• Title/Summary/Keyword: 유통정책

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An Exploratory Study of the Business Contents Market (유료 비즈니스 콘텐츠 시장 개선 방안 연구)

  • Choi, Jung Sup;Moon, Hyun Joo;Kim, Hee-Woong
    • Informatization Policy
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    • v.22 no.1
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    • pp.96-117
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    • 2015
  • With the development of Information and communication technology the demand for intangible products, in this case contents; are increasing rapidly. However, the market for paid contents is relatively un-vitalized and especially the market for business contents, needed for promoting business or work; is even more stagnant. Existing studies seek to vitalize the paid content market by proposing business models from the supplier's aspect. This study carries out a qualitative research, to discover the causes for market non-vitalization of business content from the user's perspective; by conducting in-depth interviews with 125 customers of business contents targeting office workers and independent businessmen. Through the answers of in-depth interviews, in regards of reasons for purchasing/non-purchasing business contents and problems of business content market; the result indicated that value, trust, and quality are the factors that have direct influence on the purchase. The study proposes resolution to all the problems indicated in three influential factors and derived the responsibility of each paid content market participants; the supplier, related government institution, and user.

A Strategic Approach to the Researcher Information System as Social Capital (사회적 자본으로서 연구인력정보시스템 구축에 관한 탐색적 연구)

  • Lee, Jung-Yeoun;Chung, Yeon-Kyoung;Chung, Eun-Kyung
    • Journal of the Korean Society for Library and Information Science
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    • v.43 no.3
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    • pp.59-84
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    • 2009
  • In the context of the knowledge and information society, social capital has been considered significantly in conjunction with human and physical capital. Social capital contains the social capacity which is beneficial to the efficiency and associated capital of social policies. This study aims to examine the strategic plans in order to establish researcher information systems in terms of research and development, and researcher resources at the national level. To achieve the goals of this study, firstly the current status of researcher information systems in Korea was examined. The analysis of researcher information systems includes information systems in the national R&D management institutes, the national distribution institutes, and the government funded research centers. Secondly, strategic plans for researcher information systems as social capital were discussed.

A Study of Convergence Application Service as in u-Gov (u-Gov에 있어서 컨버전스 응용 서비스 연구)

  • Jeong, Boon-Do;Jeong, Young-Chul;Park, Jong-An
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.11 no.6
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    • pp.1047-1053
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    • 2007
  • As the acceleration of digital convergence has been deepen and extended to convergence of human, things, and space, the various forms of convergence have been appeared and extended. This paper presents the aim of the system's change which embodies the collaborative electronic government of the application service, which applies the UIT as the changed feature from e-Gov to u-Gov and attains the administrative idea which the u-Gov pursues. It analyzes and applies the propulsive plan of the policies to u-Gov, which is resulted from the variation of the convergence community, and the feature of the UIT, and then it proposed the service model of the new u-Gov with circulation instance adumbration which applies the UIT as the objective realization means of the ultimate administration.

A Study on the Importance-Performance Analysis for National Forest Complex Management (국유림 복합경영사업에 대한 중요도·만족도 분석)

  • Jung, Byung-Heon;Kim, Jae-Sung;Kim, Hyeon-Geun;Kim, Eui-Gyeong
    • Journal of agriculture & life science
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    • v.45 no.6
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    • pp.33-40
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    • 2011
  • The purpose of this research is to seek political implications for management and activation of National Forest Complex Management(NFCM). Survey method was utilized for workers as respondents to measure importance and performance of NFCM. As a result, it turned out that the respondents' performance was very high. In addition, out of 14 items, two items -1) activation of e-commerce and direct business transaction, 2) production and sales marketing information, which intensive management strategy, were derived from results. Also, 6 items were derived for on-going maintenance, 3 items were derived for low priority order, and other 4 items were derived for discouragement against excessive efforts. This research may contribute to providing fundamental sources that can be utilized for promoting direction establishment and system improvement of NFCM.

Herausforderungen des Verwaltungsrechts für die Vierte Industrielle Revolution - Geschichtliche Perspektive und Digitalisierung - (4차 산업혁명과 행정법의 과제 - 산업혁명사와 디지털화를 중심으로 -)

  • Kay, In-kook
    • Journal of Legislation Research
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    • no.53
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    • pp.149-176
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    • 2017
  • Ein Schlagwort "die Vierte Industrielle Revolution" ist mehrdeutig und sehr unterschiedlich verstanden. Die Fragestellung, was die wesentlichen und allgemein anerkannten Elemente der "vierten industriellen Revolution", bezieht sich bisher auf neue Technologie oder Produkten wie $K{\ddot{u}}nstliche$ Intelligenz(K.I), autonomes Fahren, Internet der Dinge(IdD), 3D-Drucker usw. Unter einem historischen Gesichtspunkt bzw. der Geschichte der Industiriellen Revolution gibt es jedoch eine $Parallelit{\ddot{a}}t$ der rechtlichen Fragen, bsw. die Gefahrenabwehr, technische Kodifikation, Selbstregulierung, Internationalisierung des Technikrechts. Der Versuch, die Vierte Industrielle Revolution nur mit den neuen Technologie oder Produkten zu verstehen, kann nicht die Differenzierung zwischen jeden Stufen der industriellen Revolution konsequent $erkl{\ddot{a}}ren$. Dass die rechtliche Fragen der Vierten Industriellen Revolution angemessen behandelt, verlangt $zun{\ddot{a}}chst$ einen $Schl{\ddot{u}}sselbegriff$. Die vorliegende Arbeit setzt Digitalisierung als $Schl{\ddot{u}}sselbegriff$ voraus. Mit diesem $Schl{\ddot{u}}sselbegriff$ beleuchtet hier die Herausforderung des Verwaltungsrechts in der Zeitwende, wie die $Anpassungsf{\ddot{a}}higkeit$ und $Steuerungsf{\ddot{a}}higkeit$ des Rechts.

The context of concentration and polarization of Korean film industry (한국 영화산업의 집중성과 불균형의 맥락들)

  • KIM, Meehyun
    • Review of Culture and Economy
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    • v.21 no.1
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    • pp.3-20
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    • 2018
  • This study investigates a comprehensive context between the vertical integration and concentration of Korean film market. The concentration of distribution and screening markets are result of industrial strategy to defend demand uncertainty and to pursue economies of scale. Major distributors are increasingly inclined to defend industrial risk by concentrating resources on blockbusters and bargaining power of the multiplex is getting strengthened by distribution competition to secure as many screens as possible. Vertically integrated multiplexes operate discriminatory preferential treatment to their affiliates, however, there is a difference in degree of discrimination between vertically integrated groups. Furthermore, it is difficult to exclude each other from the distribution competition in which the largest screen number has to be secured. It is difficult for multiplex only to pursue the interests of affiliates and make negative choices in screening performance. As the number of screening screens increases, the seat occupancy also increases. As a result, the polarization of the distribution and screening markets, including the screen monopoly, is a phenomenon that occurs commercial films centered markets and the unfair behavior of the vertically affiliated multiplex has a limited effect on the movie market.

Deduction of Water-Energy-Food Nexus technology for preemptive response of resource security (자원안보 선제대응을 위한 물-에너지-식량 연계 기술 과제 도출)

  • Lee, Eul Rae;Choi, Byung Man;Park, Sang Young;Jung, Young Hun
    • Proceedings of the Korea Water Resources Association Conference
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    • 2017.05a
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    • pp.109-109
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    • 2017
  • 전 세계적으로 기후변화, 인구증가, 도시화에 따른 물, 에너지, 식량 등 필수 자원의 수요량 증가로 인한 수급 불균형으로 글로벌 자원안보 위기가 대두되고 있다. 특히, 국내의 경우 경제성장로 인한 중산층 증가와 도시 인구 팽창에 따른 물, 에너지, 식량 등 필수 자원에 대한 수요 증가로 인해 유한한 자원에 대한 대응책이 시급한 실정이다. 또한 국내 자원의 대외 의존성이 높아 국제 자원 시장에 크게 영향을 받기 때문에 물-에너지-식량의 연계를 통한 자립적 자원확보가 필요하다. 국내에서도 수자원 자체만의 기존 기술 한계를 극복하기 위한 물-에너지, 물-식량 연계신기술 개발과 지속가능한 활용방안이 필요한 실정으로 현재 미국, 일본, 유럽 등 주요 선진국을 중심으로 물관리와 연계한 에너지의 효율화 및 수자원이 갖는 에너지의 회수와 적극적 활용이 추진되고 있다. 이를 반영하여, 국내의 경우 독립적으로 구분되는 이수, 치수, 물순환 건전화 등 주요 물관리 이슈에 대하여 에너지, 식량 분야를 연계한 통합적이고 효율적인 지속가능 방안제시가 필요하다. 이를 위해 자원안보의 선제적 대응을 위한 구체적이고 실질적인 물-에너지-식량의 연계 기술이 필요하며, 국내 실정에 적합한 기술의 도입이 필요하다. 즉 (1) WEF 데이터공유 및 범정부적 의사결정을 위한 다부처 협업체계 구축을 위한 Bigdata기반 부처간 데이터베이스 구축 및 공유 (2) 기후변화 적응 자원연계 솔루션 개발 및 넥서스 영향평가 툴 개발을 위한 자원 효율성 증대를 위한 연계 기술 고도화 (3) 국내(미래넥서스시티 versus 지자체자립형넥서스마을), 해외 on-demand형의 미래자원관리 패키지기술 실증을 위한 국내외 Testbed구축 및 운영 (4) 기술의 실현을 위한 제도, 정책의 개선 및 국민 공감대 형성을 위한 WEF 넥서스 거버넌스 수립 및 개선으로 구분할 수 있다. 이를 통해, 물-에너지-식량 분야 상호 연계를 통한 분야별 "생산-가공-유통처리" 효율 30% 개선, 20C SOC 시설산업기반에서 21C 사회 인프라 국민 서비스 산업으로 전환을 통한 국가 신산업기반 구축, 4차 산업혁명의 Data Technology 분야에서 세계 최초의 공공기반 WEF 연계 패키지 기술 개발 들이 가능할 것으로 판단된다.

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Exploring Factors of Consumer's Impulsive Buying Behavior in Mobile Social Commerce (모바일 소셜커머스 이용자의 충동구매에 영향을 미치는 요인)

  • Moon, Jung-Keun;Kwak, Na-Yeon;Lee, Choong C.
    • Journal of Digital Convergence
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    • v.17 no.2
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    • pp.113-125
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    • 2019
  • Mobile social commerce is one of the fastest growing distribution channels in recent years. Therefore, it is important to understand customer's buying behavior in mobile social commerce in order to continuously grow in the competitive mobile social commerce market. To achieve the purpose of this study is to investigate how impulsive buying behaviors are applied in mobile shopping and how factors affect impulse purchasing in online shopping. In order to verify the hypothesis, we surveyed the customers who have experiences of using mobile social commerce and analyzed 280 valid data by Smart PLS 3.0. As a result, it was confirmed that consumers' innovation and purchasing experience influenced impulse purchase in mobile social commerce, and scarcity messages among information attributes affect impulse buying. Through this study, impulsive buying behavior which is a frequently analyzed variable in an online shopping context will be extended to the mobile shopping context. and it will provide practical implications for customer strategy establishment in mobile social commerce market.

The Study on Countermeasures Against the Infringement of Rights of the Transmission and Reproduce on the Han Wave Contents in the China Market (중국 시장 내 한류 방송 콘텐츠의 전송권 및 복제권 침해 대응 연구)

  • Lee, Jae-Ho;Kim, Hee-Kyung
    • The Journal of the Korea Contents Association
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    • v.19 no.6
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    • pp.33-46
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    • 2019
  • The purpose of this study is to analyze how China, which is the largest consumption area of Hallyu broadcasting contents but the most illegal copy market infringe the rights of domestic broadcasters and what of the policy of regulatory authority in this illegal market. To this end, this study investigate the most common types of paths and methods of copyright infringement in the Internet and mobile multi-platform environments, and investigated how broadcasters responded to them with in-depth interviews. As a result of research, the most frequent type of infringement of rights of reproduction were to use links with web and apps and TV pads. In this regard, it was not easy to solve the problem of illegal copy in China in the way that domestic companies responded to individually, and it was very rare that the lawsuit was filed. In the future, the government will need to provide side support for Korean Wave broadcasting contents through steady monitoring as well as market research for eradication of illegal copy.

Utilization and Prospect of Big Data Analysis of Sports Contents (스포츠콘텐츠의 빅데이터 분석 활용과 전망)

  • Kang, Seungae
    • Convergence Security Journal
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    • v.19 no.1
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    • pp.121-126
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    • 2019
  • The big data utilization category in the sports field was mainly focused on the big data analysis to improve the competence of the athlete and the performance. Since then, 'big data technology' which collect and analyze more detailed and diverse data through the application of ICT technology such as IoT and AI has been applied. The use of big data of sports contents in future has value and possibility in the smart environment, but it is necessary to overcome the shortage and limitation of platform to manage and share sports contents. In order to solve such problems, it is important to change the perception of the companies or providers that provide sports contents and cultivate and secure professional personnel capable of providing sports contents. Also, it is necessary to implement policies to systematically manage and utilize big data poured from sports contents.