• 한국경영정보학회:학술대회논문집
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• 2007.11a
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• pp.229-236
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• 2007

지식검색서비스의 사용자들이 많아지면서 정보를 획득하고 전파하는 새로운 방법으로 각광받고 있고 많은 연구가 진행되었다. 그러나 기존의 연구는 단순히 사용자의 만족도에 관한 연구가 대부분이었다. 본 연구에서는 기존의 사용자 만족도에 관한 연구와 더불어 개인이 느끼는 자신의 컴퓨터 활용능력에 따라 지식검색서비스에 대한 만족도가 상이할 것이라는 가정 하에 연구를 진행하였다. 연구결과 만족도에 정보 품질과 서비스 품질, 재미, 웹 사이트 신뢰도가 만족도에 영향을 미치는 것으로 나타났고, 조절 변수로 사용한 자기 효능감은 서비스 품질에 대해서만 조절 효과를 가지고 있음을 확인하였다. 이는 자기 효능감은 정보품질과 재미, 웹 사이트 신뢰도에는 영향을 미치지 않는 것으로 볼 수 있다. 이 연구를 통해서 앞으로 지식검색서비스 사용자 만족도에 대한 연구들이 더욱 활발히 진행되고 사용자들을 유인할 수 있는 컨텐츠의 개발에 도움이 되고 사용자들의 손쉬운 정보 공유와 활용에 더 큰 역할을 할 수 있게 되기를 기대한다.

• 한국HCI학회:학술대회논문집
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• 2006.02b
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• pp.619-626
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• 2006

본 연구는 웹이라는 환경에서의 감성에 대해 연구하고자 하였으며, 크게 2단계로 진행되었다. 첫 번째 단계로, 웹에서의 감성요인과 감성구조모형을 개발 하였다. 두 번째 단계에서는 위 연구를 바탕으로 웹 디자인에서의 감성요인과 조형요소 간의 상관관계를 알아보고자 하였다. 감성구조모형 내에서 4 가지 대표적인 감성을 분석하고, 그 표본 사이트를 선정하여, 감성이 다른 이 4 가지 사이트가 조형요소의 변형을 통해 어떻게 감성이 달라지는지를 조사 분석하였다. 감성요소와 조형요소 간의 상관관계를 밝힘으로서, 디자이너가 감성적 디자인을 함에 있어서 제작과 평가에 보다 이성적인 가이드 라인을 제시, 성공적인 감성디자인 구현에 도움이 될 것으로 기대된다.

• Journal of Korea Multimedia Society
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• v.12 no.3
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• pp.460-471
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• 2009

This study is the research on sensitivity in the web. The main purposes of the study are to present the objective criteria on sensitivity of web users and to help embodiment of successful design. The study has overall two main subjects, which are the contents and results. They are as follows. First, the study is going to develop sensibility factors and the sensitivity structure model. Second, based on the study above, the further stage focuses on the correlation between sensibility and figurative factors in the web design. By understanding of the correlation between sensitivity and figurative factors, the study assist designer in the embodiment of successful sensitivity design. And it shows one of the various approaches to sensitivity. In the end, it can be considered as a process to make an objective criteria on sensitivity design at the same time expected to play a role providing designers with rational guideline on work and evaluation and helping the presentation of successful sensitivity design.

• The Journal of the Korea Contents Association
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• v.5 no.5
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• pp.202-210
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• 2005

The public Information systems for destination marketing have poorly operated and failed to satisfy tourists' needs. Public tourism website mainly offers fundamental tourism information such as transportation, lodging and prime attractions, which is mainly specialized in commercial web sites, and fails to attract tourists. For the public benefits, marketing strategy publicl DMOs have to specialize their tourism information, and attract specific target markets. Thus, this study examined the effect of tourism motivations on information search behavior to figure out the importance of tourism information. The results show that the level of escapist motivation positively to the perceived importance of fundamental informations, and the level of activist motivation effects positively to the perceived importance of objective-specific informations. These results give show problems of regional tourism information site and implications are suggested.

• Archives of design research
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• v.14 no.1
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• pp.17-26
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• 2001

A shopping mall sie is the area which males use of the Internee activity as a medium in business transactions, But their growth rate of revenues does not keep up with the growth rate in the number of internet users. One of the reasons why they fall behind of the expected earning proportionate to the growing number of internet user is that the shopping sites do not satisfy various need of customers on the web. This comes from that there has been not enough efforts on a shopping site design satisfying their needs. This paper is to find the elements of the shopping site design to affect the my customers purchase goods on the internet on the premise that a design being closely related with a marketing strategy makes a good design. This paper consists of three parts. The first chapter is about related works inducing e-commerce, marketing as wet as design theory. In the second chapter, data are analyzed to find the elements of a good design. The data are categorized by criteria of general properties, elements in design theory, demographic characteristics and hypothesis tests are done. The third chapter is the conclusion.

• The Journal of the Korea Contents Association
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• v.16 no.11
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• pp.1-10
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• 2016

This paper focus on the digital media quality of one source multi-use for the vitalization of Korean classical literature. This paper examines the structural relationship between the quality of digital media and learning satisfaction/sustainable use intention through digital media. For this we used the case of The 'Encyclopedia of Korean Local Culture(www.grandculture.net)'. Thus we conducted a survey of 418 high school students attending a classical literature class which used the local culture DB. The result of this study demonstrates that quality of media content and media service quality affect the learning satisfaction even if media system quality does not affect the learning satisfaction. Learning satisfaction affect strongly. The result of multi regression showed that system quality increased the learning satisfaction in the high group, but system quality did not effect the learning satisfaction in the low group. These results indicate that if system quality is enhanced, learning satisfaction will be slightly increased, and if quality of contents and services is enhanced, learning satisfaction will be strongly increased.

• The Journal of Society for e-Business Studies
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• v.14 no.4
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• pp.229-253
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• 2009

The effect of knowledge sharing and its importance have been reported in the information systems literature. However, little has been learned about the impact of knowledgeexchange web sites. This study explores relationships between individual characteristics such as personal innovativeness in the domain of information technology (PIIT), computer selfefficacy (CSE), and computer anxiety (CA), user involvement (UI), and knowledge sharing in a knowledge.exchange website. In order to examine our research model, we adopted a survey research design based on the Structural Equation Modeling method. By analyzing 241 samples collected, we conclude that UI and CA are valuable to discuss in terms of their theoretical and practical implications. This study not only extends the research on personal innovativeness and knowledge sharing, but also suggests a need for focused research efforts to investigate real practices on knowledge sharing. This study initiates this kind of efforts to make a relevant tie between design of knowledge sharing applications and the success case in the commercial field to encourage users to share their knowledge.