• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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• 2004.05b
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• pp.350-353
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• 2004

전자상거래 시장을 주도하고 있는 525 전자상거래 시장은 인터넷 매체의 고속 성장과 함께 빠른 속도로 발전해 오고 있다. 이러한 상황 가운데 B2B 전자상거래에 참여하는 기업 간에 상호 협동의 거래를 유지하고 기업들의 가격 경쟁력을 높일 수 있는 방안이 필요하게 되었다. 기존 이-마켓플레이스의 경우 이-마켓플레이스 자체에서 대부분의 거래가 이루어짐으로써 이-마켓플레이스에 소속된 입점 업체가 독립성을 가지지 못하고, 입점 업체간의 발전적인 경쟁체제가 형성되지 못해 입점 업체간의 시너지 효과가 부족한 문제점이 있었다. 따라서 본 논문에서는 기업간 전자상거래의 한 형태인 전자부품 이-마켓플레이스를 대상으로 하여 위의 문제점을 해결해 보고자 한다. 전자 부품은 라이프사이클이 짧아 하나의 입점업체가 많은 양의 재고를 가질 경우 불응재고가 많아지는 문제점이 있지만 특성상 다품종 소량이기 때문에 기업간 재고 공유를 통해 불용재고 해소 방지가 가능하다. 따라서 기업간의 재고 공유를 통한 적극적인 영업을 유도하여 가격 경쟁력을 높이고 입점 업체의 독립성을 최대한 제공하여 이-마켓플레이스 전체의 영업에 시너지 효과를 발생시킬 수 있도록 하였다.

• Journal of Global Scholars of Marketing Science
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• v.7
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• pp.375-390
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• 2001

Currently the super power of department stores over their tenants has mentioned in Korean apparel newspapers very often. It may be the one that the government in fashion industry has not delved into the relationship between department stores and their tenants. The aim in here is to look at the conceptual framework of power based on the retail power oriented and to explain current issues with its theoretical backgrounds. Due to the inherent of retailer power oriented, this study involves not only in French and Raven's power sources but also in positioning power source that is the ability of allocating the location and adjusting size of the store. 235 samples are tested through Lisrel. The results of statistical analysis show that: The power of department store over that perceived by the tenant has negatively influenced countervailing power of the tenant upon department store. The coercive power sources of department store have positively influenced the power of department store over that perceived by the tenant while the non-coercive power sources have not significantly influenced on it. The countervailing power of the tenant has positively influenced the non-coercive power sources of department store perceived by the tenant. On the other hand, the countervailing power of the tenant has not significantly influenced the coercive power sources of department store perceived by the tenant. The implication of these results is that the retailer oriented power sources and its implements differs from the manufacturer oriented ones in the framework of power. A great deal more research is required in order that the relationship between department store and its tenants can be better understood.

• Korean Journal of Construction Engineering and Management
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• v.18 no.2
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• pp.49-57
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• 2017

This study intends to determine the decision making criteria of leasing in mix-used shopping mall, analyze the variation of their weight by store size inside mall and lend-lease perspective for lessor and lessee towards the identification of optimal leasing environment in mix-used shopping mall development. The decision making have been identified based on the number of prior literature review and expert consultation. And the AHP methodology and Fuzzy theory have been implemented to develop the weight for criteria based on experts survey. Research finding indicates that the 2 categories with 6 criteria and 24 sub-criteria have been determined. It is noteworthy that the large sized group would be located in both ends on main floor with their requested store size; middle sized group done over second floor with low rent by attracting with both competitive brands and key-tenants; small sized group done in both ends on main floor or on 2 to 3 floor connecting to main circulation. This should be examined in the planning stage of SPA lessee solicitation by the lessor in mix-used shopping mall development project.

• Journal of Distribution Research
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• v.10 no.4
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• pp.41-67
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• 2005

At this paper, we investigate two factors of market aspects, such as market power perspective and market efficiency perspective, as influential factors on size of slotting allowances of new products. Also, our research might examine the effects of slotting allowances of new products on both performance of new products and consumer prices. For the empirical research, we analysis 128 domestic manufacturers. In result, there is a positive relationship between retailers' brand equity and the size of slotting allowances. However, there is a negative relationship between retailer replaceability and the size of slotting allowances. Also, the effect of transaction period is negative direction and the effect of the environment uncertainty is positive direction. And the effect of the scale of the slotting allowance of new products is positive direction on the performance of the manufacturers and the price of new products. And, the theoretical and practical implications of this result and future research were suggested.

• Journal of Intelligence and Information Systems
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• v.22 no.1
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• pp.119-138
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• 2016

Since the Industrial Revolution, which made the mass production and mass distribution of standardized goods possible, machine-made (manufactured) products have accounted for the majority of the market. However, in recent years, the phenomenon of purchasing even more expensive handmade products has become a noticeable trend as consumers have started to acknowledge the value of handmade products, such as the craftsman's commitment, belief in their quality and scarcity, and the sense of self-esteem from having them,. Consumer interest in these handmade products has shown explosive growth and has been coupled with the recent development of three-dimensional (3D) printing technologies. Etsy.com is the world's largest online handmade platform. It is no different from any other online platform; it provides an online market where buyers and sellers virtually meet to share information and transact business. However, Etsy.com is different in that shops within this platform only deal with handmade products in a variety of categories, ranging from jewelry to toys. Since its establishment in 2005, despite being limited to handmade products, Etsy.com has enjoyed rapid growth in membership, transaction volume, and revenue. Most recently in April 2015, it raised funds through an initial public offering (IPO) of more than 1.8 billion USD, which demonstrates the huge potential of online handmade platforms. After the success of Etsy.com, various types of online handmade platforms such as Handmade at Amazon, ArtFire, DaWanda, and Craft is ART have emerged and are now competing with each other, at the same time, which has increased the size of the market. According to Deloitte's 2015 holiday survey on which types of gifts the respondents plan to buy during the holiday season, about 16% of U.S. consumers chose "homemade or craft items (e.g., Etsy purchase)," which was the same rate as those for the computer game and shoes categories. This indicates that consumer interests in online handmade platforms will continue to rise in the future. However, this high interest in the market for handmade products and their platforms has not yet led to academic research. Most extant studies have only focused on machine-made products and intelligent services for them. This indicates a lack of studies on handmade products and their intelligent services on virtual platforms. Therefore, this study used signaling theory and prior research on the effects of sellers' characteristics on their performance (e.g., total sales and price premiums) in the buyer-seller relationship to identify the key influencing e-Image factors (e.g., reputation, size, information sharing, and length of relationship). Then, their impacts on the performance of shops within the online handmade platform were empirically examined; the dataset was collected from Etsy.com through the application of web harvesting technology. The results from the structural equation modeling revealed that the reputation, size, and information sharing have significant effects on the total sales, while the reputation and length of relationship influence price premiums. This study extended the online platform research into online handmade platform research by identifying key influencing e-Image factors on within-platform shop's total sales and price premiums based on signaling theory and then performed a statistical investigation. These findings are expected to be a stepping stone for future studies on intelligent online handmade services as well as handmade products themselves. Furthermore, the findings of the study provide online handmade platform operators with practical guidelines on how to implement intelligent online handmade services. They should also help shop managers build their marketing strategies in a more specific and effective manner by suggesting key influencing e-Image factors. The results of this study should contribute to the vitalization of intelligent online handmade services by providing clues on how to maximize within-platform shops' total sales and price premiums.

• 베이커리
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• no.5 s.310
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• pp.98-99
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• 1994

• 베이커리
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• no.2 s.343
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• pp.48-49
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• 1997

• Journal of the Korea Academia-Industrial cooperation Society
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• v.17 no.8
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• pp.192-199
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• 2016

This article examines the location strategies of coffee franchises in Gyeonggi province. Due to its large population, broad area, and diverse industrial structure, Gyeonggi province is an ideal dataset for empirical testing of the location strategies. We collect the addresses of five major coffee franchises stores, convert them into geographic coordinates using Google Maps Geocoding API, and compute Haversine distances both between stores of the same franchise and between stores of different franchises. This novel approach leads to three discoveries. First, coffee-consuming age population is positively related to the number of stores and more strongly for commercial areas with a large floating population. Second, one third of Starbucks stores have another Starbucks store within a radius of 300m, which empirically confirms the 'Focused Destroy Strategy' of Starbucks that has multiple stores in central business districts. Third, for 80% of Starbucks stores, we can find Ediya stores within 500m, which supports Ediya's 'Next-to-Starbucks Strategy'. Our research methods can be efficiently applied to the analyses of other retail businesses such as convenience stores, fast food restaurants, and mobile phone shops.

• 베이커리
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• no.8 s.373
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• pp.113-134
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• 1999

• Journal of Digital Convergence
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• v.19 no.8
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• pp.195-203
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• 2021

This study is about building an exercise training system that analyzes images taken of a person's whole body and displays the normal operating range for user-specific movements as images. This study analyzes the front and side of the user's body based on the standing point, sets the node in the joint position of the human body, and places the node in the spatial coordinate system from the point of entry, and calibrates the normal node operating range according to the set standard node coordinate. Therefore, the method of the study presented a method to select differentiation from this study through prior technical research and literature research, and the purpose of the study is to establish a exercise training system accordingly.