• KSCE Journal of Civil and Environmental Engineering Research
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• v.35 no.4
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• pp.907-920
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• 2015

By increase owning vehicle, infrastructure that accept vehicle is very poor on present that People's commuting is rapidly change to vehicle-use-form in metropolitan area. Although Transportation demand management is enforced, traffic is heavy but studies lake in internal and external. This study select Transportation demand management that enforce in internal and external and do a survey. Based on this survey, conduct AHP (Analytic Hierarchy Process) analvsis, Transportation demand management that enforce internal and external compare, decide superiority and understand every particular items' importance and satisfaction that users think. Also based on importance that collect by AHP analysis compare Transportation demand management character. Finally figure that grasped by this study, analysis present, found future TDM course and applicate future transportation improvement.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.11 no.5
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• pp.45-56
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• 2016

According to attended about startup, there are many policy and program for activating of startup. Government's policy and program was scale up and arrangements for high quality. Nevertheless, policies and programs are concentrated on ante-startup stage. And experts have questioned that effect. So, there are needed a program focusing pre-startup and incubation stage. Accordingly, this study propose a kind of educative program named Pre-Startup Support Program. Through the program, pre-startup teams or entrepreneurs will inspect items, business skills and surroundings of market and competitors. And they have a time for complementation of deficiency. This study selects ETRI spin-off(research based spin-off born ETRI) by means of an object of study. ETRI's programs are started in 2011 with intent to incubate the entrepreneur through market research, mentoring, space of incubation and funds. This study analyze using the ISA(Important-Satisfaction Analyze) and the regression. We classify the pre-startup support program using the ISA. And then, we analyze the influence of satisfaction using the regression. On the basis of results, we identify the effectiveness of pre-startup support program and propose plans for reinforcement. In conclusion, adopting a pre-startup support program is expected to success of startup.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.17 no.2
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• pp.678-689
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• 2016

This study examined the effect of the internal marketing policies of financial institutions on the job satisfaction and customer orientation of employees. Many studies have examined internal marketing policies. On the other hand, these studies focused the employees in the service industries (e.g. travel agencies, airlines and hotel, etc.) With the drastic change in financial institutions in recent years, financial institutions are conscious of the importance of customer service and have increased their efforts to manage and train their employees (e.g. expansion of empowerment, education and training, management support, and compensation system). The authors conducted an empirical analysis based on the assumption that these internal policies are effective in increasing the job satisfaction of employees and further influence the customer orientation. The results showed that 'empowerment, management support and compensation system' of internal marketing policies have meaningful effects on job satisfaction, whereas the education and training does not. In addition, job satisfaction has a meaningful effect on the customer orientation and on a mediating effect between internal marketing policies and customer orientation. These results indicate that the internal marketing policies of financial institutions can help improve job satisfaction and customer orientation.

• Journal of Digital Convergence
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• v.14 no.5
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• pp.47-55
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• 2016

The purpose of this study is to analyze the status of various government support policy for IoT sector and survey the level of satisfaction and relative importance among policies. In order to achieve the goal, this study surveyed experts in the field of IoT, utilizing Hierarchy Process Analysis methods. Major findings are as follows; first, despite of wide range of IoT-related policies, experts in the industry and academy are very limited, ; second, the order of policy satisfaction is primarily on Oversea Marketing, followed by R&D support, Venture support, Human resource education.; third, the order of importance is primarily Venture support, followed by R&D support, Human resource education. Also, it has been given the higher importance to the role of leader as R&D support, Oversea market pioneering, and industry university network, rather than the role of coordinator and supporter. However, expert group does not recognize the importance of policies related to the role of coordinator because these policies always have been conducted in major government projects.

• Proceedings of the Korea Society for Simulation Conference
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• 2001.05a
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• pp.142-142
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• 2001

재고 관리 정책은 크게 정기 점검 재고 정책과 연속 점검 재고 정책의 두 가지로 구분할 수 있다. 정기 점검 재고 정책에는 (R, Q), (R, S), (R, s, S) 등의 재고 정책이 있으며, 연속 재고 점검정책에는 (s, Q), (s, S) 등의 재고 정책이 연구되어 왔다. 공급망 관리는 하나의 기업이 아닌 관련된 모든 기업을 대상으로 하는 기법이며, 급변하는 기업 환경에 적극적으로 대응하고자 많은 기업들이 관심을 기울이고 있는 분야이다. 그리고 공급망 관리의 최종 목적은 고객의 만족도를 최대화시키는 것이다. 일반적으로 재고량과 고객의 만족도는 서로 상반되는 양상을 보인다. 따라서 각 기업에게 있어서 적절한 재고 정책의 수립은 매우 중요한 일이다. 그러나 고객 수요 패턴의 불확실성으로 인하여 공급망의 상위 단계로 갈수록 재고 변동폭이 커지는 양상을 보이는 등 적절한 재고 정책을 수립하는 것은 쉬운 일이 아니다. 더구나 취급 제품이 여러 개일 때는 공급망 전체의 재고 비용을 최소화할 수 있는 각 기업의 최적 재고 정책을 수립하기란 쉽지 않다. 따라서 본 연구는 복수 제품에 대하여 수요 패턴이 불확실한 공급망 모델을 가정하여 전체 공급망의 재고 비용을 최소화할 수 있는 각 기업의 재고 정책을 수립하고자 한다. 추계적인 양상을 보이는 수요 패턴에서 동적 계획법을 이용하여 (s, S) 재고 정책의 적합한 재주문점과 목표 재고점을 찾고, 시뮬레이션을 통해 그 결과를 검증하는 것이 본 연구의 목적이다.

• Journal of Digital Convergence
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• v.13 no.6
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• pp.125-132
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• 2015

It is current situation that a number of issues are being raised how the weight is calculated from customer satisfaction survey. This study investigated how the weight of satisfaction for each quantile is different by comparing ordinary least square regression model to quantile regression model and carried out bootstrap verification to find the influence difference of regression coefficient for each quantile. As the analysis result of using R(Quantreg package) that is open software, it appeared that there was the influence size of satisfaction factor along study result and quantile and there was the significant difference statistically regarding regression coefficient for each quantile. So, to use quantile regression model that offers the influence of satisfaction factor for each customer group along satisfaction level would contribute to plan the quantitative convergence policy for customer satisfaction.

• Journal of the Korean Society for Library and Information Science
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• v.57 no.1
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• pp.233-261
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• 2023

Drawing on Bronfenbrenner's ecological system, the study explored the effect of the ecological variables affecting library satisfaction for mothers of early school-age children. The study used the eighth wave(2015) of Panel Study on Korean Children and conducted correlation analysis, multiple regression analysis, hierarchical regression analysis, and stepwise regression analysis. Researchers selected ecological variables for each ecological system based on previous studies. Results showed that mothers had moderate satisfaction with libraries, and their satisfaction with libraries was affected by library accessibility, satisfaction with public services, type of residence, children's reading time, and supportiveness of parenting policy. The study showed that external factors such as family, community, and policies could affect library satisfaction along with internal factors in the sociocultural context. The study suggested a possible practical implication for library policy.

• Journal of Convergence for Information Technology
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• v.8 no.6
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• pp.287-292
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• 2018

This paper investigates the differences in norms, values, and trusts that affect the quality of life of the elderly, as well as the elderly population. The elderly surveyed 401 households (65 years old or older) residing in N city. As a result of the analysis, there was a difference in life satisfaction according to sex, marital status, educational background, type of household composition and income level in the comparison of life satisfaction according to demographic variables. As a result of examining the influence of social capital on the elderly's life satisfaction, it was found that they contributed to trust, norm, and participation order. This study suggests that future policies of the elderly welfare policy should be considered as a policy that focuses on participation in various social activities that can activate social capital.

• Asia Marketing Journal
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• v.1 no.3
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• pp.34-52
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• 1999

본 연구는 백화점 고객을 대상으로, 소비자 만족과 관련된 여러 선행요인 및 사후 행동의 관련성을 고찰함을 그 목적으로 하였다. 특히 본 연구는 기존 연구에서 다루어지지 않았던 지역공헌관련특징에 초점을 맞추어 이에 따르는 마케팅 시사점을 발견하고자 하였다. 구체적으로 본 연구는 기존 연구에서 분리되어 다루어진 만족평가 요인으로서의 매장관련특징과 서비스관련특징들을 통합하여 매장의 전체적인 만족에 미치는 영향을 실증적으로 검증하고, 새로운 사회적 쟁점으로 대두되고 있는 환경정책을 포함한 지역공헌관련특징이 매장만족 경로상에서 미칠 수 있는 영향을 살펴보았다. 이를 위해, 기존연구를 바탕으로 소비자 만족, 지역공헌관련 특징을 포함한 선행요인 및 사후행동에 대한 인과관계구조모형을 설정하였으며, 분석은 LISREL을 이용한 공변량구조분석을 수행하였다. 분석결과, 매장관련특징과 서비스관련특징은 매장의 전체적인 만족형성에 직접적인 영향을 미치는 것으로 나타나, 기존 연구와 일치함을 보여주었다. 또한 환경정책, 지역공헌정도를 포함한 지역공헌관련특징은 매장만족의 결과 변수로 사용되어진 구전의사에 유의한 영향을 미치는 것으로 분석됨으로써 직접 매장에 대한 만족을 얻지 못한 소비자들이라도 지역공헌관련특징의 정도에 따라 구전의사에 긍정적 영향을 미칠 것이라는 연구결과를 도출하였다. 이러한 연구는 새로운 경쟁관계에 직면한 최근 백화점업계의 마케팅 경쟁환경을 감안할 때 적지 않은 현실적 의미가 있으리라 생각되며, 나아가 국내 할인점과 외국계 할인점들간의 경쟁으로 인한 마케팅 전략의 수립 및 분석에도 시사하는 바가 클 것으로 기대된다.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.19 no.2
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• pp.575-584
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• 2018

Modern society features rising incomes, and recreation is considered very important. Unlike the past, the desire for cognition and leisure is expected to accelerate. In addition, modern society realizes life satisfaction through leisure. Therefore, leisure policy is needed to ensure universal access, and facilities for leisure activities are also important factors for leisure activities. Therefore, in this study, we examined the effects of leisure policy on leisure facility satisfaction, and leisure facilities were classified into public facilities and private facilities. In addition, we explored the relationship between leisure perception and leisure use. After establishing the research model, we conducted exploratory factor analysis, confirmatory factor analysis and structural equation model analysis based data obtained from questionnaires. Results found leisure policy has a positive effect on satisfaction with public facilities and private facilities, satisfaction with public facilities has a significant effect on leisure perception and leisure utilization, and satisfaction with private facilities has a significant effect on leisure perception. Finally, we analyzed the mediating effects of the parameters, analyzed the effects of the mediating effects on leisure utilization, and presented results.