• 프린팅코리아
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• s.37
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• pp.80-82
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• 2005

인사부서의 기능이 과거 업무 프로세스를 지원하고 관리하는 부서에서 일선 사업부서의 전략적 파트너로서의 기능으로 변화되면서 인사관리에 대한 방향과 트렌드가 성과창출 및 조직 활성화를 통한 신 기업문화 형성으로 바뀌게 되었다. 개인과 조직, 그리고 국가와 사회를 위한 기업체의 사명을 완수하기 위해 대표들은 얼마나 많은 고민을 하게 되는가? 이러한 고민은 이제 인사부서의 몫이기도 하다. 어떤 전략을 펼칠 것인가, 그 전략을 성공시키기 위해 어떤 지원이 필요할 것인가와 같은 고민은 계속되고 있다. 결국 인사부서의 주요 목표 역시 기업 성과창출의 극대화를 위한 방향으로 초점이 맞춰지고 있다. 이에 따른 최근의 인사관리 주요 방향에 대해 살펴보고자 한다.

• KOMUNHWA
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• no.57
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• pp.233-261
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• 2001

This Study was contrived to analyse strategies for developing traditional craft industry as tourist resources through a case of Kyungju Folk Craft Village and to find the way of making economic value from components of Kyungju history and culture. Accordi

• The Journal of the Convergence on Culture Technology
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• v.10 no.5
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• pp.243-252
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• 2024

This study aimed to propose counseling strategies to enhance the resilience of families caring for dementia patients, a rapidly growing population. Through a literature review, we analyzed the characteristics and influencing factors of resilience in families of dementia patients and examined existing counseling approaches. The results revealed that the resilience of these families is formed through complex interactions of individual, familial, and socio-environmental factors, and has dynamic characteristics that change according to the progression of dementia. Based on these findings, we proposed differentiated counseling strategies for each family member and strategies considering the Korean cultural context. The proposed integrated counseling model includes a multidimensional approach that considers cultural context, family member characteristics, and stages of dementia progression. This study highlights the need for an integrated approach considering cultural context to enhance the resilience of families caring for dementia patients and suggests the necessity for future research to verify the effectiveness of actual counseling interventions.

• Journal of Digital Contents Society
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• v.11 no.4
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• pp.479-486
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• 2010

A lot of local governments are trying to develop and brand the regional unique resources as a digital contents because of focusing on the intangible value of it's culture and economy of cultural industry. But every cultual contents business is not always successful. It must be successful on the condition that the cooperation of local government including citizens and private company's participation should make this business a good model of continuous potential growth power. The most important factor of it's business will be the realization of stable plan based on the design of business and carefully throughout plan. The other key factors are the analysis of the objective source and current market demands, the development of contents and story telling. Also the development of strategy of the content including OSMD(One-Source Multi-Device) and OSMU(One-Source Multi-Use) through the step analysis of the result must take into consideration. With the help of analyzing the successful cultural model "Honggildong cultual content business in Jangseong, Jeonnam" which is the representative case of OSMD and OSMU, this study attempts to suggest the successful strategy of regional culture resource brand. In order to provide a typical approach to the local government and cultural content industry which is trying to brand the regional cultual resource, this study researches the analysis of the development of Honggildong cultural resources and it's process step by step which was already finished it's first business stage.

• Proceedings of the Technology Innovation Conference
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• 2009.02a
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• pp.475-487
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• 2009

본 연구는 중국 기업들을 대상으로 가치 혁신 신제품개발 전략, 관리 방식, 학습 방식, 그리고 신제품 성과간의 관계를 살펴보고, 중국 고유 문화와 중국이 겪고 있는 환경적 변화가치 혁신 신제품개발을 위한 관리 방식과 학습 방식에 어떻게 영향을 끼치는지를 조사하였다. 본 연구 결과는 이론적으로, 가치 혁신 신제품개발을 위해서는 조합적 관리방식과 조합적 학습 방식이 필요하다는 점을 밝혀 주고 있다. 그리고, 중국 기업들은 이러한 관리와 학습 방식을 수행하는데 유리한 국가 문화와 환경을 갖고 있음을 보여 주고 있기 때문에, 국가 문화와 국가 환경이 신제품개발 관리에 영향을 끼치고 있음을 증명해 주고 있다.

• Journal of Industrial Convergence
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• v.16 no.2
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• pp.15-23
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• 2018

It is no accident that Marks & Spencer lost the Chinese market. This paper will analyze the reasons why Marks & Spencer failed to expand the Chinese market from five aspects: market environment, strategy, market positioning, marketing strategy and site selection. Discuss the enlightenment that the case brings to the enterprise in terms of culture, strategy, positioning and marketing. As a result, we found that strategies for culture, strategy, positioning, and marketing play an important role in creating corporate management strategies and competitive advantage. The results of this study are likely to be used as a very important guideline on a practical level.

• 프린팅코리아
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• v.14 no.8
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• pp.76-77
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• 2015

한국후지제록스(대표 우에노 야스아키, www.fujxerox.co.kr)는 최근 대대적인 조직개편을 실시하고 전략사업본부를 신설했다. 지난 7월 15일 서울 중구 정동에 위치한 한국후지제록스 본사 쇼룸에서 전략사업본부를 총괄하고 있는 장은구 신임 부사장을 만나 새롭게 수립한 디지털인쇄사업 전략과 방향성에 대한 이야기를 나눴다.

• Journal of the Korean association of regional geographers
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• v.8 no.3
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• pp.326-346
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• 2002

This study examined how the tradition and culture based on the historical experience of the region are regenerated on the making regional identity and symbolic representation in Kurim-ri, Youngam. Kurim has represented the most typical community of the aristocratic class through Daedong-gae of 400 years. But, since 1970's Kurim has undergone a rapid change in regional identity in Kurim ; from the beginning of the spot of Wangin festival to the village of earthenware, the village of pottery culture heritage most recently. The process of history-making around Wangin in Kurim was connected with the strategy of the pottery culture village-making centering around the Youngam Pottery Culture Center. These projects ultimately were resulted in expression the regional identity, 'Kurim of Wang-in'. The regional tradition of Daedong-gae and Wangin in Kurim was linked together solidly through the Wangin festival procedures. And the excavation of a kiln site in Kurim which was going on with the process of history-making at the same time around Wangin in Kurim provided the cultural episode on related 'earthenware' with an archeological foundation. As a consequence of these, the cultural space, the Young-am Pottery Culture Center has came to establish in Kurim finally. However, recently the Kurim of Wangin and Daedong-gae which was representative of regional identity in Kurim is bringing Dosun who was distorted and estranged during the history-making focused on Wangin in Kurim. Now, there are some cultural issues in Kurim ; an authentical settlement of the Youngam Pottery Culture Center in Kurim and how Wangin and Dosun is linked together into the cultural strategy of 'the traditional village, Kurim'.

• The Journal of the Korea Contents Association
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• v.13 no.4
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• pp.97-103
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• 2013

The research is centered towards analyzing the differentiation of the characteristics and organization of programming strategy and channel positioning by selecting Korean International Public Relations Broadcasting Stations Arirang TV and KBS World. According to the results, Arirang TV positions Korean culture content-implied educational programs as their strategy while KBS World places the main programs of KBS1, 2TV with many entertainment programs such as dramas and entertainment shows. Arirang TV's programming strategy is well-fulfilling the purpose of promoting Korea's culture contents by organizing their programming with documentaries, tourist information, and daily living information. On the other hand, KBS World works as the agent of the spread of the Korean Wave by filling their program with dramas and K-pop programs such as . Due to the difference in programming strategy of these two broadcasting stations, Arirang TV has positioned itself as a diplomatic channel to spread Korean culture and KBS World a channel representing the Korean Wave. However, there are problems of inefficiency due to recurrent investments because of the fact that both broadcasting stations' programming strategy is to promote Korean culture and spread the Korean Wave by aiming similar targets such as foreigners or overseas Koreans.

• 한국HCI학회:학술대회논문집
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• 2006.02b
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• pp.258-266
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• 2006

시대의 흐름에 따라 문화적 차이를 극복한 전략적인 제품 디자인의 중요성이 커지고 있다. 이에 따라, 문화의 성향을 파악하여 적절하게 대응할 수 있는 디자인이 필요하지만, 지금까지는 제품에 대한 선호도 또는 감성어휘 중심의 설문조사를 통해 각 문화의 통계적인 경향성을 파악하는 것이 대부분이었다. 그러나 디자인의 선호에 차이를 발생시키는 근본적인 문화 배경적 원인을 파악하지 않으면 체계적이고 지속적인 디자인 전략의 수립이 어렵다. 본 연구는 상이한 문화권에서 발생하는 제품디자인 선호 차이에 대한 원인을 문화적 성향의 차이에서 찾으려고 하였다. 또, 문화적 성향이 제품의 선호에 미치게 되는 원인을 문화연구 방법의 하나인 기호학을 통해 분석하고, 그 관계를 체계적인 모델로 설명하고자 하였다. 이를 위해 한국과 프랑스, 두 문화권에서 웹 기반 설문조사를 실시하여 문화적 성향과 모바일 폰 이라는 제품에 대한 기본적 개념을 파악하고 선호하는 디자인을 조사하였다. 그 결과 첫째, 문화적 성향이 모바일 폰의 개념 형성에 영향을 미쳐 한국에서는 필수품이자 자신을 표현하는 제품으로, 프랑스에서는 필수적이지 않으며 개인에게 유용한 도구로 여기며 그에 따라 한국에서는 디자인을, 프랑스에서는 기능적 요소를 중요하게 생각하는 등의 차이가 발생하는 것을 발견하였다. 또, 상이한 제품개념이 디자인 선호에 차이를 유발하여 프랑스에서는 유(柔)하고 정적인 디자인을, 한국에서는 강하고 동적인 감성의 디자인을 선호함을 분석할 수 있었다. 더 나아가 이러한 결과를 종합하여 기호학적 개념에 입각하여 체계적인 모델을 제안함으로써 상이한 문화에서의 상이한 디자인 선호에 대한 원인을 규명할 수 있었다.