• Title/Summary/Keyword: 입지시장성

Search Result 121, Processing Time 0.028 seconds

A Study on selecting a target market for entry into floating photovoltaic market in Southeast Asia (동남아시아 수상태양광 시장 진입을 위한 타겟시장 선정 연구)

  • ShangMoon Kim;JinSuhk Suh
    • Proceedings of the Korea Water Resources Association Conference
    • /
    • 2023.05a
    • /
    • pp.79-79
    • /
    • 2023
  • 국제사회는 신기후체제 출범(COP21, '15)을 통해 선진국뿐만 아니라 개도국에도 2020년부터 탄소감축 의무를 부과하고 있다. 이에 우리나라와 경제적으로 밀접한 동남아시아 국가에서는 신재생에너지 분야에 대한 관심이 매우 높다. 예로써 말레이시아에서는 신재생에너지 비중을 2025년 31%, 2035년에는 40%까지 제고시키다는 계획이며, 인도네시아는 2070년 완전한 탄소중립 달성을 목표로 태양광 및 바이오에너지 비중을 확대하고 있다. 특히 수상태양광은 댐 수면을 활용함에 따라 입지의 영향이 적고 최적부지 확보가 용이하다는 이유에서 기존 지상 태양광의 문제점을 해소하는 대안으로 부상하고 있다. 이에 본 연구에서는 지리적·기술적 여건의 관점에서 향후 시장 성장성이 클 것으로 판단되는 동남아시아 주요 협력국가를 대상으로 전력 동향 및 향후 발전 전망 등을 분석함으로써 수상태양광 분야의 전략적 타겟시장을 선정, 제시하고자 한다.

  • PDF

Determinants of the Location and Relocation of Domestic Logistics Firms in Korea (focused on complementary commodity flow survey for 2006) (우리나라 국내 화주기업의 입지 및 재입지 선택 특성 분석 (2006년 물류현황보완조사를 중심으로))

  • Do, Hwa-Yong;Jang, Hoon;Kim, Chan-Sung;Won, Jai-Mu
    • Journal of Korean Society of Transportation
    • /
    • v.26 no.1
    • /
    • pp.37-49
    • /
    • 2008
  • In general, most of the firms do not settle down in one place for their pursuit of profit. There are many reasons for the relocation of the firms; procurement of raw material, market area, transportation cost and housing cost. The aspect of national policy, firm relocation has been systemically promoted for the purpose of logistics system efficiency. Nowadays balanced regional development has been issue. Another aspect, many countries have struggled for the preoccupancy of new place because of its production cost saving and curtailment of expenditure. The aim of this article is qualitative and quantitative analysis of relocation influence factors of domestic goods firms in Korea. This article dynamically analyzed the relocation influence factors for domestic goods firms in Korea. For the analysis this article made use of complementary survey (2006) out of the 3rd national logistics survey (2005). The complementary survey conducted pre-business district, business period, relocation reason, etc. This article dynamically analyzed from the three aspects; observation of average residence time in one business district, relocation factors, influence of market area. Analysis shows that relocation of firm is very high rate and the reasons of relocation play compositeness role. The results of determinants of location, firms approach the established market area closely and the firm's relocation is influenced by market area.

해외경영성공사례-일본맥도날드 2.000억엔 달성의 비결

  • ImWon, An-Deok
    • 베이커리
    • /
    • no.1 s.318
    • /
    • pp.98-103
    • /
    • 1995
  • 1.일본맥도날드 2천억엔 달성의 비결은 최고정도 매상 예측 시스템에 있다. 2,시장규모가 매상의 크기를 결정한다.3.점포의 시계성으로 인한 매상결정 4.대형시장의 출점 전략5.동선이 잘못되면 실패한다.6.상권인구10만명의 의미는 (현장실측중심) 7.오피스성향이 강하면 매출이 올라가지 않는다.8.입지전략에 있어 건물평가의 의미 9.매상예측에 관한 통행량의 바른 분포 10.경쟁회상의 영향과 출점전략 11.영업력을 매상 예측요소에 선정하는 방법 12.현장을 실시하는 기준

  • PDF

Korean University Students' Preferences for the Rental Apartments and Housing Location Factors - Comparative Analysis between Korean and US University Students - (국내 대학생들의 임대 아파트에 대한 인식과 주거입지 선호 특성에 관한 연구 - 미국 University of Washington 사례와의 비교분석 -)

  • Park, Won-Seok
    • Journal of the Korean association of regional geographers
    • /
    • v.16 no.5
    • /
    • pp.559-571
    • /
    • 2010
  • This paper aims at, firstly, analyzing the preference of rental apartment owned by real estate companies, and the characteristics of housing location factors which Korean university students prefer, secondly, examining the effect of location factors to housing preferences. Especially, comparative analysis between this study and US students' precedent case study are used, in order to derive the implications about the housing policy. The main results of this study are as follows. Firstly, according to the questionnaire survey results, a great part of Korea and US university students prefer rental apartments owned by real estate companies as next housing after graduation. And a meaningful part of them prefer rental apartments owned by real estate companies as permanent housings. Secondly, according to factor analysis, five new factors such as (1) housing condition, (2) facilities and management, (3) neighborhood, (4) reputation and policy, (5) accessibility are extracted. Finally, according to logistic regression analysis, "facilities and management" and "reputation and policy" factors influence the preference of rental apartment. Therefore, provisions of "facilities and management" and "reputation and policy" factor are important to activate rental apartments owned by real estate companies for young generation.

  • PDF

A Study on the Forecasting Model on Market Share of a Retail Facility -Focusing on Extension of Interaction Model- (유통시설의 시장점유율 예측 모델에 관한 연구 -상호작용 모델의 확장을 중심으로)

  • 최민성
    • Journal of Distribution Research
    • /
    • v.5 no.2
    • /
    • pp.49-68
    • /
    • 2001
  • In this chapter, we summarize the results on the optimal location selection and present limitation and direction of research. In order to reach the objective, this study selected and tested the interaction model which obtains the value of co-ordinates on location selection through the optimization technique. This study used the original variables in the model, but the results indicated that there is difference in reality. In order to overcome this difference, this study peformed market survey and found the new variables (first data such as price, quality and assortment of goods, and the second data such as aggregate area, and area of shop, and the number of cars in the parking lot). Then this study determined an optimal variable by empirical analysis which compares an actual value of market share in 1988 with the market share yielded in the model. However, this study found the market share in each variables does not reflect a reality due to an assumption of λ-value in the model. In order to improve this, this study performed a sensitivity analysis which adds the λ value from 1.0 to 2.9 marginally. The analyzed result indicated the highest significance with the market share ratio in 1998 at λ of 1.0. Applying the weighted value to a variable from each of the first data and second data yielded the results that more variables from the first data coincided with the realistic rank on sales. Although this study have some limits and improvements, if a marketer uses this extended model, more significant results will be produced.

  • PDF

An Empirical Analysis on the Technical Efficiency from the Perspective of Space Closeness in Apparel Textile Industry of Busan (부산지역 섬유·패션기업의 공간근접성에 따른 효율성 분석)

  • Joo, Soo-Hyeon;Lee, Sun-Young;Kim, Young-Jae
    • International Area Studies Review
    • /
    • v.12 no.3
    • /
    • pp.341-365
    • /
    • 2008
  • This paper investigates the properties and relative importance of Apparel Textile industry of Busan in terms of both the number of employees and the value-added, and then analyzes the relative technical efficiencies from the perspectives of space closeness such as consumption market, suppliers, living standards and clustering environments using the DEA model. The main outcomes are as follows. The Apparel Textile industry is still a key industry in Busan with relatively high intensity and high LQ (greater than one) in spite of the recent decrease between 2000 and 2005 both in the number of employees and the value-added. Those firms with consumption market showed higher efficiency in all kinds of efficiencies than the firms without the market, and further relatively higher efficiency than the firms with suppliers. In addition, the firms located in the higher living standards also showed higher values of efficiency compared with the firms in lower living standards. The policy implication from the results is that the strategic and selective investment should be made according to the relative efficiency and thus the traditional industry should be transformed to the high value added one with additional investment to utilize the scale efficiency.

Location and Spatial Variations of Ceramic Industry in Miryang City, Kyongnam Province, Korea (밀양시 요업의 입지와 공간변화)

  • Lim, Yeong-Dae
    • Journal of the Korean association of regional geographers
    • /
    • v.8 no.1
    • /
    • pp.40-64
    • /
    • 2002
  • The locational characteristics of ceramic industry in Miryang city, Kyongnam province, were clarified by means of examining the process of its formation, spatial variation, locations and their changes. The government policy on industry and the business fluctuation are important in the quantitative changes of the industry. The spatial variation of industry toward the outer part of area are the results of equilibrium between the decrease of firms in inner city and the increase of firms in outer part. The births and deaths of firms played important role in the processes of spatial variations. The industry location has lasted by the accumulation of location decision of 'potential entrepreneurs' who learned knowledges on the industry and had personal contacts with the business-related persons for long time. The main factors on the locational decision of firms are personal factor, raw materials, land, water and market. The locational problems have mainly related with plant expansion, land, marketing, labour and capital. They caused investment changes and caused relocations of firms. Such disadvantages as raw material exhaustion, shortage of land and congestion within the agglomeration area, development of road transportation and local government policy on industry location, induced recent decentralization of industry to outer part.

  • PDF

Effects of Market Orientation and Relationship Orientation with Suppliers on Business Performance in Animal Clinic Industry: Moderating Effects of Entrepreneur's Characteristics and Clinic Location (동물병원의 시장지향성과 공급업체와의 관계지향성이 동물병원 성과에 미치는 영향: 경영자의 특성과 동물병원 입지에 따른 조절효과)

  • Yoo, Dong-Keun;Suh, Seung-Won;Lee, Yong-Ki
    • Journal of Global Scholars of Marketing Science
    • /
    • v.18 no.2
    • /
    • pp.189-222
    • /
    • 2008
  • This study developed a model to empirically investigate the effects of market orientation and relationship orientation with suppliers on business performance and examine the moderating effects of entrepreneur's characteristics (working tenure) and clinic's location. The data was collected from 200 animal clinics which belong to Korean Animal Hospital Association (KAHA)'s national conference in April, 2007. Descriptive statistic, factor analysis, reliability analysis, and regression analysis were conducted to analyze the data using SPSS/PC+ 12.0. The findings are as follows. First, the market orientation of animal clinics influences significantly both financial and non-financial performance. When the moderating effect of entrepreneur's working tenure is considered, market orientation has significant effect on animal clinic's financial and non-financial performance. However, when the moderating effect of animal clinic's location is considered, market orientation has not significant effect on animal clinic's financial and non-financial performance. Second, animal clinic's relationship orientation with suppliers mostly affects the financial and non-financial performance significantly. When entrepreneur's working tenure in the clinic is longer (above 4 years group), relationship orientation with suppliers significantly affects both financial and non-financial performance. Meanwhile, when the entrepreneur's working tenure in the clinic is shorter (less than 3 years group), relationship orientation with suppliers doesn't affect clinic's financial performance but affect non-financial performance partially. In other words, when entrepreneur's working tenure is shorter (less than 3 years group), market orientation more influences on clinic's financial and non-financial performance while relationship orientation with suppliers does less. It is thought that their relation with suppliers and relationship orientation activities with suppliers are less strongly established and maintained yet. So, they primarily focus on market orientation strategy when entrepreneur's working tenure is shorter. Third, when animal clinics are located in non-metropolitan area, relationship orientation with suppliers significantly affects financial and non-financial performance. However, when animal clinics are located in metropolitan area, it doesn't affect financial and non-financial performance either. It is thought that animal clinics which are located in non-metropolitan area need stronger relationship with suppliers and need support more from them as most of suppliers actively work in metropolitan area not in the non-metropolitan area and animal clinics in metropolitan area can easily get better market information than animal clinics in non-metropolitan area. Lastly, while the effect of the market orientation significantly influences animal clinic's business performance continuously, the effect of the relationship orientation differently influences business performance as it is moderated by entrepreneur's working tenure and animal clinic's location. So, relationship orientation with suppliers can be selectively applied to improve the clinic's financial and no-financial performance. In summary, both of animal clinic's marketing orientation and animal clinic's relationship orientation with suppliers positively influence their business performance. However, entrepreneur's working tenure and animal clinic location moderate the relationship between market orientation and relationship orientation and their business performance differently. This study is quite meaningful to empirically investigate the effects of both of market orientation and relationship orientation with suppliers on business performance and examine the moderating effects of entrepreneur's characteristics (working tenure) and clinic's location. And, as this kind of study has been very few in the context of animal clinic industry, it helps practically understand the effects of market orientation and relationship orientation with suppliers on the financial and non-financial performance in animal clinic industry. Furthermore, as the market conditions in animal clinic industry have been in difficulty for a few years, this study can help improve animal clinic's financial and non-financial business performance together with their suppliers as business partners. Lastly, this study can help find mid-term and long-term cooperation between animal clinics and their suppliers. This study has some limitations. So, care should be taken when generalizing the results of the study. First, our samples were collected from only the animal clinics industry. However, a comparison of the results presented here with those form other marketing contexts (e.g., general hospitals) would be worthwhile. Future comparative research will enhance the generality of our contingency theory cross industry context. Second, this study found that market orientation and relationship orientation affect business performance. However, there may be other antecedents, such as internal market orientation and relationship orientation with customers. Also, this research did not consider other moderators, such as overall market conditions, competitive situations, and power/conflict between suppliers and buyers in the relationship between market and relationship orientation and business performance.

  • PDF

Erratum : A Study on the Demand Zone of Housing for New Town: Focused on Seoul Metropolitan Area (Erratum : 택지개발지구의 주택 수요권역 실증 연구: 수도권을 중심으로)

  • Kim, Jong-Lim;Cho, Han-Jin;So, Soon-Woo
    • Land and Housing Review
    • /
    • v.6 no.4
    • /
    • pp.239-239
    • /
    • 2015
  • 최근 국내 주택시장에서의 관심은 수요와 공급의 불일치 해소이다. 이를 위해서는 정확한 수요권역 설정에 의한 사업지구별 수요예측이 필수적이다. 본 연구에서는 주택시장권역 설정 시 선행연구에서 사용하는 가구이동자료 기준의 수요권역과 청약자 주소지에 의한 실제 수요권역의 차이를 비교분석 하였다. 수도권 3개 택지개발지구를 대상으로 한 실증분석 결과, 청약자료에 의한 실제 수요권역은 가구이동자료 기준의 수요권역에 비해 확대되는 것으로 나타나 기존의 가구이동자료 기준에 의한 수요권역 설정의 보완이 필요한 것으로 판단된다. 특히 사업지구와 서울 도심과의 거리, 핵심 수요권과 배후수요권의 수요구성비와 같은 입지경쟁력, 개발규모(신도시급 여부) 등의 변수가 정확한 수요권역의 설정을 위해 우선적으로 보완되어야 할 변수로 나타났다. 또한 동일 사업지구에 있어서도 임대/분양과 같은 주택유형, 주택의 규모에 따라 수요권역의 차이를 보였다. 아울러 부동산경기 역시 수요권역의 범위형성에 영향을 미치고 있으며 정확한 수요권역 분석을 위해서는 주택가격, 사업지구 입지경쟁력 등이 함께 복합적으로 고려되어야 할 필요성이 확인되었다.

The Location Patterns of Retail Services and the Consumer Behaviors in Jeju Island (소매 유통업체의 입지적 특성과 소비자 이동 행태에 대한 분석: 제주도 서귀포시를 사례로)

  • 현기순;이금숙
    • Journal of the Economic Geographical Society of Korea
    • /
    • v.7 no.1
    • /
    • pp.97-115
    • /
    • 2004
  • The purpose of this study is to investigate the spatial pattern of retail services and the consumer behaviors. For the purpose we select Jeju Island as the study area, because it retains relatively little distorted retail service systems by it's locational isolation. The retail service systems comprise three types: large-scale modern marts, conventional markets, and periodic markets. This study attempts to examine the interrelationships between these three different types, of retail services, and to figure out the spatial characteristics of consumer behaviors for each of them. We performed questionnaire surveys for getting the data of consumer behaviors. We applied several statistical methods to analyze the survey data. Most of retail services are located in two urban centers, Jeju City and Seoguipo City. We found that the locations of retail services are determined strongly by population size. The selection of market type and the location to go for shopping are related strongly with the types of goods. However, there is a wide difference in the consumer behaviors according to the consumer's socio-economic characteristics. Young wives tend to go shopping to large-scale marts in Jeju City which is the higher level central place, while old wives go shopping to conventional markets and periodic markets. They also show different shopping behaviors according to the household income levels. Low income groups prefer to go conventional markets located near to their residence, middle income groups go to large-scale marts in Jeju, and high income group go out of the Jeju Island. However, the consumer behavior does not show big difference according to the size of family. There are also no difference in the selection for shopping location according to the consumer's resident locations.

  • PDF