• Title/Summary/Keyword: 주관적 태

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Factors influencing Fertility intentions of unmarried men and women - Application of theory of planned behavior (미혼 남녀의 출산의도 영향요인 - 계획적 행위이론(Theory of Planned Behavior: TPB) 적용)

  • Kim, Jeong-Yeon;Kim, Young-Ju
    • Journal of Industrial Convergence
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    • v.20 no.5
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    • pp.93-100
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    • 2022
  • This study is a descriptive survey study that applies the planned behavior theory to identify the factors influencing the childbirth intention of unmarried men and women. Data were collected from April 05 to April 23, 2021 for 168 unmarried men and women. As a result of the study, in general characteristics, male, old, highly educated, occupational, and non-regular workers had statistically significantly higher childbirth intentions. As a result of examining the correlation between the variables constituting the theory of planned behavior(TPB), it was found that the more positive the attitude toward childbirth, the greater the subjective norm, and the greater the perceived behavior control, the higher the intention to give birth. Multiple regression analyses showed that the factors affecting fertility intention on men and women. The factors affecting fertility intention in men was attitude, with an explanatory power of 62.2% and the factors affecting fertility intention in women were attitudes and perceived behavioral control, and the explanatory power of these variables on fertility intention was 69.0%. In order to increase the intention to give birth, a comprehensive approach is needed, and the research is meaningful in that the results of this study provided basic data in the development of policies and education programs related to low birth rates in the future.

Mechanical properties and sensibility of Tencel Jacquard fabrics treated with Ginkgo biloba extract and silicon softener (은행나무추출액과 실리콘유연제를 처리한 침장용 텐셀 자카드 직물의 역학적 특성변화와 감성평가)

  • Jang, Yeon-Ju;Lee, Jung-Soon
    • Science of Emotion and Sensibility
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    • v.13 no.2
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    • pp.327-336
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    • 2010
  • The purposes of this study are to evaluate mechanical properties and sensibility of tencel jacquard fabrics treated with ginkgo biloba extract and silicon softener, and to contribute to the research and development of the bedclothes made of the tencel jacquard fabrics. Mechanical properties and objective fabric hand evaluation were measured by using KES-FB system. Subjective sensibilities such as sensory, touch, and purchasing preference were estimated by using blind field test. The tensile properties such as EM, WT, and RT of tencel jacquard fabrics treated with ginkgo biloba extract and silicon softener showed increase. Bending properties and shear properties were decreased, but compression properties were increased compared to untreated fabric. With ginkgo biloba extract and silicon softener treatment, thickness and weight were increased. Therefore, tencel jacquard fabrics became more stretchable, softer, and bulkier than untreated fabrics. Consequently, THV of tencel jacquard fabrics treated with ginkgo biloba extract and silicon softener were increased. When fabrics were treated sequentially with ginkgo biloba extract and silicon softener, fabrics were estimated softer, more flexible, and bulkier than untreated fabrics. Also, tencel jacquard fabrics treated with ginkgo biloba extract and silicon softener were estimated to have good touch and preference.

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Consumers Vigorous Complaining Behaviors in the Internet Web Site Explained By Integrating Theory of Planned Behavior and Anger (인터넷 웹사이트에서 소비자의 적극적 불평행동에 관한 연구: 감정이론과 계획행동이론을 중심으로)

  • Cho, Seung-Ho;Jo, Jung-Yul
    • The Journal of the Korea Contents Association
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    • v.11 no.12
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    • pp.220-229
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    • 2011
  • The present research integrates the core aspects of anger with the theory of planned behavior to investigate factors influencing online activism in a Web site. This study conducted online survey, and the sample was members who joined the V4400 Sobi-ja-heem Web site. The Web site Sobi-ja-heem was initiated by a consumer who was irritated at the cell phone manufacturer Samsung Inc. because its model, "Anycall" had major product defects such as the malfunction of the camcorder, poor tone quality, fuzziness of the screen, and broken text messages. The findings suggests that adding anger in Theory of Planned Behavior (TPB) enhances the explanatory power of the theory in predicting an intention to participate in activities to correct the issue, which indicates the possibility of combining emotion and the TPB in the prediction of online activism.

Understanding the Use of Community Informatics: A Structural Equation Modeling Approach (지역정보 시스템 이용모형 개발을 위한 이론적 고찰 및 실증적 연구)

  • 권나현
    • Journal of the Korean Society for information Management
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    • v.21 no.2
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    • pp.23-44
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    • 2004
  • This study proposed a theoretical framework that could explain the service use of a community informatics. The proposed community informatics use model was developed based on three theoretical models: (1) Ajzen's Theory of Planned Behavior (TPB) from social psychology: (2) Uses and gratifications approaches from media use research; and (3) Technology Acceptance Model(TAM) from information technology use research. The proposed model consists of three basic components: expectations of the outcomes from use, approvals from important others, and perceivied controllability over using the service. The initially proposed model was assessed using structural equation modeling, and then re-sepcified in order to propose a better fitting model. The initially proposed and revised community informatics use models were discussed with their theoretical and practical implications.

A study on continuous use intention of medical information service applications: Application of the Extended Theory of Planned Behavior

  • Seok Jin
    • Journal of the Korea Society of Computer and Information
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    • v.29 no.2
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    • pp.153-168
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    • 2024
  • The purpose of this study was to verify the correlation between variables that affect the intention to continue using medical information service applications. Then, we established a research model based on ETPB and conducted an empirical study using PLS-SEM.According to the empirical analysis results, First, intimacy, prior knowledge, and cost saving were confirmed to have a significant impact on the TPB variables such as attitude, subjective norm, and perceived behavioral control. Second, it was confirmed that TPB variables had a significant impact on behavioral intention, and behavioral intention had a significant impact on continued use intention. Third, it was confirmed that familiarity, prior knowledge, and cost saving had a significant impact on the intention to continue use through the mediation of behavioral intention based on the perception shift of medical consumers. The significance of this study is that it empirically investigated the behavior of medical consumers by deriving the impact on their intention to continue using medical information service applications through their behavioral intentions.

Developing a Korean sentiment lexicon through label propagation (레이블 전파를 통한 감정사전 제작)

  • Park, Ho-Min;Cheon, Min-Ah;Nam-Goong, Young;Choi, Min-Seok;Yoon, Ho;Kim, Jae-Hoon
    • Annual Conference on Human and Language Technology
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    • 2018.10a
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    • pp.91-94
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    • 2018
  • 감정분석은 텍스트에서 나타난 저자 혹은 발화자의 태도, 의견 등과 같은 주관적인 정보를 추출하는 기술이며, 여론 분석, 시장 동향 분석 등 다양한 분야에 두루 사용된다. 감정분석 방법은 사전 기반 방법, 기계학습 기반 방법 등이 있다. 본 논문은 사전 기반 감정분석에 필요한 한국어 감정사전 자동 구축 방법을 제안한다. 본 논문은 영어 감정사전으로부터 한국어 감정사전을 자동으로 구축하는 방법이며, 크게 세 단계로 구성된다. 첫 번째는 영한 병렬말뭉치를 이용한 영한사전을 구축하는 단계이고, 두 번째는 영한사전을 통한 이중언어 그래프를 생성하는 단계이며, 세 번째는 영어 단어의 감정값을 한국어 단어의 감정값으로 전파하는 단계이다. 본 논문에서는 제안된 방법의 유효성을 보이기 위해 사전 기반 한국어 감정분석 시스템을 구축하여 평가하였으며, 그 결과 제안된 방법이 합리적인 방법임을 확인할 수 있었으며 향후 연구를 통해 개선한다면 질 좋은 한국어 감정사전을 효과적인 방법으로 구축할 수 있을 것이다.

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Application of Data Mining for Coagulant Dosage of Water Treatment Plants Corresponding to Input Conditions (원수조건에 따른 상수도 응집제 종류와 주입량 결정을 위한 데이터 마이닝 적용)

  • Bae Hyeon;Kim Sungshin;Choi Dae-Won;Lee Seung-Tae;Kim Yejin
    • Journal of the Korean Institute of Intelligent Systems
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    • v.15 no.1
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    • pp.53-58
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    • 2005
  • Water shortages are gradually accelerating because higher standards of living are required and water resources are more heavily utilized. Therefore, effective water treatment is necessary in order to retain the required qualify and amount of water. General treatment includes coagulation, flocculation, filtering, and disinfection. coagulation, flocculation, and disinfection are major components of water treatment processes. In this paper, a new automatic decision algorithm is proposed for coagulation. The proposed method shows how to determine the coagulant type and amount using data mining techniques.

Different Influence of Risk Factors on Self-rated Health between The Economically Poor and Non-poor Elderly Populations Living Alone: Based on One Sub-area in Seoul (일반 독거노인과 저소득 독거노인간의 주관적 건강에 미치는 영향요인 차이: 서울시 일개 지역을 중심으로)

  • Ko, Young-Mi;Cho, Youngtae
    • Korean Journal of Health Education and Promotion
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    • v.30 no.2
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    • pp.41-53
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    • 2013
  • Objectives: As the size of elderly population living alone grows, socioeconomic diversity has also increased. This study examined if social risk factors of poor self-rated health were distinguishable between the low income elderly and their non-low income counterparts both living alone. Methods: The '2006 Elderly Health Interview Survey' conducted by D-gu in Seoul was utilized. We divided the elderly living alone into two groups depending on their economic status: low income and non-low income. Employing logistic regression, we analyzed the associations of poor self-rated health with socio-demographic factors, health-related factors, social support, the relations with children, social activities, welfare service use, and the perception of neighborhood safety. Results: Proportion of rating one's own health being poor was different between two populations. Social support was important for the self-rated health of the non-low income elderly, while welfare service use, the perception of neighborhood safety, and the relations with children were noticeable for the low income elderly. Conclusions: To better understand the health need of elderly population living alone, their heterogeneity in socioeconomic characteristics should be taken into account.

Preference of S/S men's suit fabrics according to gender and age groups (성별과 연령에 따른 춘하 남성 정장 소재의 선호도 분석)

  • Ju, Jeong-Ah;Ryu, Hyo-Seon
    • Korean Journal of Human Ecology
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    • v.13 no.4
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    • pp.609-616
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    • 2004
  • The purpose of this study is to examine the difference of judge's gender and age groups in preference of S/S men's suit fabrics, and to analyze the relationship between the preference and the texture by gender and age group. For this study, 60 types of S/S men's suit fabrics were used with variously-composed fibers, such as wool, wool-blended, and PET, thickness, and weight. To evaluate the texture and the preference subjectively, nine ranks' semantic differential scale questions of 22 texture adjectives and preference of 4 apparel items were developed, Through the factor analysis, texture adjectives were classified into 7 categories: "stiffness," "elasticity," "bulkiness," "coolness," "smoothness," and "drapability." Depending on gender and age groups of judges, statistically significant differences on texture factors and the preference were observed. Especially, men under 30 years of age showed a higher grade of stiffness and a lower preference on pants than other groups. The relationship between the texture and the preference was different by gender and age group: Women evaluated a preference of men's suit fabrics in relation to stiffness and smoothness, whereas men did so in relation to stiffness, smoothness, coolness, and drapability. A young age group put more importance on drapability for preference of men's suit fabric.

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Measuring the Causal Relationships between Past Consumption,Health Belief, Subjective Norm, Attitude, Intention and Behaviorand Purchase of Organic Foods (과거 소비, 건강 신념, 주관적 규범, 태도, 의도와 유기농 음식 구매 행동의 인과관계 평가)

  • Kang, Jong-Heon;Lee, Jae-Gon
    • Culinary science and hospitality research
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    • v.14 no.2
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    • pp.170-180
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    • 2008
  • The purpose of this study was to measure the causal relationships between past consumption, health belief, subjective, attitude, intention and purchase of organic foods. Total 326 copies of questionnaire were completed. The structural equation model was used to measure the causal effect among constructs. The results demonstrated that the confirmatory factor analysis model provided a good model fit. The proposed model yielded a significantly better fit to the data than the baseline model and the extended model. The effects of past consumption, health belief and subjective norm on attitude and intention were statistically significant. The effects of attitude on intention and behavior to purchase organic food were statistically significant. As expected, health belief and subjective had significant effects on behavior to purchase organic foods. Moreover, past consumption, health belief and subjective norm had indirect influences on intention through mediated variables. Based on the empirical results and findings, some suggestions are provided to the institutions concerned so as to facilitate this organic sector's on-going expansion in the food industry.

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