• Title/Summary/Keyword: 여성창업가

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여성창업 활성화를 위한 여성창업가의 특성요인에 관한 연구: 사례연구를 중심으로

  • Kim, Yun-Seon;Lee, Il-Han
    • 한국벤처창업학회:학술대회논문집
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    • 2022.11a
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    • pp.71-76
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    • 2022
  • 본 논문의 연구 목적은 여성 창업활동에 영향을 미치는 여성창업가의 특성 요인을 다면적, 실증적으로 연구를 실시하여 도출하고, 이를 통해 지속가능한 여성창업의 활성화를 위한 이론적·실무적 인사이트를 제시하여 경쟁력 있는 여성 창업기업의 발굴 및 육성에 대한 제언을 궁극적으로 함에 있다. 이를 위해 여성창업활성화를 여성창업가의 특성과 역량을 파악하고자 심층 인터뷰를 토대로 탐색연구를 실시하였다. 이에 본 연구에서는 8명의 여성창업가를 대상으로 한 심층 인터뷰를 통해서 창업태도(독립욕구, 개발욕구, 호의적여건), 창업진입률, 창업동기, 창업활동과 제약조건 등에 관한 주요 내용을 분석해 보았다. 연구의 독창성과 연구적 가치를 위해 여성 기업가, 창업가 8명을 심층인터뷰를 진행하였으며, 여성창업가의 보편적 특성을 객관적으로 확인코자 남성창업가 8명을 비교집단으로 심층인터뷰 진행하였다. 이를 통해 고성장, 고부가가치를 창출하는 벤처 창업생태계에서 수적 열세를 보이고 있는 여성의 창업활동 참여와 활성화를 위한 이론적, 실무적 인사이트를 제공하고자 한다.

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Case Study on Success and Innovation Activities of Women Entrepreneurs: Focusing on Startups (여성 창업가의 성공과 혁신활동에 대한 사례 연구 : 스타트업을 중심으로)

  • Hong, Jungim;Kim, Sunwoo
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.16 no.1
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    • pp.55-69
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    • 2021
  • For the national economic development, the participation of women in the social and economic activities is crucial. The popularization of start-ups, digital transformation, and WEconomy trends have lowered the barriers to opportunities for women to start a business and provide an environment in which women can grow faster. This paper examines the significance and process of success of women entrepreneurs and the characteristics of innovation strategies and achievements by linking the recently changing business environment of a company, factors influencing the success of women entrepreneurship, and innovation activities. To this end, four companies' cases were analyzed in the fields of distribution/service and consumer products/services, which are areas of large investment among female startups. The result shows that women entrepreneurs recognize the meaning of success as creating and continuing to create a 'corporate value through establishing a trust relationship with customers' within the 'balance between personal life and work.' In terms of the business ecosystem, women entrepreneurs strive for 'business activities based on the win-win growth of consumers, producers and sellers' for success, and rather 'focus on the process with a problem-solving approach' rather than achieving performance-oriented goals. Also through excellent power of observation, flexibility, and execution power, women entrepreneurs conduct business by adapting to changing trends. In terms of innovation activities, the innovation strategy of women-led companies puts priority on 'creating the value customers want' and focuses on innovation in the 'customer-centric business model' rather than technological innovation. As such, women-led companies show several differentiated characteristics, which enable them to create corporate value and achieve sustainable growth. The barriers to challenges and opportunities for women to start a business have been lowered, and an ecosystem has been created for female startups to grow. But why are there still so few women entrepreneurs, and the answer to where we need to close these gaps is ultimately a close analysis and investigation of the field. We must present milestones for growth steps through the accumulation of case studies of women startups that have exited. In addition, women can stand as economic agents only when the policy targets are subdivided and specific approaches to child-rearing and childcare for women entrepreneurs must be taken. This paper expects to serve as basic data for follow-up studies and become the basis of research for women entrepreneurs to grow as economic agents.

Delphi Analysis for Experts to Develop an Assessment Index for Women's Entrepreneurship Support Programs (여성창업 지원사업 평가지표 개발을 위한 전문가 대상 델파이 분석)

  • Kim Heung-Hee;Kim Yun-Hwan;Kim Moon-Sook;Ju Young-Mi;Kim Dae-Geun
    • The Journal of the Convergence on Culture Technology
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    • v.10 no.1
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    • pp.337-344
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    • 2024
  • This paper is a study on the "Development of Assessment Index for Women's Entrepreneurship support programs." This research highlights the absence of specific assessment indicators for selecting women-led enterprises in women's entrepreneurship support programs, thereby illuminating the limitations of current evaluation methods. It emphasizes the necessity for effective indicators to more successfully select women entrepreneurs and enterprises. The study derives numerous success factors for women's entrepreneurial ventures from prior research and develops a more likely to succeed assessment index for women-led enterprises using the Delphi methodology and collaboration with expert panels. The result is a new assessment index reflecting the characteristics of women entrepreneurs, expected to overcome the limitations of existing selection methods and contribute to enhancing social support and policy development for women-led enterprises.

Study on Characteristic Factors of Female Entrepreneurs for Vitalization of Female Entrepreneurship: Focusing on Case Studies (여성창업 활성화를 위한 여성창업가의 특성요인에 관한 연구: 사례연구를 중심으로)

  • Kim, Yun-Sun;Lee, Il-Han
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.17 no.5
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    • pp.49-65
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    • 2022
  • This study conducted an exploratory study based on in-depth interviews to understand the characteristics and capabilities of female entrepreneurs to promote women entrepreneurship. Therefore, in this study, through in-depth interviews with eight female entrepreneurs, the main contents of entrepreneurial attitudes (need for independence, development desire, favorable conditions), start-up entry rate, start-up motivation, start-up activities and constraints were analyzed. As a result, first, it was found that the entrepreneurial attitude of female entrepreneurs has a strong motivation for successful management based on a feeling of self-satisfaction, has characteristics that prioritize independence and self-actualization, and favorable conditions for starting a business are important. Second, it was found that women's individual differences from men and social structural factors had no significant effect on the entry rate of women. Third, it was found that the most important entrepreneurship motivation for women is the spirit of challenge, self-satisfaction, and the desire to balance work and family. Fourth, female entrepreneurs showed little difference in perception between male and female entrepreneurs in terms of resource access, but there was some discrimination in the network. Fifth, the main industries of female entrepreneurs are small businesses, and there is a tendency to be concentrated in industries with low profit margins and low growth and sales. Finally, it was found that barriers to women's entrepreneurship still exist. Based on the results of this study, the following implications are suggested. First, this study is differentiated in that it mainly identified the characteristics of women's experiences and social environments while starting a business and running a business. Second, in the case of female entrepreneurs, there is a need to spread a positive awareness of women entrepreneurship by arguing that the barriers to entrepreneurship unique to women are not high and can be sufficiently overcome. Lastly, although opportunistic start-ups based on women's social experience or management ability in work life are important for women's entrepreneurship, government support policies are needed to promote professional technology start-ups.

The Study on the Women Entrepreneurs' Psychological, Environmental, Personal Factors Affecting on Entrepreneurial Motivation and Performance (여성창업가의 심리적, 환경적, 개인적 특성이 창업동기와 창업성과에 미치는 영향)

  • Oh, Hye Mi;Lee, Chang Young;Kim, Jin Soo
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.9 no.2
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    • pp.45-60
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    • 2014
  • In recent year's we have seen that due to education and social position there has been a significant increase in the number of women engaging in entrepreneurial activities. Concurrently research into the activities of women currently engaged in entrepreneurial activities has increased. This research has focused on the individuals themselves, their motivations and the performance of their ventures but there is not enough systematic research on the subject. Therefore it is necessary expand the criteria of the current research to examine every aspect of how these emergent entrepreneurs operate and to provide others with the same goals the appropriate skills and knowledge needed to succeed. This study wants to identify and evaluate the psychological, environmental and personal characteristics that these women possess and to assess the impact these factors have on the level of their success. This study will focus on those women who were empirical in their methods as this lends itself better to a detailed systematic analysis. It will examine the concept of entrepreneurial self-efficacy with regard to how they searched, planned, marshaled and implemented steps to influence the environmental and personal factors that affected them. In addition the searching phase of entrepreneurial self-efficacy directly influences entrepreneurial motivation and thus performance. The results of this study will suggest that as Korean women's interest in entrepreneurship grows it will have wide reaching theoretical implications and affect the direction of the policy that supports it.

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Entrepreneur Traits and Business Activities of Rural Women (농촌여성 창업자 특성과 사업성과;농촌여성일감갖기사업 참여자를 중심으로)

  • Kim, Won-Suok;Ko, Soon-Chul;Kwon, Oh-Park
    • Journal of Agricultural Extension & Community Development
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    • v.14 no.1
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    • pp.93-116
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    • 2007
  • 이 연구의 목적은 농촌진흥청에서 시행하고 있는 농촌여성 일감 갖기 사업장을 운영하고 있는 농촌여성 소규모 창업자의 특성과 사업 성과와의 관계를 알아보기 위한 것이다. 농촌진흥청이 실시하고 있는 농촌일감갖기 사업에 참여하고 있는 71명을 대상으로 자료를 수집한 이 연구의 주요 결과는 다음과 같다. 첫째, 39개의 창업가 특성 항목은 9개의 요인으로 구분되었는데, 각각 1) 새로운 것을 학습하고 불확실성을 감수하고자 하는 정도, 2) 혁신성과 자신감, 3) 네트워킹과 유연성, 4) 관심, 5) 자아성취동기, 6) 도전정신, 7) 자발적인 관여, 8) 커뮤니케이션 능력, 9) 사업에 대한 지식 등으로 명명이 가능하였다. 이들 9개의 요인은 전체 변량의 76%를 설명하고 있다. 둘째, 사업성공 변수는 전반적인 사업장 운영상태와 상품의 판매 상태 두 가지로 측정하였는데, 전반적인 사업장 운영 상태는 본인들의 사업과 관련된 메모를 명확하게 작성하고 다른 사람들과 불안감 없이 커뮤니케이션할 수 있는 능력에 영향을 받는 것으로 나타났다. 상품의 판매 상태는 예상되는 사업에 대한 지식과 시간 일을 할 수 있는 능력에 영향을 받는 것으로 나타났다. 두 변수를 합산함으로써 측정된 전반적인 사업성공 정도는 사업의 성장과 사업 자체에 대한 관심에 영향을 받는 것으로 나타났다. 이 연구는 71명의 사례에 바탕을 두어 연구를 하였기 때문에 그 결과의 일반화에는 다소의 한계가 있지만, 농촌여성 소규모 창업자들의 사업성과와 창업자 특성과의 관계를 분석하는 기초 자료로서의 활용은 가능하다고 판단된다.

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Study on the Gender Differences in Investment Attraction Performance of Early Start-Up (창업초기 투자유치성과의 성별 차이에 대한 연구)

  • Kong, Hyewon;Choo, Seungyoup
    • The Journal of the Korea Contents Association
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    • v.21 no.9
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    • pp.570-579
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    • 2021
  • Compared to men, women experience difficulties in fund-raising, which can be a fundamental impediment to the success of women entrepreneurs. In this study, we examine whether is a difference between genders in the initial funding performance of start-up companies and confirm whether there are differences in organizational factors and entrepreneur factors that affect the initial funding performance. Data were collected through a survey of technology-based start-up companies located in the metropolitan area, and 287 companies were used for hypothesis analysis. The results reveal that there was a significant difference between genders in the investment attraction performance of early-stage entrepreneurs. In addition, as a result of the split-group regression analysis, it was found that in the case of men, firm age, early firm size, starting capital, engineering major had a significant effect on men. However, in the case of the women's group, it was confirmed that all the variables related to the organizational factors and entrepreneur factors were not significant. This study indirectly suggests that prejudices such as gender role stereotypes actually affect economic activities related to investment attraction activities.

The Impact of Organizational Culture on Female Entrepreneurship: The Moderating Role of Career Self-Management Behavior (조직문화가 여성기업가정신에 미치는 영향에 관한 연구: 경력개발행동의 조절효과를 중심으로)

  • He Soung Ahn;Hyemi Oh
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.19 no.2
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    • pp.97-107
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    • 2024
  • Although female entrepreneurship has started to receive scholarly attention, existing literature narrowly focus on firms founded by women or female founders thereby causing a lack of understanding about the antecedents of female entrepreneurship at a general level. To address this gap in the literature, the aim of our study is to explore the impact of organizational culture on female entrepreneurship. Specifically, we examine whether the horizontal nature of firms' organizational culture enhances female entrepreneurship. Futhermore, the moderating role of career self-management behavior is examined. Our empirical analysis is based on the third survey of 2022 Korea Women Manager Panel (KWMP) conducted by the Korea Women's Development Institute. All hypotheses were supported. We find that when companies have more horizontal organizational culture in place, the level of female entrepreneurship increases. Moreover, the positive relationship between horizontal organizational culture and female entrepreneurship is stronger when female employees are more proactive in career self-management behavior in order to achieve their individually set career goals. Overall, our study contributes to the literature on female entrepreneurship by providing implications for its antecendents.

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Korean Start-up Ecosystem based on Comparison of Global Countries: Quantitative and Qualitative Research (글로벌 국가 비교를 통한 한국 기술기반 스타트업 생태계 진단: 정량 및 정성 연구)

  • Kong, Hyewon
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.14 no.1
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    • pp.101-116
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    • 2019
  • Technology-based start-up is important in that it encourages innovation, facilitates the development of new products and services, and contributes to job creation. Technology-based start-up activates entrepreneurship when appropriate support is provided within the ecosystem. Thus, understanding the technology-based start-up ecosystem is crucial. The purpose of this study is as follows. First, in Herrmann et al.'s(2015) study, we compare and analyze the ecosystem of each country by selecting representative regions such as Silicon Valley, Tel Aviv, London and Singapore which have the highest ranking in the start-up ecosystem. Second, we try to deeply understand the start-up ecosystem based on in-depth interviews with various stakeholders such as VC investors, start-ups, support organizations, and professors related to the Korean start-up ecosystem. Finally, based on the results of the study, we suggest development and activation of Korean technology-based start-up ecosystem. As a result, the Seoul start-up ecosystem showed a positive evaluation of government support compared to other advanced countries. In addition, it was confirmed that the ratio of tele-work and start-up company working experience of employees was higher than other countries. On the other hand, in Seoul, It was confirmed that overseas market performance, human resource diversity, attracting investment, hiring technological engineers, and the ratio of female entrepreneurs were lower than those of overseas advanced countries. In addition, according to the results of the interview analysis, Seoul was able to find that start-up ecosystems such as individual angel investors, accelerators, support institution, and media are developing thanks to the government's market-oriented policy support. However, in order for this development to continue, it is necessary to improve the continuous investment system, expansion of diversity, investment return system, and accessibility to the global market. A discussion on this issue is presented.

Analysis of Research Trends Related to Start-Up Using Text Mining (텍스트마이닝을 이용한 창업 관련 연구 동향 분석)

  • Han, Sung-Soo;Yang, Dong-Woo
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.12 no.5
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    • pp.1-12
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    • 2017
  • The purpose of this study is to investigate the trends of the start-up research in Korea. To accomplish this, meta-analysis was carried out using text mining methodology by dividing the entrepreneur-related master's and doctoral theses registered in RISS into the first term of entrepreneurship research by 2009 and the second term of entrepreneurship research from 2010. As a result of this study, it can be seen from the three different analysis that the entrepreneurship education and government policy and support are the subject of continuous research topics in the whole period and that the researches on small business start-ups have been studied continuously and conducted more in the second half. In addition, empirical analysis is strengthened in the latter stage of entrepreneurial research. The TF-IDF analysis reveals that many researches on veterans have been carried out in the field of entrepreneurship research, and in the latter period, it was found that many studies related to the elderly were conducted with cultural contents and aging society. In addition, research on brand-related research has been carried out throughout the entire period, and research on venture-related research, characteristics of entrepreneurs, entrepreneurship motivation and start-up strategy have been conducted a lot and female entrepreneurship was also studied. In the latter period, we have emphasized entrepreneurial achievements and found that research on start-ups such as industry-academia cooperation, start-up investment, and social enterprise diversified. This study is meaningful to apply the method which is becoming a recent issue such as text mining and topic analysis to the meta-analysis related to start-up. Future research will need to be undertaken on a variety of more detailed topics related to entrepreneurship.

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