• 한국사회정책
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• v.20 no.2
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• pp.233-260
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• 2013

Despite various policies have been implemented to curb shadow education in Korea, it has continued to grow in recent two decades. This study investigates the expansion mechanism of shadow education focused on mobilization capabilities and market strategies of the suppliers. The success and failure of policy toward shadow education depends on how effectively it could block off the way by which the suppliers as the most important actors in politics of shadow education market mobilize consumers' anxieties. But shadow education policies have failed in two points. First, they have lacked honest intention to stop its proliferation. The Constitutional Court Decision Against Anti-Out-Of-School Classes Legislation of 2000 widened the windows of opportunity for the suppliers, and 5.31 educational reform of 1995 was neutral to their mobilization capabilities, though seemingly designed to control shadow education. This policy orientation, which reflected neoliberal Gesinnungsethik defective of Verantwortungsethik, stimulated shadow education to expand in that suppliers' mobilization capabilities were reinforced or remained intact. Second, shadow education suppliers have succeeded in mobilizing the desire and anxiety of potential consumers. To cope with government's policy including improving the qualities of public education, realignment of college entrance systems, and meeting the shadow education needs, they have developed various market strategies such as management of existing demands, creation of responsive demands, and squeezing out new demands. They have succeeded in nullifying policies by employing or mixing strategies with effect. Policy decisions in the future need to be made with reference to Verantwortungsethik, and be more cautious to socio-political contexts of Korea, to mobilization capabilities and market strategies of the suppliers in particular.

• Korean Journal of Culture and Social Issue
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• v.11 no.3
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• pp.1-21
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• 2005

Many researches have argued the most important dimension of perception or evaluation of person is morality and competence in Korean culture. This study was to investigate the cultural characteristics of the criteria of personhood. Two studies were conducted to investigate the criteria used to evaluate person by qualitative approach and the differences of evaluation of wrongdoer who violates interpersonal norm or individual autonomy by experimental method. In addition, anger as emotional response to wrongdoer is conceptualized in terms of moral and self-conscious emotion. Expression of anger is less an outpouring of emotion and more a culturally regulated and normative mode of managing and putting into practice our society's system of rights and obligations - its moral code. According to results of qualitative data by interview and focus group interview, the most important criteria used to evaluate personhood was interpersonal concern, esp, expectation and norm. The results of experiment revealed that violation of interpersonal norm domain evoked angrier towards violator than autonomy domain. The subjects ascribed more blame and responsibility to interpersonal norm violator than autonomy keeper. Also function of behavior inhibition of anger was higher in interpersonal norm domain than autonomy domain.

• Korean journal of communication and information
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• v.52
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• pp.90-110
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• 2010

This study problematizes the youth‘s politico-cultural process of identification as becoming in the context of candle demonstration in Seoul, 2008. We examine their ethical subjectivity, communicative subjectivity and political subjectivity based on our analysis of depth interviews of teenage activists in the candle demonstrations. It is suggested that instead of naming the teens as the historical consequence of so-called 386 generation, or social product in the neo-liberal economic and educational conditions, we need to understand the complexities and dynamics of the youth’s practice of identity politics: subjective pain and anxiety in daily life, creation and sharing of pleasure and fun of peer group comunication are mixed into the pursuit of justice in their social activation of generation/gender politics.

• Journal of Digital Convergence
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• v.9 no.4
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• pp.181-190
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• 2011

This study aims at finding out if there are consumers' belief perception of influential factors on product placement. In addition to the difference between the perception of product placement effect factors and that of relevance on attitude of ad. For this work, this study surveyed male and female consumers. As the result, firstly we could find out the consumers perception in factors such as participation of public entertainer, undisguised description, confidence on sponsor, distinction among brands, and offer of information. Secondly, it showed that there were differences between mail and femail consumers' recognition on PPL advertisement attitude. Thirdly, there were perception on product placement effect factors and relevance on attitude of advertisement. These results will not only offer product placement making working group data describing what important belief factors are but also provide basic data for strategy of product placement maker to advertising agency, who has interestin planning to extend its business to PPL field.

• Journal of Digital Convergence
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• v.10 no.9
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• pp.271-279
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• 2012

The purpose of this study was targeting Chinese viewers. Awareness of factors affecting indirect advertising effects were investigated. What is the awareness of advertising features for Chinese viewers also examined. Advertising and indirect advertising effectiveness factors examined relationships recognized. Chinese viewers were collected through surveys. Firstly, factors affecting indirect advertising effects was seven. Sponsor, celebrity involvement, and blatantly portrayed, reliability, brand differentiation, ethics and information provided is a factor. Second, the advertising capabilities of the Chinese viewers were relatively positive perception. Indirect advertising effects of Chinese viewers, features and advertising on the relevance factors, there was a significant relationship. Celebrity involvement and brand differentiation, blatantly portrayed, and ethical factors had an impact on the function of advertising. These results provide indirect advertising of China and South Korea produced implications for practitioners. Korea also interested in entering the Chinese enterprises will provide the basic material in the production of indirect advertising.

• Journal of the Korean Society of Clothing and Textiles
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• v.37 no.2
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• pp.125-137
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• 2013

This study investigated the conceptual constructs of ethical consumption beliefs and their impacts on the consumer attitudes toward eco-friendly faux leather apparel goods. The mediating roles of perceived consumer effectiveness and apparel environmental knowledge were examined in this research. A survey was conducted on female consumers between the ages of 20 and 50; subsequently, 300 responses were analyzed. The results of this study were follows: 1) The results of factor analysis and the reliability test on ethical consumption beliefs clearly showed factorial structures that include Social Responsibility, Eco-friendly Consumption, Animal Welfare, and Individual Enhancement. 2) The results of the mean scores of ethical consumption beliefs showed that respondents tended to consider Social Responsibility more important than the other three factors. Ethical consumption beliefs showed a significantly positive influence on consumer attitudes toward eco-friendly faux leather apparel products; in addition, Social Responsibility had the highest effect on product attitudes among the four factors of ethical consumption beliefs. 3) The perceived consumer effectiveness and environmental knowledge of apparel had important medicating roles in the relation-ship between ethical consumption beliefs and attitudes towards eco-friendly faux leather apparel products. This study highlighted a potential marketability of eco-friendly faux leather apparel products and that ethical consumption beliefs, perceived consumer effectiveness, and apparel environmental knowledge should be promoted among consumers to increase favorable attitudes towards these products.

• (The)Study of the Eastern Classic
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• no.49
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• pp.297-323
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• 2012

This study investigates the religious perspective of Kang You Wei in order to understand the origin of the reformation ideas in the Da-tong-shu. This study focuses on how the religious perspective of Kang You Wei influenced his reformative ideas of the end the traditional Chinese family structure and the establishment of socialist institutions to overlook the welfare of each individual. His religious perspective embraces both Confucian ideals, Buddhism and Christianity. He believed in the existence of the human soul, and admitted the social value of religion. Kang believed in natural rights and the equality between men and women given that the equality is given by Tien(天) & Shang-di(上帝). Thus, his religious perspective constitutes the fundamental parts of his reformative ideas reflected in the Da-tong-shu.

• The Journal of the Convergence on Culture Technology
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• v.10 no.2
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• pp.333-341
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• 2024

So far, the rationality of management decisions has been limited to the economic rationality of maximizing self-interest. However, management rationality in the ESG era, which pursues the interests of the environment, society, and the company from the perspective of harmony and balance, requires new judgment standards. The goal of ESG management is sustainable development. Sustainable development goes beyond the accumulation of wealth, which was the goal of the past economy, and aims for the happiness of the entire society, including coexistence and fair development that develops together with the entire society. From Aristotle's perspective, the happiness of the entire society promoted by sustainable development is no different from the highest good of citizens, members of the community. Accordingly, this paper attempted to explore the new management rationality required for managers in the ESG era by comparing Aristotle's concept of citizenship with the concept of 'corporate citizenship', one of the main concepts of ESG management. Through this, we sought to show that companies are essentially communal entities and that the company's pursuit of profit requires rationality of balance and harmony with environmental and social interests.

• Journal of the Korean Society for information Management
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• v.32 no.3
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• pp.237-260
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• 2015

This study attempts to investigate the perception of professionalism of librarians in public libraries and difference in that regard between librarians and library users in terms of branding and brand communication. To achieve this goal, a series of statistical analysis was conducted using a questionnaire survey of librarians in public libraries and library users. The results showed that brand communication between public librarians and library users is inactivated for each element. Therefore, they need external branding that relates to the public libraries and librarians characteristics in professionalism for library users and internal branding that relates to librarian's professionalism and the expertise of librarians so as to improve brand communication further.

• Journal of Korean Home Economics Education Association
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• v.20 no.3
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• pp.131-143
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• 2008

The purpose of this study was to develop the empowerment scale instrument and to investigate the perception and needs regarding to the empowerment as home economics(HE) teacher. Respondents in this study were 234 HE teachers. questionnaires were collected by e-mail in the integrating online computer system. SPSS(Statistical Package for the Social Science) 10.0 package and AMOS 6.0 were used to analyze the data. Factor analysis and reliability analysis were used to develop the empowerment scale instrument. Means and Borich requirement analysis were used to describe the perception and needs regarding to the empowerment as HE teacher. The outcome and conclusion of this study after going through the above process were as follows. When classifying the empowerment in 6 factors of class operation capability, influence, specialization, ethics, belief and self-regulation, the HE teachers recognized the ethics and self-regulation as high in the current empowerment, and had high demand on influence and class operation capability in the future empowerment. In other words, influence was to heighten the status and influence in HE education by participating in various local community activities, and the class operation capability was the capability to manage the class for bring out the interests of students, that these requirements could be considered as the expression of desire to recover the price for HE teachers as the professionals before students without the negative social recognition on the HE education. In the same context, most of the HE teachers recognized the execution of the education process as the situational practitioners, and for practicing better HE education at the actual classroom situation.