• The Journal of the Korea institute of electronic communication sciences
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• v.19 no.1
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• pp.257-266
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• 2024

This study explored the determinants that influence purchase intention in online shopping based on augmented reality applications. The main results are discussed focusing on hypotheses as follows. First, interactivity had a positive effect on psychological ownership. Second, interactivity had a positive effect on decision comfort. Third, psychological ownership had a positive effect on decision comfort. Fourth, psychological ownership had a positive effect on purchase intention. Fifth, decision comfort had a positive effect on purchase intention. Therefore, in online shopping based on augmented reality applications, interaction determines psychological ownership and decision comfort, and psychological ownership and decision comfort can be evaluated as key factors that promote product purchase intention in online shopping. In order to increase purchase intention in online shopping, a marketing strategy is required to increase interactivity, psychological ownership, and decision comfort through augmented reality applications.

• Proceedings of the Korean Society for Emotion and Sensibility Conference
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• 2011.05a
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• pp.61-62
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• 2011

• Knowledge Management Research
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• v.21 no.3
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• pp.161-176
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• 2020

Numerous products have been created in a digital format in the era of digitization. At an early stage, such products were provided in the format of individual digital file, requiring the individuals to own products by downloading them on the personal devices. With the development of Internet network, people began to consume digital goods in a new mode called 'streaming.' Streaming is a service provided through access-based consumption mode based on Internet network. Rather than downloading each file, individuals can utilize such product and services by connecting the network to their own devices. Access-based digital goods are distinguished from traditional ownership-based digital goods such as downloaded contents, in that permanent ownership is not allowed. Taken this into account, this study attempts to investigate how individuals' perception toward digital goods, the psychological ownership, differs according to the consumption mode. The results show that individuals feel less psychological ownership toward access-based digital goods than ownership-based digital goods. Our study provides several avenues to both theory and practice.

• Culinary science and hospitality research
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• v.16 no.4
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• pp.53-63
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• 2010

This study intends to examine the effect of hotel culinarian's psychological ownership based upon social exchange relations on his job satisfaction and organizational commitment. There are main results in this research focusing on deluxe hotel restaurants culinarian's in Seoul. The results of analyzing the data obtained from an empirical analysis were as follows: First, the more they perceive team-membership exchange relations and organizational support, the higher rises their psychological ownership. Second, the mire they perceive organizational support, the higher goes their job satisfaction. Third, the more they perceive team-membership exchange relations, leader-membership exchange relations and organizational support, the more they commitment themselves to their organizations, Fourth, the mopre they have psychological ownership, the higher increases their job satisfaction. Fifth, the mire they have psychological ownership, the higher rises their organizational commitment.

• Journal of Korea Society of Industrial Information Systems
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• v.19 no.6
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• pp.119-130
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• 2014

'Born Global' is a core value that small to medium sized enterprizes (hereinafter SMEs) in Korea are pursuing due to increasing competitiveness and relatively smaller market size in domestic markets. How can we build capabilities to be born global? This paper seeks to find the answer for the question, and investigates the role of psychological ownership of top executives. Results show that psychological ownership of top executives positively influence the ratio of export in revenue, surrogate for global performance. In addition, the results show that psychological ownership can be built through information access, participation in decision making, and procedural justice.

• Information Systems Review
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• v.20 no.3
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• pp.33-49
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• 2018

Since there are growing concerns regarding personal information, users have perceived the importance of it. It makes users try to manage and control personal information by their own intentions. Therefore, we assume users now have begun to perceive psychological ownership on personal information. A main objective of this study is to identitythe relationship between accountability, self-identity, self-efficacy and sense of belongingness and psychological ownership on personal information. We conduct an online-basedsurvey and establish a structural equation model for testing hypothesis. The results show that users' accountability, self-identity and sense of belongingness positively influence to psychological ownership on personal information. Additionally, users' perceived psychological ownership on personal information increase their concern for information privacy. This study suggests a new concept as 'perceived psychological ownership on personal information' to explain for intentions of their psychological possessions toward personal information. The findings of this study can provide a way for how firms have to require clients' personal information with increasing their satisfactions.

• Journal of Digital Convergence
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• v.12 no.10
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• pp.109-119
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• 2014

The two main purposes of this study were to investigate the influence of ethical leadership on employees' behaviors in terms of organizational citizenship behavior (OCB) and in role behavior and to explore the mediating role of psychological ownership in the relationship between ethical leadership and employees' behaviors (OCB and in role behavior). To achieve these two research purpose of this study, this study employed two research methods: literature review and empirical testing of the developed hypotheses. The results showed that there was a positive and statistically significant relationship between ethical leadership and employees' behaviors (OCB and in role behavior), and psychological ownership played as a moderator in the relationship between ethical leadership and employees' behaviors. Based on the findings, this study discussed practical implications and suggested future research directions.

• Science of Emotion and Sensibility
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• v.24 no.3
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• pp.27-40
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• 2021

Because of self-enhancement motives, when involved in social comparison, many people generally value things that are related to themselves, with the representative example being possessions, which is known as the endowment (ownership) effect. However, there are times when someone else's possessions appear to be better than our own, even if they are the same things, which is known as the endowment effect reversal. The purpose of this study was to explore the moderating variable that regulates the endowment effect and the endowment effect reversal by confirming whether the value estimation of others' belongings differed through a regulatory focus as it was surmised that the regulatory focus would moderate the endowment effect of the self versus the others' ownership. Foreign participants were shown the currency of a country they were unfamiliar with and asked to estimate the value in their home country currency. It was found that when people thought the money was their own, people with a promotion focus estimated the value to be higher than people with a prevention focus. However, when they thought it was someone else's money, the regulatory focus moderating effect was not found to be significant, which suggested that the endowment effect may be strengthened or eliminated depending on the individual's regulatory focus. Based on these study results, the implications, limitations, and suggestions for follow-up studies are discussed.

• Science of Emotion and Sensibility
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• v.20 no.3
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• pp.49-60
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• 2017

Previous research found that merely touching an object can create psychological ownership and the endowment effect. It was also found that just imagining touching an object without actually touching the object can make the same effect on psychological ownership. Prior research on haptic imagery examined the effect of haptic imagery induced by direct instruction of imaging on psychological ownership. We investigate a new method which can induce the haptic imagery in a more natural way than direct instruction of imaging. We manipulated imagery conditions such as visual-haptic congruence multimodal cue, visual-haptic incongruent multimodal cue, direct instruction condition and control condition, and examined the effects on imagery vividness, feeling of physical control, perceived ownership, and purchase intention. We conducted the experiment on 140 undergraduate students and our results showed that visual-haptic congruence multimodal cue condition is more effective than direct instruction of haptic imagery while visual-haptic incongruence multimodal cue condition is not effective. Our study extends prior haptic imagery research by making important marketing implications for online retailing.

• Korean Journal of Cognitive Science
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• v.34 no.3
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• pp.243-257
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• 2023

This paper aims to examine how proprioception provides a sense of ownership over one's body and physical actions. Proprioception is a sense that relies on somatic interoceptors rather than exteroceptors that receive external stimuli and has epistemic importance of knowing the presence, location, and movement of bodily parts. In this paper, I will argue that Shoemaker's principle, "Immunity to Error through Misidentification (IEM)" can be applied to proprioception by focusing on one of the intrinsic features of proprioception: First-Person Perspective. I will advocate the following two arguments by defeating each of Marcel's pathological counter-examples in turn. Proprioception is infallible in that it provides a sense of ownership over one's body and physical actions. Second, proprioception is indispensable for the sense of ownership of one's body and physical actions.