• The Korean Journal of Franchise Management
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• v.5 no.2
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• pp.5-23
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• 2014

In order to examine the effects of self-congruity on functional congruity, brand attitude and behavioral intention in name-brand coffee shops, this study attempted to examine the self-congruity in two types which are nonsocial-type SC and social-type SC. The results showed that self-congruity had positive significant effects on functional congruity and nonsocial-type SC influenced to functional congruity more than social-type SC. Also, these two types of self-congruity didn't have direct significant effects on brand attitude. But it had significant effects on brand attitude through the functional congruity. Finally, brand attitude positively impacted on behavioral intention. These findings provide managers in name-brand coffee shops with strategies for implementing more effective brand image building as well as focusing on satisfying customer's functional congruity.

• The Journal of the Korea Contents Association
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• v.22 no.8
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• pp.482-491
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• 2022

The purpose of this study was to classify latent profiles based on satisfaction of student by the campus-life&educational-experiences and to identify factors affecting satisfaction according to each type. For this study, data from the survey of the A univ(1,952 data) were used. To analyze this, a latent profiles analysis was applied to identify subgroups, in which the students by the campus-life&educational-experiences satisfaction, and a multinomial logistic regression model was applied to verify factors affecting group classification. As a result of the analysis, first four groups were classified in the order of 'average·class·highest·relationship satisfaction type'. Second the factors affecting the classification into the remaining three types with 'the average satisfaction type' as a reference group were found to be significant influencing factors(gender, grade, admission process, GPA grade). Based on these results, this study suggested implications for planning and promoting student-tailored education and student support policies at the university level.

• Journal of the Korean Chemical Society
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• v.58 no.4
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• pp.393-405
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• 2014

The purpose of this study was to investigate the characteristics of social interaction on cultural aspects, verbal interaction, and discussion maps in scientific modeling instruction on combustion in middle school. Revised-CLEQ (Cultural Learning Environment Questionnaire), verbal interaction framework, discussion maps analysis were implemented for this study. The results of study follow respectively. First, the characteristics on cultural aspects of middle school students showed cooperation rather than competition in terms of collectivism. Students' attitudes to learning science tended to depend on others' idea, and students were passive and reluctant to present their comments when they were modeling work. Second, for the characteristics of verbal interaction, they simply presented knowledge related to build a model. The response to comments and feedback was relatively few. Third, discussion maps showed a lot of interaction for reponses that was alternatively brought the concept of commenters, which students were depended on a specific one, and responses. There were not many interaction for elaboration, which were described to have new presented ideas, corrections, and reasons when they exchange their ideas. In this study the model type of interaction affecting the formation of the students understanding of and in our country, it makes a lot of social interactions as the basis for teaching system could be utilized.

• Journal of The Korean Association For Science Education
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• v.40 no.1
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• pp.61-75
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• 2020

In this study, external representation presented in two units, 'Property of Gas' and 'Changes of States of Matter,' in seventh grade of 2015 revised science curriculum, were analyzed to suggest educational implications. External representations presented in five science textbooks were analyzed according to the six criteria, which were 'type of representation,' 'interpretation of surface features,' 'relatedness to text,' 'existence and properties of a caption,' 'degree of correlation between representations comprising a multiple one,' and 'function of representation.' The characteristics of typical representations related to each achievement standard of two units were also analyzed. The results were as follows: The macro representations for 'type of representation', and explicit representations for 'interpretation of surface features' showed highest frequency. For 'relatedness to text' criteria, 'completely related and linked' and 'completely related and unlinked' representations showed the highest frequency. It means that most representations were properly related with the text. There were appropriate captions for most representations. The degree of correlation between representations comprising a multiple one was largely sufficiently linked with regards to the criteria 'degree of correlation between representations comprising a multiple one'. The complete representations for 'function of representation' showed the highest frequency in the aggregate, however incomplete representations showed more frequencies in the inquiry parts. The typical representations for each achievement standard differed in terms of the type, contained information, used symbols and so on. The educational implications with the use of representations presented in seventh grade textbook were discussed.

• Journal of The Korean Association For Science Education
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• v.25 no.2
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• pp.162-172
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• 2005

The purpose of this study was to examine the students' responses when students were confronted with anomalous situations in physics. 16 students were selected from one middle school in Busan by examining the pre-test results. To measure students' responses and cognitive conflict levels, written Cognitive Conflict Levels Test(CCLT) developed in a previous study was used together with interviews. Students' responses were tape-recorded. Two kinds of anomalous situations were presented. One was a quantitative demonstration with scale, the other was a qualitative demonstration without scale. In the quantitative group, all students observed anomalous situations correctly. However, in the qualitative group, many of their observations of anomalous situations were incorrect. The students who observed anomalous situations based on preconceptions tended not to abandon their preconceptions, and suggested confirmation experiments which were supposedly to support their preconceptions. The students who recognized results very differently from their preconceptions when confronted with anomalous situations abandoned their preconceptions and suggested alternative experiments. The students who changed their beliefs about preconceptions showed higher cognitive conflict levels than who didn't abandon their preconceptions.

• Journal of Korean Society of Transportation
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• v.27 no.5
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• pp.39-49
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• 2009

This research analyzes current pedestrian's safety zone choice standard problem and described about correct standard re-thesis at real. About problem of pedestrian traffic accidents to specific item statistical data to basis ramification of pedestrian traffic accidents, occurrence type of accident, action type etc. synthetically analyze and mark pedestrian's safety zone by countermeasure for decrease of pedestrian traffic accidents and utilize operating domestic outer garment reward and drew domestic Zone30 zone choice standard. Also, because analyzing effect that traffic discharge and speed through on-the-spot probe get in pedestrian thinking, presented quantitative standard, and analyze accident special quality of back pedestrian traffic accidents occurrence number of item and so on do accident type beside quantitative standard, road function, accident latitude and present standard. Specially, take advantage of statistical data of traffic accidents and put emphasis in pedestrian safety. Also, because establishment standard about safety facility establishment of Zone30 zone and systematic thesis of operation way do not consist, standard guide of consistency it is no and does equipment that is established in Zone30 zone because confusion happens by each local unit presented establishment and operation way, and present Zone30 zone.

• 대학교육
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• s.89
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• pp.66-75
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• 1997

우리나라에서 대학입학은 직접적인 관련 집단의 민감한 사안일 뿐만 아니라, 모든 국민의 공통적인 관심사이다. 그런 만큼 대학입학 전형제도는 대학입학 전형의 의미에 비추어 도출되는 규범적 원칙들에 기초하여 신중하게 수립되어야 한다. 전형요소 설정의 타당성, 전형유형 설정의 공정성, 전형과정의 자율성 등의 준거에 비추어 새 대학입학 전형제도의 정책논리를 비판적으로 고찰하고 발전방향을 제시하고자 한다.

• The Magazine for Energy Service Companies
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• s.79
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• pp.12-19
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• 2012

본고에서는 ESCO 시장이 성장하기 위하여 건물부문 대상을 1만$m^2$이상 대형건물, 에너지다소비건물, 소규모 건물로 설정하여 정책 및 제도 개선방안을 모색한다. 이를 위해 각각의 개별적인 건물에너지 효율개선사업이 아닌, 유형별, 공간별로 집단화하여 ESCO사업으로 추진하고, ESCO에 대한 홍보와 관심을 유도하기 위한 시범사례를 구축 및 확산하기 위하여 해외사례와 시사점을 제시한다.

• ETRI Journal
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• v.7 no.3
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• pp.26-29
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• 1985

본 고에서는 cost effective 한 LAN(Local Area Network)구현을 위한 망 인터페이스의 기능을 제시하고, VLSI LAN controller를 이용하며, IBM PC를 위한 network interface board의 설계 방안에 대해서 기술하였다.

• Proceedings of the Korea Contents Association Conference
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• 2011.05a
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• pp.139-140
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• 2011

본 연구는 대학 브랜드 마케팅 시대를 맞이하여 대학의 브랜드 이미지 확립과 각종 홍보 수단으로 활용되고 있는 전문대학의 캐릭터의 유형을 조사 분석하고 이를 활용하는 방안을 제시하고자 한다.