• Title/Summary/Keyword: 재무교육

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Effects of Sales Training, Customer Orientation and Sales Management of Financial Planners(FP) on Sales Performance (재무설계사(FP)의 영업교육, 고객지향성 및 영업관리가 영업성과에 미치는 영향)

  • Yoon, Hang-sik;Kang, Shin-kee
    • Journal of Venture Innovation
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    • v.6 no.2
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    • pp.123-144
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    • 2023
  • In the age of 100 years, it had become very important to prepare for unexpected dangers. This study was conducted to analyze the factors affecting the sales performance of financial planners. We analyzed the influence relationship of sales training, sales management, and customer orientation on sales performance, and furthermore, analyzed the impact of these influence relationships. To this end, sales training was subdivided into customer development, sales competency, and learning agility. Customer orientation was subdivided into the use of customer management system, SNS use, and customer service provision. Sales management was subdivided into goal orientation, manager leadership, and compensation system. The effect of these detailed variables on sales performance was empirically analyzed. To this end, a survey was conducted targeting currently active financial planners. The survey was conducted for a month in January 2023, and 250 valid samples were analyzed. The results of the empirical analysis were as follows. Customer development and learning agility had a significant positive (+) effect on sales performance. Sales competency were not tested for significance. Among customer orientations, SNS use and customer service provision had a significant positive (+) effect on sales performance. The use of the customer management system was not tested for significance. Among sales management, goal orientation and compensation system had a significant positive (+) effect on sales performance. Manager leadership was not tested for significance. The influence of variables that significantly affect sales performance was in the order of goal orientation, customer service provision, compensation system, slearning agility, customer development, and SNS use. Based on these research results, academic and practical implications were presented.

Evaluation Models for Venture Capitalist's Investment Decision (벤처캐피탈리스트의 투자의사결정 모형 : 한국과 미국의 비교연구)

  • Bahn, Sung-Sik;Zacharakis, Andrew;Song, Kyoung-Mo
    • The Korean Journal of Financial Management
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    • v.19 no.2
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    • pp.271-297
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    • 2002
  • 미국의 벤처캐피탈 산업은 벤처캐피탈 분야에 진입하고 있는 많은 나라들에게 본보기가 되고 있다. 그러나 서로 다른 문화, 정치 경제적 상황 및 각국의 벤처캐피탈 산업의 고유한 역사 등은 벤처캐피탈의 경영 방식에 영향을 미칠 수 있다. 본 연구는 한국의 벤처캐피탈리스트의 투자의사결정이 미국의 벤처캐피탈리스트와 어떻게 다른가에 초점을 두었다. 연구 결과는 한국의 벤처캐피탈리스트는 투자의사결정의 과정에서 미국과는 다른 기준을 사용하며, 그 예측의 정확성은 미국에 비해 떨어지는 것으로 나타났다. 한국 벤처캐피탈리스트와 미국 벤처캐피탈리스트 모두 경쟁력은 매우 중요한 투자의사결정 기준으로 나타났다. 그러나 미국의 벤처캐피탈리스트가 시장규모와 성장성을 중요하게 고려한데 비해 한국의 벤처캐피탈리스트는 소유권 보호에 중점을 두었다. 그렇지만, 한국과 미국의 벤처캐피탈리스트 사이에는 기대 이상으로 유사점이 많은 것으로 나타났다. 이러한 유사점이 존재하는 현상은 많은 한국의 벤처캐피탈리스트들이 미국에서 교육을 받았거나 미국식의 모형에 의한 교육을 받아왔다는 점에서 찾을 수 있을 것이다. 또한 한국의 벤처캐피탈리스트는 이미 성공적인 미국식 벤처캐피탈 모형을 표준으로 삼고 모방하려고 노력하고 있다는 점을 들 수 있을 것이다.

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A study on a Financial Education Program for the Elderly (노인 재무교육프로그램의 개발과 실시)

  • Sohn, Joo-Young
    • Journal of Family Resource Management and Policy Review
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    • v.10 no.4
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    • pp.125-143
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    • 2006
  • The purpose of this study is to develop and test the effectiveness of a financial education program that make the elderly recognize financial problems and find available strategy to improve their financial situation. Based on the literature review and economic structure of the elderly, a financial education program was developed with three parts: 'My elderly lift'; 'Doubling my income'; and 'Safe investment strategy.' 42 elderly people in Senior academy participate in three-session program and 39 people completed pre and post-test and satisfaction survey. In order to examine the effectiveness of the program paired t-test was used. According to evaluation results, the program was found to have a positive effect on enhancing knowledge in elderly lift and financial management, but not on changing attitude. Most of participants show high level of satisfaction with the program.

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경영 모의 게임을 기반으로 한 의사결정지원시스템 Prototype 개발에 관한 연구

  • Kim, Sang-Su;Gwon, Dong-Hwan;Yun, Sang-Ung
    • 한국경영정보학회:학술대회논문집
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    • 2007.06a
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    • pp.588-593
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    • 2007
  • 경영 교육의 도구로서 경영 모의 게임(Business Simulation Game)이 널리 활용되고 있다. 최근에는 BSG의 교육 효과를 높이기 위해서 BSG를 위한 의사결정지원시스템(Decision Support System)을 개발되고있다. 반면에 국내에서는 BSG와 같은 경영 교육 도구가 부족할 뿐만 아니라 DSS 기능을 가진 BSG는 전무한 실정이다. 따라서 본 연구에서는 경영 전략, 마케팅, 생산, 재무 영역을 포함한 한 BSG의 교육 효과를 높이기 위한 DSS prototype을 개발하였다.

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An Impact of Startup Business Performance by Entrepreneurs' Perceived Importance, Satisfaction, and Level of Meeting to Expectation over Government Startup Business Aid Programs (창업가가 인식한 정부창업지원사업 중요도와 만족도 및 기대충족도가 창업기업의 경영성과에 미치는 영향)

  • Lee, Young Ju;Yang, Youngseok
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.13 no.1
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    • pp.31-41
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    • 2018
  • The purpose of this study is to look at the difference between the importance and the satisfaction with respect to government startup aid programs perceived by entrepreneurs to improve the effectiveness of government startup aid policy and verify the causal relationship between startup aid project and business performance. In this respect, this study aims to look at the impact of entrepreneurs' perceived satisfaction over government startup aid programs on startup business performance. Major study findings from this study are as follows. First, as a result of testing statistical significance of the difference between importance and satisfaction in startup education, facility/space, consulting, or fund support field, respectively in start-up assistance project, it appeared that there was a significant difference in all fields. In addition, fund support was the field that showed the biggest difference between importance and satisfaction. Second, the results of IPA (importance-performance analysis), which displays relative importance and performance of start-up assistance project on four quadrants so that entrepreneurs can evaluate which start-up assistance projects they think important and which projects they are satisfied with by themselves are as follows. Let us summarize the distribution of start-up assistance project on four quadrants in the first place. Facility/space support project is distributed in the 1st quadrant that requires ongoing maintenance; start-up funding program in the 2nd quadrant that requires concentrated improvement; consulting support project in the 3rd quadrant that requires limited use at low priority; and start-up education support project in the boundary between the 3rd quadrant that requires limited use and the 4th quadrant that requires rejection against unnecessary items. Third, the results from multiple regression analysis to identify the impact of satisfaction with government startup aid programs over business performance are as follows. As a result of analyzing the influence relationship between government startup aid program and financial performance, it appeared that satisfaction with facility/space had a positive (+) impact on financial performance. This suggests that the higher the satisfaction with facility/space, the higher the financial performance. As a result of analyzing the influence relationship between start-up assistance project and non-financial performance, it appeared that satisfaction with startup education had a positive (+) impact on non-financial performance. This suggests that the higher the satisfaction with startup education, the higher the non-financial performance.

An Analysis of the Effects of Small Business CEO's Competence Types on Business Performance (소기업CEO의 역량유형별 기업성과 영향분석)

  • Kim, Sung-jong
    • Journal of Venture Innovation
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    • v.2 no.2
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    • pp.47-64
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    • 2019
  • This study analyzed the effects of small business CEO's competencies type on business performance. For this purpose, 4 independent variables(strategic, marketing, management and network competencies) and 2 dependent variables(financial and non-financial performance) were used. 220 data were collected from the field survey questionnaires administered to a convenience sample of small business CEO. For hypothesis testing, the IBM SPSS Statistics 24.0 was used. Frequency analysis, exploratory factor analysis, correlation analysis, and hierarchical regression analysis were conducted. Empirical studies showed as follows. First, this study showed that the four competencies were significant to financial performance and the three competencies(except management competencies) were significant to non-financial performance. The higher small business CEO's competencies, the more likely it affects both the financial and non-financial performance of the company. Second, effects of small business CEO's competencies on financial performance were analyzed in order of network competencies > management competencies > strategic competencies > marketing competencies. Third, effects of small business CEO's competencies on non-financial performance were analyzed in order of network competencies > marketing competencies > strategic competencies. These findings had some implications. In academia, the impact forces of 4 small business CEO's competencies were analyzed for the first time. In practices, successful start-ups or sustainable management requires an interest in the active enhancement of small business CEO's competencies.

Analysis of Factors Influencing the Construction Business Management Success (건설기업의 재무적/비재무적 요인이 경영성과에 미치는 영향분석)

  • Han, Jin-Taek
    • Korean Journal of Construction Engineering and Management
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    • v.14 no.4
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    • pp.46-54
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    • 2013
  • This research outlined the factors influencing the business management success via analyzing a survey of business principles. The research process has been tested in comparison of both financial factors, which come out of objective data and non-financial factors so relevantly prioritized by combining these factors. In order to specify the factors, a check-list and analyzed essential features of category have been done with interviews and surveys. As consequently proceeding, the authors could deduce that non-financial but analytic factors such as business do-able, technician workability, compensation and benefits etc. play major roles in construction sector. The outcomes consider a construction business as fundamental human labor job as opposed to a manufacture business. On reasoning necessarily more objective research works to be done as developing this research's outcome, it is meaningful in suggesting the pivotal factors influencing the construction business management. Therefore, this research is expected to guide the direction to induce the improvement of business management to be done by further exemplary researches.

Economic Model of Performance Measurement for Technical and Vocational Education in Developing Countries Using Official Development Assistance (개도국 직업훈련학교에 대한 공적개발원조 시 경제적 성과 측정 모형)

  • Ghang, Bong-Jun
    • The Journal of Korean Institute for Practical Engineering Education
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    • v.3 no.1
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    • pp.103-109
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    • 2011
  • The ODA(Official Development Assistance) of Korea is growing considerably, and the ODA projects in the technical and vocational education have the good performance to the recipient countries, because they have the direct and quick benefits. But there are no economic model of performance measurement for the ODA in the technical and vocational education. The purpose of this study is to develop the economic model of measuring the performance of the ODA in the technical and vocational education. This study use the ROI model using financial information and the BSC model using non-financial information, and link each model closely. The ROI model using financial information is more relevant, because the benefits of the technical and vocational education are distinct and quick to the recipient groups.

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An Empirical Study on the Influence of Store Entrepreneur's Start up Education and Experience before Start up to Performance of Stores (점포창업자의 창업 전 창업교육 및 현장체험이 점포의 운영성과에 미치는 영향에 관한 실증연구)

  • Kim, Choon Hwa;Kang, Byung Oh;Yun, Hyoung Bo
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.14 no.3
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    • pp.1135-1147
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    • 2013
  • This study is on the empirical results of correlation between start up education and experience before start up of a self employer entrepreneur with store and performance of the entrepreneur's store. Many latent self employers are lacking in education and experiences for start up. According to the result, first, practical education on start up influenced on entrepreneur's start up skill, and theoretical education influenced on entrepreneur's entrepreneurship. Second, entrepreneur's experience before start up influenced on both start up skill and entrepreneurship. Third, start up skill influenced on both financial and non financial performance of the entrepreneur's store. Finally, entrepreneurship influenced on both financial and non financial performance of the store.

A Study on the Relationship among Expenditure for Customer Satisfaction, Level of Customer Satisfaction, and Fi nancial Performance (고객만족을 위한 지출, 고객만족수준, 재무적 성과간의 관계에 대한 연구)

  • Lim, Shin-Sook;Lee, Ho-Gap
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.2 no.4
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    • pp.103-133
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    • 2007
  • The purpose of this study is to investigate whether customer satisfaction is affected by the expenditure for the customer satisfaction such as advertising, promotion, and training. This study also investigate whether the financial performance of the firm is affected by the customer satisfaction. The major findings are summarized as following. First, the customer satisfaction is affected by the expenditure for the customer satisfaction such as promotion, training. But customer satisfaction is not affected by advertising cost. Second, considering the time-lag and incremental valiables, the relationship between customer satisfaction and expenditure for the customer satisfaction is not founded. Third, the customer satisfaction affects positively on the corporate financial performance, such as ratio of operating income to sales, ratio of net income to sales, return on total assets, and return on equity. Finally, considering the time-lag the relationship between customer satisfaction and financial performance is not founded. Considering the incremental valiables, the relationship between customer satisfaction and financial performance is founded when ratio of operating income to sales and return on total assets are used financial performance. These findings imply that the expenditure for promotiom and training is needed to increase the customer satisfaction. Also improvement customer satisfaction is needed to increase the financial performance. The limitations of this study are as following. First, this study could not consider the other variables that would affect on the relationship among expenditure for customer satisfaction, level of customer satisfaction, and financial performance. Second, the results of this study are difficult to generalize because this study is focused on the service industry.

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