• Title/Summary/Keyword: 인지도(recognition)

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A Study on Internet Advertising Methods for Increased Brand Recognition -Focused on the relationships between design factors of rich media- (브랜드 인지도 향상을 위한 인터넷 광고디자인 기법 연구 - 리치미디어 광고 요소간의 상관성을 중심으로 -)

  • 양필은;이혜선
    • Archives of design research
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    • v.16 no.4
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    • pp.47-58
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    • 2003
  • Introduction of rich media is influencing strategy, planning, and design field of internet advertising. Although past studios had suggested that using rich media in internet advertising is effective in building higher brand recognition, there has been little research on specific design factors of rich media advertising. Therefore, the purpose of this study is to analyze the effectiveness of design factors for brand recognition. The result of this study suggests that illustrated image was more effective than photo images for higher brand recognition. Also, sound with narration resulted in higher brand recognition than in the case of only sound.

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A Study on The Space Recognition to be represented through Light (빛을 통해 표현되는 공간인지에 관한 연구)

  • Oh Seung-Nam;Lee Ho-Joung
    • Korean Institute of Interior Design Journal
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    • v.14 no.2 s.49
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    • pp.188-196
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    • 2005
  • The light has been considered as a main character that can not be omitted in architecture since ancient time. The recognition of space by light means that light makes the fictional space recognizable concretization. Light and shade make emptiness and substance can be easily recognized. Also reiteration and location of light and shade change the degree of acknowledgement. The character of light can strengthen or weaken the power of recognition concerning territory, direction and location. Also it can broaden, close, and segregate the domain and eventually strengthen recognition. In this study, I will try to find how space can be recognized with the help of light in architectural territories in terms of actual states. Also the main aim of my study will be the study of the light application in real space with the architectural example of space recognition by light and possible opportunity of it in space plan.

A study for object recognition based on location information (위치 정보 기반 객체인지에 대한 연구)

  • Kim, Kwan-Joong
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.14 no.4
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    • pp.1988-1992
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    • 2013
  • In this paper, we propose a method of object recognition to real image object which enter into an area. We needs this method for an application module to detect and trace the moving pattern of some objects entered into an specific area. A scheme to the object recognition is adopted to some applied modules that it is moved from only real image information recognition to real coordination recognition, the mapping between the GPS coordination and real image information provides object coordination.

Robust User Activity Recognition using Smartphone Accelerometer Sensors (스마트폰 가속도 센서를 이용한 강건한 사용자 행위 인지 방법)

  • Jeon, Myung Joong;Park, Young Tack
    • KIPS Transactions on Software and Data Engineering
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    • v.2 no.9
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    • pp.629-642
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    • 2013
  • Recently, with the advent of smart phones, it brought many changes in lives of modern people. Especially, application utilizing the sensor information of smart phone, which provides the service adapted by user situations, has been emerged. Sensor data of smart phone can be used for recognizing the user situation, Because it is closely related to the behavior and habits of the user. currently, GPS sensor one of mobile sensor has been utilized a lot to recognize basic user activity. But, depending on the user situation, activity recognition system cannot receive GPS signal, and also not collect received data. So utilization is reduced. In this paper, for solving this problem, we suggest a method of user activity recognition that focused on the accelerometer sensor data using smart phone. Accelerometer sensor is stable to collect the data and it's sensitive to user behavior. Finally this paper suggests a noble approach to use state transition diagrams which represent the natural flow of user activity changes for enhancing the accuracy of user activity recognition.

Association between stress recognition and oral symptom experience in Korean adolescents: The 14th Korean Youth Risk Behavior Web-based Survey(2018) (한국 청소년의 스트레스 인지와 구강증상경험의 관련성: 제14차 청소년건강행태조사(2018))

  • Kim, Young-Suk;Lee, Min-Young;Kim, Jung-Hee;Oh, Jung-Hyeon;Yoo, Ja-Hea
    • Journal of the Korea Convergence Society
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    • v.11 no.12
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    • pp.301-307
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    • 2020
  • This study aimed to determine the association between stress recognition and oral symptom experiences among adolescents. We analyzed it, based on the 14th Korea Youth Risk Behavior Web-based Survey (2018), using the chi-square test and logistic regression. The distribution rate of stress recognition and oral symptom experience within one year were 81.7% and 48.9%, respectively. The group with stress recognition had a higher rate (52.2%) of oral symptom experience than the group that did not recognize stress (p<0.001). In the stress recognition group, the odds ratio for oral symptom experience was 1.86 (95% CI: 1.78-1.95). We suggest that stress is associated with oral health in adolescents. In the future, it will be necessary to study stress relief and oral health education in adolescents.

A Distributed Activity Recognition Algorithm based on the Hidden Markov Model for u-Lifecare Applications (u-라이프케어를 위한 HMM 기반의 분산 행위 인지 알고리즘)

  • Kim, Hong-Sop;Yim, Geo-Su
    • Journal of the Korea Society of Computer and Information
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    • v.14 no.5
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    • pp.157-165
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    • 2009
  • In this paper, we propose a distributed model that recognize ADLs of human can be occurred in daily living places. We collect and analyze user's environmental, location or activity information by simple sensor attached home devices or utensils. Based on these information, we provide a lifecare services by inferring the user's life pattern and health condition. But in order to provide a lifecare services well-refined activity recognition data are required and without enough inferred information it is very hard to build an ADL activity recognition model for high-level situation awareness. The sequence that generated by sensors are very helpful to infer the activities so we utilize the sequence to analyze an activity pattern and propose a distributed linear time inference algorithm. This algorithm is appropriate to recognize activities in small area like home, office or hospital. For performance evaluation, we test with an open data from MIT Media Lab and the recognition result shows over 75% accuracy.

A study of information gathering method for the situation recognition (상황인지를 위한 정보수집 방식의 연구)

  • Park, Sangjoon;Lee, Jongchan
    • Proceedings of the Korean Society of Computer Information Conference
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    • 2019.01a
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    • pp.273-274
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    • 2019
  • 본 논문에서는 위험지역 주위의 사고 관련 상황 인지를 위한 정보 수집 방안을 고려한다. 사고 상황에 대한 인지는 위험상황에 대응하기 위한 것으로 위기에 대한 신속한 대응을 처리하도록 유도한다. 위험지역에서 수집된 정보가 특정상황에 대한 인지로 연결되기 위하여 각각의 상황을 실시간으로 분석해야 한다. 이것을 위하여 위험지역에 대한 정보수집 방안을 설계하도록 한다.

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A Study on the Effect of Presentation Modes of Health Information on Information Perception (건강정보 제시유형이 정보의 인지에 미치는 영향에 관한 연구)

  • Nam, Jae Woo;Kim, Seonghee
    • Journal of the Korean BIBLIA Society for library and Information Science
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    • v.24 no.4
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    • pp.217-238
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    • 2013
  • We investigated how combining different types of images with written text affects the comprehension of health related information. The types of images were picture, photograph, and X-ray. 47 four year college students were recruited for the experiment. The independent variables in this study included information presentation format, vividness of image, and the degree of awareness for the disease. The dependent variables were recognition and recall for information. The results showed that the information with images in recognition and recall had higher score than information with written text only. In regard to the effect of different kinds of images on comprehension of health information, information with picture had higher score than the information with photograph and X-ray. The vividness of image were found to work as a negative factor on the recognition of information. Finally, the degree of awareness of disease also failed to have any significant effect on subjects' recall and recognition. This research has implications for the contents design of health related website.

The effect of need for closure on college students' problem situation perception and communication behaviors (인지적 종결욕구가 대학생들의 문제 상황인식과 커뮤니케이션 행동에 미치는 영향)

  • Shin, Kyung-Ah
    • Journal of Digital Convergence
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    • v.12 no.1
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    • pp.163-170
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    • 2014
  • The purpose of this study was to explore the effect of need for closure on college students' problem recognition and communication behavior. Specifically, this research examined differences about situation recognitions and communication behaviors across level of need for closure factors (preference for order and structure, preference for predictability, decisiveness, discomfort with ambiguity, closed-mindeness). The results show that the participants with higher level of discomfort with ambiguity and low level of closed-mindeness are more likely to high problem recognition, constraint recognition, involvement recognition, and doing active communication behaviors.

The Level of Recognition, Expectation and Utilization on Policies of Social Remedies for Credit Defaulters (신용불량자의 신용불량구제정책에 관한 인지도, 기대도, 활용도)

  • Lee, Young-Hee;Lee, Seung-Sin
    • Journal of the Korean Home Economics Association
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    • v.44 no.3 s.217
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    • pp.1-11
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    • 2006
  • Although the personal credit rating has become more important than ever before in our era, a significant number of social problems have occurred due to the rising number of individuals and households with low credit ratings. The main objectives of this research are to determine effective policies of social remedies through an investigation of recognition, expectation, and utilization levels of relevant public policies available to assist individuals with low credit ratings. The sample population was taken from the credit defaulters who had visited the Credit Recovery Commission. The research was undertaken from April 28 to May 4, 2004. This study focused on the related variables concerning the degree of utilization of remedial public policies. The results showed that females, less educated individuals, and those with higher levels of expectation and recognition were more likely to utilize remedial policies. Based on the research, conclusions regarding the usage of public remedial policies for credit defaulters are as stated below. Education for households should be conducted in order to increase the expectation and recognition levels of relevant policies.