoretically explain the gap between consumers' attitudes and behaviors of Fair Trade products, which is a part of ethical consumption, and provide important implications for the establishment of marketing strategies.

• The Journal of the Korea Contents Association
• /
• v.16 no.5
• /
• pp.335-350
• /
• 2016

Learning the principles of perception belongs to both the psychology and art field. However, people define that an art education is an activity of expression, so an activity of an art appreciation is either downsized or hardly proceeded in an art class. Therefore, the art appreciation educational program that gives a motivation to appreciate the work of art and to minimize a burden towards the activity of an art appreciation is needed. This paper proposes an educational program that includes activities to appreciate the work of art using the principles of perception and to create personal portfolios. Also, we analyze the eye movement of the paintings according to the principles of perception. Finally, proposes the art appreciation education program based on Feldman's critique method. In addition, we illustrate the example of the proposed art appreciation educational program with the analyzed paintings from section III.

• Information Systems Review
• /
• v.20 no.1
• /
• pp.159-177
• /
• 2018

With an extensive proliferation of information and communication technology, the volume and amount of digital information collected and utilized on the Internet have been increasing rapidly. Also on the rapid rise are side effects such as unintended breach of accumulated personal information and consequent invasion of personal privacy. Informational self-determination is rarely practiced, despite various states' legal efforts to redress data subjects' damage. Personal health information, in particular, is a subcategory of personal information where informational self-determination is hardly practiced enough. The observation is contrasted with the socio-economic inconvenience that may follow due to its sensitive nature containing individuals' physical and health conditions. This research, therefore, reviews factors of self-determination on personal health information while referring to the protection motivation theory (PMT), the long-time framework to understand personal information protection. Empirical analysis of 200 data surveyed reveals threat-appraisal (perceived vulnerability and perceived severity of threats) and coping-appraisal (perceived response effectiveness), in addition to individual levels of concern regarding provided personal health information, influence self-determination to protect personal health information. The research proposes theoretical findings and practical suggestions along with reference for future research topics.

• The Journal of Society for e-Business Studies
• /
• v.10 no.2
• /
• pp.59-88
• /
• 2005

The recent development of IT, consolidation of communications and multimedia technology have brought enormous changes in many organizations. These changes are enabling the new educational environments such as distance learning and virtual education. Particularly e-Learning has grown rapidly in business training fields. In this regard, the primary purpose of this study is to investigate which factors of e-Learning influence education and training in business organizations through an empirical survey. The results show that most of hypotheses get significant support. Implications of these findings are discussed for researchers and practitioners.

• Journal of the Korean Society of Costume
• /
• v.49
• /
• pp.113-124
• /
• 1999

The purpose of this study was to categorize brand-switching behaviors into subdivided groups by variety seeking and perceived differences between brands and to compare and to analyze brand-switching motive perceived differences between brands clothing-involvement and buying price among the subdivided groups. The subjects were 343 female and male to have jean pants-buying experience in their age of 20-29 living in Seoul and Kyunggi province. For the analysis of the data mean frequency t-test $\chi^2$-Test Factor analysis MANOVA Duncan-test were conducted and the cronbach's $\alpha$ has been calculated to measure the reliability The results are as follows: 1. brand-switching behaviors are categorized into 4 groups by strength of variety-seeking and perceived differences between brands that are small or large which are habitual brand switchers internal derived brand-switchers external derived brand-switchers and combined derived brand-switchers. 2. Among the 4 sub-groups there were significant difference in brand-switching motive according to factors such as change-seeking needs and price & promotion. And there were significant differences in perceived differences between brands according to factors such as apparel design clothing -symbolism fitness except apparel shop. 3. According to strength of variety-seeking levels of clothing-involvement and buying price have increased Combined derived brand-switchers have totally the strongest variety-seeking and the highest clothin-involvement and they purchase the highest priced jean-pants of the other types of consumers.

• Asia Marketing Journal
• /
• v.1 no.2
• /
• pp.100-115
• /
• 1999

본 연구는 기업이 기술제품을 도입한 후에 내부에 확산시키려고 하는 실행단계에서 직면하는 혁신저항에 영향을 미치는 요인과 혁신저항을 줄이고 확산을 증진시키는 확산촉진활동을 설명하여 2B 마케팅 상황에서 기술제품의 조직내 혁신저항-확산모델을 도출하였다. 기업에서 기술제품을 조직내에 확산시킬 때는 구성원들의 혁신저항을 접하게 된다. 소비자 행동에서는 혁신저항에 영향을 주는 변수로 개인변수와 제품변수를 제시하고 있지만 2B 마케팅에서는 조직구조변수와 구매센터변수가 추가적으로 영향을 주게 된다. 중앙집권화, 공식화정도가 높은 기업에서는 구성원들이 혁신저항을 가지면서도 사용할 수 있다. 이러한 경우에는 판매기업과 구매기업의 관계가 단기적인 관계로만 그칠 수 있다. 또한 구매센터 참여정도가 적고 구매센터가 집중화되어 있으면 혁신저항이 커지고 단기적인 관계만 형성될 가능성이 커진다. 그리고 제품의 지각된 위험, 적합성에 따라 혁신저항의 정도가 달라질 것이다. 그리고 사용자 개인의 지각된 자기능력, 현 제품의 만족도 등이 의미있는 조절 변수 역할을 할 것이다. 그러므로 장기적인 관계로 이어지기 위해서는 혁신저항을 줄이는 교육훈련, 제품개선, 부서간 조정, 개인적 동기 부여와 같은 확산촉진활동이 있어야 한다. 따라서 본 연구를 통해 판매기업과 경영자들은 기술제품에 대한 혁신저항을 극복하고 제품을 확산시킬 수 있는 학문적, 관리적 시사점을 얻을 수 있을 것이다.

• Journal of the Korean Institute of Landscape Architecture
• /
• v.42 no.1
• /
• pp.27-40
• /
• 2014

The functions of urban open space, which embraces community revitalization, are diverse. It is the means of public healthcare, learning centers for children, hub of arts and cultural programs, as well as promoter of urban tourism. However, in-depth discourse and research on the topic of urban open spaces has been limited so far. Hence, this study aims to investigate the motivations and satisfaction of visitation based on four representative waterfront open space in Seoul; Cheongyecheon Waterfront, Seoul Forest Park, Seonyudo Park and Banpo Hangang Park. The methods of study are literature review, observation investigation, and questionnaire survey. The findings are analyzed through the Exploratory Factor Analysis, Reliability Analysis, ANOVA Analysis and Regression Analysis by SPSS 18.0. The results of the study are as follows. First, urban waterfront open spaces in Seoul has 5 factors of visitor motivation; community amenity, nature access, cultural and educational assets, aesthetic enjoyment, and lastly means of escape. Second, factors of recognizing urban waterfront open spaces as community amenity and nature access indicate meaningful differences in visitor's perception by spatial characteristics. Third, distances between the destination and the visitor's residence influence significantly their perceived motivation. Close-range visitors perceived nature access as a principal factor, whilst medium to long-range visitors perceived visitation for aesthetic purposes more importantly. Lastly, the will to escape was shown as the influential factor in visitor satisfaction. Visiting open spaces for the enjoyment of nature and aesthetic purposes were factors that also closely relate to visitor satisfaction. In addition, it was found that there are different visitor motivations that influence visitor satisfaction in accordance with the spatial characteristics of each open space. In summary, it can be said that urban waterfront open space is a hybrid space connected to various types of urban contents beyond daily experiences. It was found that several visitor motivations including community development, design aesthetics, education and culture, entertainment, enjoyment of natural landscape, and relaxation, affect the overall satisfaction of the visiting experience. It is anticipated that the results of the study will be used by the local government in setting up strategies for the creation and management of successful urban waterfront open space, and for those involved in planning and design act as a starting point for spatial programming and amenities arrangement in accordance to the city's tourism and urban marketing approach.