• Title/Summary/Keyword: 영상문화

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A Study on the Modern Architecture Space Represented in Melodrama Films of the Late 1950s (1950년대 말 멜로드라마에 묘사된 근대건축공간에 대한 연구)

  • Moon, Guen-Jong
    • Journal of the Korea Convergence Society
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    • v.10 no.4
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    • pp.115-121
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    • 2019
  • The purpose of this study is to analyze the 'Modern Architecture Space' represented in Korean melodrama films of the late 1950s. It is assumed that popular films reflect the residential culture, architectural spaces and human activities of those days. For the analysis, a pool of 5 Korean melodramas of the late 1950s was constructed. In these melodramas, the modern architectural spaces were represented as the following: 1) The modern-style residential spaces were emphasized to reflect the interest and longing of the public for western lifestyle. 2) The western non-residential spaces such as work spaces and commercial spaces were emphasized, especially its interior design of western image.

Implementation of Machine Learning-Based Art Work Recommendation Service in Embedded System Environments (임베디드 시스템 환경에서의 머신러닝 기반 미술 작품 추천 서비스 구현)

  • Cheon, Mi-Hyeon;Lee, Donghwa
    • Journal of Digital Convergence
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    • v.17 no.10
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    • pp.265-271
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    • 2019
  • The number of galleries across the country is increasing as interest in cultural life increases due to the increase in national income. However, museum satisfaction is relatively low compared to other services. In this paper, we propose a service that provides preference information based on machine learning in embedded system environment in order to increase museum satisfaction. The proposed algorithm implements an embedded system using Raspberry Pi. Machine learning was used to find works similar to the viewer's favorite works, and several models were compared to select models applicable to embedded systems. By using the preference information, it is possible to effectively organize the gallery exhibition contents to increase the exhibition satisfaction and the re-visit rate of the museum.

A Study on the Brand Image and Purchase Satisfaction of Multiplex Cinemas according to the Types of Value Perceptions of Offline Movie Viewers (오프라인 영화 관람객의 가치 인식 유형에 따른 멀티플렉스 영화관의 브랜드이미지, 구매 만족도에 관한 연구)

  • Lee, Kang-Suk
    • The Journal of the Korea Contents Association
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    • v.21 no.6
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    • pp.494-504
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    • 2021
  • The spread of Over-The-Top (OTT) service, which represents Netflix, and the social distancing caused by COVID-19, acted as an overall bad news for domestic multiplex movie theaters. In addition to this, the phenomenon of digital shifting was added, and the need for domestic offline movie theaters to seek a new market for growth emerged. This study focused on the concept of consumer value perception amid this problem consciousness, and attempted to investigate the relationship between the brand image of multiplex movie theaters and purchase satisfaction according to the type of consumer value perception. After data was sampled through a questionnaire survey to a total of 350 subjects, the results of empirical analysis according to the study model are as follows. Among the types of value perception of offline movie viewers, practicality had the strongest influence on brand image construction, and self-faithfulness had the strongest influence on purchase satisfaction of offline movie watching. In addition, the brand image of offline movie theaters had a positive(+) effect on the purchase satisfaction of moviegoers. Based on this, this study suggested a new survival strategy in the new normal era of offline Multiplex Cinemas.

Writing Discourse Study in a Group of Professionals: Focusing on YouTube (전문가 집단의 글쓰기 담론 연구: 유튜브(YouTube)를 중심으로)

  • Cho, Young-kwon
    • Journal of Digital Convergence
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    • v.19 no.6
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    • pp.331-341
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    • 2021
  • This paper analyzed the discourse on writing by experts such as writers, novelists, and writing instructors appearing in YouTube videos through narrative analysis methods. According to the analysis, the five key topics comprising writing discourse were: Active reading for writing, Nonstop writing and writing more, Rewriting 10 times more than talent, Writing in spoken language in the era of one-person media, Sharing feedback on social media. The writing discourse of professionals illustrated the change in writing in the age of social media. First, it was confirmed that the writing culture shifted from reading to writing and rewriting. Second, writing in the social media era naturally showed that the spoken language of writing became the dominant code. Third, it has been confirmed that writing in the social media era is social writing of cooperation and sharing that openly share feedback. These findings will have significant implications for future research on media and writing

Exploring News Sharers' Characteristics and Factors Affecting News Sharing Behavior (온라인 뉴스 공유자의 특성 및 뉴스 공유에 미치는 요인 탐색)

  • Hwang, HaSung;Jiang, XueJin;Zhu, LiuCun
    • Journal of Internet Computing and Services
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    • v.21 no.6
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    • pp.105-112
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    • 2020
  • The present study aims to explore news sharers' characteristic. Specifically, it aims to look at news sharers' demographic characteristics, old media news usage and new media news usage. Besides, it also explores factors affecting news sharing behavior. The study used the second data of Korea Press Foundation. Findings from surveys suggest that first, news sharers are younger and have higher education than not news sharers. Second, news sharers use less news through old media while more news through new media. Third, political orientation, portal, SNS and online video platform new usage, messenger news reliability have positive effects on news sharing, while age and portal news reliability have negative effects on it. Based on these findings, implication, limitations, and topics for future research are discussed.

Musical Film Acting Method (뮤지컬 영화 연기 연구)

  • Park, Hoyoung
    • The Journal of the Korea Contents Association
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    • v.21 no.2
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    • pp.718-726
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    • 2021
  • A musical that combines singing, dancing, and acting is a popular musical drama created by the development of opera. These musicals are the cultural and industrial sectors that are commercially compatible with artistry and popularity. Musicals remind you of exciting and colorful live performances. This musical industry has been loved by the public as it was created not only on stage but also as a musical film. The film industry has been striving to express the musical's unique originality through film screens. In terms of acting, acting in musical films should be implemented to suit musical films. In order to do so, the characteristics of movie acting and musical acting will be understood at the same time and true musical film acting can be implemented on the screen when each genre is fused. In order to act as a musical film, it is necessary to understand the functional characteristics of each genre and apply the necessary functions on the spot.

Proposal of a Successful Model for Applications Related to Movie Content: Focusing on Consumer Attitudes and Viewing Intentions According to the IS Sucecess Model (영화 콘텐츠 관련 어플리케이션의 성공적 모델 제안: IS Success Model에 따른 소비자 태도와 관람의도를 중심으로)

  • Lee, Kang-Suk
    • The Journal of the Korea Contents Association
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    • v.22 no.3
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    • pp.430-441
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    • 2022
  • With the development of ICT technology, various mobile applications have appeared one after another, and they have penetrated deeply into the lives of individuals. In order to explore the key factors that movie content-related applications should have through empirical studies, this study used the information system success model to investigate the influence of each quality factor on movie consumers' attitudes toward movies and their viewing intentions. As a result of the study, it was derived that the most important factor among the quality factors of movie content-related applications was the information quality factor, followed by the service quality being the next most important factor. In this study, based on the results of this study, the direction of application related to movie contents as a new distribution channel was proposed by suggesting a way to improve applications related to movie contents for the development of the domestic movie industry.

Big Data Analysis on Daegu-Gyeongbuk Administrative Integration (대구·경북 행정통합에 대한 빅데이터 분석)

  • Song, Hwa Young;Park, Han Woo
    • The Journal of the Korea Contents Association
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    • v.21 no.5
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    • pp.139-148
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    • 2021
  • The study examines public attitude and reaction regarding administrative integration in Daegu and Gyeongbuk area. Specifically, it employs social big data including textual comments on online news articles and YouTube video clips. The collected data are analyzed in order to compare two periods, that is, before and after the inauguration of the Public Opinion Committee for One Daegu-Gyeongbuk. As a result, we have found that people's favorable response to administrative integration has gradually increased since the launch of the Committee. However, it still lacks specific administrative procedures and discussion topics among the frequently used words in the collected data. Thus, the Committee needs to provide a variety of information and materials related to administrative integration.

A Study on the Convergence Pattern of Broadcasting Contents and the Establishment of World View : Focused on 'Usanseul' and 'Pengsoo' (방송콘텐츠의 컨버전스 양상과 세계관 설정에 관한 고찰 : '유산슬'과 '펭수'를 중심으로)

  • Chang, Hai-La
    • The Journal of the Korea Contents Association
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    • v.21 no.7
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    • pp.20-29
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    • 2021
  • With the creation of a multi-platform media environment, contents production flows through convergence are being detected in the broadcasting contents sector, breaking the boundary between each other and breaking away from the rigid atmosphere of the past, when broadcasters were strictly divided or careful to comment on other programs. It is also quite encouraging that the method of collaboration has been done horizontally as a win-win strategy of co-existence and co-existence, not vertically based on one side's recognition or program popularity. Thus, this study noted the establishment of a world view to capture transmedia phenomena that transcend boundaries between each other to adapt and survive the rapidly reshaping media ecosystem at the base of this trend and to maintain the type of convergence and unrivaled value that emerges in various forms in the process. The research targets were selected for 'Usanseul' and 'Pengsoo', which are prominent in these movements and produce significant results at this point, and analyzed and compared to the results.

A Study on Barrier-Free Culture and Art Content Applications (배리어 프리 문화예술 콘텐츠 애플리케이션에 관한 연구)

  • Chung, HaeKyung;Ko, JangHyok
    • Journal of the Semiconductor & Display Technology
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    • v.21 no.1
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    • pp.56-61
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    • 2022
  • The purpose of this study is to provide a cultural and artistic content guide service that can provide customized guides according to the disability status of the disabled who consume cultural and artistic contents. It is designed to provide a more individualized service through user input of disability information including the type and degree of disability of the disabled, the type of cultural and artistic content desired by the disabled, and information on the cultural and artistic level of the disabled. In addition, it is not limited by time and place, and it has the distinction of providing appreciation of cultural and artistic contents and commentary information of the corresponding cultural and artistic contents in various ways on the application. In particular, to provide cultural and artistic contents differently by identifying the type or degree of disability of the user, or to provide cultural and artistic contents with different expertise in consideration of the user's cultural level and taste, and to improve the cultural level. The most special feature is that it provides recommended content in consideration of the difficulty of art content. User analysis was conducted through in-depth interviews and persona techniques. As a result of the analysis, the needs for the enjoyment of culture and arts are also increasing among the disabled, while the services that reflect those needs are very insufficient. Therefore, all interviewees stated that they are willing to actively utilize these services if they are released. In the future, it is necessary to increase the accessibility of the disabled to culture and arts by developing various services using new ICT technologies.