• Journal of Digital Convergence
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• v.20 no.2
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• pp.479-486
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• 2022

This study tried to identify hospital internal marketing, organizational communication, and the degree of organizational performance targeted at nurses working in university hospitals, and apprehend factors affecting organizational performance. A structured questionnaire, where 239 nurses answered, was used to figure out general features, hospital internal marketing, organizational communication, and organizational performance. Descriptive statistics, Indepented t-test, one-way ANOVA, correlation, and multiple regression analyses were used to analyze the data. The analyzing tool was IBM SPSS 21.0 program. The result of this study was as follows: hospital internal marketing 3.13±0.58 points, organizational communication 3.23±0.48 points, and organizational performance 3.34±0.51 points. Organizational performance showed a positive correlation with hospital internal marketing and organizational communication, and those two explained 61.0% of organizational performance. Therefore, hospital internal marketing strategy - encouraging nurses in individual aspect - and integrated strategy - establishing various communication channels in organizational aspect - are required to increase the organizational performance of nurses.

• Journal of Digital Convergence
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• v.15 no.3
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• pp.47-54
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• 2017

In this study, the organizational performance is divided into the policy perspective, the customer perspective, and the internal viewpoint rather than the financial perspective. The public institutions selected as examples of this study are public institutes under the Ministry of Environment, which are established to promote environmental industry development and environmental technology development projects, and promote the dissemination and practical use of developed environmental technologies. The public institutions that were the target of the study were concerned about how to define organizational performance and how to improve organizational performance. In addition, the institutions were interested in measuring performance in terms of customers and policies rather than financial performance. As a result of this study, it was found that the public institutions which were the subject of study were not very high in terms of policy, customer, and internal performance. In order to enhance the organization's policy performance, customer performance and internal performance, it is necessary to communicate smoothly among the members of the organization, horizontal organizational structure, encourage participation in the client's policy process, and redesign the business process from the customer's perspective.

• The Journal of the Korea Contents Association
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• v.12 no.4
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• pp.426-437
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• 2012

The purpose of this study is to investigate the relationship between internal service quality, internal customer satisfaction and management outcome of airport security agents. This study had selected special securities from Incheon airport of October, 2011 for population. Using judgment sampling method, 282 samples were drawn and were used for the final analysis. Questionnaire used in study is composed of total 43 questions and using SPSSWIN 18.0, frequency analysis, factor analysis, reliability analysis, multiple regression analysis and path analysis were performed. Cronbach's ${\alpha}$ value which shows the reliability of the survey came out to be over .686. The conclusion is following: First, internal service quality of airport security agents affects internal customer satisfaction. That is, as corporality, responsiveness and empathy increase, internal supply satisfaction and job satisfaction also increase. Second, internal service quality of airport security agent affects job performance. That is, as corporality, reliability and responsiveness increase, non-financial performance and financial performance also increase. However, when empathy is not activated well, financial performance is decreased. Third, airport security agent…s internal customer satisfaction affects job performance. That is, as activation of internal supply satisfaction increases, nonfinancial performance and financial performance are increased. Fourth, airport special security agent…s inside quality of service exerts direction indirect effect in inside customers satisfaction and management result. That is, inside customers satisfaction is an important variable that mediate inside quality of service and management result.

• Journal of Korea Port Economic Association
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• v.24 no.1
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• pp.85-102
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• 2008

The purpose of this study is to analyze the effects of Logistic Information System on performance by efficiency of internal operation and organizational innovation. The results of this study as follows : The characteristic variable evaluation model that extended from the performance(user's value, perceived usefulness) of Logistic Information System were verified meaningfully. In this study, the efficiency of internal operation and organizational innovation were very important factor, to analyze the effects of Logistic Information System on performance. This study expect that Logistic Information System will achieve their Logistic Information System competitiveness through continuous quality measurement and improvement to increase the performance.

• Journal of the Korean Society for information Management
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• v.29 no.3
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• pp.7-29
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• 2012

In this study, we analyzed the effects of how Human resource management affects the knowledge sharing that facilitates organizational performance. Human resource management has received very little attention in the study of knowledge management. However, main drivers of knowledge activities are individual members of an organization and thus knowledge management strategies should be discussed in relation with human resource management. The results show that human resource management was significantly positively related to knowledge sharing, and the relationship between human resource management and organizational performance was partially mediated by knowledge sharing. Lessons and implications of this study for management leadership are presented.

• Journal of Korea Entertainment Industry Association
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• v.13 no.3
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• pp.169-180
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• 2019

The purpose of this study was to draw theoretical and practical implications applicable to the field through structural equation modeling of internal marketing, organizational trust, customer orientation and job performance to promote spectators of professional football. In order to achieve the aim of this study, we surveyed 12 S. Korea professional football clubs' employees(216 effective sample). Seven hypotheses were verified using frequency analysis, correlation analysis, reliability analysis, confirmatory factor analysis, path analysis and structural equation modeling through SPSS and AMOS statistics. The results are as follows. First, internal marketing had a positive effect on customer orientation. Second, internal marketing had a positive effect on job satisfaction. Third, internal marketing had a positive effect on organizational trust. Fourth, organizational trust had a positive effect on customer orientation. Fifth, organizational trust had a positive effect on job satisfaction. Sixth, organizational trust was found to partially mediate relationship between internal marketing and customer orientation. Seventh, organizational trust was found to partially mediate relationship between internal marketing and job satisfaction.

• Knowledge Management Research
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• v.22 no.3
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• pp.1-16
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• 2021

For the effective responsiveness toward Management Evaluation System of Public Institutions and continuous development as a public corporation, internal performance management is essential. In this study, the effect of employees' perceptions on the effectiveness and acceptability of the internal performance evaluation system on organizational commitment was tested, and we attempted to find implications for efficient performance management. For this purpose, we obtained valid responses from 208 members of A corporation and the hypotheses were verified through multiple regression analysis. As a result of the analysis, 'performance evaluation effectiveness' and 'performance evaluation acceptability' for internal performance evaluation had positive effects on 'organizational commitment'; however, the effect of 'differential performance compensation' on 'organizational commitment' was not significant. Also, among the control variables, 'age' and 'job group' were found to have a negative (-) effect on 'organizational commitment'. To derive more generalized conclusion, other researches using bigger samples are needed.

• The Journal of the Korea Contents Association
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• v.14 no.11
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• pp.186-195
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• 2014

The purpose of this research is to explain what affects the volunteer center's performance on the basis on the program logic model. We assume that internal factors and external factors influence the organizational performance. For the empirical analysis, we use SUR(seemingly unrelated regression). The major findings of this research are as follows: Frist, organizational budget as internal factors are important influential factors. Second, civil society's capacity variable and stakeholder's support variable affect positively volunteer center's performance. Third, the contract out variable's effect as an operation types is not proven statistically. In case of estimating the multi organizational performance, lastly, the SUR method is prefer to the OLS method in the aspect methodology. However, more systemic study is complemented the panel data for organizational performance.

• The Journal of the Korea Contents Association
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• v.20 no.12
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• pp.498-518
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• 2020

This study aimed to examine the impact of internal communication(IC) on collaborative performance(CP) and organizational effectiveness(OE), and the moderating effect of online communication tools. First, IE and RS, ISI, RS, and COMN had a significant impact on ISI, Perf, respectively. The all factors of CP affected JS and OC. Second, IE, COMN, and RS influenced OC through CC and Perf. Third, online cooperative tools for collaboration have been moderated between RS and ISI, CoW and CC, IE and Perf, Perf and JS, repectively- IE(Infromation Exchange), CoW(Collaboration Work), Communication(COMN), Relationship(RS), Information Sharing Intention(ISI), CC(Collaboration Culture), Perf(Performance), JS(job satisfactino), and OC(Organization Commiment). These results could provide one implication for the establishment and utilization of online communication collaboration tools that take into account internal communication components within the organization.

• Journal of Digital Convergence
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• v.10 no.5
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• pp.155-166
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• 2012

The rapid development of information technology and emergence of the internet have created a borderless business environment and intensified market competition. Riding on the globalization trend, companies have been gradually leveraging information technology in order to shorten their manufacturing processes, enhance productivity with lower costs and prompt delivery to meet the customers' needs. To achieve these targets and maintain competitive advantage, companies have been introducing enterprise resource planning (ERP). This study distributed and collects the questionnaire which is suitable for the research goals during 25 days from march 12th, 2012, to April 6th, 2012. Totally 226 employees answer the questionnaires by the method of direct visiting interview. The results are as follows; In the relationship between management performance and ERP-introducing factors, the moderating effect of internal performance has significant influence by statistical analysis. Our findings suggest that a better understanding of the contribution of ERP systems to business performance and introducing ERP system.