• Title/Summary/Keyword: 수용모델

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A Suggestion of a Spatial Data Model for the National Geographic Institute in Korea (지도제작을 수용하는 GIS 데이타모델에 관한 연구)

  • Kim, Eun-Hyung
    • Journal of Korean Society for Geospatial Information Science
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    • v.3 no.2 s.6
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    • pp.115-130
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    • 1995
  • The National Geographic Institute(NGI), a national mapping agency, has begun to digitalize national base maps to vitalize nation-wide GIS implementations. However, the NGI's cartographic database design reflects only paper map production and is considered inflexible for various applications. In order to suggest an appropriate data model and database implementation method, approaches of two mapping agencies are analyzed: the United State Geological Survey and Ordnance Survey in the United Kingdom One important finding from the analysis is that each data model is designed to achieve two production purposes in the same time : map and data. By taking advantageous features from the two approaches, an ideal model is proposed. To adapt the ideal model to tile present situation in Korean GIS community, a realistic model is generated, which is an 'SDTS-oriented' data model. Because SDTS will be a Korean data transfer standard, it will be a common basis in developing other data models for different purposes.

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An Empirical Study on the Adoption of Technology Acceptance Model in The Port Logistics Service (항만 물류서비스의 기술수용모델(TAM) 적용에 관한 실증적 연구)

  • Lee, Je-Hong
    • Journal of Korea Port Economic Association
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    • v.27 no.4
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    • pp.13-35
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    • 2011
  • The advancement of the information technology provides a wide range of corporate to cope with new business environments that are different in size, life and operation conditions. The Research methodology used in this study is Technology Acceptance Model. The Study Method are mainly survey and questionnaire. The major result of article can be summarized. Its are as the follows: This paper ware investigated the determinants of 'port service quality', 'perceived usefulness', 'perceived ease of use', 'utilization intention', 'practice use'. There are 400 sended samples and 150 returns, 173 of them are analyzed on a port utilization using TAM model. 1. The Port service quality are found to have a positive effect to 'perceived usefulness', 'perceived ease of use', 'utilization intention' 2. The perceived ease of use are found to have a positive effect to 'perceived usefulness', 'utilization intention' 3. The perceived usefulness is found to be positively related to 'utilization intention' 4. The utilization intention is found to have a positive effect to ''practice use' we hove to provide useful contribution to increase the Korea ports' competitiveness in introduction of port information system. In addition, in order to port development offer some insight in further research.

The Acceptance Model of Telemedicine for Chronic Disease in Rural Community (지역기반 만성질환 원격진료서비스 수용모델)

  • Noh, Ghee-Young;Kwon, Myung-Soon;Jang, Han-Jin
    • The Journal of the Korea Contents Association
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    • v.14 no.8
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    • pp.287-296
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    • 2014
  • This study is to propose an acceptance model that explains the use of telemedicine effects for chronic disease. For this purpose, the effect factors and variables for Technology Acceptance Model (TAM) were investigated through a structural equation model by performing a sample survey for 210 senior patients who are under treatment with telemedicine in Kangwon area in 2013. The findings from the results are as follows: 1) perceived usefulness and perceived easy of use influence the intent to use telemedicine; 2) open-minded patients group is more positive to the easy of use and usefulness for the telemedicine; 3) it matches with the previous research that shows the trust in telemedicine system is affected by the experience for practical use of information; 4) it is known that the external control factors for health affect perceived usefulness positively. This study contributes to optimize the TAM by verifying the acceptance of telemedicine system in a rural community.

Influencing Factors for the Acceptance of Open Access Institutional Repository Using the Integrated Technology Diffusion Model (기술확산 통합모델을 통한 개방형 기관 리포지터리 수용의 영향요인 분석)

  • Jung, Youngmi;Bae, Junghee
    • Journal of Korean Library and Information Science Society
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    • v.46 no.4
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    • pp.529-549
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    • 2015
  • For the spread of the open access institutional repository in Korea, this study aims to analyze the factors affecting the acceptance of the repository. To gather the research data, a questionnaire survey was conducted for acceptance and non-acceptance institutions of the open access repositories. The questionnaire consisted of questions based on the revised R-TDM. Integrated Technology Diffusion Model is a theory that seeks to explain how, why, and at what rate new technology and innovations spread through specific factors and cultures. According to the data analyzing, technology acceptance level of social factors was turned out the most effective factors to make a decision to accept the repository to their institutions. And institution factors, innovation resistance factors, and system factors were arranged in order of strong influence. This study will provides the basis for developing policies for dissemination and spread of repositories in Korea.

Rethinking Social Media: The Influences of Restrictive Attributes of Audio-based Social Media on User Intention (SNS의 재발견: 오디오SNS의 제한적 속성이 사용의도에 미치는 영향)

  • Cho, Yeram;Lee, Jeha;Park, Haeun;Chung, Doohee
    • Journal of Technology Innovation
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    • v.29 no.4
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    • pp.125-160
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    • 2021
  • Unlike existing social platforms that seek openness, an audio-based social platform is characterized by its limitations. This study uses the Value-Based Acceptance Model(VAM) to analyze the role that such limitations play in the user's acceptance of audio-based social media. In this study, restrictive properties are defined as access-limitation, communication-limitation, and content-limitation. This study aims to analyze the effect of each variable on the perceived value and usage of audio-based social media. The hypothesis test was conducted based on the survey responses total of 207 users and potential users. The results was analyzed that three limiting variables affect perceived benefit factors, usefulness and playfulness, and the user's acceptance intention. This study is significant in that it presents a model based on the VAM and provides guidance for new forms of social media growth.

Causal relationship between exercise commitment and exercise continuation intention according to the use of mobile home training : Changes in fitness after Covid-19 (모바일 홈트레이닝 활용에 따른 운동몰입과 운동지속의도 인과관계 : 코로나19 이후 피트니스 변화)

  • Kim, Ji-Sun
    • Journal of the Korean Applied Science and Technology
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    • v.38 no.3
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    • pp.860-869
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    • 2021
  • This study tried to provide basic data for predicting consumers by applying the structural analysis method (SEM) to the causal relationship model that applied the technology acceptance theory for mobile home training, exercise commitment, and continuous intention. Therefore, in order to identify the strategic tools due to the current COVID-19 pandemic, the survey was conducted using the mobile program "Survey Monkey" according to the sampling plan from February 1, 2021 to May 21, 2021, and a total of 287 valid samples. people were used in the final analysis of consumers. As a result of the study, it was found that the acceptance model had a significant effect(+) on exercise commitment, and the acceptance model had a significant effect(+) on the exercise continuation intention. Finally, it was found that exercise commitment had a significant(+) effect on exercise continuity intention.

Determinants of Intention to Use toward N Screen Service for Potential User (N스크린 서비스 잠재적 수용자의 수용의도 영향요인 연구)

  • Oh, Kyung-Soo
    • The Journal of the Korea Contents Association
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    • v.12 no.9
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    • pp.80-92
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    • 2012
  • Using technology acceptance model, this study investigates the factors affecting N-screen service adoption. We collected 435 available answers from potential users through systematic online survey. Results show that self-efficacy and perceived interactivity factors had positive effects on perceived ease of use. In addition, service variety, perceived interactivity, perceived ease of use factors had positive effects on perceived usefulness. Yet social effect factor had negative effect on perceived usefulness. On the other hand, perceived ease of use and perceived usefulness had positive effect on the intention of use. In conclusion, to improve the intention to use N-screen service, it is necessary to make users convinced that N-screen service can give customized contents and interactive information regardless of time and place.

통합기술수용이론(UTAUT)을 이용한 챗봇(chatbot)의 수용 결정요인에 대한 탐색적 연구

  • Min, Su-Jin;Kim, Heon-Jin;Song, Geun-Hye
    • Proceedings of the Korea Technology Innovation Society Conference
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    • 2017.05a
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    • pp.623-643
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    • 2017
  • 최근 인공지능 기술이 발달하면서 챗봇이 글로벌 IT기업들에게 새로운 IoT플랫폼으로 주목받고 있다. 챗봇이란 대화형 인터페이스 상에서 규칙 또는 인공지능(AI)을 이용해 사용자와 상호작용(interaction)을 하는 서비스를 지칭한다. 챗봇은 현재 간단한 정보검색 및 가상비서 서비스를 제공하는 수준이지만, 향후 IoT와 O2O 영역의 핵심적인 인공지능 플랫폼으로 부상할 전망이다. 챗봇은 스마트폰 디바이스와 어플리케이션을 기반으로 빠르게 확산되어 핵심 플랫폼의 지위를 차지할 것으로 예상된다. 그러나 챗봇 사용자의 수용행태에 관한 학술적 연구는 미비한 상황이다. 이에 본 연구는 기존의 기술수용이론(TAM)보다 수용의도에 대한 설명력이 높다고 검증된 통합기술수용이론(UTAUT)을 적용하여 챗봇의 사용자 수용행동에 관한 모델을 구축하였다. 구체적으로, 수용의도의 결정요인인 성과기대, 예상노력, 사회적영향, 촉진조건이 수용의도에 긍정적인 영향을 미칠 것으로 예상하였다. 이 과정에서 수용의도 결정요인과 수용의도 간의 관계를 성별, 연령, 개인혁신성이 조절할 것으로 보았다. 본 연구는 챗봇의 수용에 영향을 미치는 결정요인과 조절변인의 효과를 검증하여 실무적 시사점을 제공하고자 한다.

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Applying the Technology Acceptance Model (TAM) to MP3-playing Jackets and Heart Rate Monitoring Sports Wears (MP3 기능 재킷과 심박 모니터링 스포츠웨어에 대한 소비자 수용 모델)

  • Chae, Jin-Mi;Jo, Hyeon-Seung;Lee, Ju-Hyeon
    • Proceedings of the Korean Society for Emotion and Sensibility Conference
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    • 2009.05a
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    • pp.127-130
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    • 2009
  • 본 연구에서는 스마트 의류에 대하여 소비자들이 느끼는 지각된 가치가 소비자 수용도에 미치는 영향을 조사하고자 하였다. 이를 위해 MP3 기능 재킷과 심박 모니터링 스포츠웨어를 대상으로 소비자들의 수용도에 대한 연구모형을 수립하였고, 선행연구들을 근거로 각 구성요인 간의 관계에 대해 연구가설을 설정하였으며, 그 경로가설을 검증하였다. Davis(1989)가 제안한 TAM을 적용하여 스마트 의류의 수용과정을 설명한 결과 모형의 적합성을 검증하였으며, 8 개의 경로가설 중 6 개의 경로가 통계적으로 유의함이 밝혀져 채택되었다. 그 결과는, 첫째, 지각된 사용용이성은 유용성을 거쳐 태도에 간접적으로 영향을 주었고, 태도는 다시 수용의도에 영향을 주는 것으로 나타났다. 둘째, 지각된 유용성은 지각된 가치에 대한 태도에 영향을 주는 것으로 나타났으나, 스마트 의류의 수용의도에는 영향을 미치지 않는 것으로 분석되었다. 셋째, 지각된 가치가 스마트 의류에 대한 태도와 수용의도에 둘 다 영향을 미치는 것으로 나타났다. 넷째, 스마트 의류에 대한 태도는 구매의도에 영향을 미치는 것으로 나타났다.

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