• Title/Summary/Keyword: 연관마이닝

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Analysis of Perception of Climate Change Using Social Media (소셜미디어를 활용한 기후변화에 대한 인식변화 분석)

  • Seo, HyunJung;Yoon, Jungsub
    • The Journal of the Korea Contents Association
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    • v.22 no.9
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    • pp.29-45
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    • 2022
  • This study aims to analyze how the public perceive the climate change in South Korea. The climate change has been highlighted due to its social and environmental impact on future society during decades. In recent, the outbreak of COVID-19 alerted the causal relationship between diseases and the climate change and forced decision-makers to cope with possible future epidemics. Along with the social and political importance of the climate change, the perception and actions of the public also become significant. Thus, this study analyzes the trends in the public perception of climate change before and after the COVID-19, using social media big data from March 1, 2019 through February 28, 2022. The results show that the negative perception dominated the public's perception, but a little positive perception implies that numerous policies on the climate change may help the public convert their negative perception to the positive. This study may help the decision-makers develop future policies and strategies on the climate change and carbon neutrality by considering the demand-side perception, such as South Korean perception.

An Analysis of Keywords Related to Neighborhood Healing Gardens Using Big Data (빅데이터를 활용한 생활밀착형 치유정원 연관키워드 분석)

  • Huang, Zhirui;Lee, Ai-Ran
    • Land and Housing Review
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    • v.13 no.2
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    • pp.81-90
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    • 2022
  • This study is based on social needs for green healing spaces assumed to enhance mental health in a city. This study proposes development directions through the analysis of modern social recognition factors for neighborhood gardens. As a research method, web information data was collected using Textom among big data tools. Text Mining was conducted to extract elements and analyze their relationship through keyword analysis, network analysis, and cluster analysis. As a result, first, the healing space and the healing environment were creating an eco-friendly healthy environment in a space close to the neighborhood within the city. Second, neighborhood gardens included projects and activities that involved government, local administration, and citizens by linking facilities as well as living culture and urban environments. These gardens have been reinforced through green welfare and service programs. In conclusion, friendly gardens in the neighborhood for the purpose of public interest, which are beneficial to mental health, are green infrastructures as a healing environment that can produce positive effects.

Development of Dog Name Recommendation System for the Image Abstraction (이미지 추상화 기법을 이용한 반려견 이름 추천 시스템 개발)

  • Jae-Heon Lee;Ye-Rin Jeong;Mi-Kyeong Moon;Seung-Min Park
    • The Journal of the Korea institute of electronic communication sciences
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    • v.18 no.2
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    • pp.313-320
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    • 2023
  • The cumulative registration status of dogs is from 1.07 million in 2016 to 2.32 million in 2020. Animal registration is increasing by more than 10% every year, and accordingly, a name must be decided when registering a dog. We want to give a name that fits the characteristics of a dog's appearance, but there are many difficulties in naming it. This paper explains the development of a system for recognizing dog images and recommends dog names based on similar objects or food. This system extracts similarities with dogs' images through models that learn images of various objects and foods, and recommends dog names based on similarities. In addition, by recommending additional related words based on the image data of the result value, it was possible to provide users with various options, increase convenience, and increase interest and fun. Through this system, it is expected that users will be able to solve their concerns about naming their dogs, check names that suit their dogs comfortably, and give them various options through various recommended names to increase satisfaction.

Group-wise Keyword Extraction of the External Audit using Text Mining and Association Rules (텍스트마이닝과 연관규칙을 이용한 외부감사 실시내용의 그룹별 핵심어 추출)

  • Seong, Yoonseok;Lee, Donghee;Jung, Uk
    • Journal of Korean Society for Quality Management
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    • v.50 no.1
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    • pp.77-89
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    • 2022
  • Purpose: In order to improve the audit quality of a company, an in-depth analysis is required to categorize the audit report in the form of a text document containing the details of the external audit. This study introduces a systematic methodology to extract keywords for each group that determines the differences between groups such as 'audit plan' and 'interim audit' using audit reports collected in the form of text documents. Methods: The first step of the proposed methodology is to preprocess the document through text mining. In the second step, the documents are classified into groups using machine learning techniques and based on this, important vocabularies that have a dominant influence on the performance of classification are extracted. In the third step, the association rules for each group's documents are found. In the last step, the final keywords for each group representing the characteristics of each group are extracted by comparing the important vocabulary for classification with the important vocabulary representing the association rules of each group. Results: This study quantitatively calculates the importance value of the vocabulary used in the audit report based on machine learning rather than the qualitative research method such as the existing literature search, expert evaluation, and Delphi technique. From the case study of this study, it was found that the extracted keywords describe the characteristics of each group well. Conclusion: This study is meaningful in that it has laid the foundation for quantitatively conducting follow-up studies related to key vocabulary in each stage of auditing.

A Study of Information Literacy Curriculum Using Topic Modeling (토픽모델링을 활용한 정보활용교육 연구주제 분석 및 교육내용 제안)

  • Jihye, Yun;Yoo Kyung, Jeong
    • Journal of the Korean Society for information Management
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    • v.39 no.4
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    • pp.1-21
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    • 2022
  • The aim of this study is to identify the research topics and suggest an information literacy curriculum by analyzing research articles on information literacy. For this purpose, we applied the topic modeling technique to 97 scientific articles and identified the core contents of information literacy education, such as media literacy, information literacy instruction, and the use of information resources. Based on the analysis results, we suggested an information literacy curriculum by considering the Big 6 model, information literacy standards of American Association of School Library, and Association of College and Research Libraries's information literacy competencies. This study is significant in that it considered 'use of information resources' and 'information ethics' to suggest information literacy education.

Exploring the Performance of Multi-Label Feature Selection for Effective Decision-Making: Focusing on Sentiment Analysis (효과적인 의사결정을 위한 다중레이블 기반 속성선택 방법에 관한 연구: 감성 분석을 중심으로)

  • Jong Yoon Won;Kun Chang Lee
    • Information Systems Review
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    • v.25 no.1
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    • pp.47-73
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    • 2023
  • Management decision-making based on artificial intelligence(AI) plays an important role in helping decision-makers. Business decision-making centered on AI is evaluated as a driving force for corporate growth. AI-based on accurate analysis techniques could support decision-makers in making high-quality decisions. This study proposes an effective decision-making method with the application of multi-label feature selection. In this regard, We present a CFS-BR (Correlation-based Feature Selection based on Binary Relevance approach) that reduces data sets in high-dimensional space. As a result of analyzing sample data and empirical data, CFS-BR can support efficient decision-making by selecting the best combination of meaningful attributes based on the Best-First algorithm. In addition, compared to the previous multi-label feature selection method, CFS-BR is useful for increasing the effectiveness of decision-making, as its accuracy is higher.

Korean Word Sense Disambiguation using Dictionary and Corpus (사전과 말뭉치를 이용한 한국어 단어 중의성 해소)

  • Jeong, Hanjo;Park, Byeonghwa
    • Journal of Intelligence and Information Systems
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    • v.21 no.1
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    • pp.1-13
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    • 2015
  • As opinion mining in big data applications has been highlighted, a lot of research on unstructured data has made. Lots of social media on the Internet generate unstructured or semi-structured data every second and they are often made by natural or human languages we use in daily life. Many words in human languages have multiple meanings or senses. In this result, it is very difficult for computers to extract useful information from these datasets. Traditional web search engines are usually based on keyword search, resulting in incorrect search results which are far from users' intentions. Even though a lot of progress in enhancing the performance of search engines has made over the last years in order to provide users with appropriate results, there is still so much to improve it. Word sense disambiguation can play a very important role in dealing with natural language processing and is considered as one of the most difficult problems in this area. Major approaches to word sense disambiguation can be classified as knowledge-base, supervised corpus-based, and unsupervised corpus-based approaches. This paper presents a method which automatically generates a corpus for word sense disambiguation by taking advantage of examples in existing dictionaries and avoids expensive sense tagging processes. It experiments the effectiveness of the method based on Naïve Bayes Model, which is one of supervised learning algorithms, by using Korean standard unabridged dictionary and Sejong Corpus. Korean standard unabridged dictionary has approximately 57,000 sentences. Sejong Corpus has about 790,000 sentences tagged with part-of-speech and senses all together. For the experiment of this study, Korean standard unabridged dictionary and Sejong Corpus were experimented as a combination and separate entities using cross validation. Only nouns, target subjects in word sense disambiguation, were selected. 93,522 word senses among 265,655 nouns and 56,914 sentences from related proverbs and examples were additionally combined in the corpus. Sejong Corpus was easily merged with Korean standard unabridged dictionary because Sejong Corpus was tagged based on sense indices defined by Korean standard unabridged dictionary. Sense vectors were formed after the merged corpus was created. Terms used in creating sense vectors were added in the named entity dictionary of Korean morphological analyzer. By using the extended named entity dictionary, term vectors were extracted from the input sentences and then term vectors for the sentences were created. Given the extracted term vector and the sense vector model made during the pre-processing stage, the sense-tagged terms were determined by the vector space model based word sense disambiguation. In addition, this study shows the effectiveness of merged corpus from examples in Korean standard unabridged dictionary and Sejong Corpus. The experiment shows the better results in precision and recall are found with the merged corpus. This study suggests it can practically enhance the performance of internet search engines and help us to understand more accurate meaning of a sentence in natural language processing pertinent to search engines, opinion mining, and text mining. Naïve Bayes classifier used in this study represents a supervised learning algorithm and uses Bayes theorem. Naïve Bayes classifier has an assumption that all senses are independent. Even though the assumption of Naïve Bayes classifier is not realistic and ignores the correlation between attributes, Naïve Bayes classifier is widely used because of its simplicity and in practice it is known to be very effective in many applications such as text classification and medical diagnosis. However, further research need to be carried out to consider all possible combinations and/or partial combinations of all senses in a sentence. Also, the effectiveness of word sense disambiguation may be improved if rhetorical structures or morphological dependencies between words are analyzed through syntactic analysis.

Development of Topic Trend Analysis Model for Industrial Intelligence using Public Data (텍스트마이닝을 활용한 공개데이터 기반 기업 및 산업 토픽추이분석 모델 제안)

  • Park, Sunyoung;Lee, Gene Moo;Kim, You-Eil;Seo, Jinny
    • Journal of Technology Innovation
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    • v.26 no.4
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    • pp.199-232
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    • 2018
  • There are increasing needs for understanding and fathoming of business management environment through big data analysis at industrial and corporative level. The research using the company disclosure information, which is comprehensively covering the business performance and the future plan of the company, is getting attention. However, there is limited research on developing applicable analytical models leveraging such corporate disclosure data due to its unstructured nature. This study proposes a text-mining-based analytical model for industrial and firm level analyses using publicly available company disclousre data. Specifically, we apply LDA topic model and word2vec word embedding model on the U.S. SEC data from the publicly listed firms and analyze the trends of business topics at the industrial and corporate levels. Using LDA topic modeling based on SEC EDGAR 10-K document, whole industrial management topics are figured out. For comparison of different pattern of industries' topic trend, software and hardware industries are compared in recent 20 years. Also, the changes of management subject at firm level are observed with comparison of two companies in software industry. The changes of topic trends provides lens for identifying decreasing and growing management subjects at industrial and firm level. Mapping companies and products(or services) based on dimension reduction after using word2vec word embedding model and principal component analysis of 10-K document at firm level in software industry, companies and products(services) that have similar management subjects are identified and also their changes in decades. For suggesting methodology to develop analysis model based on public management data at industrial and corporate level, there may be contributions in terms of making ground of practical methodology to identifying changes of managements subjects. However, there are required further researches to provide microscopic analytical model with regard to relation of technology management strategy between management performance in case of related to various pattern of management topics as of frequent changes of management subject or their momentum. Also more studies are needed for developing competitive context analysis model with product(service)-portfolios between firms.

Recommending Core and Connecting Keywords of Research Area Using Social Network and Data Mining Techniques (소셜 네트워크와 데이터 마이닝 기법을 활용한 학문 분야 중심 및 융합 키워드 추천 서비스)

  • Cho, In-Dong;Kim, Nam-Gyu
    • Journal of Intelligence and Information Systems
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    • v.17 no.1
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    • pp.127-138
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    • 2011
  • The core service of most research portal sites is providing relevant research papers to various researchers that match their research interests. This kind of service may only be effective and easy to use when a user can provide correct and concrete information about a paper such as the title, authors, and keywords. However, unfortunately, most users of this service are not acquainted with concrete bibliographic information. It implies that most users inevitably experience repeated trial and error attempts of keyword-based search. Especially, retrieving a relevant research paper is more difficult when a user is novice in the research domain and does not know appropriate keywords. In this case, a user should perform iterative searches as follows : i) perform an initial search with an arbitrary keyword, ii) acquire related keywords from the retrieved papers, and iii) perform another search again with the acquired keywords. This usage pattern implies that the level of service quality and user satisfaction of a portal site are strongly affected by the level of keyword management and searching mechanism. To overcome this kind of inefficiency, some leading research portal sites adopt the association rule mining-based keyword recommendation service that is similar to the product recommendation of online shopping malls. However, keyword recommendation only based on association analysis has limitation that it can show only a simple and direct relationship between two keywords. In other words, the association analysis itself is unable to present the complex relationships among many keywords in some adjacent research areas. To overcome this limitation, we propose the hybrid approach for establishing association network among keywords used in research papers. The keyword association network can be established by the following phases : i) a set of keywords specified in a certain paper are regarded as co-purchased items, ii) perform association analysis for the keywords and extract frequent patterns of keywords that satisfy predefined thresholds of confidence, support, and lift, and iii) schematize the frequent keyword patterns as a network to show the core keywords of each research area and connecting keywords among two or more research areas. To estimate the practical application of our approach, we performed a simple experiment with 600 keywords. The keywords are extracted from 131 research papers published in five prominent Korean journals in 2009. In the experiment, we used the SAS Enterprise Miner for association analysis and the R software for social network analysis. As the final outcome, we presented a network diagram and a cluster dendrogram for the keyword association network. We summarized the results in Section 4 of this paper. The main contribution of our proposed approach can be found in the following aspects : i) the keyword network can provide an initial roadmap of a research area to researchers who are novice in the domain, ii) a researcher can grasp the distribution of many keywords neighboring to a certain keyword, and iii) researchers can get some idea for converging different research areas by observing connecting keywords in the keyword association network. Further studies should include the following. First, the current version of our approach does not implement a standard meta-dictionary. For practical use, homonyms, synonyms, and multilingual problems should be resolved with a standard meta-dictionary. Additionally, more clear guidelines for clustering research areas and defining core and connecting keywords should be provided. Finally, intensive experiments not only on Korean research papers but also on international papers should be performed in further studies.

An Investigation on Expanding Co-occurrence Criteria in Association Rule Mining (연관규칙 마이닝에서의 동시성 기준 확장에 대한 연구)

  • Kim, Mi-Sung;Kim, Nam-Gyu;Ahn, Jae-Hyeon
    • Journal of Intelligence and Information Systems
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    • v.18 no.1
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    • pp.23-38
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    • 2012
  • There is a large difference between purchasing patterns in an online shopping mall and in an offline market. This difference may be caused mainly by the difference in accessibility of online and offline markets. It means that an interval between the initial purchasing decision and its realization appears to be relatively short in an online shopping mall, because a customer can make an order immediately. Because of the short interval between a purchasing decision and its realization, an online shopping mall transaction usually contains fewer items than that of an offline market. In an offline market, customers usually keep some items in mind and buy them all at once a few days after deciding to buy them, instead of buying each item individually and immediately. On the contrary, more than 70% of online shopping mall transactions contain only one item. This statistic implies that traditional data mining techniques cannot be directly applied to online market analysis, because hardly any association rules can survive with an acceptable level of Support because of too many Null Transactions. Most market basket analyses on online shopping mall transactions, therefore, have been performed by expanding the co-occurrence criteria of traditional association rule mining. While the traditional co-occurrence criteria defines items purchased in one transaction as concurrently purchased items, the expanded co-occurrence criteria regards items purchased by a customer during some predefined period (e.g., a day) as concurrently purchased items. In studies using expanded co-occurrence criteria, however, the criteria has been defined arbitrarily by researchers without any theoretical grounds or agreement. The lack of clear grounds of adopting a certain co-occurrence criteria degrades the reliability of the analytical results. Moreover, it is hard to derive new meaningful findings by combining the outcomes of previous individual studies. In this paper, we attempt to compare expanded co-occurrence criteria and propose a guideline for selecting an appropriate one. First of all, we compare the accuracy of association rules discovered according to various co-occurrence criteria. By doing this experiment we expect that we can provide a guideline for selecting appropriate co-occurrence criteria that corresponds to the purpose of the analysis. Additionally, we will perform similar experiments with several groups of customers that are segmented by each customer's average duration between orders. By this experiment, we attempt to discover the relationship between the optimal co-occurrence criteria and the customer's average duration between orders. Finally, by a series of experiments, we expect that we can provide basic guidelines for developing customized recommendation systems. Our experiments use a real dataset acquired from one of the largest internet shopping malls in Korea. We use 66,278 transactions of 3,847 customers conducted during the last two years. Overall results show that the accuracy of association rules of frequent shoppers (whose average duration between orders is relatively short) is higher than that of causal shoppers. In addition we discover that with frequent shoppers, the accuracy of association rules appears very high when the co-occurrence criteria of the training set corresponds to the validation set (i.e., target set). It implies that the co-occurrence criteria of frequent shoppers should be set according to the application purpose period. For example, an analyzer should use a day as a co-occurrence criterion if he/she wants to offer a coupon valid only for a day to potential customers who will use the coupon. On the contrary, an analyzer should use a month as a co-occurrence criterion if he/she wants to publish a coupon book that can be used for a month. In the case of causal shoppers, the accuracy of association rules appears to not be affected by the period of the application purposes. The accuracy of the causal shoppers' association rules becomes higher when the longer co-occurrence criterion has been adopted. It implies that an analyzer has to set the co-occurrence criterion for as long as possible, regardless of the application purpose period.