• Title/Summary/Keyword: 외식서비스산업

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A Spatial Location Analysis of the First Shops of Foodservice Franchise in Seoul Metropolitan City (서울시지역 외식산업 프랜차이즈 1호점의 공간입지분석)

  • Lee, Young-Hee
    • Journal of the Korean Geographical Society
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    • v.44 no.4
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    • pp.532-543
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    • 2009
  • The foodservice franchise is preferred by the founders who inaugurate a business enterprise, because it is not difficult to convert into money more than other private enterprise. The success or failure of the foodservice franchise depends 80 percent on its location. Therefore, this research aimed to study the location factors of the first shops of foodservice franchise in Seoul through the analyses of nearest neighborhood effect and statistical relationship between variables. According to there results, the location characteristics of the first shops of foodservice franchise are summarized as in the following three items. First, the spatial distribution pattern of the first shops is a clustered type. Second, the first shops relate to the 15 variables which are the number of financial facilities, the number of business service offices, and the number of hotels and restaurants, etc. Third, the main location factor of the first shops is the number of financial facilities. In conclusion, it is estimated that Gangnam-gu and Jung-gu might be good for the location of the first shops of foodservice franchise in Seoul, because these two places have many financial buildings.

The Effects of Success Factors for Starting Business in the Food Service Industry on Management Performance (외식산업 창업 성공 요인이 경영 성과에 미치는 영향)

  • Kim, Sang-Ho;Park, Jin-Whan
    • Culinary science and hospitality research
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    • v.16 no.2
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    • pp.215-231
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    • 2010
  • This study analyzes the effects of success factors for starting business of food service industry on management performance giving executive suggestions. For this study, a survey was conducted to 270 restaurant founders in Daegu city. 237 copies of questionnaire were selected to take a regression analysis to test the hypotheses. The results of the test are as follows. First, the founder's personal characteristic factor has influence on business result. Concretely speaking, those who have enterprising characteristics proved to have influence on management performance. Second, physical surroundings, service and marketing factors had significant effects on business performance. Service factor among them was the most influential factor on business performance. Third, food quality and health-orientation factors had significant influence on business performance. Consequently, it is important to develop recipes for improving health and high-quality food materials because of well-being trends among people.

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The Causal Relationship between Perceived Service Recovery Justice, and Relationship Benefit, Relationship Satisfaction and Long-tenn Relationship Orientation (외식산업 서비스회복공정성 지각과 관계혜택, 관계만족 및 장기관계지향성간의 인과관계 연구)

  • Kim, Dong-Soo;Son, Byong-Mo
    • Culinary science and hospitality research
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    • v.17 no.2
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    • pp.168-181
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    • 2011
  • The purpose of this study is to establish an effective marketing strategy as the marketing management strategy by inquiring into the effect of service recovery justice on relationship benefit, relationship satisfaction and long-tenn relationship orientation in food service industry with food service customers. This study showed that the service recovery justice has a positive effect on the relationship benefit according to procedural, interactional and distributive justice, and the customer satisfaction is maximized through the relationship benefit, continuing the relationship as long-tenn friendship customers. That means that despite service companies' many efforts, including the establishment of a goal related to service, as their service failures happen frequently by various internal or external factors, active work is needed through the fair relationship benefit as the service recovery strategy to deal with these service failures positively and keep the customer satisfaction and long-tenn relationship orientation.

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A Multiple-Item Scale for Measuring Food Service Quality - An Application of the Hierarchical Service Quality Approach - (외식 서비스 품질(FOODSERVQUAL) 측정을 위한 다문항 척도 - 위계적 서비스 품질 모형에의 적용 -)

  • Kim, Sang-Ho
    • Culinary science and hospitality research
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    • v.15 no.4
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    • pp.227-244
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    • 2009
  • This study was conducted to develop a multiple-item scale for measuring the food service quality in the restaurant industry. For developing the scale, Kelly Repertory Grid Methods were conducted. Collected data of food service quality were analyzed with the reliability analysis and the factor analysis of SPSS 12.0 and the 3rd-order confirmatory factor analysis of LISREL 8.70. The food service quality model of this study is conceptually based on the Brady and Cronin(2001)'s hierarchical approach to the service quality model. The hierarchical model of the food service quality which comprises three constructs of the physical environment quality, the interaction quality and the food quality as a primary dimension. The hierarchical approaches to the food service quality help overcome the limitations of the SERVQUAL model for which some arguments have been made that it lacks a clear division between the dimensions and its subsequent overlapping between them.

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외식산업에 떠오르는 별 '즉석식품(Fast Food)'

  • 대한양계협회
    • KOREAN POULTRY JOURNAL
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    • v.20 no.9 s.227
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    • pp.60-61
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    • 1988
  • 철저하고 과학적인 제품관리와 기술투자 및 위생관리, 불편없는 서비스 및 편의제공과 더불어 치밀한 경영기법에서 신선한 새바람을 몰고 왔다.

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A Study on the Changes of the Restaurant Industry Before and After COVID-19 Using BigData (빅데이터를 활용한 코로나 19 이전과 이후 외식산업의 변화에 관한 연구)

  • Ahn, Youn Ju
    • The Journal of the Convergence on Culture Technology
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    • v.8 no.6
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    • pp.787-793
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    • 2022
  • After COVID-19, with the emergence of social distancing, non-face-to-face services, and home economics, visiting dining out is rapidly being replaced by non-face-to-face dining out. The purpose of this study is to find ways to create a safe dining culture centered on living quarantine in line with the changing trend of the restaurant industry after the outbreak of COVID-19, establish the direction of food culture improvement projects, and enhance the effectiveness of the project. This study used TEXTOM to collect and refine search frequency, perform TF-IDF analysis, and Ucinet6 programs to implement visualization using NetDraw from January 1, 2018 to October 31, 2019 and December 31, 2021, and identified the network between nodes of key keywords. Finally, clustering between them was performed through Concor analysis. As a result of the study, if you check the frequency of searches before and after COVID-19, it can be seen that the COVID-19 pandemic greatly affects the changes in the restaurant industry.

The Factors Affecting Promotion Effects: SNS Analysis for Franchise Food Service Industry (프로모션 효과에 영향을 미치는 요인: 프랜차이즈 외식 산업의 SNS 버즈 분석을 중심으로)

  • Jeong, Min-Seo;Lee, Cheol-Jin;Yoon, Ji-Hee;Jung, Yoonhyuk
    • The Journal of Bigdata
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    • v.2 no.2
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    • pp.57-66
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    • 2017
  • Companies has been investing enormous resources in promotion as the market keeps changing rapidly. Therefore, there are growing needs to measure the impact of a promotion on revenue growth. To investigate the effect of promotion in franchise food service industry, this study empirically analyzed text data from Twitter, one of the dominant social network services. Our findings show that a gap between promotions, promotion duration, and season have a significant influence on a volume of twitter buzz, which represents a promotion effect in our study. Next, we tried to analyze the reason why those factors were related to the promotion effect. Finally, we suggested promotion strategies related to each influential factor depending on types of business in food service industry.

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The Impacts of AI-enabled Search Services on Local Economy (AI 기반 장소 검색 서비스가 지역 경제에 미치는 영향에 대한 실증 연구)

  • Heejin Joo;Jeongmin Kim;Jeemahn Shin;Keongtae Kim;Gunwoong Lee
    • Information Systems Review
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    • v.23 no.3
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    • pp.77-96
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    • 2021
  • This research investigates the pivotal role of AI-enabled technologies in vitalizing the local economy. Collaborating with a leading search engine company, we examine the direct and indirect of an AI-based location search service on the success of sampled 7,035 local restaurants in Gangnam area in Seoul. We find that increased use of AI-enabled search and recommendation services significantly improved the selections of previously less-discovered or less-popular restaurants by users, and it also enhanced the stores' overall conversion rates. The main research findings have contributions to extant literature in theorizing the value of AI applications in local economy and have managerial implications for search businesses and local stores by recommending strategic use of AI applications in their businesses that are effective in highly competitive markets.

New Trends of Managers' Leadership Style in the Food Service Industry (외식산업 관리자의 리더십에 관한 최근 연구동향)

  • Jean, Kyung-Chul
    • Korean Business Review
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    • v.19 no.1
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    • pp.223-240
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    • 2006
  • The purpose of this study is to review the current state of the transformational leadership and LMX approach to the study of leadership. Leadership research has witnessed a shift from traditional transactional models to a new genre of theories of transformational and charismatic leadership and LMX. Transformational leadership theories offer the promise of extraordinary individual and organizational outcomes. Leaders motivate followers to perform beyond expected levels by activating higher order needs, fostering a climate of trust, and inducing them to transcend their self-interest for the organization's sake. Numerous investigations point of the robustness of the effects of such leadership on individual and organizational outcomes such as job satisfaction, organizational commitment, and performance. LMX theory suggests that leaders do not use the same style in dealing with all subordinates, but rather develop a different type of relationship or exchange with each subordinate. These relationships range from those that are based strictly on employment contracts to those that are characterized by mutual trust, respect, liking, and reciprocal influence. LMX has been positively related to job satisfaction, productivity, and career progress of managers and negatively related to turnover and employee grievances. In conclusions, effective leaders link achievement of organizational goals to follower fulfillment of self-development goals, with the former advancing the latter.

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