• Korean Journal of Cognitive Science
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• v.7 no.4
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• pp.141-162
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• 1996

• Journal of the Korea Convergence Society
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• v.13 no.4
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• pp.203-211
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• 2022

Due to the Corona-19 pandemic, online education has grown worldwide and it is now being predicted that online education will dominate the future of education. This study examines, as characteristics of the human factor, the effect of self-efficacy; as system factors influencing learners' satisfaction with online learning and behavioral intention to use online learning, this study examines perceived social presence and perceived teaching presence. Participating in this study were 236 students who filled out an online survey in return for course credits. Study findings suggest that individuals with high social presence and teaching presence will have higher satisfaction with online learning and higher behavioral intention to use online learning than those with low social presence and teaching presence. The study also found that individuals with high self-efficacy have higher satisfaction with online learning and higher behavioral intention to use online learning than those with low self-efficacy. This study provides theoretical implications as well as practical implications for e-learning educators when it comes to enhancing students' satisfaction with online learning and behavioral intention to use online learning.

• Journal of Distribution Research
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• v.8 no.1
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• pp.47-67
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• 2003

The purpose of this study is to investigate three issues. First, we investigated four control mechanisms that might increase the franchisee's perception of franchiser commitment: a franchiser's TSIs, relational norms, monitoring, and qualification programs. Second, we proposed that appropriateness and efficacy of these control mechanisms in fostering franchiser commitment might be changed over the relationship life cycle. Third, we examined how bureaucracy and levels of franchiser's commitment related to relationship satisfaction. Through empirical analysis, research results indicate that a franchiser's TSIs and relational norms are positively associated with the franchisee's perception of franchiser commitment. In detail, what increase franchisee's perception of franchiser commitment in short-term relationship are franchiser's TSIs but relational norms are more important in the long-term relationship. In addition, the results show that franchisee's perception of franchiser commitment, participation and formalization are positively related to relationship satisfaction.

• Journal of Digital Convergence
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• v.15 no.9
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• pp.155-165
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• 2017

The purpose of this study is to identify the direct effects of PSM on job satisfaction (JS) and perceived job performance (PJP) in public institutions and to identify indirect effects of the mediator. In particular, we define the person-organization fit (POF) used as the mediator as the fitness of the personnel system and identify the influence of POF in the relationship between PSM, JS, and PJP. The questionnaires used in this study were conducted for the members of Changwon Public Health Center and empirical analysis using structural equation modeling was conducted and the following results were obtained. First, PSM in the integrated public service organization has a positive effect on JS and PJP. Second, PSM shows that JS and PJP of organization members are improved through mediating effect of POF. It can be concluded that PSM can improve JS and PJP through institutional fit between members and organizations.

• 한국노년학
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• v.29 no.2
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• pp.717-728
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• 2009

The purpose of this study is to examine the moderating effect of family relationship (relationship with spouse and adult children)about the impact of economical status and health(physical health, cognitive health) on depression. The data came from Korean Longitudinal Study of Ageing(KLoSA) 2005 of Korea labor institute. 2,566 individuals(male 1,535, female 1,031) with spouse and aged 65 and over were selected for this study. Using the multiple regression model, we found that significant effect of economical status, physical health and cognitive health on depression. Also relationship with spouse moderated the effect of economical status on depression and relationship with adult children moderated the effect of cognitive health on depression. The results of this study suggest that family relationship is important variable to reduce depression of the elderly.

• Proceedings of the Korean System Dynamics Society
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• 2002.11a
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• pp.33-56
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• 2002

오늘날 급격한 경영환경의 변화와 공급 주도에서 수요 중심으로의 시장환경 변화, 그리고 고객 욕구의 다양화, 복잡화로 인하여 치열해진 경쟁상황 속에서 많은 기업이 그들의 생존전략으로 고객만족경영에 주력하고 있다. 특히, 이동통신서비스 산업은 다른 산업에 비해 상표전환비율이 높고 이미 시장이 포화되어 경쟁이 치열하기 때문에 이동통신 사업자의 고객 만족도 제고를 통한 기존 고객유지 및 신규 고객 확보 노력은 기업 생존의 필수적인 전략이라 할 수 있다. 그러나 고객만족에 영향을 미치는 요소나 변수는 너무나 다양하고 복잡하여 어느 특정 변수 하나만을 독립적으로 분리할 수 없으며 더군다나 고객만족의 결과가 단기에 나타나는지 아니면 장기에 걸쳐 나타나는지 또는 직접적인지 아니면 간접적인지에 따라 고객만족이 지니는 의미와 기업 전략에 미치는 영향은 판이하게 달라질 것이지만 이에 대한 해답을 줄 수 있는 연구는 아직 미흡한 실정이다. 이에 따라 본 연구는 이동통신 시장에서의 고객만족과 상표전환 및 기업성과간의 동태적 특성을 복잡한 문제를 이해하는데 용이한 시스템 다이내믹스 방법론에 근거한 인과 모델을 이용하여 분석하여 보았으며 정부의 시장점유율 제한규제의 효과와 이에 따른 시장 변화를 현 이동통신 3사간의 경쟁 모형을 시뮬레이션하여 살펴보았다.

• Management & Information Systems Review
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• v.30 no.3
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• pp.85-105
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• 2011

The primary purpose of this study is to examine the effects of privacy concern on user's satisfaction and continuance intention in SNS. Based on relevant literature reviews, this study posits five characteristics, that is, privacy concern, perceived usefulness, perceived enjoyment, satisfaction, and continuance intention as key factors. And then we structured a research model and hypotheses about relationship between these variables. A total 298 usable survey responses of SNS users have been employed in the analysis. The major findings from the data analyses are as follows. Firstly, privacy concern had a significant influence upon perceived usefulness and enjoyment, however, privacy concern had not a significant influence upon satisfaction Secondly, perceived usefulness and enjoyment had a positive influence upon satisfaction. Lastly, user's perceived usefulness, perceived enjoyment, and satisfaction had significantly related to continuance intention in SNS. From this study, we expect to suggest practical and managerial implications to SNS providers.

• Journal of Digital Convergence
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• v.10 no.4
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• pp.137-146
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• 2012

The purpose of this study is to identify the influecing factors on the user's satisfaction and continued usage intention in IPTV services. For this purpose, a research model and hypotheses are developed based on the relevant literature reviews. Data have been collected from 310 users who have used IPTV and the research hypotheses were tested by covariance structural model analysis. The results of this empirical study are summarized as follows. First, perceived enjoyment was confirmed to have a positive effect on user's satisfaction and continued usage intention, however, we found no evidence of a statistically significant relationship between perceived enjoyment and perceived usefulness. Second, perceived ease of use was found to positve influence perceived usefulness, however, we found no evidence of a statistically significant influece on user's satisfaction. Third, confirmation was found to positively influence satisfaction and continued usage intention. Fourth, perceived usefulness had a positive influence on continued usage intention, and both perceived usefulness and satisfaction had a positive influence on continued usage intention. Based on these findings, we suggested the implications and further research directions.

• Journal of Service Research and Studies
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• v.8 no.4
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• pp.89-104
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• 2018

The purpose of this work is to develop a model that understands perceived service value is useful when explaining customer satisfaction and that examines the moderating effects of switching barriers on the relationship between service value and customer satisfaction. Serv-Perval scale which consists of five dimensions was adapted to measure perceived service value. Online and offline questionnaire survey was empirically conducted with respondents who experienced services in the various areas. The results show that five dimensions in Serv-Perval scale had impact on customer satisfaction respectively. And the switching barrier moderates between service value and customer satisfaction. It indicates that perceived value of service forecasts overall assessment on customer satisfaction and needs the optimal use of switching barriers in the service industry were offered.

• Journal of the Korea Convergence Society
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• v.8 no.10
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• pp.135-145
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• 2017

The purpose of the study is to investigate the converging factors influencing communication competence, nursing service quality and satisfaction, A self-reported questionnaire was filled out from August 1 to October 15, 2016 and the study subjects were 193 patients and 184 nurses. The IBM SPSS version 23.0 statistics program was used for analysis of the collected data. Significant factors influencing patients' perception of nursing service satisfaction were occupation, the nurse's communication skills, and nursing service quality, with a total explanatory power of 78.5%. Significant factors influencing nurses' perception of nursing service satisfaction were age, the nurse's communication skills, and nursing service quality, with a total explanatory power of 70.6%. The results of this study will be helpful in individual treatment for satisfaction of nursing service. To improve nursing service satisfaction, educational programs need to be developed that can enhance continuous communication skills and nursing service quality.