• Asia Marketing Journal
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• v.4 no.2
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• pp.104-132
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• 2002

본 연구는 소비자들의 광고평가과정을 정보처리능력의 관점인 사전지식과 정보처리동기의 관점인 관여도의 조절적 역할을 고려하여 검토하였다. 이를 위하여 본 연구에서는 인지자극과 감정자극이 동시에 제공된 광고에 대하여 소비자들의 인지적, 감정적, 행동의욕적 평가관계를 구조적으로 살펴보고, 이를 바탕으로 각 구조적 관계들을 사전지식수준과 관여도수준에 따라 그 상대적 역할들을 살펴보았다. 실증분석결과 본 연구는 기존의 DMH 모델을 지지하는 것으로 나타났으며, 특히 광고에 대한 감정적 평가(Aad)에서 상표에 대한 인지적 평가(Cb)통해 상표에 대한 감정적 평가(Ab)에 미치는 영향력의 정도는 관여도보다는 사전지식이 더 큰 역할을 하는 것으로 나타났다. 또한 광고에 대한 감정적 평가(Aad)에서 상표에 대한 감정적 평가(Ab) 그리고 상표에 대한 감정적 평가(Ab)에서 상표에 대한 행동의욕적 평가(Ib)로의 영향력은 관여도가 중요 조절변수임을 확인하였다.

• Science of Emotion and Sensibility
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• v.25 no.3
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• pp.33-46
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• 2022

This study seeks to verify how empathic concern and perspective-taking predict happiness by investigating the mediating effects of cognitive reappraisal. Online surveys about empathic concern, perspective-taking, cognitive reappraisal, and happiness were conducted by 336 adult subjects. First, the correlation analysis indicated that empathic concern and perspective-taking significantly predicted cognitive reappraisal and happiness, respectively. Second, cognitive reappraisal also significantly predicted happiness. Third, the cognitive reappraisal mediated the association between empathic concern and happiness and between perspective-taking and happiness. Specifically, people who emotionally and cognitively empathize with others reported higher levels of cognitive reappraisal, which allowed them to experience higher levels of happiness. These findings have confirmed that people can increase their happiness by enhancing cognitive reappraisal through emotional and cognitive empathy. Finally, the implications and limitations of the present research are discussed.

• Management & Information Systems Review
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• v.31 no.2
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• pp.21-39
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• 2012

To examine how usage of social network services(SNS) can affect users' satisfaction through their involvement to SNS. This study first explored the usage motives on the SNS by reviewing previous studies which are from the perspectives of usage and gratification theory. The structural equation modeling(SEM) approach was used to validate the model and Lisrel was used to analyze 306 data which were collected from college students who have SNS using experiences. The results showed that the motives of information seeking and self-expression have no significant influence on affective involvement to SNS and other hypotheses were all accepted. In order to investigate the relationship of usage motives-involvement-satisfaction between different genders, path analysis in male group and female group were done respectively. The results showed that in the case of male group, the motivation of information seeking, entertainment, and self-expression have positive effect on affective involvement, while only the entertainment motive can increase the cognitive involvement. In the case of female group, socializing motive and entertainment motive have positive effect on both affective involvement and cognitive involvement, but the information seeking motive and self-expression motive can not influence the formulation of emotion in SNS.

• Journal of Digital Convergence
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• v.15 no.10
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• pp.339-348
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• 2017

This study was conducted to examine the differences of anger expression style and cognitive characteristics among adolescents depending on the level of game addiction and game engagement. 420 high school boys were administered the Game Addiction/Engagement Scale, Behavioral Anger Response Questionnaire to measure anger expression style, and Irrational Belief Scale to measure cognitive characteristics. The results of correlation analyses showed that addiction had positive correlations with all the irrational belief factors and behavior anger factors except for assertion and avoidance. Engagement was positively correlated with all the variables except for direct anger-out, avoidance, and self-downing. Participants were divided into three groups depending on the level of addiction and engagement. Addiction high risk-low engagement group showed the lowest scores on support-seeking and the highest scores on diffusion and self-downing. Addiction high risk-high engagement group showed the highest scores on direct anger-out. Based on these findings, it was suggested that counselling strategies for adolescents at high risk of game addiction need to be varied depending on the level of game engagement.

• The Journal of the Korea Contents Association
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• v.20 no.9
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• pp.558-576
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• 2020

The purpose of the research was to verify the mediating effect of social support and cognitive emotional regulation strategy when office worker's emotional expressive ambivalence influences on interpersonal stress. A survey was conducted with 422 office workers from August to September of 2018. SPSS, AMOS and Mplus were used for descriptive statistics, correlation analysis, verification of structural equation modeling and mediated effect. There was a partial mediating effect in emotional expressive ambivalence of self-defense model, a complete mediating effect in relational emotional expressive ambivalence model. In both self-defense and relational emotional expressive ambivalence model, double mediation effect of passing through support and cognitive emotional regulation strategy in the relationship between emotional expressive ambivalence and interpersonal stress was significant. This study sought ways to reduce interpersonal stress by increasing the level of perception of social support and using adaptive cognitive emotional control strategies for office workers.

• Journal of Industrial Convergence
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• v.21 no.3
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• pp.107-115
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• 2023

This study was conducted to test the effect of flipped learning on academic self-efficacy, achievement goal, cognitive engagement of nursing students. This study used a one group pre-post test design. Participants were 91 students who were taking the health and physical assessment in nursing. The flipped learning was provided for 5 times (10 hours). The data of 91 people who agreed to the study and responded to the pre and post questionnaires were analyzed. Data were collected between September 26 and November 25, 2022. Data were analyzed by frequencies, paired t-test using SPSS WIN 24.0. The results showed that self-efficacy of learning(t=-5.445, p<.001), and cognitive engagement(t=-2.120, p=.035) increased significantly. As a result of the study, it was proved that flipped learning is effective for self-efficacy of learning and cognitive engagement. But it is necessary to conduct repeated studies due to limitations in research design, and to explore ways to utilize various teaching-learning strategies to improve the learning ability and clinical performance of nursing students.

• The Journal of the Convergence on Culture Technology
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• v.6 no.1
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• pp.289-299
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• 2020

The wearables market has fast grown, demanding a more consumer-centric academic attention. The current research explores the moderations of consumer individual characteristics (i.e., age, need for cognition, involvement) in the dynamics of perceived psychological benefits of wearables adoption (i.e., perceived usefulness, perceived ease of use) towards perceived product quality. the results indicate a strong positive influence of both the perceived usefulness and ease of use on perceived quality. however, the predicted moderations of age, need for congitiion, and involvement were partially supported.

• Journal of Digital Convergence
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• v.19 no.4
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• pp.49-55
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• 2021

This study analyzed the relationship between the characteristics of learners and the achievement level according to the language they learn in programming education for non-major students. The learner's characteristics were set as mastery goal, situaltional interest, cognitive engagement, and self-efficacy for performance, and path analysis was conducted to understand the relationship between the language used and the learning achievement. Situaltional interest and cognitive engagement were found to have an effect on self-efficacy for performace, and self-efficacy for performance had an effect on academic achievement. At this time, the type of programming language to be studied showed a moderating effect on learning achievement. Based on the results of this study, it is suggested that appropriate instruction is needed for each language used in programming lessons for software non-majors.

• Proceedings of the Korean Society for Cognitive Science Conference
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• 2000.05a
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• pp.43-48
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• 2000

기억의 인출에 관여하는 전전두엽의 역할을 연구하기 위해 지각적 친숙성 정도가 다른 재인 조건을 비교하고, 이에 관여하는 뇌의 활성화 양상을 fMRI로 측정 분석하였다. 이를 위하여 동일조건; 그림으로 학습하고 동일한 내용의 다른 그림이 재인 단서로 주어지는 조건, 교차 조건; 단어로 학습하고 내용이 일치하는 그림이 재인 단서로 주어지는 조건이 비교되었다. 재인 수행(회상율, 정확도)은 동일 조건에서 가장 높앗으며 교차 조건에서 가장 저조하였다. 동일 조건 동안 양측 두정엽에서 가장 유의미한 활성화가 관찰되었으며, 상이 조건동안은 좌측 구조물들(Insular, 중 전전 두엽, hippocampal gyrus, 하두정엽 등)에서 활성화가 관찰되었다. 교차조건에서는 활성화가 좌우 시각 영역 및 두정엽의 연접부위 및 전두엽의 백질 부위(superior longitudinal fasciculus)에서 관찰되었다. 이는 그림의 인출과정에 우측 전두엽이 필수적인 것이 아니라, 인출에 수반되는 하위 정보처리 과정에 따라 다른 뇌 영역이 관여하고 있음을 시사한다. 예를 들어, 좌측 insular, 좌측 하 전전두엽에 의해 매개된 lexical processing이 상이한 그림의 재인과정에(상이조건), 시각피질과 좌측 전전두엽의 상호작용이 시각적으로 제시되었던 단어를 그림 단서로 인출하는 과정에(교차조건) 관여하고 있을 가능성을 시사하고 있다.

• Korean Journal of Cognitive Science
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• v.29 no.3
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• pp.161-192
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• 2018

Retrieving temporal information of encoded events is one of the core control processes in episodic memory. Despite much prior neuroimaging research on episodic retrieval, little is known about how large-scale connectivity patterns are involved in the retrieval of sequentially organized episodes. Task-related functional connectivity multivariate pattern analysis was used to distinguish the different sequential retrieval. In this study, participants performed temporal episodic memory tasks in which they were required to retrieve the encoded items in either the forward or backward direction. While separately parsed local networks did not yield substantial efficiency in classification performance, the large-scale patterns of interactivity across the cortical and sub-cortical brain regions implicated in both the cognitive control of memory and goal-directed cognitive processes encompassing lateral and medial prefrontal regions, inferior parietal lobules, middle temporal gyrus, and caudate yielded high discriminative power in classification of temporal retrieval processes. These findings demonstrate that mnemonic control processes across cortical and subcortical regions are recruited to re-experience temporally-linked series of memoranda in episodic memory and are mirrored in the qualitatively distinct global network patterns of functional connectivity.