• International Commerce and Information Review
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• v.1 no.2
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• pp.365-379
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• 1999

본 연구에서는 인터넷 무역의 특징, 기존 무역절차와의 차이, 인터넷 무역의 주요 수단, 성공요건 등을 살펴보고 인터넷 무역과 관련된 정부부처, 무역유관기관, 학계, 언론, 정보통신업체 등의 역할과 추이, 국내 수출기업의 인터넷 무역 활용 등을 검토하였다. 이러한 검토를 통해 법적, 제도적 뒷받침, 인프라 구축, 거래알선 서비스 및 무역정보 제공뿐만 아니라 인터넷 무역 전문인력의 육성을 포함하여 기업의 현실을 감안한 현장 밀착형 지원체제의 구축이 필요하다는 것을 알 수 있었다. 이와 관련하여 대학 등 교육기관의 역할이 매우 중요함을 강조하고, 향후 대학 등이 중심이 되어 중앙정부와 지방자치단체, 무역유관기관, 종합상사, 언론기관 등과 긴밀한 산 학 관 협력체제를 구축함으로써 지역 중소기업의 발전과 대학생들의 취업이나 창업에 기여할 수 있음을 살펴보았다.

• Korean journal of communication and information
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• v.62
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• pp.223-243
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• 2013

Value collision takes place in the news organization at times. The concept of social responsibility has been serving as the raison d'$\hat{e}$tre not just of individual reporters but eventually of journalism in general. But when the organizational interests are at stake, more realistic values contributing to the organization often override the normative values. This phenomenon occurs since there exists a clear discrepancy between the nominally highlighted values and the virtual values of press owner or news organization. Focusing on Chosun Ilbo, this paper tries to identify the values a news organization really underlines and pursues, and explores the nature of organizational culture embedded in these values. In specific, this study analyzes such performances as ceremonies and rituals, regular or occasional, in Chosun Ilbo, since these are cultural practices which produce and circulate particular meanings and values forming the basis of organizational culture. According to this study, 'strong unity' is the core value which the owner family in Chosun Ilbo has ever been spotlighting. As long as the strong unity is stressed, the role playing as members of news organization for its interest is more highly regarded than carrying out the normative missions given unto the journalists in general.

• Korea Petroleum Association Journal
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• no.3 s.109
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• pp.18-22
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• 1990

이 자료는 지난 2월 21일 프레스센터에서 한국사보기자협회와 한국언론학회 PR연구회가 공동주최한 「기업 PR에 미치는 사보의 역할」세미나에서 발표된 내용을 옮긴 것이다. <편집자 주>

• The Journal of Society for e-Business Studies
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• v.26 no.3
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• pp.33-53
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• 2021

In the crossroads of social change caused by the spread of the Fourth Industrial Revolution and the prolonged COVID-19, the Korean government announced the Digital New Deal policy on July 14, 2020. The Digital New Deal policy's primary goal is to create new businesses by accelerating digital transformation in the public sector and industries around data, networks, and artificial intelligence technologies. However, in a rapidly changing social environment, information asymmetry of the future benefits of technology can cause differences in the public's ability to analyze the direction and effectiveness of policies, resulting in uncertainty about the practical effects of policies. On the other hand, the media leads the formation of discourse through communicators' role to disseminate government policies to the public and provides knowledge about specific issues through the news. In other words, as the media coverage of a particular policy increases, the issue concentration increases, which also affects public decision-making. Therefore, the purpose of this study is to verify the dynamic relationship between the media coverage and the stock market on the Korean government's digital New Deal policy using Granger causality, impulse response functions, and variance decomposition analysis. To this end, the daily stock turnover ratio, daily price-earnings ratio, and EWMA volatility of digital technology-based companies related to the digital new deal policy among KOSDAQ listed companies were set as variables. As a result, keyword search volume, daily stock turnover ratio, EWMA volatility have a bi-directional Granger causal relationship with media coverage. And an increase in media coverage has a high impact on keyword search volume on digital new deal policies. Also, the impulse response analysis on media coverage showed a sharp drop in EWMA volatility. The influence gradually increased over time and played a role in mitigating stock market volatility. Based on this study's findings, the amount of media coverage of digital new deals policy has a significant dynamic relationship with the stock market.

• Journal of Internet Computing and Services
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• v.20 no.1
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• pp.97-111
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• 2019

This study discuss how the meaning and role of the state in the process of globalization are defined by the media and how the regulation is related to the ideology and value inherent in the process of globalization. Specifically, we tried to examine how the meaning and role of neoliberal state, which characterizes globalization process, is justified and reinforced by media. The purpose of this study is to understand the characteristics of the dominant globalization process inherent in the discourse of national competitiveness by analyzing how the national competitiveness index report released by the World Economic Forum is reported by the media every year. In addition, we sought to understand the significance and role of the state in the globalization process by examining what areas are emphasized and excluded from the national competitiveness index composed of economic infrastructure, economic efficiency, and enterprise innovation activities.

• Korean journal of communication and information
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• v.20
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• pp.33-56
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• 2003

The main purpose of this study is to understand social role of the photography. The photography makes the people do not deviate from social discipline. In this meaning, the photography is a surveillant of the society. Especially, this study examines the social role of the photography at the European society in 19th century. In order to accomplish the above purpose of this study, the oppressive and honorific functions of photography are investigated. The result of this study is described as follows. First, the surveillance through photography extends its areas to everyday life of the people. Second, the development of technology releated to photographic image produces new types of surveillance. Third, the photography presents the images of model persons and the photography makes the people follow this images.

• Korean journal of communication and information
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• v.67
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• pp.152-176
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• 2014

Public opinion has dramatically shifted from positive to negative in Korea society especially since the IMF crisis. Such terms as 'aristocratic union', 'collectivism', 'damages on public interest' became a kind of conventional wisdom. Undoubtedly, media's representation has much to do with such a tantamount difference. This study thus attempts to understand the mechanism by analyzing media discourse related to labor strikes. For this purpose, this paper made a choice three cases including doctor-pharmacist dispute, general strike by truckers' solidarity, and Ssangyong Motor's strike. Total 217 editorial pieces of , and conceived to be a representative newspaper of ideological stance were analyzed. Research showed that while paying particular attention to demoralizing labor strikes, shed positive light on such disputes by articulating fundamental causes hampered by pro-capital policies along with anti-labor law enforcement. The believed to be relatively a neutral one showed ambivalent attitudes toward those cases. More favorable and inclusive reporting were found in accordance with policy shifts as well. Media's selective partisanship for the sake of private interests is firmly believed to downgrading credibility on Korean journalism. Also is fair, balanced and less biased reporting over socal disputes a vital part in crystallizing social consensus. In this consideration, the authors hoped this study to provide an opportunity to contemplate on what would be desirable journalistic values in modern democracy.

• Korean journal of communication and information
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• v.31
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• pp.113-165
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• 2005

The research focused on the return of class analysis of the media soctor. It is told that class is a determining factor of media industry. This article is divided in to four sections that represent class analysis of media. In this study, I claimed that class analysis is necessary of understanding the nature of media industrial capital and its nature. With their domination of the media, big corporations seek to control political power and information. This article has demonstrated that the media power of corporations should be curved.

• Korean journal of communication and information
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• v.56
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• pp.48-70
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• 2011

Although many researchers propose that market-driven journalism is incurred by the worsening of financial situation as a result of intensifying competition in mass media industry, few studies investigated this claim with actual news data. This study analyzed the headline news of eight major newspapers and two terrestrial TV companies to find the weakening of 'orientating-journalism' function of Korean news media. The results revealed that the duplication rate of news items among ten news companies were decreasing, and the range of news subjects were broadened into diverse topics during last ten years. Therefore it seemed that the tendency of monopolization of a certain events or issues was weakening in news reporting. The financial situation of news companies is an important factor in explaining the change of news reporting. The companies with more worse financial situation have higher duplication rate of news topics along as the more amount of soft news items, leading to the gradual deterioration of their own voices in reporting. The rate of 'independent issue report' was also less than seven precent, thus their reporting is evaluated as having many limitations. In sum, the major newspapers and network broadcasting companies are still exerting strong influences in agenda-setting, but they(mostly newspapers) are suffering from the financial problems, resulting the deterioration of performing orientation journalism function. This study concluded with remarks about the role of major news media in current changing situation.

• Korean journal of communication and information
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• v.19
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• pp.295-327
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• 2002

Deliberative democracy places its great importance on the theory that the citizens should fill the role of conducting the principles of democratic society. This is divided into two main theoretical trends in modern political theories, a liberal theory advocated by J. Rawls and a critical one emphasized by J. Habermas. Mutual understanding between two scholars focuses on the responsibility of citizens; citizens should be the reflective persons who can accept the terms of just communication going beyond the preference of individual belief. It is not denied that the discussions of deliberative democracy guided by both Rawls and Habermas do not place emphasis upon mass media. Even though they seldom regard the argument how the current media can be a essential factor in encouraging deliberative democracy, they never close the eyes to the significance of communication. Rawls stresses the political freedom of speech as the very condition which leads to the citizens' autonomous participation in politics, while Habermas places his hope on the role of mass media that would amplify the citizens' will gushed out in public sphere.