• Title/Summary/Keyword: 욕구수준

Search Result 436, Processing Time 0.025 seconds

Effects of Cognitive Resource on the Purchase Intention of Scarcity Products: the Moderating Effect of Need for Cognitive Closure (소비자의 인지적 자원이 한정 제품 구매의도에 미치는 영향: 인지적 종결욕구의 조절효과)

  • MinJeong Kim;HyongJae Rhee
    • Journal of Service Research and Studies
    • /
    • v.12 no.4
    • /
    • pp.125-138
    • /
    • 2022
  • This study has examined the effect of cognitive resource on purchase intention of scarcity products according to the level of need for cognitive closure. In order to find out the effect on purchase intention for products that are presented a shopping environment is supposed, where various timing of consumer promotion reward exist, and where consumers can easily access and experience a lot of cognitive changes. the effect of how these two influences are adjusted according to the level of need for cognitive closure (NFCC). The study divide into two experiments. Research analyzes the behavioral differences of consumers for scarcity message products according to cognitive resource level with a moderating effect of NFCC. As a result of the study, Research according to the level of cognitive resource, when applied scarcity message product showed a negative effect of the cognitive resource (self-regulating resource) depletion level on the purchase intention of high-involvement product with scarcity message (Hypothesis 1). Consumers' purchase intention for limited products was higher at the non-depleted level than at the cognitive resource depletion level, and this difference was found statistically significant. Next, as a result of examining the difference according to the level of NFCC, the difference in the influence of cognitive resource level on purchase intention of scarcity products was found to be statistically significant where the NFCC was low (Hypothesis 2).

A Study on the Directions for Development of the On-Line Shopping Mall Designs Reflecting the Progress of Personalization and Consumers' Expectations (e-쇼핑몰 디자인 개발을 위한 고객 맞춤화 전략의 실행수준과 소비자 기대수준의 현황 분석)

  • Kim Gyo-Wan;Hong Su-Jung
    • The Journal of the Korea Contents Association
    • /
    • v.6 no.9
    • /
    • pp.132-140
    • /
    • 2006
  • As a competition of the internet shopping mall is getting worse, the manager of the internet shopping mall has to know about the internet shoppers. To know about the internet shoppers is an important and difficult task. Accordingly, this paper is designed to take a look at the direction and the patterns of the development of new products as well as changes in the needs of clients in the concepts of client-satisfaction administration executed in the administration of enterprises. In order to outlive from these economic situation and struggle for existence, we are in need of detailed strategies and service for only a customer, and differential goods from other items. The purpose of this study was to review the gap between the progress of individualization and consumrirs' expectations on the Internet shopping malls centering around the apparel shopping malls - which are most obliged to satisfy the consumers who are extremely individualized - and thereupon, explore the directions for development of on-line shopping mall designs.

  • PDF

A comparative study on factors of social welfare service utilization between general and low-income group (사회복지서비스 이용에 영향을 미치는 요인 - 일반계층과 저소득층의 비교연구 -)

  • Choi, Seung-ah
    • Korean Journal of Social Welfare Studies
    • /
    • v.40 no.3
    • /
    • pp.213-242
    • /
    • 2009
  • This study examined the factors affecting social welfare service utilization of general group and low-income group. The following influencing variables were selected based on the model developed by Anderson and Newman(1973): predisposing factors, enabling factors, need factors. The result shows that in both group the possibility of service utilization is high in case of having a spouse, more family members, feeling one's health ill, no chronic disease. And service use level is high in case of having no spouse, lower income in general group, higher income in low-income group, more family members, feeling one's health ill, having a chronic disease. In addition, the higher service use level is associated in low-income group with men rather than women, younger age, low education, the unemployed rather than the employed, urban residents, low life satisfaction. These findings provide implications and suggestions that each income group has various characteristics and needs, so it is necessary to provide comprehensive and appropriate services through the investigation for potential service recipients' needs.

Design and Implementation of Educational Program to Improve Understanding Quick Response System (신속대응 시스템에 대한 교육용 프로그램 설계 및 구현)

  • Jung Kyung-Yong;Na Young-Joo
    • Proceedings of the Korean Information Science Society Conference
    • /
    • 2006.06b
    • /
    • pp.64-66
    • /
    • 2006
  • 의류산업은 소비자의 구매 욕구를 예측하여 제품을 개발하는 경우가 빈번하며, 예측이 잘못될때는 즉 소비자들이 특정제품을 외면하는 경우 할인판매를 통해 제품을 처리해야 하는 문제점을 안고 있다. 반면에 신속대응 시스템은 소비자의 욕구를 지속적으로 관찰하여 신속하게 제품개발 및 생산일정을 수립함으로서 불필요한 재고가 쌓이는 경우를 사전에 방지할 수 있게 한다. 소비자의 욕구는 POS 시스템에서 창출되는 자료를 통해 수집 분석되고 이런 소비자의 선호도는 네트워크를 통해 실시간으로 관련 제조업자에게 제공되어 제조업자들이 소비자의 선호도에 부합하는 제품을 개발, 생산, 제공할 수 있도록 해준다. 본 연구에서는 신속대응 시스템의 주요한 목표인 신기술의 접목을 통하여 의류제품의 기획, 구매, 생산, 유통과정 상의 재고 수준의 절감 및 과정 소요기간의 단축, 의류제조업자와 소매업자간의 보다 나은 협조체계의 개발, 소비자의 욕구에 적절히 대응하는 시스템을 학생들에게 교육할 수 있는 프로그램을 개발하였는데 신속대응 시스템에 대한 교육용 프로그램을 설계 및 구현하였다.

  • PDF

Needs of the elderly with dementia in long-term care facilities: from the perspectives of patients and caregivers (장기요양시설 거주 치매 노인의 욕구: 대상자와 간호제공자의 관점을 중심으로)

  • Kang, Hyunwook
    • Journal of the Korea Academia-Industrial cooperation Society
    • /
    • v.19 no.1
    • /
    • pp.260-269
    • /
    • 2018
  • This study investigated the needs of the elderly with dementia from the perspectives of patients and caregivers in long-term care facilities. A total of 145 older adults with dementia and 62 nurses from 3 geriatric hospitals were enrolled in this study. The cognitive function, behavioral and psychological symptoms, activities of daily living (ADL), and instrumental activities of daily living (IADL) were measured. The mean number of needs reported by the elderly with dementia was 11.94 and those with unmet needs were 2.91 on average. Nurses showed that the mean number of needs and unmet needs of the elderly with dementia was 14.71 and 1.94, respectively. The largest number of older adults with dementia (42.2%) perceived that the needs for daytime activities were unmet. On the other hand, only 24.1% of nurses evaluated that the needs for daytime activities were unmet. The factors influencing the needs of the elderly with dementia were dependency in ADL and IADL. Therefore, caregivers in long-term care facilities need to take the perception of older adults with dementia into consideration when evaluating the met and unmet needs of the elderly with dementia. In addition, sufficient assistance to IADL and ADL would help reduce the needs of people with dementia.

Influences of Security Oractitioners' Organizational Learning on Organizational Performances (시큐리티 종사자의 조직학습이 조직성과에 미치는 영향)

  • Kim, Pyong-Soo;Lee, Kwang-Ryeol;Lee, Young-Suk
    • Korean Security Journal
    • /
    • no.10
    • /
    • pp.79-102
    • /
    • 2005
  • This study aims to present implications to the basic directions according to organization's own objectives, roles, physiology and changes, etc for private security being activated. The change in organization can lead to foster the foundation for coping with sharp social environmental changes. The fundamental factors leading organizational changes should include intentional, planned and future-oriented activities. This is because organizational changes can be achieved by organizational learning. Besides, organizational learning is indeed important in terms of improvement in business methods and security services, but it should be also much more examined than in any other organization, since business particularity lies in getting in most sensitive contact with customers on the spot. Therefore, this study aims to propose the developmental directions of organizational learning by positively exploring the basic learning directions according to the influences of organizational learning, focusing the organizational efficientization strategies coping with environmental changes on the organizational learning.

  • PDF

Factors Influencing Attitudes towards Youth Policy among Korean 20s and 30s (한국 2030세대의 청년정책에 대한 태도와 영향요인)

  • Kim, Young-Mi
    • The Journal of the Korea Contents Association
    • /
    • v.18 no.5
    • /
    • pp.386-396
    • /
    • 2018
  • The purpose of this study is to examine young Koreans' welfare attitudes towards youth policy and to analyze the determinants on such attitudes. The main results are as follows. Many young people(72.1%) understand that government should be responsible for youth support and spending on youth support policy(49.5%) and job support policy(59.7%) should be expanded than current level. But only 24.1% approved the provision of youth allowance. There was a significant in-group heterogeneity among the young generation in terms of support for expanding fiscal spending for youth policy and youth allowance provision. Results from the regression analysis indicated sex, age, education level, employment status, type of housing affect attitudes towards youth policy and statistical significance of them was different according to each analytic model. Korean young adult generally perceived that our society was unequal and the higher the perception of inequality, the higher support for youth policy. These results implicates that in-group heterogeneity among youth generation in terms of socio-economic needs and subjective perception should be regarded as important factor in the youth policy making process.

환경소음의 영향과 관리체계 개선방안

  • 박영민
    • Environmental engineer
    • /
    • s.184
    • /
    • pp.42-47
    • /
    • 2001
  • 소음문제는 공사장이나 공항 및 도로주변, 혹은 일부 특정 직업에 종사는 사람들에게 국한된 문제가 아니라 남녀노소, 지역과 계층을 불문한 보편적인 문제가 되었다. 쾌적한 환경에 대한 국민들의 욕구가 높아짐에 따라 환경민원의 대부분을 소음 진동분야가 차지하고 있다. 그러나, 소음 문제에 대한 전반적인 대처 수준은 미약하고 소음공해를 대수롭지 않게 여기는 기업이나, 법적차원에서 제도적 장치가 미흡한 것은 물론이거니와 국민의 소음에 대한 의식 수준도 매우 미약

  • PDF

An Effect of Work-Family Conflict on Turnover Intention and Organizational Commitment (직장-가정 갈등이 이직의도와 조직몰입에 미치는 영향에 관한 연구)

  • Lee, Byung-Jae;Jeong, Tae-Seok
    • Journal of Digital Convergence
    • /
    • v.11 no.8
    • /
    • pp.75-93
    • /
    • 2013
  • The primary objective of this study is to investigate the factors that influence work-family conflict and to identify the relationships between the factors and organizational commitment and turnover intention. In addition, we investigate the moderating effect of need for achievement, need for power, and perceived organizational support on the relationships. The research results show that work-family conflict has significant and negative effect on organizational commitment. On the other hand, work-family conflict has significant and positive effect on turnover intention. Need for achievement and need for power play a moderating role between work-family conflict and organizational commitment and work-family conflict and turnover intention. The conclusions and implications are discussed.

The Effect of Social Support of the New-middle Aged Job Seekers on Life Satisfaction - Mediating Effect of Re-employment Desire (신중년 구직자의 사회적 지지가 삶의 만족도에 미치는 영향 - 재취업욕구의 매개효과)

  • Hwang, JooKyoung;Kang, SoonHie
    • Journal of Convergence for Information Technology
    • /
    • v.11 no.7
    • /
    • pp.145-154
    • /
    • 2021
  • This study analyzed the relationship between the social support and life satisfaction of the new-middle aged job seekers, and the mediating effect of re-employment desire. Firstly, the relationship between social support and life satisfaction were significant, therefore it confirmed social support should be expanded to improve new-middle aged life satisfaction. Secondly, the desire for social status, self-realization and leisure utilization were significantly influenced in the relationship between the desire for re-employment and life satisfaction. Thirdly, the re-employment desire had a partial mediating effect in the relationship between social support and life satisfaction. These results suggest that it is important to establish a social network for emotional support continuously after retirement, in addition to career planning for re-employment in the process of preparing for retirement, in order to increase the level of life satisfaction of the new-middle age.