• Title/Summary/Keyword: 의류관리

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An Exploratory Study of REID Benefits for Apparel Retailing (의류소매업에서의 RFID 이점에 대한 탐색적 연구)

  • Kim, Hae-Jung;Kim, Eun-Young
    • Journal of the Korean Society of Clothing and Textiles
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    • v.30 no.12 s.159
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    • pp.1697-1707
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    • 2006
  • Relentless advances in information technology are constantly transforming market dynamics of the retail industry. RFID is an emerging innovative technology that can reduce labor costs, improve inventory control and increase sales by effective business processes. Apparel retailers need to recognize the benefits of RFID and identify critical success factors. By focusing on apparel retailers, this study attempts (1) to identify the reality of RFID associated with benefits; and (2) to prospect the implementation of RFID in apparel retailing. We conducted a focus group interview with selected six panels who were experts of retail industry in the United States to obtain data regarding RFID attributes. Content analysis was used to generate related excerpts and classify 31 attributes of RFID benefits from the meaningful 173 responses. For experience of RFID, retailers were familiar with RFID technology and expressed the belief that RFID basically would support an existing retail system for speed to markets. However, retailers addressed the level of experience with RFID technology that they were still in the early adoption stage among few innovative companies. The content analysis identified five dimensions of RFID benefits for apparel retailing: Visibility and Velocity, Revenue Enhancement, Customer Service, Security, and Employee Productivity. This result lends support to the belief that RFID has a significant potential to streamline supply chain management, store operation and customer service for apparel retailing. This study provides intellectual and managerial implications far practitioners and researchers by postulating the effective use of RFID in the apparel retail industry.

The Present Conditions of Clothes Management by Hospitals for Patient Use (병.의원의 환자용 의류제품 관리 현황)

  • Chung, Ihn-Hee;Chung, Hae-Won;Ryu, Hyo-Seon;Choi, Hei-Sun;Choi, Jeong-Wha;Jeong, Woon-Seon;Lee, Yun-Jung
    • Journal of the Korean Society of Clothing and Textiles
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    • v.34 no.2
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    • pp.345-356
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    • 2010
  • This study investigates the present conditions of hospital clothes management. A survey was conducted with 72 respondents from 28 different hospitals in April and May 2009. Data were analyzed with descriptive statistics and correlations using PASW 17.0. The results were as follows: (1) Administrators, nurses, and outside specialists took part in the clothes management process. The administrators participated in the process of purchase determination. Nurses involved in the design, size selection, and outside specialists were responsible for routine management. (2) Most clothes were planned through the discussions between hospitals and manufacturers. Price was the most important element to determine the purchase of clothes. Size systems were various depending on the conditions of the hospital according to the number of beds. (3) Laundry duties were performed by the hospitals themselves or in specialized laundry plants. In addition, the hygienic condition of clothes management were satisfactory. (4) Patient gowns were evaluated positively, yet some complaints from patients were reported. (5) Various medical supplies were used and were uncomfortable related to textile and fitting problems. Future research themes are suggested based on these results.

Impulsive buying behavior of apparel products -Relating to store service quality, evaluative criteria, perceived risk - (의류제품의 충동구매행동과 의류점포 서비스 품질, 의복평가기준 및 위험지각의 관계)

  • Park, Eun-Joo;Kang, Eun-Mi
    • Journal of Global Scholars of Marketing Science
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    • v.9
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    • pp.153-173
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    • 2002
  • The purpose of this study was to investigate the relationships of store service quality, evaluative criteria, perceived risk and impulsive buying behavior of apparels. Data were collected from 481 women living in Busan and analysed by factor analysis, frequency analysis, Cronbach's $\alpha$, multiple regression analysis. The results were as follows: 1. The overall perceived risk was emerged the relationship to the easy-of-care and prestige/brand royalty of apparel products in evaluative criteria. The lower scores of salesperson service and store atmosphere were the high perceived performance risk by consumers. But the color/style of apparel products influenced positively performance risk. The care risk was emerged the relationship to the easy-of-care. And the time convenience loss risk and socio-psychological risk was influenced by prestige/brand royalty of apparel products. 2. The impulsive buying behavior of apparel products was influenced by care risk, performance risk and the store atmosphere. The results showed that perceived risk were influenced partially by store service quality and evaluative criteria of apparel. When were impulsive buying behavior of apparel products, consumers were influenced by care risk that easy-of-care and change after cleaning, and performance risk that coordination and the cost of buying, and then, were influence by store atmosphere and interior.

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Changes in the Characteristics of Textile Products according to the Storage Environmental Condition for Sustainable Care (섬유제품의 지속가능한 관리를 위한 보관환경에 따른 특성변화 연구)

  • Kim, Jeong-Hwa;Lee, Sun-young;Lee, Jung-Soon
    • Journal of the Korean Society of Clothing and Textiles
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    • v.46 no.3
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    • pp.390-406
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    • 2022
  • This study aims to establish the optimal environmental conditions for storing textile products. Four textile products (cotton, wool, nylon, cotton/polyurethane) were used to produce experimental fabrics according to artificial contamination and washing conditions. Each fabric was subjected to three environmental conditions (A: 20-25℃/20% RH, B: 20-25℃/50% RH, C: 30-35℃/65% RH) for 4-12 weeks. Changes in textile characteristics include tensile strength, wrinkle recovery rate, and odor intensity. Results show that the change in tensile strength for the four test fabrics slightly decreased with a storage time of 4 to 12 weeks. The wrinkle recovery rate of the fabrics was the lowest under the C condition. UV exposure causes a substantial decrease in the tensile strength of the textiles. The change in odor characteristics was the highest for the odor intensity in the C condition. For storing textile products for sustainable management, it is desirable to maintain a temperature of 20 to 25℃ with a relative humidity of 50% RH or less and to provide ventilation in an enclosed storage space that can also block UV rays.

The Effects of Apparel Stores' Internal Marketing and Internal Customer Relationship Management on Employees' Attitude toward Change (의류전문 점포에서 내부마케팅과 내부고객관계관리가 종업원들의 변화에 대한 태도에 미치는 영향)

  • Row, Young;Park, Jae-Ok;Lee, Kyu-Hye
    • Journal of the Korean Society of Clothing and Textiles
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    • v.31 no.3 s.162
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    • pp.387-397
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    • 2007
  • Due to the recent trend of relationship marketing and characteristics of the apparel retail industry that relys heavily on employees' performance, internal marketing toward the employees gives a critical influence on firms' overall performance. This study is aiming at the factors of internal marketing and relationship management that enhance positive attitude toward change. A survey questionnaire was developed and about two hundreds department store sales staffs working for apparel brands participated in the empirical study. Factor analysis ensured the existence of five aspects of internal marketing: educational training, internal communication, power endorsement, management capability and incentive system. Results indicated that age, marital status, years of employment, position rank, and salary types of salespersons had significant influence on internal marketing factors. Incentive system had significant influence on internal customer relationship management. Internal customer relationship management had significant impact on employees' attitude toward change. Educational training had significant influence on employees' perceived importance of change. Educational training, power endorsement and incentive system affected employees' perceived outcome of change.

A Study on Image Management Behavior according to Self-monitoring, Self-objectification of Profile-based SNS Users (프로필 기반 SNS 사용자의 자기모니터링, 자기대상화 성향에 따른 이미지관리행동 연구)

  • Lee, Hyun-Ok
    • Fashion & Textile Research Journal
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    • v.24 no.2
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    • pp.195-205
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    • 2022
  • This study examines the image management behavior according to self-monitoring, self-objectification of profile-based SNS users. Questionnaires were administered to 313 SNS users including both men and women in their 20s to 30s. The SPSS 25.0 package was utilized for data analysis, which included frequency analysis, factor analysis, Cronbach's ?, t-test, and regression analysis. The study analyzed self-monitoring in 2 groups (high, low), self-objectification for 2 factors (body surveillance, body shame), and image management behavior for 5 factors (fashion oriented, instrumentality, conformity, ostentation, interpersonal disposition). The results revealed: first, self-monitoring groups exhibited significant differences in self-objectification. The higher self-monitoring group was more influenced by body surveillance and body shame compared to the low self-monitoring group. Second, self-objectification had a positive influence on all the factors of image management behavior. Especially, body surveillance demonstrated a high influence on instrumentality and body shame showed a high influence on ostentation. Third, the self-monitoring groups showed significant differences in all the factors of image management behavior. The higher self-monitoring group demonstrated more influence of image management behavior compared to the low self-monitoring group. These results provide useful information in understanding the influence of social media on users' psychological attitude and consciousness toward their body and image management behavior.

The Moderating Effect of Confidence in Appearance in the Relationship Between Expected Value of Appearance Management and Beauty Management Behavior of College Students (대학생의 외모관리 기대가치와 뷰티관리행동 간의 관계에서 외모자신감의 조절효과)

  • Eun-sook Yoo;Yun-young Na
    • Fashion & Textile Research Journal
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    • v.25 no.3
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    • pp.358-365
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    • 2023
  • This study aims to investigate the moderating effect of appearance confidence in the relationship between the expected value of appearance management and beauty management behavior of college students. For data collection, 300 questionnaires were distributed among the students of a 4-year university in Gwangju, Republic of Korea from April 12 to 22, 2022; 273 copies were collected, and 259 copies were used as the final sample. SPSS 21.0 was used to analyze the collected data, and the results were as follows. First, the expected value of appearance management had a positive (+) effect on beauty management behavior. Second, the expected value of appearance management had a statistically significant positive (+) effect on beauty management behavior. Taken together, the results of the study show that the higher the level of social internalization, play and sympathy values, and appearance confidence of the expected value of appearance management, the higher the college students' beauty management behavior. Taken together, the results of the study show that the higher the level of social internalization, play conformity value, and appearance confidence of the expected value of appearance management, the higher the college students' beauty management behavior. This was confirmed to act as a reinforcing mechanism.