• Journal of Digital Convergence
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• v.11 no.5
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• pp.225-235
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• 2013

Recently, in order to promote their marketing promotion, the entrepeneurs attach importance to many SNS services and execute it. The representative elements of the SNS service are interactivity, information offering. This study analyzes empirical effects on the SNS service depending on the Relationship Commitment and shows the strategies to enlarge the use frequency and the On-line Word-of-Mouth. The conclusion of this study shows that the Interactivity has a higher positive effects on Affective Commitment than those on information offering and Information offering has stronger positive effects on calculative commitment than interactivity. Also, these effects enlarge the high use frequency more than the low use frequency. This study also shows that the information offering affect the On-line Word-of-Mouth more positively than the Interactivity. And this study shows that SNS service affects the positive effects on the relationship commitment rather than the On-line Word-of-Mouth. Based on the results, the practical implications are offered.

• Journal of Digital Convergence
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• v.11 no.10
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• pp.341-350
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• 2013

Recently, in order to promote their marketing promotion, the entrepeneurs attach importance to many SNS(Social Network Service)and execute it. The representative elements of the SNS service are interactivity, information offering. This study analyzes empirical effects on the SNS Marketing Features in Domesic Enterprise The conclusion of this study shows that the Interactivity has a higher positive effects on Affective Commitment than those on information offering and Information offering has stronger positive effects on calculative commitment than interactivity. Also, these effects enlarge the high use frequency more than the low use frequency. This study also shows that the information offering affect the On-line Word-of-Mouth more positively than the Interactivity. And this study shows that SNS affects the positive effects on the relationship commitment rather than the On-line Word-of-Mouth. Based on the results, the practical implications are offered.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.18 no.11
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• pp.618-627
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• 2017

Recently, the number of cases of child abuse has been increasing and, consequently, the social interest in this issue is increasing. The purpose of this study is to examine the relationship between child abuse, rejection sensitivity and emotional regulation and to identify the mediating effects of rejection sensitivity in the relationship between child abuse and emotional regulation. For this purpose, a survey on child abuse, rejection sensitivity and emotional regulation was administered to 217 elementary school students in the fourth, fifth and sixth grades, who had been reported as victims of child abuse or managed as suspected child abuse victims in the Seoul, Gyeonggi, Gangwon, Chungcheong, and Gyeongsang regions. The data was analyzed using structural equation modelling and bootstrapping. The findings showed that child abuse was significantly negatively correlated with emotional regulation, but positively correlated with rejection sensitivity. Emotional regulation was significantly negatively correlated with rejection sensitivity. Second, the structural equation analysis also revealed that rejection sensitivity fully mediated the relationship between child abuse and emotional regulation. This means that child abuse has an indirect effect on emotional regulation through rejection sensitivity. Therefore, when counseling abused children with emotional regulation problems, it is important for the counselors to include interventions designed to lower their rejection sensitivity.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.17 no.11
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• pp.376-385
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• 2016

This paper aims to understand the conceptual definition and the characteristics of reality shock in new graduate nurses. We analyzed the data using the hybrid model, initially introduced by Schwartz-Barcott and Kim. The data used in this study were collected from six recently graduated nurses who work in S-si and G-si. Another part of the data was obtained from literature review regarding Reality Shock. We categorized Reality Shocks in recently graduated nurses into nine attributes within a three-dimension model. The dimensions include "cognitive", "emotional", and "situational" domains. The cognitive domain is to be aware of the factor that causes Reality Shock. The emotional domain is the negative emotional responses that appear when facing a situation causing Reality Shock. The situational domain is the sort of circumstantial situations that cause Reality Shock. Reality Shock is defined as recently graduated nurses having several negative emotions, such as powerlessness, difficulty in peer relationships, confusion, and pressure due to (i) the differences between reality of nursing and what they have learned in school, (ii) the differences between an ideal situation and the real situation, (iii) the lack of expertise of senior nurses, (iv) a situation without the respect from colleagues, and (v) the overloaded role compare with the expectations. In conclusion, we provide a guideline for establishing a strategy to reduce Reality Shock in recently graduated nurses by identifying the concept of Reality Shock.

• Journal of the Korea Convergence Society
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• v.8 no.12
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• pp.359-367
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• 2017

The purpose of this study was to identify the relationship between perceived stress, sleep quality and subjective happiness on wellness lifestyle among adults. A cross-sectional survey was conducted with a convenience sample of 390 adults in Gyeung-gi province. The structured questionnaire included such factors measuring perceived stress, sleep quality, subjective happiness and wellness lifestyle. The factors that affecting wellness lifestyle among adults are subjective happiness, sleep quality, age and perceived stress, which explained 34% of the variances. The score of each category measuring level of wellness lifestyle were like this: spiritual wellness 3.60, intellectual wellness 3.58, social wellness 3.51, emotional wellness 3.41, physical wellness 2.94. Therefore, subjective happiness was found to be the predictor for wellness lifestyle. It needs to develop and operate intervention program for health maintenance and promotion for adults.

• The Optical Journal
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• s.113
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• pp.20-22
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• 2008

중국 진출기업의 경영환경이 과거에 비하여 그 매력도가 현저히 떨어지고 있는 점은 사실이다. 그러나 중국 정부의 정책변화 등 부정적인 요소가 많음에도 중국은 전 세계 다국적 기업의 90% 이상이 진출해 있는 명실상부한 세계경제의 중심지이다. 우리나라와는 한자를 바탕으로 한 문화적 동질감.지리적인 이점.우호적인 국민정서 등의 면에서 여전히 매력적인 활용의 대상이다. 따라서 중국에 진출한 한국기업이 생존하고 국제경쟁력을 갖추기 위해서는 가장 먼저 중국을 생산기지 개념이 아닌 확대된 내수시장으로 보고 기술력 우위 확보를 위해 끊임없이 R&D에 투자해야 한다. 또한 강도 높은 현지화 전략 추진, 강력한 경영혁신과 원가절감 활동 등이 무엇보다 절실하다.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.15 no.11
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• pp.6576-6586
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• 2014

This study examined the effects of the mothers' sense of humor, ego-resilience on the maternal behavior. 187 mothers of 24~36 month old children completed the questionnaires. To analyze the data, descriptive statistics, Pearson's co-relation and hierarchical regression analysis were used. The results were as follows. First, concerning the mothers' personal variables, the mean of the sense of humor, ego-resilience, and maternal behavior were relatively high. Second, the mothers' sense of humor and its sub-scales, except as a copying strategy, and ego-resilience had a positive co-relation with the maternal behavior and its sub-scales. Lastly, the mothers' sense of humor and its sub-scales, and ego-resilience were significant variables to influence the maternal behavior. As stated above, the ways were discussed to improve the mothers' sense of humor and ego-resilience.

• Journal of Korean Society of Transportation
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• v.33 no.6
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• pp.509-519
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• 2015

In spite of the efforts to reduce traffic accidents of commercial vehicles, the number of driving under the influence (DUI) of commercial drivers has been increasing. This study examines the effect of stress coping style of commercial drivers on driving behaviors. Specifically, this research aims to find the role of life stress as a mediator in the relationships between the stress coping style and problematic drinking behaviors. 1308 licensed commercial vehicle drivers participated in this research. Results showed that life stress mediated the relationships between problem focused strategies, wishful thinking strategies, passive avoidance strategies and problematic drinking behaviors. These findings indicate that educating drivers to change their stress coping styles would be helpful to inhibit them from being involved in drunken driving.

• Proceedings of the Korean Society for Emotion and Sensibility Conference
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• 2002.11a
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• pp.224-228
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• 2002

제품의 품질 및 가격 뿐만 아니라 물질적 풍요로움과 더불어 다변화 되어가는 생활 환경 속에서 소비자의 감성과 선호도를 파악하는 것은 제품 판매 전략의 중요한 성공요소가 되고 있다. 이를 위하여 제품의 기능적 측면 뿐만 아니라 개개인의 정서적 감정과 선호도가 반영된 제품의 설계나 디자인 또한 요구되고 있다. 본 연구에서는 소재 개발의 프로세스가 고객 중심으로 변화하는 것에 대응하여 사용자의 감성과 선호도를 중심으로 소재를 개발하는 방법의 하나로 협력적 필터링 개인화 기법을 응용하여 섬유 패션 디자인 추천 시스템을 제안한다. Textile 기반의 협력적 필터링 시스템에서 예측에 사용될 이웃의 수를 결정하기 위해서 Representative Attribute-Neighborhood를 사용한다. 이웃들간의 사용자 유사도 가중치는 피어슨 상관 계수(Pearson Correlation Coefficient)를 사용한다. 소재에 대한 사용자의 감성이나 선호도에 대한 Textile의 대표 감성 형용사를 추출함으로써 소재 개발을 위한 감성 형용사 데이터 베이스를 구축한다. 구축된 감성 형용사 데이터 베이스를 기반으로 성향이 비슷한 사용자에게 Textile을 추천한다. 사용자 선호도 예측과 Textile 기반의 협력적 필터링 기술을 이용한 섬유 패션 디자인 추천 에이전트를 구축하여 시스템의 논리적 타당성과 유효성을 검증하기 위해 실험적인 적용을 시도하고자 한다.

• Journal of Venture Innovation
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• v.3 no.1
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• pp.117-142
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• 2020

The purpose of this study is to explore the factors affecting the 6th industry experience by Schmitt experience model. The newly introduced variables are the cognitive experience, emotional experience, and social experience that are reconstructed based on Schmitt's experience theory and gender, family as a moderrating variable and trust as a mediation variable. In addition to experience intention. The hypothesis was set as follows. the experience factors that are the cognitive factor, the emotional factor, and the social factor will have a positive(+) influence on the intention to experience. Mooring factors will have a negative(-) effect on intention to experience. For statistical analysis, SPSS 24 and AMOS 23 statistical packages were used to test the research hypothesis. The research was based on 320 questionnaire data and tested by 314 valid responses were analyzed. As a result of the research, First, cognitive, emotional, and social factors had positive(+) effects on experience intention. Among the factors that directly affect the experience intention, the magnitude of influence appeared in the order of cognitive factors > social factors > emotional factors > mooring factors. Second, mooring factors have negative(-) effects on experience intention. Third, Trust has been partially influenced by factors of attraction, cognitive, emotional, and social. Fourth, there are significant statistical differences between men and women in cognitive and mooring factors in the path differences. Fifth, Social factors and mooring factors differed significantly in the composition of the household. Social factors with significant differences in path analysis have also been statistically demonstrated. The results of this study are academically verified that the cognitive, emotional, and social factors have an important influence on the experience intention in the 6th industry experience and the Schmitt's experience model proposed in this study is useful framework of analysis. In practical terms, it could provide implications for what factors should be strategically and marketingly focused to activate the 6th industry experience.