• Title/Summary/Keyword: 정보원 유형

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The Study of the Convergent Factors of the Lifestyle on the Cognitive Decline among Elderly (고령자의 라이프스타일이 인지저하에 미치는 융합적 요인)

  • Lim, Seung-Ju;Park, Ji-Hyuk
    • Journal of the Korea Convergence Society
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    • v.11 no.8
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    • pp.229-236
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    • 2020
  • This study was conducted to identify the influence of the convergent lifestyles of the elderly consisting of physical exercise, smoking, drinking and social participation and the types of social participation on the risk of cognitive decline by using the 6th Korean Longitudinal Study of Ageing(KLoSA). Total 4,298 people aged 65 or older were included. Results show that all of lifestyle factors are significantly effected to prevent cognitive decline, social participation was derived as the most important explanatory variable to lower the risk of cognitive decline. In addition, participating in the religious groups, ascriptive groups, and expressive groups lowered the risk of cognitive decline. Therefore, active support at the community and policy for improving the convergent lifestyle of the elderly are needed.

A Study on Brand Trait Transference to Celebrity Endorser (광고모델로 이전되는 브랜드특성 전이효과에 관한 연구)

  • Lee, Kye Myoung;Kim, Heejin
    • The Journal of the Korea Contents Association
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    • v.15 no.12
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    • pp.493-503
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    • 2015
  • This study examined the effect of brand trait transference under the premise that if the public images of advertisement model have influences on the brand through advertisements, the brand image traits will also affect the advertisement model in reverse. For the external validity of the research, TV commercials as well as print Ads were made for this experiment with currently active real brands and real celebrity endorser through pre-test. Research was conducted with 8 groups which was designed 4 Ad exposure situations(1 control group & 3 brand Ads) X 2 models(celebrity vs non-celebrity). As a result, the effects of brand trait transference were more notably observed in the cases of a noncelebrity endorser than in celebrity endorser. All the brand image traits of selected brands in the experiment(good-natured, of high-class, energetic) were transferred to the noncelebrity endorser, while some selective traits were transferred to celebrity endorser who already had a solid public image.

The Effect of Metaphor in Public Service Advertising (공익광고에서 은유표현 형태에 따른 효과연구)

  • Im, Hyun-Bin
    • The Journal of the Korea Contents Association
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    • v.6 no.11
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    • pp.190-201
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    • 2006
  • A Study on the Effect of Metaphor in Public Service Advertising. The study carried out a positivistic research on university students with a view to contributing to the building of a metaphoric ad strategy by analyzing the effect of metaphoric expressions in public service advertising, which showed the following: First, the metaphoric ads using positive approach and indirect copy were effective for heightened emotional attitude of viewers. Second, the metaphoric ads using positive approach and indirect copy were effective for heightened source credibility, which was further heightened when the two were simultaneously used. Third, the metaphoric ads using positive approach and indirect copy were effective for heightened design preference, and the design preference became even preferable when the two were simultaneously used. Fourth, the metaphoric ads using indirect copy were effective for behavioral intention. The study suggested that the strategy of adopting metaphoric ads with indirect copy of positive approach was quite useful in strengthening the effect of public service advertising.

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Linguistic Features Discrimination for Social Issue Risk Classification (사회적 이슈 리스크 유형 분류를 위한 어휘 자질 선별)

  • Oh, Hyo-Jung;Yun, Bo-Hyun;Kim, Chan-Young
    • KIPS Transactions on Software and Data Engineering
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    • v.5 no.11
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    • pp.541-548
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    • 2016
  • The use of social media is already essential as a source of information for listening user's various opinions and monitoring. We define social 'risks' that issues effect negative influences for public opinion in social media. This paper aims to discriminate various linguistic features and reveal their effects for building an automatic classification model of social risks. Expecially we adopt a word embedding technique for representation of linguistic clues in risk sentences. As a preliminary experiment to analyze characteristics of individual features, we revise errors in automatic linguistic analysis. At the result, the most important feature is NE (Named Entity) information and the best condition is when combine basic linguistic features. word embedding, and word clusters within core predicates. Experimental results under the real situation in social bigdata - including linguistic analysis errors - show 92.08% and 85.84% in precision respectively for frequent risk categories set and full test set.

Adjusting Patterns of Production Fluctuation and Trade Transmission Effect of Major Soybean Production Countries on World Market (주요 콩 생산국의 생산변동 조정유형과 무역전이효과 분석)

  • Im, Jeong-bin;An, Dong-hwan;Jang, Suk-Jin
    • Journal of agriculture & life science
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    • v.44 no.2
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    • pp.85-96
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    • 2010
  • In this paper, we tried to investigate the adjusting patterns of production fluctuation of major soybean production countries. In particular, we focus our attention on the trade transmission effect of major soybean production countries on world market. We found that the instability of world market for soybean is likely to be increased mainly due to the production fluctuation and trade transmission effect of major production countries, e.g. Brazil, Paraguay, and Canada. Most of the major production countries have adjusted the production fluctuation through consumption and trade rather than inventory management, and hence the instability of world market for soybean tends to be more instable. Therefore we need to develop the effective policy measures for making domestic soybean market more stable such as a plan for keeping domestic production, a valid inventory management strategy, a use of futures market, and a strategy to diversify import market as a large importing country.

An Exploratory Investigation of Archival Reference Services in the National Archives of Korea (국가기록원의 기록제공서비스에 관한 탐색적 연구)

  • Seol, Moon-Won
    • Journal of Korean Society of Archives and Records Management
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    • v.22 no.3
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    • pp.103-124
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    • 2022
  • This study aims to suggest the use-based policies for archival reference service by investigating the actual archival uses and services of the National Archives of Korea (NAK). Considering that there is little information on the overall archival reference service by NAK, an exploratory research method is adopted to understand the current status and issues of the service. In this study, the use of archival records in NAK is investigated from statistical data, and service cases by record type are collected through interviews with archival service professionals of NAK. Then, the success and risk factors of the archival reference service are analyzed in three categories of human resources (reference archivists' competency), tools (finding aids), and records (appropriateness and sufficiency). Based on these analyses, archival reference service policy directions are proposed to strengthen the two different archival roles as "arsenal of rights protection" and "academic information provider."

School Library Information Services for Satisfying Academic High School Students' Information Needs (고등학생의 정보요구 해결을 위한 도서관서비스 방안)

  • Lee, Yeon-Ok
    • Journal of Korean Library and Information Science Society
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    • v.38 no.1
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    • pp.107-134
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    • 2007
  • This study focused on the survey of academic high school students' information needs and their information seeking patterns. On the basis of its results, this study suggested school library services and programs. To do this, this study collected its data through survey and interviews. Specifically, this study discussed 1) the types of academic high school students' everyday concerns and the ways to deal with them. 2) the types and characteristics of their preferred information sources, 3) the school library services and programs for satisfying their information needs.

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A Study on the Description of Printed Music Cataloging (악보자료 목록의 기술에 관한 연구)

  • Hahn, Kyung-Shin
    • Journal of Korean Library and Information Science Society
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    • v.38 no.1
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    • pp.231-256
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    • 2007
  • The purpose of this study is to investigate the distinctiveness and problem areas in cataloging rules of printed music. In this study, therefore, the characteristics, kinds, and cataloging rules related to a printed music are examined first as the backgrounds. Then the sources of information, title and general material designation, musical representation statement, publication.distribution.etc., physical description, notes, etc. in ISBD(PM), Chapter 5 Music of AACR2R 2002 Revision 2004 Update, and Chapter 5 Music of KCR4 are analyzed. And also printed music parts in Bibliographic Data of KORMARC and MARC21 are analyzed. Finally, the special issues and some problems to be considered in cataloging of printed music in KCR4 are presented.

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Information Use Behaviors of Professors in Design Field (디자인분야 교수들의 정보이용행태 연구)

  • Lee, Myeong-Hee;Jung, Hye-Lyun
    • Journal of the Korean BIBLIA Society for library and Information Science
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    • v.23 no.1
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    • pp.299-316
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    • 2012
  • The purpose of this study is to effectively provide professors in the design field with information services by identifying their information use behaviors. Data were collected by distributing questionnaires after dividing the specialties of 110 professors in the design field into 4 areas. The results were made in terms of purposes of use and the acquisition channels, types of information sources, difficulties of information acquisition and the library use of the institution. Some suggestions were shown as follows: collection of gray literatures such as exhibition data, seminar data, reports and pamphlets, purchase of web databases in design field, information literacy education including the use of domestic and foreign design databases for the professors and the construction of web directories on the library web sites.

Development of ICT Literacy Assessment Tool Using Computer Based Assessment(CBA) System - Case of OECD PIAAC (CBA 시스템을 활용한 정보화 역량 검사도구 개발 - OECD PIAAC 사례를 중심으로)

  • Lee, Soo-Young;Lee, Young-Min
    • 한국정보교육학회:학술대회논문집
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    • 2011.01a
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    • pp.125-132
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    • 2011
  • This study discusses the definition of ICT literacy and the new assessment tool for measuring ICT literacy using a computer-based assessment(CBA) system. In particular, this study reviewed the assessment framework and exemplary CBA items which was developed for OECD PIAAC(Programme for the International Assessment of Adult Competencies).

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