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Case Study on Success and Innovation Activities of Women Entrepreneurs: Focusing on Startups (여성 창업가의 성공과 혁신활동에 대한 사례 연구 : 스타트업을 중심으로)

  • Hong, Jungim;Kim, Sunwoo
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.16 no.1
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    • pp.55-69
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    • 2021
  • For the national economic development, the participation of women in the social and economic activities is crucial. The popularization of start-ups, digital transformation, and WEconomy trends have lowered the barriers to opportunities for women to start a business and provide an environment in which women can grow faster. This paper examines the significance and process of success of women entrepreneurs and the characteristics of innovation strategies and achievements by linking the recently changing business environment of a company, factors influencing the success of women entrepreneurship, and innovation activities. To this end, four companies' cases were analyzed in the fields of distribution/service and consumer products/services, which are areas of large investment among female startups. The result shows that women entrepreneurs recognize the meaning of success as creating and continuing to create a 'corporate value through establishing a trust relationship with customers' within the 'balance between personal life and work.' In terms of the business ecosystem, women entrepreneurs strive for 'business activities based on the win-win growth of consumers, producers and sellers' for success, and rather 'focus on the process with a problem-solving approach' rather than achieving performance-oriented goals. Also through excellent power of observation, flexibility, and execution power, women entrepreneurs conduct business by adapting to changing trends. In terms of innovation activities, the innovation strategy of women-led companies puts priority on 'creating the value customers want' and focuses on innovation in the 'customer-centric business model' rather than technological innovation. As such, women-led companies show several differentiated characteristics, which enable them to create corporate value and achieve sustainable growth. The barriers to challenges and opportunities for women to start a business have been lowered, and an ecosystem has been created for female startups to grow. But why are there still so few women entrepreneurs, and the answer to where we need to close these gaps is ultimately a close analysis and investigation of the field. We must present milestones for growth steps through the accumulation of case studies of women startups that have exited. In addition, women can stand as economic agents only when the policy targets are subdivided and specific approaches to child-rearing and childcare for women entrepreneurs must be taken. This paper expects to serve as basic data for follow-up studies and become the basis of research for women entrepreneurs to grow as economic agents.

A study on the effects of information integration on logistics performance (정보의 통합화가 물류성과에 미치는 영향에 관한 연구)

  • Kim, Heon
    • The Journal of Information Technology
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    • v.1 no.1
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    • pp.1-11
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    • 1998
  • Today's firms face task of achieving competencies in two somewhat mutually exclusive areas. That is, due to fierce competition in the market, firms need to provide better products and services without losing cost advantage. In this respect, effective logistics management is one of the process that can yield a foundation of competitive advantage. Many firms are already using integrative supply chain management to achieve mutual goals of each firms within the supply chain. However, it is highly likely that inefficiency will occur because of different operations systems and organizational characters of each firms. Information system is receiving attentions as to reduce inefficiencies and gain competitive advantage. This study analyzes the effects of information integration on logistics performance to search the role of information system in supply chain management.

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임팩트 투자의사 결정요인에 관한 연구

  • 고병기;김다혜;성창수
    • 한국벤처창업학회:학술대회논문집
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    • 2023.04a
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    • pp.149-156
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    • 2023
  • 임팩트 투자(impact investment)는 사회적 가치와 재무적 이익을 동시에 추구하는 소셜벤처에 투자하는 행위이다. 그동안 국내에서는 정부 주도로 임팩트 투자 생태계가 조성되고 성장하였다. 선순환 투자 생태계를 위해서는 소셜벤처가 가지는 사회혁신의 가치와 임팩트 투자의 연계가 중요하다. 사회적 형평과 시장의 효율의 두 가치 중심으로 수요와 공급이 맞는 임팩트 투자에 대한 이해가 필수적이다. 특히, 임팩트 투자 지원정책과 투자가 공공에서 민간으로 확대되는 시점에서 임팩트 투자의사 결정요인을 규명하는 차별화된 접근이 필요하다. 이에 본 연구는 임팩트 투자의사 결정요인을 분석하고 우선순위를 도출하고자 하였다. 먼저 문헌분석을 통해 투자 결정에 영향을 미치는 요인을 확인하고 임팩트 투자 심사역을 대상으로 자문·설문조사를 수행한 뒤, 델파이 기법을 적용하여 주요 투자의사 결정요인을 도출하였다. 다음으로는 임팩트 투자 심사역 10명을 대상으로 AHP분석을 실시하여 투자의사 결정요인의 우선순위를 분석하였다. 분석 결과, 상위요인의 중요도는 시장-창업가(팀)-제품·서비스-재무의 순서로 확인되었으며, 세부요인의 중요도는 '시장의 경쟁강도 및 진입장벽-시장성장 및 확장 가능성-팀의 전문성 및 역량-신시장 창출 가능성-영업활동 및 고객관리-창업가의 신뢰성 및 진정성의 순서로 나타났다. 이러한 연구 결과는 임팩트 투자에 대한 지원정책과 투자가 공공에서 민간으로 확대되는 시점에서 고유한 투자의사 결정요인을 규명하여 투자를 희망하는 이해관계자들에게 기초 자료를 제시했다는 데 의의가 있다.

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A New Approach to Evaluation of Industrial Informatization (차세대 기업 정보화수준 평가 시스템에 관한 연구)

  • Leem, Choon-Seong;Yu, Eun-Jung;Kim, Byeong-Wan;Shin, Seon-Do;Lee, Byeong-Ryul;Cha, Jeong-Hoon
    • The Journal of Society for e-Business Studies
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    • v.13 no.4
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    • pp.125-144
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    • 2008
  • Recently, the main concerns of enterprise management activities is how to strengthen the competitiveness to quickly respond to changes and sustain the growth in business environment. As IT(Information Technology) has become to be viewed as a key driver for the business competitiveness, new paradigms, such as business and IT alignment, IT-driven product/service innovation and so on, are regarded as the hot topic in many industries. However, previous studies related to IT evaluation, which is more critical than any other IT activities, have focused on quantitative IT deployment, utilization and its economical effects. Therefore, this study presents the newly-developed evaluation domains and items based on four pairs of relative concepts in industrial informatization, and their multi-dimensional analysis methodology which explains various types of IT characteristics of enterprises. And finally, pilot tests at 2 companies in financial service sector will be performed in order to verify the practicality of the evaluation system.

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A Study on the Effect of User Value on Smartwatch Digital HealthcareAcceptance Intention to Promote Digital Healthcare Venture Start Up (Digital Healthcare 벤처창업 촉진을 위한, 사용자 가치가 Smartwatch Digital Healthcare 수용의도에 미치는 영향 연구)

  • Eekseong Jin;soyoung Lee
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.18 no.2
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    • pp.35-52
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    • 2023
  • Recently, as the non-face-to-face environment has developed due to COVID-19 and environmental pollution, the importance of online digital healthcare is increasing, and venture start-ups and activities such as health care, telemedicine, and digital treatments are also actively underway. This study conducted the impact on the acceptability of digital healthcare smartwatches with an integrated approach of the expanded integrated technology acceptance model (UTAUT2) and the behavioral inference model (BRT). The most advanced integrated technology acceptance model for innovative technology acceptance research was used to identify major factors such as utility expectations, social effects, convenience, price barriers, lack of alternatives, and behavioral intentions. For the study, about 410 responses from ordinary people in their teens to 60s across the country were collected, and based on this, the hypothesis was verified using structural equations after testing reliability and validity of the data. SPSS 23 and AMOS 23 were used for research analysis. Studies have shown that personal innovation has a significant impact on the reasons for acceptance (use value, social impact, convenience of use), attitude, and non-use (price barriers, lack of alternatives, and barriers to use). These results are the same as the results of previous studies that confirmed the influence of the main value of innovative ICT on user acceptance intention. In addition, the reason for acceptance had a significant effect on attitude, but the effect of the reason for non-acceptance was not significant. It can be analyzed that consumers are interested in new ICT products and new services, but purchase them more carefully and selectively. This study has evolved from the acceptance analysis of general-purpose consumer innovation technology to the acceptance analysis of consumer value in smartwatch digital healthcare, which is a new and important area in the future. Industrially, it can contribute to the product's purchase and marketing. It is hoped that this study will contribute to increasing research in the digital healthcare sector, which will play an important role in our lives in the future, and that it will develop into in-depth factors that are more suitable for consumer value through integrated approach models and integrated analysis of consumer acceptance and non-acceptance.

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Development of Human Sense Indexes for Web-based Database and Its Supports (웹 기반 감성지표 개발 및 보급에 관한 연구)

  • 김진호;이동춘;박민용;임좌상;박수찬;윤정선;임현균;김경택
    • Proceedings of the Korean Society for Emotion and Sensibility Conference
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    • 1999.11a
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    • pp.333-337
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    • 1999
  • 본 연구의 목표는 감성적 제품이나 환경을 체계적으로 개발하고 평가하는 과정에서 요구되는 DB를 개발하는 것으로서, 산업체에서의 활용도가 높고 공공성이 큰 데이터를 중심으로 지표를 수집하여 보급체계를 확립하는 것이다. 이번 연구에서는 2 단계 감성공학기반기술 연구 결과인 충 35 개 보고서 전자 파일을 입수하여 감성지표화 작업을 수행하였다. Web 상으로 지원 가능한 감성공학 지표(정보물)를 도출 하였으며, 감성공학 문헌, Handbook, Data compendium, 사전 등을 중심으로 지표를 분류하여 체계화하였다. 연구보고서로부터 도출 된 초기 지표로는 감성지표 185 개, 개발 제품/시스템 소개물 94 개, 웹으로 지원 가능한 감성공학 관련 정보물 35 개가 있다. 이를 기초로 활용 가능한 지표를 엄선하였다. 감성 제품 개발에 필요한 감성지표를 쉽고, 편리하고, 정확하게 검색하고, 감성공학 연구 결과들을 체계적으로 정리하기 위해 지표의 표현 방법, 용어, 기술 수준 등을 표준화하였다. 초기 도출된 감성지표 리스트 중 활용가치가 높은 결과물을 중심으로 감성지표를 정리하였으며, 현재 262개 지표에 대해서 연구책임자의 검증을 거쳐 지표화 작업을 완료하였다. 이들 결과는 인터넷을 통하여 서비스를 실시할 예정이며, 앞으로 제품설계, 환경응용 기술로서 감성공학적 제품설계를 위한 guideline으로 사용될 것으로 기대된다. 또한 이들 지표를 보급하기 위한 목적으로 개발한 감성공학 데이터베이스 시스템은 감성공학 자료의 보급체계로 활용되어 기업간의 정보교환 및 커뮤니케이션 유도를 통한 기업체간의 기술 및 관리 유기체계 구축에 활용될 것으로 기대된다.하도록 한다. 이는 기초과학 수준이 높은 북방권 국가들의 과학자들이 주로 활용되고 있다는 점에서도 잘 알 수 있으며 우리의 과학기술 약점을 보완하는 원천으로써 외국인 연구 인력이 대안이 되고 있음을 시사한다. 본 연구에서는 한국 연구 조직에서 일하는 외국인 연구자들의 동기 및 성과에 영향을 미치는 많은 요인들을 확인할 수 있었다. 상관관계, 분산분석, 회귀분석 등을 통해 활용 성과에 미치는 영향 요인들을 도출하였다. 설문 분석을 통하여 동기 및 성과 사이에는 강한 상관관계가 존재하는 것을 확인할 수 있었으며 이는 전통적인 동기 이론들과 부합한다. 대부분의 변수가 동기 및 성과에 동시에 영향을 미치는 것으로 조사되었으며 그중에서도 조직 협력 문화, 외국인 연구자의 의사소통 및 협력성, 외국인 연구자의 연구 능력 관련 변수들 및 연구 프로젝트의 기술수명주기, 외국인 연구자의 기존 기술지식의 흡수 등이 가장 중요한 변수로 나타났다. 이는 우리가 주로 중국 및 러시아 과학자들을 활용하여 상업화하는 외국인 연구인력 활용 패턴과도 일치하는 결과이다. 즉 우호적인 조직문화를 가지고 있는 연구 조직에서, 이미 과학기술 지식을 많이 가지고 있고 연구 능력도 높은 외국인 과학기술자를, 한국에서 기술이 태동 또는 성장하고 있는 연구 분야에서 활용하는 것이 가장 성과가 좋다는 사실을 확인시켜 주고 있다. 국내에서 최초로 수행된 본 연구는 외국인 연구 인력의 활용 성과가 매우 높으며, 우리의 과학기술혁신시스템을 보완하는 유효한 수단으로써 외국인 연구 인력이 중요한 대안이 될 수 있음을 발견하였다. 외국인 연구 인력을 잘 활용하기 위하여 문제점 및 개선방안을 활용 환경, 연구 인력

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A Study on the Life-Cycle Assessment and the Case Study for the Environmental Management (환경경영을 위한 전과정평가(LCA)의 고찰 및 사례 연구)

  • Lim, Jae-Hwa;Lee, Seok-Jun
    • Korean Business Review
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    • v.18 no.1
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    • pp.59-79
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    • 2005
  • recently, world is progressing large quantity consumption with continuous Innovation and economic growth and pollution is accelerated at these process. Increase of industry activity and service that is point of corporation activity is discharging environmental pollutants at whole process to manufacture of end product and exhaust process from acquisition of raw material for accompanied product production hereupon. At the same time, being promoting resources consumption by that use much raw material, As a result, is becoming obstacle factors in sustainable development. So, corporation's responsibility for environmental protection is emphasized. Corporation which must prepare in green round or environmental problems should consider environmental effects that is happened over whole life of products that include waste treatment after raw material acquisition and use as well as selling end product simply. A Life Cycle Assessment techniques is normalized and standardized in International Standard Organization for technical committee 207(TC 207) world widely, and effort to apply in corporation's activity because mastering LCA techniques in domestic several corporations is undergone actively. Coming into effect of Kyoto's Protocol and International Organization for Standard 14000 series revision are presenting new survival principle in competition between country or corporation. LCA technique may become very useful means to corporation which wish to attempt environment management in real condition that awareness for environment is important. Also, An LCA to each product is going to cause big effects in corporation's whole image as well as competitive power raising for single product. Therefore, this research wishes to examine some instances for the future competitive product development at the estimation of environmental friendliness using LCA techniques and more theoretical considerations of the LCA techniques that can dominate corporation's fate.

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The Influence of Actual and Potential Competition on Firms' R&D Investments: The Moderating Effects of Performance Relative to Aspiration Level (실질적 경쟁과 잠재적 경쟁이 기업의 R&D 투자에 미치는 영향: 목표대비 성과 수준의 조절 효과를 중심으로)

  • Koo, Bonjin;Bae, Zong-Tae;Kim, Yongsik
    • Journal of Technology Innovation
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    • v.24 no.2
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    • pp.177-205
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    • 2016
  • Growing competition is forcing firms to unceasingly achieve innovation for survival. In a response to increased competition, firms invest in R&D. In this vein, this study focuses on the relation between competition and R&D investments of firms. To this end, we decompose competition into actual and potential competition first and then empirically examine effects of each competition on firms' R&D investments. Further, this study also focuses on moderating roles of firms' performance relative to their aspiration level on these relations. By using Compustat data, we found that actual competition hinders firms' R&D investments, but potential competition enhances R&D investments. In addition, the effects of actual and potential competition were moderated by firms' performance relative to their aspiration level. Specifically, negative performance strengthens the negative effect of actual competition on R&D investments, but attenuates the positive effect of potential competition. Moreover, positive performance moderates the effects of each competition in the same direction, but its moderating effects are stronger than negative performance. As such, this research seeks to identify the relations between actual and potential competition and R&D investments of firms and the moderating role of performance relative to aspiration level.

Technological Convergence Trend through Patent Network Analysis: Focusing on Patent Data in Korea, U.S., Europe, and Japan (특허 네트워크 분석을 통한 융합 기술 트렌드 분석: 한국.미국.유럽.일본의 특허데이터를 중심으로)

  • Baek, Hyun Mi;Kim, Myung Seuk
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.8 no.2
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    • pp.11-19
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    • 2013
  • Many companies are developing a numerous number of new products and business models for their sustainable growth. First, their unique technological capability needs to be obtained to develop new products and services. However, as the applicable period of a technology into its industrialization becomes shorter and shorter, the necessity of technological convergence is increasing. Therefore, this study aims to look at the patent status in Korea for the last ten years to analyze in which direction technological convergence had advanced and further compare the patent status in Korea with that in U.S., Europe, and Japan. In addition, this study looks at the impact of converged patent technology on the sales in relevant industries. To this end, this study collected 5,000 patents applied from 2000 to 2009 for the last ten years in Korea, U.S., and Europe every year and conducted network analysis by using UCINET, social network analysis program. In this study, we drew our research findings as follows: First, we could find that technological convergence increased over time and what technology was in the center of fusion. Second, our correlation analysis found that as we had more technological convergence, it was more related to the sales in relevant industries.

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A Study on Acceptance Intentions to Use the Mobile Payment Service Based on Biometric Authentication: Focusing on ApplePay (생체 인증 기반 모바일 결제 서비스 수용의도 분석: 애플페이를 중심으로)

  • Kim, Kwanmo;Park, Yongsuk
    • Journal of Digital Convergence
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    • v.18 no.7
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    • pp.123-133
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    • 2020
  • The aim of this study is to scrutinize acceptance intentions of Korean users and influences of information security related factors on mobile payment services based on biometric authentication methods, like finger print authentication or face recognition authentication, by focusing on ApplePay. Unlike previous studies on user acceptance of mobile payment which lack considerations on information security related factors, this study employs the UTAUT with detailed information security factors to create a research model and PLS(Partial Least Squares) method to analyze the model. Based on the analysis, gaining trust on service through company's efforts on information protection, personal characteristics and trust on applied security technologies are important factors to Korean users along with social awareness and service infrastructures. The result of this study would be helpful to companies or organizations, which provide biometric-based mobile payment services, to understand needs of Korean consumers. Based on this study, further analysis is expected to find impacts of user experiences on same company's or competitors' products to acceptance intentions.