• Title/Summary/Keyword: 전주이미지

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Precast Concrete Construction for Chounju Soccer Field (전주월드컵경기장 P.C 공사 시공사례)

  • 서수일
    • Magazine of the Korea Concrete Institute
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    • v.14 no.4
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    • pp.86-88
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    • 2002
  • 지붕과 4개 부분으로 나누어진 스탠드는 전주의 전통 토산품인 합죽선의 이미지를 형성화하여 모든 이들에게 열려 있는 공간이라는 개념과 세계로 비상하는 전주시의 의지를 나타낸다. 부채 모양으로 펄쳐진 지붕을 케이블로 지지하는 4개의 대형 기둥은 그 옛날 마을의 안녕과 수호, 풍년을 기원하여 마을 어귀에 세웠던 솟대를 이미지화 한 것이며, 인장 케이블은 우리 전통 악기인 가야금의 12현을 상징화하여 전주시가 소리의 고장임을 은유적으로 표현하였다.(중략)

Evaluation and Analysis on the Image Decision Factors of Food Service Industry - Focused on Jeonju Local Food Service Industry - (외식업체 서비스 이미지 결정 요인 평가 분석 - 전주 지역 외식업체 중심으로 -)

  • Yang, Man-Kyu
    • Culinary science and hospitality research
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    • v.16 no.2
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    • pp.1-14
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    • 2010
  • This study is focused on the image benefit cost criterion value and the pure image benefit figure of the local food service industries, V, T, and O based on the theory and factor-analyses of food service industry. To accomplish the aim of this study, theoretical and positive research methods have been applied. The steps of food service image decision projects for the activating of identification on food service have been examined through theories and positive analyses. As the results, 'the image of menu service' appears to be the most effectual factor on the pure image benefit score, which is the priority order of the project planning for the food service image marketing of Jeonju area. As for the image benefit cost criterion value, 'the image of managemental service system', 'the image of approachability', and 'the service of internal surroundings' have been proved to be the most effectual factor in V, T, O respectively. On the other hand, this study shows that V manages its image of food service most effectually with 1.7 billion won, T with 96 million won, O with 7.2 million won for the image marketing strategy.

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A Study on Sound Design to Improve Regional Image -Focused on the Jeonju Area- (지역이미지 활성을 위한 사운드 디자인에 관한 연구)

  • Kim, Mee-Shuk;Chung, Sung-Whan;Hyoun, Sung-Eun
    • Science of Emotion and Sensibility
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    • v.10 no.4
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    • pp.613-622
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    • 2007
  • Recently, sound design is being made by corporations for the production as well as for marketing and web with consideration of image of productions and attributes to improve corporational image through the design of melody which would remain in users. And sound is becoming an important factor to establish the identity of each area such as life environment and public facilities. At present, our local governments are promoting active business like as CIP to improve urban image but there is a limit to establish identity as the result of its partial focus on visual sense or insufficient recognition about it. Jeonju, the place of sound, has many festivals and great meetings related with sound but it has not identity in the sense of sound. So the purpose of this study is to suggest the condition of sound which has the trait of Jeonju and to provide data for the trait to be used as a necessary element to establish identity in order to activate regional image. For the method of research, sampling Korean beautiful 100 sounds among the natural sounds of residents. most favorite as the samples of sound to search the sound of regional image. Selecting favorite samples among them and analyzed the factors through the questionnaire on the image of adjective in each sample. As the result of analysis, it has been shown that the factor of sound to reveal trait of Jeonju is the image of bright, delight, and cozy with consideration of harmony, dynamics, contrast, and culture. For this study is to provide data so it can be used to actively establish and identify the local image.

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A Study on the Effect of Jeonju International Film Festival Image upon the Degree of Satisfaction (전주국제영화제 이미지 요인이 만족도에 미치는 영향 연구)

  • Lee, Gyu-Jeong;Park, Young-Bae;Kim, Noh-Ik
    • The Journal of the Korea Contents Association
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    • v.9 no.6
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    • pp.82-91
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    • 2009
  • Film festival is a cultural event, which would be held for various purposes. This study was to find out the effects of visitors' demographic characteristics and Jeonju International Film festival images upon their general satisfactions, focusing on the 10th Jeonju International Film Festival. The results are as following. First, 20's(year), Student(job) and Less than 100(income/a month) had a majority in the demographic characteristic. It is needed to develop various programs and events targeting for these groups. Second, it resolved 11 questions in all into 3 factors, which is named as 'Administration', 'Facility', and 'Contents'. Specially We need to develop events and programs for teens. It verified that visitors satisfied far more as they were provided with comfortable theater, various facilities and events, etc. It also proved that the service of giving useful informations met visitors' satisfaction. But as the demographic characteristic showing, visitors dwelling near Jeonju were fewer. It is required for a program to enhance the peculiar qualities of the city, Jeonju and then to promote the participation of local people. It is necessary for the host organization to secure its identity including peculiar subjects differentiated from other film festivals for the purpose of establishing itself as a worldwide event.

A Study on the Influence of Recognition for Jeonju Hanok Village on the Image of Traditional Cultures and Satisfaction with Traditional Korean Restaurants (전주한옥마을에 대한 인식이 한정식 레스토랑 이용만족에 미치는 영향 연구)

  • Min, Kye-Hong
    • Culinary science and hospitality research
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    • v.19 no.5
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    • pp.36-48
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    • 2013
  • The purpose of this study is to figure out how the recognition for Jeonju hanok village would influence the traditional cultural images and the level of satisfaction with traditional Korean cuisine restaurants. A survey for this study was done from June $1^{st}$ to June $16^{th}$, 2013 to those who had visited traditional Korean restaurants in the Korea traditional village, except Jeonju citizens. The result are as follows. First, there are three factors settled as the recognition factors for the Korea traditional village, which are food factors, Korean traditional beauty factors, and historicity factors. Also, there are two image factors settled, which are traditional image factors and cultural image factors. These factors are verified for the hypothesis. Second, for "The recognition for the Korea traditional village would influence the cultural image" from hypothesis 2, it is accepted as the food factors are found to have the greatest influence. Third, as a result of the hypothesis 3, "The recognition for traditional cultural image would influence the level of satisfaction with traditional Korean cuisine restaurants," it is accepted as the Korean traditional beauty factor has the greatest influence. For the future studies, various studies for restaurant satisfaction levels for each type of restaurant should be conducted and many efforts for maintaining good images for better satisfaction with traditional Korean restaurants are highly required.

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Effect of text and image presenting method on Chinese college students' learning flow, learning satisfaction and learning outcome in video learning environment (중국대학생 동영상 학습에서 텍스트 제시방식과 이미지 제시방식이 학습몰입, 학습만족, 학업성취에 미치는 효과)

  • Zhang, Jing;Zhu, Hui-Qin;Kim, Bo-Kyeong
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.22 no.1
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    • pp.633-640
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    • 2021
  • This study analyzes the effects of text and image presenting methods in video lectures on students' learning flow, learning satisfaction and learning outcomes. The text presenting methods include forming short sentences of 2 or 3 words or using key words, while image presenting methods include images featuring both detailed and related information as well as images containing only related information. 167 first year students from Xingtai University were selected as experimental participants. Groups of participants were randomly assigned to engage in four types of video. The research results are as follows. First, it was found that learning flow, learning satisfaction and learning outcomes of group presented with video forms of short sentences had higher statistical significance compared to the group experiencing the key word method. Second, learning flow, learning satisfaction and learning outcomes of group presented with video forms of only related information had higher statistical significance compared to the group experiencing the presenting method of both detailed and related information. That is, the mean values of dependent variables for groups of short form text and only related information were highest. In contrast, the mean values of dependent variables for groups of key words and both detailed and related information were the lowest.

An Edge Detection Technique for Performance Improvement of eGAN (eGAN 모델의 성능개선을 위한 에지 검출 기법)

  • Lee, Cho Youn;Park, Ji Su;Shon, Jin Gon
    • KIPS Transactions on Software and Data Engineering
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    • v.10 no.3
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    • pp.109-114
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    • 2021
  • GAN(Generative Adversarial Network) is an image generation model, which is composed of a generator network and a discriminator network, and generates an image similar to a real image. Since the image generated by the GAN should be similar to the actual image, a loss function is used to minimize the loss error of the generated image. However, there is a problem that the loss function of GAN degrades the quality of the image by making the learning to generate the image unstable. To solve this problem, this paper analyzes GAN-related studies and proposes an edge GAN(eGAN) using edge detection. As a result of the experiment, the eGAN model has improved performance over the existing GAN model.

A Study for standardization plan of public design of traditional culture district. (전통문화지구 공공디자인 표준화 방안에 관한 연구)

  • Kim, Yong-Gu;Cho, Un-Dea;Cho, Kwang-Soo;Kim, Tai-Ho
    • Proceedings of the Korean Society for Emotion and Sensibility Conference
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    • 2009.11a
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    • pp.83-86
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    • 2009
  • 전통문화지구로서의 전주시의 공공시설물 디자인 적용 가능성을 검토하였다. 실험에서는 지역 공공자전거 개발을 위한 전주시 이미지 설문 분석결과 전체적으로 지역분위기에 침체되어 있는 상황이며 역동적이고 활동적인 문화 활동 및 미래지향적 그리고 역할 모델을 모색하고 있었다. 또한 전통을 컨셉으로 하는 주요 경쟁도시(안동, 경주, 춘천 등) 가운데 어떻게 차별점을 구축하고 변별력있는 마케팅 구축이 필요한 것으로 나타났다.

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A Study on the Characteristics of Vegetation Landscape of Fortress of Jeonju District in Represented on the (<전주지도>에 표현된 조선 후기 전주부성의 식생경관상)

  • Kang, In-ae;Rho, Jae-hyun
    • Journal of the Korean Institute of Traditional Landscape Architecture
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    • v.36 no.2
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    • pp.1-10
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    • 2018
  • This study aims to find out the characteristics of the vegetation landscape characteristics and system which led the formation of the urban image in Jeonju in the late Joseon period connected with urban spatial structure, using designated as treasure No. 1586 which was made in the middle of 18C. The vegetation landscape characteristics of Jeonju in the late Joseon Dynasty derived from the analysis of are summarized as follows. Firstly, the vegetation landscape system in Jeonju is composed of the natural vegetation around mountain area of Jeonju-Buseong, the independent vegetation or cluster planting forests linked with the main facilities, the Bibo-Forests connected with topographical characteristics of Jeonju, and the vegetation combined with a private garden. Secondly, planting landscape was specialized using flag species and local species. Thirdly, the garden-type plantation centered on the back yard or front of main facilities, with the background of natural vegetation landscape combined with the mountain area and the vegetation combined with a private garden, dominates vegetation landscape of Jeonju Buseong as objects. Fourthly, in order to overcome the defects of topographical characteristics, the Bibo-Forests were emphasized as an important planting landscape element in addition to the vegetation landscape elements connected with main facilities. Fifth, ecological vegetation landscape technique was taken considering the topographical characteristics. The characteristics of vegetation landscape of Jeonju Buseong, which is derived from , have an important meaning to restore and reproduce Jeonju's historical features. Especially, the vegetation communities of the non-booming concept combined with the geographical features, the ecological landscape harmonizing with the topography, the round house type landscape mixed with the private house, and the specialization of vegetation landscape using local species are important factors in securing the city image based on the historical characteristics and creating a city brand that utilizes vegetation landscape.

Character Design Research for Local Brand Marketing -Focused on the package design for fastfood Bibimbob, 'Mix-bob' (지역브랜드 마케팅을 위한 캐릭터패키지 디자인 연구 -전주비빔밥 응용 패스트푸드 '믹스밥' 패키지 개발을 중심으로)

  • Joh, Yun-Sook
    • Cartoon and Animation Studies
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    • s.45
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    • pp.283-298
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    • 2016
  • Design is a fatal factor to differentiate and survive one product from the other in fierce competition of the market, when other conditions such as price or quality makes no much difference. Among many marketing tools, package design is known as a direct communication that visualizes and forms the very initial brand image of a product. Package design is not only for packing, transporting, storing and loading but for engraving the brand image in a consumers' mind and lead them to purchasing. One of recent package design trands is various ways of using character, not just as a printed image on the surface but as a part of three dimensional structure of package. If it succeed, the package design could give out the secondary fun and impact to the consumers. The package design with an effective character is itself a great marketing tool and valuable design asset, which can bring a further profit to the company. Especially, character-package can be a powerful and effective marketing method for various local products, in needs of further publication and sales with limited cost. It should motivate the sales of the products by grabbing their attention and taken as a souvenir. This research takes a character package as a useful marketing method for a local brand in Jeonju, South Korea, and tries to design a three dimensional package using its own character. Through the process, the research aims to propose an important design strategy for repositioning or enhancing an existing brand.