• Journal of Digital Contents Society
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• v.18 no.1
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• pp.87-91
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• 2017

Recently, several kinds of researches using IoT wearable devices are active in the field of sports, design, emotional sciences and so on. The human bio data such as blood pulse, ECG, SKT signal, and GSR Signal producing from IoT wearable devices such as Watch, Smart-band, Grass can adapt to the meaningful future applications. Using the human's emotional data and a physical status with variation and so on, we can individually get the personal status. Due to knowing the personal emotion or physical status is related and connected to the valuable wallet of customers, the approach is more important in nowadays. Therefore, the personal information can effectively adapt to the marketing of the culture industry, which deals with emotions of customers. The research shows implementation steps for explaining overall architecture of the convergence research between Art and Technologies.

• 한국HCI학회:학술대회논문집
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• 2006.02b
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• pp.227-232
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• 2006

스마트 의류의 발달은 pc 를 분산, 부착한 웨어러블 컴퓨터의 연구로부터 진행되어 왔으며, 1990 년대 후반 이후 착용자 감성을 고려해 더욱 편안하며, 의복과 유사한 외관을 디자인 하려는 노력이 전개되고 있다. 스마트 의류는 엔터테인먼트, 비즈니스, 스포츠, 의료 분야에 적용 등 다양한 애플리케이션으로 연구, 개발되고 있으며, 최근 들어서는 생체신호 센서를 이용한 건강관리용 스마트 의류의 연구가 주목 받고 있다. 건강에 대한 관심과 라이프 스타일의 변화, 고령화 사회의 예상으로 인해 건강복지에 대한 필요성이 증가하는 최근 트렌드를 볼 때, 건강 관리용의 스마트 의류의 수요는 증가될 것으로 예상된다. 이에 본 연구에서는 기본적인 생체신호 뿐 아니라 심장 질환, 호흡기 질환을 측정할 수 있는 건강 개념의 스마트 의류 디자인을 개발하였다. 이 스마트 의류는 기존의 의복의 형태와 착용감은 그대로 유지하면서 의복 착장 시 생체 신호를 전송, 모니터링 할 수 있도록 설계하였다. 개발된 의복은 심전도, 체온 센서로 구성되어 있으며, 이를 통해 심전도, 호흡량, 맥박, 체온 등의 생체신호를 얻을 수 있다. 디자인 프로토타입의 기기 위치 선정은 선행 연구에서 제시한 '착용성 향상을 위한 웨어러블 컴퓨터 디자인 지침' 을 기반으로 설계하여 착장 시 기기로 인한 이물감이 느껴지지 않도록 하였으며 또한, 기기의 하중을 최소화 하였다. 의복의 디자인은 센서의 안정된 부착과 활동성, 센서의 정확한 측정을 고려하여 표피의 면적 변화를 고찰하여 디자인하였다. 이 스마트 의류는 노인, 건강 이상자, 통원 치료자에게 평상시의 건강을 체크 함으로써 보다 원활한 치료의 가능으로 의료 복지에 기여할 것으로 예상되며, 디자인 프로토타입의 개발을 통하여 센서기반 스마트 의류의 가능성을 제시했다는 점에서 이 연구의 의의가 있다.

• The Research Journal of the Costume Culture
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• v.25 no.4
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• pp.499-508
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• 2017

Functional inner-wear being currently sold is being made without regard to the characteristics of various sports events. The purpose of this study is to identify this problem and to investigate the effect of sports taping on golf swing when wearing functional inner-wear. The subjects of this study were 8 male golfers belonging to Korea Professional Golf Association, and Launch monitor and Trackman were used to find out golf club action, ball pitch, distance, etc. There are three types of clubs: driver, wood, and iron, and the first experiment was carried out using only functional inner-wear. In the second experiment, we experimented with functional inner-wear after sports taping, and we compared and analyzed the distance depending on each experiment, the speed of the ball and the club, and the accuracy of the club face. The results of the study were as follows. As a result of driving distance, according to the presence of sports taping on functional inner-wear, there was a statistically significant difference in the driving swing and wood swing, for club and ball speed, there was a statistically significant difference only in the driving swing. Regarding the accuracy by the presence of sports taping on inner-wear, there was a statistically significant difference in the driving swing, wood swing, and iron swing. In conclusion, the sports taping in the functional inner-wear had a positive effect on golf performance improvement, and we hope that golf inner-wear these two specifications combing will be developed in the future.

• Journal of Fashion Business
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• v.20 no.2
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• pp.32-45
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• 2016

Outdoor wear, which is typically worn for outdoor activities, has become a style that is worn on a daily basis, much like ordinary clothes, through recent megatrends. There are new approaches to outdoor wear with high-fashion brands and designers recently taking part in the trend. This indicates that outdoor wear has already reached high-fashion, no longer making it just a megatrend or daily fashion. Therefore this study aims to find new features of outdoor looks and designs, through the latest women's ready-to-wear collections from 2014 to 2015. The study will focus on mega collections, which have shown many new approaches, and searches to change and development the present day outdoor look design, by using the word 'outdoor look' which is explained as a 'style' in a broad sense, and using it a general term of 'clothes'. High fashion brands have pursued changing their styles by mixing their designs with outdoor wear's variety, functionality and details; attempting new approaches and challenges. Due to these updated changes, the outdoor look is thriving and becoming part of high fashion. Looking forward to future new approaches and the development of the outdoor look will help catapult this type of 'style' into a new category of modern fashion.

• Convergence Security Journal
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• v.22 no.1
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• pp.135-140
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• 2022

This study aims to analyze exercise cases and issues using smart devices and technologies, and to present the development direction of a smart exercise environment suitable for the wellness life of active seniors with high activity and economic power unlike the existing silver generation. In the fitness industry, the subscription economy that regularly receives or uses necessary exercise tools, services, and digital content is expanding, and business models based on hardware sales and content subscription continue to emerge. In order to have value competitiveness as a platform that provides active seniors with integrated exercise services for health care, not only fitness centers, but also home training exercise equipment, fitness-related applications, and smart wearable device markets should be organically connected to form an expanded total platform. In order to have value competitiveness as a platform that provides active seniors with integrated exercise services for health care, not only fitness centers, but also home training exercise equipment, fitness-related applications, and smart wearable device markets should be organically connected to form an expanded total platform. The linkage of the digital healthcare function, which provides real-time changes to exercise programs based on continuous monitoring and feed back through wearable devices before, after, and during exercise by receiving and selecting exercise programs suitable for individual health status, is the differentiating factor in the smart fitness model.

• Fashion & Textile Research Journal
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• v.15 no.1
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• pp.12-21
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• 2013

This study examines the effectiveness of brand awareness, brand image and brand identification on brand loyalty for the Nike brand. The subjects of this study were 336 elementary school boys. The statistical methods used for this study were factor analysis, Cronbach's alpha analysis, confirmatory factor analysis and path analysis with SPSS 19.0 and AMOS 19.0. The results of this study were as follows. First, brand awareness had a direct effect on brand image and brand loyalty. Brand awareness also had an indirect effect on brand loyalty. Second, brand image directly or indirectly influenced brand loyalty as well as directly influenced brand identification. Third, brand identification directly influenced brand loyalty. The $5^{th}$ grade group and $6^{th}$ grade group had different paths; however, the most powerful path was the same as brand awareness to brand image. The results of this study will help fashion companies understand the importance of new consumer groups in their early teens or elementary school.

• Journal of the Korean Society of Clothing and Textiles
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• v.31 no.9_10
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• pp.1333-1341
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• 2007

The purposes of the present study were to investigate the impact of a apparel brand and an ingredient brand on evaluation(perceived quality, favorable attitude, purchase intention) of apparel products, and to examine the differences in evaluations toward apparel products allied with ingredient brands between groups divided by product knowledge and leisure involvement. The subjects were 235 men and women aged 20 to 40. Two-by-two factorial design were employed. A series of ANOVA were used to determine if significant differences existed in evaluations of apparel products. There was a significant interaction effect of an apparel brand and an ingredient brand on evaluations of apparel products. Empirical results showed that ingredient brands would improve the consumers' perceived quality, favorable attitude and purchase intention toward apparel products. In addition, the results indicated that the respondents that had high leisure involvement and high product knowledge were more likely to evaluate apparel products based on the ingredient brand of the products. However, the respondents that had low leisure involvement and product knowledge were more likely to evaluate apparel products based on the host brand of the products.

• Proceedings of the Korean Society of Dyers and Finishers Conference
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• 2011.03a
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• pp.96-96
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• 2011

본 연구에서는 스포츠 캐주얼 웨어(스노우보드복, 골프복, 등산복 등)로 사용되는 신축성 소재의 개발로 Stretch성을 부여하기 위하여 Nylon 66 POY 소재의 가연가공 기술을 통하여 Mechanical Stretch 성능이 발현되는 소재를 개발하고자 한다. 섬유소재에 일반적으로 신축성을 부여하기 위해서는 Spandex(Polyurethane, PU)를 방적공정에서 복합 제조하는 Core Yarn과 장섬유에 Spandex를 피복하는 Covering Yarn(직물용) 형태가 있는데, Spandex로 인한 신축성은 200~800% 발현되나 PU를 사용함에 따라서 공정추가에 대한 원가상승, 균제도 불량, 몰림현상 및 PU 수축에 의한 중량감이 있으며, 또한 PU에 의한 견뢰도불량, 피복사의 벗겨짐성 등 외관상 트러블 발생빈도가 높다. 이에 따라 Spandex를 사용하지 않고 단일소재로서 사가공기술에 의해 Stretch성이 부여되는 소재를 개발하고 이의 기술을 상용화 하고자 한다. Nylon 66 POY 소재를 Disc 가연기, Pin 가연기 등의 설비를 이용하여 70d급 원사의 가연가공 공정을 진행하였다. 그리고 개발된 원사의 섬도(d), 강도(g/d), 신도(%), 크림프율(%)의 물성 시험을 통하여 Nylon66의 공정상 변화인자에 따른 기본 물성 및 Stretch 발현성을 분석하여 최적의 설비 및 공정조건을 확립하였다.

• Fashion & Textile Research Journal
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• v.11 no.4
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• pp.583-591
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• 2009

The purpose of this study was to examine the sportswear purchase decision factors and brand preference of college students. The subjects in this study were 614 college students who were selected by cluster random sampling from Daegu and North Gyeongsang Province. The collected data were analyzed by crosstab analysis, and the findings of the study were as follows: If a sportswear company has college students as a target market, first, the company needs to consider design and utility. Second, the company needs to expand internet sale while maintaining a strategy for centering on speciality shop and department store as for a sale of sportswear. Third, the college students themselves have a right of choice according to purchasing sportswear. Thus, a distribution company requires a direct marketing strategy targeting college students. Fourth, simple design of adding a fashion trend is needed. Fifth, the sportswear company needs to expand production and sale in jumpers and trousers based on T-shirts. Sixth, color in sportswear needs to be composed of design based on gray or black color. In order for a sportswear company to be adjusted to the global market environment here after, it requires an effort to continuously grasp consumers' trend and to apply new design and color. Also, the company will be able to be equipped with competitive edge by producing diversely functional products that are demanded by the segmented market.

• Journal of the Korea Computer Graphics Society
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• v.18 no.4
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• pp.17-23
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• 2012

The convergence of IT technology and fashion is a marked trend in recent years induding sportswear, m-dress (mobile phone dress), and wearable computing. Despite continued research and record high development in the field, however, there still are unsettled issues like power supply, fit, washability and mobility when it comes to commercializing technological fashion product. In this context, this thesis is to propose feasible technology effectively applied to a portable bag. The first case is a bag designed to maximize sensitivity for a family who enjoys leisure activities often. The second one is a limited editionHaute Couture style bag targeting single women in their 20s and 30s. These two case studies are an attempt to demonstrate the possibility of applying wearable technology to a product design.