• Title/Summary/Keyword: 전략적 리더

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A Case Study on Effective SCM Establishment of C Corporation under e-Business Environment (e-비즈니스 환경에서의 C기업의 효과적인 SCM 구현에 관한 사례 연구)

  • 이영민;주상호
    • Proceedings of the Korea Inteligent Information System Society Conference
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    • 2002.05a
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    • pp.213-221
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    • 2002
  • e-비지니스환경에서의 SCM의 성공적인 추진을 위해서는 우선 e-business 전략과 Supply Chain 관리 전략의 상하 연계, 조직측면에 있어서의 경영자의 변화에 대한 혁신 능력과 리더쉽, 조직 구성원들과의 비전 공유, 저보기술(IT)을 활용한 보다 차별화된 서비스가 제공되어야 한다. 본 연구는 C기업의 사례로 통해, 기존의 SCM 기법에서 정보기술(IT)의 급속한 발달과 인터넷의 급속한 보급, 그리고 e-비지니스의 등장으로 인하여 경영환경의 변화라는 새로운 패러다임 하에서 다수의 경쟁기업, 정보 네트워크시스템 기반에서 보다 효과적으로 기업과 고객에게 대응하기 위한 기업의 구체적이고 실무적인 전략 측면에서 다루어 보았다는 데 그 의의가 있다. 소비재, 생활용품에 있어서 보다 빠른 납기, 보다 전문적이고 다양화되고 있는 고객의 욕구를 충족시키기 위해 제조기업 측면에서 어떻게 기존의 조직구조 및 업무 프로세스를 혁신 할 것인가를 실제 사례를 통하여 연구함으로써 동종 산업체나 또는 기업의 실무자들에게 있어 큰 도움이 될 것이다.

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「전세계 네트워크를 지속적으로 확장하여 글로벌 종합물류기업으로 성장할 것」

  • Lee, Ju-Eun
    • LOGISTICS
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    • s.15
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    • pp.20-25
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    • 2006
  • 국내 자동차산업의 대표기업은 현대자동차 그룹. 우리나라 수출산업의 효자인 자동차산업은 세계 메이저 자동차기업과 세계시장에서 치열한 판매전쟁을 펼치고 있다. 이전에는 저가전략으로 자동차를 판매하여 왔지만, 지금은 최고의 품질로 경쟁할 수 있는 위치까지 올라서면서, 세계 여러나라의 소비자에게 원하는 시간에 원하는 제품을 제공하고 있다. 국내의 자동차 산업이 최고의 물류품질로 경쟁할 수 있었던 계기는 지난 2001년 2월 22일, 글로비스 주식회사의 탄생에서 시작된다. 그 당시, 각 기업들은 글로벌 경영 전략에 적합한 글로벌 SCM 물류 대응 체제 구축이 필요한 상황이었지만, 국내 물류산업은 세계 수준과 격차가 있었다.우리나라의 수출효자산업인 자동차산업에서도 이러한 문제를 해결하기 위해 설립된 물류회사가 바로 글로비스 주식회사이다. 창립 역사는 짧지만, 매출액 1조 5천억원을 달성하면서 국내 물류산업을 이끌어갈 글로벌 종합물류기업으로 성장하고 있다. 지난해 12월 코스닥 증권시장에 상장되면서 물밑에서 조용히 승천을 준비하던 용이 세상 밖으로 나왔다. 2006년은 글로비스가 세계시장에서 글로벌종합물류기업들을 이끌어 가는 리더기업으로서 그 첫해가 될 것으로 기대한다.국내물류기업의 선두그룹이자 자동차 산업의 글로벌 SCM 물류서비스와 철강, 정유, 화학 등 다양한 분야에서 최적의 물류서비스를 제공하고 있는 글로비스의 이주은 대표이사를 만나본다.

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Asymmetric Intention of Platform Participation in C2C Sharing Economy (C2C 공유경제 서비스 참여자 간의 비대칭적 플랫폼 참여의도)

  • GeonHo Shin;Kyuhong Park;Yongjin Park;Jae-Hyeon Ahn
    • Information Systems Review
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    • v.19 no.3
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    • pp.47-67
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    • 2017
  • The sharing economy has emerged as a new form of consumption pattern along with the advancement of information technology and the changes in the consumers' desires for economic spending. In a C2C-sharing economy platform, the user side and supplier side share the same assets, thereby making both sides of the market closely related. However, an information asymmetry exists within the platform that makes the players from one side reluctant to participate. This information asymmetry warrants a strategic approach for solving the fundamental "chicken and egg" problem for platform development. Motivated by this phenomenon, this study aims to analyze how the participation intentions from both sides of the platform are influenced by certain anteceding factors, such as trust, perceived risk, and perceived economic profit. Our findings show that the anteceding factors affect the participation intentions in different paths for both sides of the platform. As a managerial implication, these findings highlight the necessity of employing different approaches for each side of market development.

A Study to analyze Management Perfomance Building BSC for Hotels (BSC시스템 구축을 위한 호텔기업의 전략적 탐색)

  • Chung, tae-woong
    • Proceedings of the Korea Contents Association Conference
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    • 2008.05a
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    • pp.343-347
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    • 2008
  • There are two kind of system in hotel for evaluating management. the first is infra system, for example Front management system - reservation system, C/I, C/O system, POS system , web system, call center management -, Back office system, interface system, and so on which manage direct control for hotel, and next is strategic system, for example BSC , CS . which is supporting hotel management. The purpose of this study was to find using the Balanced Scorecard to evaluate hotel management perfomance. Management performance is based on productivity, quality, time, effect, and responsiveness. Hotel economic value is not equal visual asset which is measured financial value. It is include hotel brand, image, customers who have good loyalty, employees who give customers special service, and systems which was affected by internal process. In conclusion, innovation, growth, internal system process, empioyee and customer have effect hotel performance. Therefore hotel has to know non-financial performance which has positively relate to financial performance.

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Creative Industry Digital Transformation Case Study: Market Reorganization Strategy and Platform (창작 산업 (Creative Industry) 디지털 트랜스포메이션 사례연구: 시장재편전략과 플랫폼중심으로)

  • Lee, HoGeun;Lee, SeoYoung
    • Journal of Digital Convergence
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    • v.18 no.7
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    • pp.177-188
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    • 2020
  • In the digital world, creative industries such as music, movies, and drama have been the most impacted by digital transformation. As these contents were converted to a digital format of 0s and 1s, the business model changed and so did the rules of competition in the market. Apple, Spotify, and Netflix were quick to ride the digital transformation wave to become market leaders in the creative industry. This study reviews case studies in the creative industry to grasp the important factors necessary for market restructuring using digital technology. It was found that companies that set visions, platform, and open innovation as business strategies were able to achieve critical mass and become market leaders. These three elements are commonly found in the contents industry. On the other hand, companies that did not embrace digital innovation have become victims of digital darwinism. By analysing the experience of digital product innovation through case studies in the creative industry, we can derive implications for digital transformation in the 4th industrial revolution.

Challenges and Solutions in Online Community-based Open Innovation: The Case of MyStarbucksIdea.com (온라인 커뮤니티 기반 개방형 혁신의 도전적 문제들과 그 대응방안: 마이스타벅스아이디어닷컴 사례를 중심으로)

  • Lee, Hanjun;Suh, Yongmoo
    • Journal of Internet Computing and Services
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    • v.18 no.2
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    • pp.75-85
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    • 2017
  • Open innovation, a new paradigm which utilizes customer ideas for organizational innovation directly, is evaluated as a useful method to innovate the organization itself. In this research, we analyze the case of Starbucks' online community, MyStarbucksIdea.com to examine how collective intelligence is formed out of mass customers in the community and how open innovation is to be implemented successfully. We review various challenges in implementing open innovation and then suggest practical approaches to the challenges, including customer relationship management, utilization of opinion leaders, application of engineering techniques, etc.

Entrepreneurship and Market Leadership in Culture Industry (문화산업에서 기업가정신의 발현과 마켓리더십)

  • Han, Yoo-Jin
    • The Journal of the Korea Contents Association
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    • v.20 no.1
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    • pp.417-426
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    • 2020
  • The culture industry has been considered very important as firms utilize human creativity as the main source for providing high-value-added services. In this industry, the inspirations and ideas of individual creators have been stressed rather than the roles of entrepreneurs so far. However, in recent years, due to the influence of "Hallyu" or the Korean Wave, entrepreneurial firms have actively participated in producing a variety of products embracing cultural value. In this vein, the entrepreneurship-related elements such as the degree of leaders' innovativeness, risk-taking environment, first mover advantage, employee compensation, and tolerance to failure were selected to investigate their effects on market leadership. As a result, it was observed that risk-taking environment, first mover advantage, employee compensation, and tolerance to failure had a positive effect whereas leaders' innovativeness was not statistically meaningful. These findings show that the creation of an atmosphere where employees' creativity can be fully appreciated is more important than the leader' insight-driven innovativeness. The results of this study indicate that when companies formulate strategies and the government initiate policies in the culture industry, entrepreneurship should be incorporated as a crucial element.

What is Pivot? Implementation Strategies in NGOs under CBR (중심축은 무엇인가? 지역사회중심재활(CBR)을 중심으로 한 NGO 활동전략)

  • Shin, Sook Kyung
    • 재활복지
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    • v.22 no.4
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    • pp.23-41
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    • 2018
  • Non-Government Organizations (NGOs) for rehabilitation of people with disabilities in India have been carrying out of an important strategy in the long-term protection of their rights. However, it is embarrassing to aware that many number of NGOs remain starved for resources under very unsatisfactory conditions. CBR programs could fill a vacuum and satisfies urgent needs and strategies of NGOs' activities. The purposes of this article are to present rehabilitation strategies toward social change and fulfillment of human rights by NGOs, have played a major role in disability and disability services in India, and to challenge CBR program as awareness raising and community developing. This would be accomplished by reviewing several articles conducted regarding ways that NGOs can become more effective source in long-term rehabilitation service with CBR program in India. Some suggestions are revealed.

Knowledge/Skills and Career Path of IS Project Managers (IS 개발 프로젝트 관리자의 지식과 기술 그리고 경력개발경로)

  • Moon, Yong-Eun
    • Information Systems Review
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    • v.4 no.2
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    • pp.343-360
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    • 2002
  • Ideal project manager is a critical factor for successful IS development. The purpose of this paper is to investigate the knowledge and skills requirement of IS project managers and to suggest ideas of a career path development for powerful IS project managers. From a previous research work, this paper was conducted to classify 6 domains-strategic management, business function, innovation, general management, personnel management, and technical expert- as knowledge and skills of IS project managers, and to generate IS project manager's career path which is developed through engineer, analyst and designer, planner, and project leader. The results provide a good framework to train and develop knowledge and skills of IS project mangers.

An Analysis on STEAM Education Teaching and Learning Program on Technology and Engineering (융합인재교육(STEAM)에서 기술 및 공학 분야에 대한 교수학습 프로그램 분석)

  • Ahn, Jaehong;Kwon, Nanjoo
    • Journal of The Korean Association For Science Education
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    • v.33 no.4
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    • pp.708-717
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    • 2013
  • The new paradigm of the 21st Century science education explores a wide range of possibilities that can foster students' interest toward science and creative convergence thinking. In this study, through the analysis of programs that were developed in 'STEAM leader school' and 'STEAM teacher association for research' supported by the 'Ministry of Education, Science, and Technology,' we analyzed the linking frequency with each of STEAM education's fields and teachers' perception for the convergence strategy of technology and engineering. The results of this study show that linking frequency of technology and engineering is lower than the field of arts and mathematics in elementary school, but higher in middle and high school. 'Introduction technology contents in lives' in technology and 'crafts activity' in engineering are the most used teaching and learning strategy in STEAM education. But, although 'crafts activity' is engineering's major way of learning, many teachers understand and use it as a technological teaching learning strategy. It is important to understand that each of STEAM education's field has a unique nature and educational implications, for the effective settlement of STEAM education, we need to consider teaching and learning strategy in various way.