• Title/Summary/Keyword: 접근 동기

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Examination of Validity of Motivation Activation Tendency as a Target Group in Delivering Anti-drug Advertisements (마약퇴치 광고의 표적 집단 활용을 위한 동기 활성화의 타당도 조사)

  • Lee, Seungjo
    • The Journal of the Korea Contents Association
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    • v.17 no.8
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    • pp.301-311
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    • 2017
  • The current study investigated whether individual variation in motivational activation would predict the drug-use and interacts with discrete emotions to influence the responses to anti-drug advertisements. Motivational activation tendency indicates an individual's level to approach life-sustaining elements and defend life-threatening stimuli. Discrete emotion represents joy, sadness, and fear elicited by the advertisements. The experiment proceeded using both self-reports and physiological responses with 80 subjects. Results showed that approach motivation activation can be a target for anti-drug advertisements and in order to target individuals higher in approach activation, it is necessary to use the appeal type to elicit positive emotions such as joy.

The Relationship Between Older Drivers' BIS/BAS and Life Satisfaction: Mediating Effects of Mobility and Affectivity (고령운전자의 접근/회피동기와 삶의 만족 사이의 관계: 이동성과 정서성의 매개효과)

  • Joo, Mijung;Lee, Jaesik
    • Science of Emotion and Sensibility
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    • v.17 no.4
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    • pp.29-40
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    • 2014
  • The positive relationship between older driver's mobility and life satisfaction is well established(e. g., Collins, 2008). The present study showed that this relationship can be changed by older drivers' motivation, aspects of mobility, and affectivity. Specifically, this study examined whether aspects of mobility(amount of driving measured by travel distance and time: 'AD' or amount of driving for social activity: 'DSA') can be differed as a function of approach/avoidance motivation(measured by BIS/BAS scale, Carver et al., 1994) and positive/negative affect(PA/NA; measured by SPANAS, Diener et al., 2009) mediate the relationship between the aspects of mobility and life satisfaction(measured by SWLS, Diener et al., 1985). Self-reported scores of the variables of 132 older drivers(ages of over 65) were analyzed using correlation analysis and path analysis. The results can be summarized as followings. First, the older driver's BAS was found to be positively related to DSA, but BIS was negatively to AD. In particular, DSA positively mediated the relationship between BAS and PA. Second, PA, in turn, positively mediated the relationship between DSA and life satisfaction. The results can provide useful insights to understand the relationship between older driver's driving property, motivation, affectivity and life satisfaction.

A Convergence Study on Partial Dental Hygiene (Department) and Student Satisfaction: Focusing on Approach Motivation, Avoidance Motivation, and Digital Use Recognition (일부 치위생(학)과 학생의 학과 만족도에 관한 융합연구 : 접근 동기, 회피 동기, 디지털 사용인식 중심으로)

  • Son, Eun Gyo
    • Journal of the Korea Convergence Society
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    • v.13 no.5
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    • pp.53-60
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    • 2022
  • The purpose of this study is to identify the causal relationship of the structural model through approach motivation, avoidance motivation, and digital usage recognition in order to prepare a plan for coexistence with dental hygiene targeting 239 students from the dental hygiene department at a university in Gangwon-do. For statistical methods, SPSS Statistics 24.0 program and AMOS 21.0 were used. As a result of the structural equation model analysis, the motivation for approach was found to be significantly related to digital usage recognition and class satisfaction. In addition, digital usage perception was found to be significantly related to class satisfaction, and class satisfaction was shown to be significantly related to department satisfaction and department recommendation. Lastly, department satisfaction was significantly found in department recommendation. In other words, the coexistence plan with dental hygiene (department) is to expand the convergence of digital classes. In order to solve the problem, it is necessary for schools to establish facilities to expand teaching materials for practical classes and to devise teaching methods.

An Integrated Model for the YouTube 'Mukbang' Content use Motivation and Continuous Use Intention: Focusing on Uses and Gratifications Approach and Technology Acceptance Model (유튜브 '먹방' 콘텐츠 이용 동기와 지속이용의도 통합모델: 이용과 충족접근, 기술수용모델을 중심으로)

  • Gweon, Oh-Cheon
    • Journal of Digital Convergence
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    • v.19 no.12
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    • pp.413-425
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    • 2021
  • This study examines the motivation for using YouTube 'mukbang' content by integrating the use and satisfaction approach and the technology acceptance model, and identified the determinants that affect the continuous use intention. A survey was conducted on 358 YouTube 'mukbang' content users, and major results were derived through exploratory/confirmatory factor analysis and path analysis using the SPSS 21.0 program and the AMOS 21.0 program. The main results are presented as follows. First, information seeking motive, stress relief motive, and time spending motive had a positive effect on perceived usefulness, and information seeking motive and time spending motive had a positive effect on perceived ease of use. Second, information seeking motivation, stress relief motivation, and time spending motivate had a positive effect on perceived enjoyment and perceived novelty. Third, perceived enjoyment did not have a significant effect on perceived usefulness. Fourth, both perceived enjoyment and perceived novelty had a positive effect on continuous use intention. Fifth, perceived ease of use had a positive effect on perceived usefulness, and perceived ease of use and perceived usefulness had a positive effect on continuous use intention. This study will have academic significance in that it elaborates a model that can identify the continuous use of YouTube 'mukbang' content by integrating the uses and gratifications approach, and technology acceptance model. Future follow-up studies should contribute to the refinement of models related to the determinants of the intention to continue using YouTube's 'mukbang' content through an attempt to integrate various models.

An Adaptive Prefetching Technique for Software Distributed Shared Memory Systems (소프트웨어 분산공유메모리시스템을 위한 적응적 선인출 기법)

  • Lee, Sang-Kwon;Yun, Hee-Chul;Lee, Joon-Won;Maeng, Seung-Ryoul
    • Journal of KIISE:Computer Systems and Theory
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    • v.28 no.9
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    • pp.461-468
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    • 2001
  • Though shared virtual memory (SVM) system promise low cost solutions for high performance computing they suffer from long memory latencies. These latencies are usually caused by repetitive invalidations on shared data. Since shared data are accessed through synchronization and the patterns by which threads synchronizes are repetitive, a prefetching scheme bases on such repetitiveness would reduce memory latencies. Based on this observation, we propose a prefetching technique which predicts future access behavior by analyzing access history per synchronization variable. Our technique was evaluated on an 8-node SVM system using the SPLASH-2 benchmark. The results show the our technique could achieve 34%~45% reduction in memory access latencies.

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A Labeling for on-the-fly Detection of Access Anomalies in Nested Parallel Loop Programs with Synchronization Operations (동기화 명령을 가지는 내포 병렬 루프 프로그램의 수행중 접근이상 탐지를 위한 레이블링)

  • 배상현;전용기;배종민
    • Proceedings of the Korean Information Science Society Conference
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    • 1998.10a
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    • pp.712-714
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    • 1998
  • 공유 메모리 병렬 프로그램의 주요 문제의 하나는 공유 변수에 접근하는 비 결정적 수행이다. 본 연구에서는 공유 메모리 병렬 프로그램의 접근이상(access anomaly)을 탐지하는 방법들중 수행중 탐지 기법을 보인다. 수행중 접근이상 탐지기법은 접근이상이 존재하면 적어도 하나는 탐지 할 수 있는 장점을 가지고 있다. 수행중 탐지 기법인 English-Hebrew Labeling 은 동기화 명령을 가지고 내포 병렬 루프 프로그램에서 적용될 수 있는 레이블링 기법으로 레이블링에 많은 저장장소를 필요로 하는 단점을 가지고 있었다. 본 연구에서는 새로운 레이블링 방법을 소개하고, 기존의 English-Hebrew Labeling과 최악의 경우에 기억 장소 복잡도의 측면과 시잔 복잡도의 측면에서 효율성을 비교, 분석하게 된다.

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A Study on Motivators of Green Construction of Major Contractors based on the Political Economy Approach (대형 종합건설사의 녹색건설 동기유발요인에 관한 연구 - 정치경제 접근법을 중심으로 -)

  • Kim, Jae-Hee;Kim, Han-Soo
    • Korean Journal of Construction Engineering and Management
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    • v.14 no.3
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    • pp.97-106
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    • 2013
  • The construction industry is now facing a new challenge of green construction. Based on a research question of "what motivates contractors to pursue green construction", the objective of this study is to identify and discuss key characteristics and implications of green construction motivators among major contractors. The Political Economy Approach was adpoted as a main research methodology. The study demonstrated that major contractors show a high level of expectation in the future of green construction and consider economic factors as higher motivators while paying attention to social trends towards green construction. In particular, internal economic motivators were highly considered and the commitment of senior management was viewed as a key motivator.

Design and Implementation of Filtering Management Scheme for Synchronization in the Realtime RFID Middleware System (실시간 RFID 미들웨어시스템에서의 동기화를 고려한 필터링관리 기법의 설계 및 구현)

  • Park, Byoung-Seob
    • The Journal of the Korea Contents Association
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    • v.7 no.8
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    • pp.50-58
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    • 2007
  • We design a filtering management scheme with synchronization function under a realtime RFID middleware system for larger-scale data processing. The application interface(AI) is to support a various access protocol, HTTP, XML, JMS, and SOAP for the RFID applications. Generally, the synchronization problem is occurred in multiple accessing of clients for single filtering file. In this paper, we implement a filtering management scheme supporting the synchronization using the filter management process, and then demonstrate the RFID middleware filtering scheme.

A study on the impact of watching motivations on Korean TV viewers on continuous viewing: Taking the Chinese audience as the research object (한국 TV프로그램의 시청동기가 지속적 시청에 미치는 영향에 관련 연구: 중국 시청자들 연구대상으로)

  • Liu, Zi-Yang;Zhang, Yan-Ning
    • Proceedings of the Korean Society of Computer Information Conference
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    • 2019.01a
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    • pp.185-186
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    • 2019
  • 본 논문에서는 중국 시청자 대상으로 한국 TV프로그램에 대해 시청동기가 지속적 시청에 미치는 영향에 관련 연구를 했다. 최근 한국의 대중문화 산업이 발전하면서 한국 TV프로그램의 인기가 높아지고 있다. 특히 한국 연예인들 출연하는 예능 프로그램은 지속적인 시청이 이루어지는 추세이다. 또한 한국 드라마도 중국 시청자들한테 높은 인기를 끌고 있다. 그래서 중국 시청자들이 한국 TV프로그램에 대해 지속적인 시청 의도가 더욱 중요해 지고 있다. 따라서 본 연구는 중국 시청자들 한국 TV프로그램 시청동기와 문화적 접근성 요인이 한국 TV프로그램 지속적 시청의도에 미치는 영향에 대해 살펴봄으로써 시청동기와 문화적 접근성이 한국 TV프로그램 시청에 미치는 영향을 이해하고자 한다. 본 연구는 한국 TV프로그램 시청하는 중국 시청자 대상으로 설문지를 배포하였으며, 수집된 데이터를 분석하였다. 본 연구의 분석을 통해 확인된 주요연구결과는 다음과 같다. 첫째, 중국 시청자들 한국 TV프로그램 시청 동기가 지속적 시청의도에 긍정적인 영향을 미친다. 둘째, 중국 시청자들 직접경험이 지속적 시청의도에 긍정적인 영향을 미친다.

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An Efficient Consistency Model for Software Distributed Shared Memory Systems (소프트웨어 분산 공유메모리 시스템 상에서 효율적인 일관성 모델)

  • 김태규;홍영식
    • Proceedings of the Korean Information Science Society Conference
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    • 1998.10a
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    • pp.133-135
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    • 1998
  • 분산 공유메모리 시스템(DSM)의 성능 향상을 위해 일관성 모델의 측면에서 많은여구가 진행되었다. 분산 공유메모리 시스템의 성능을 저하시키는 가장 큰 요인은 거짓 공유 문제와 별도의 통신비용 문제를 들 수 있는데 , 동기화 연산에 의한 일관성 유지 방법, 흠-기반 접근방법 등의 보다 완화된 메모리 모델로서, 이러한 문제점을 해결하려는 연구가 진행되어 왔고, 어느 정도 타당한 결과를 보았다. 본 논문에서는 동기화 연산에 의한 일관성 모델을 기초로 동적 흠-기반 접근 방법을 제안하며, 이것은 흠에서의 이점 및 부하를 여러 프로세서에게 분산시켜 시스템 전반의 성능 향상을 가져온다.

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