• Journal of Energy Engineering
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• v.29 no.2
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• pp.30-39
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• 2020

The purpose of this paper is to present a solution to the conflict when hydrogen energy is used for national energy transition through design thinking methodology. Research shows that design thinking enables joint design of policies for hydrogen energy transition between government and stakeholders. This is a macro approach based on empathy and cooperation, and can form consensus on the policy design process in the early stages. Starting with an understanding of hydrogen energy conflicts, ideas can be found based on the experiences gained from conflicts of stakeholders, disputes or lawsuits. And based on this, additional ideas on hydrogen energy transition will be verified the realization of the ideas. Collaboration with stakeholders to improve conflicts can create new values. In the process of reconfiguring the definition of energy transition problems, the opinions of stakeholders can be integrated with continuous empathy. Through design thinking methodology, we can integrate opinions of stakeholders and prevent conflicts.

• Journal of Distribution Research
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• v.15 no.5
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• pp.1-18
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• 2010

Recent rapid growth of Super-Supermarket(SSM) may be the last process of penetration of big retailers' into the grocery market where small supermarkets have dominated for the past several decades. Anti-SSM movement led by small supermarket owners is mainly due to the fear of shaky viability. The authors believe that the ultimate solution should be strengthening the competitiveness of small retailers. This study concludes that satisfying customers will make small retailers more sustainable. The study suggests the improvement of merchandising and customer services. In particular, the study performed an ideation survey for developing services suitable for supermarket customers. The study suggests service alternatives optimal for small retailers through confirmation survey of 300 consumers.