• Journal of the Korea Convergence Society
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• 제13권2호
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• pp.185-200
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• 2022

The innovative development of museum cultural products is an important way for museums to play the function of cultural communication with their collections. In the context of consumer upgrading, traditional cultural product design and sales methods gradually fail to meet the diverse needs of consumers. This study aims to propose the construction of a customized interactive experience platform for museum cultural products, promote the development of museum cultural products, and facilitate the inheritance and preservation of museum culture. The research methodology analyzes the model and characteristics of existing cultural product customization platforms by collating existing literature studies, and distributes 159 questionnaires to investigate the needs of cultural product consumers, and finally combines the customization experience with existing e-tailing platform systems according to user needs, proposes a theoretical framework and conducts design practice and usability testing using the Shenyang Palace Museum as an example. The findings show that users have a high acceptance of the customized platform for cultural products and that the design of the customized platform can be used to promote the dissemination of the cultural connotations of museums, optimize the personalized user experience of cultural products, and provide new ideas for the development, design, and retailing of museum cultural products. Based on the above findings, this paper suggests that museums' cultural product development can utilize the design model of customized platforms to further enhance consumers' personalized service experience.

• Asia Marketing Journal
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• 제13권1호
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• pp.113-141
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• 2011

Companies are competing each other, and as the competitions became higher, consumer's information processing for purchase became more complicated. Consumer confusion problem is getting more serious, but there are still not much considerations on this problem. The purpose of this study is to find out that the consumer confusion can causes consumer's negative emotion(anger). This research studied the mediation effect of negative emotion on the relationship between consumer confusion, which was classified into three categories, and two consequences, word-of-mouth and trust. And also it concentrates on moderating effects of negative affectivity and intolerance of uncertainty in the relationship between consumer confusion and negative emotion. For the empirical study, we carried out a survey targeting consumers who live in the Dae-gu metropolitan area. The specific results of this study are as follows. First, all sub-dimensions of the consumer confusion had a positive effect on anger. Second, anger had a positive effect on word of mouth and on the other hand, anger had a negative effect on trust. Third, negative affectivity had a moderating effects on the links between overload and ambiguity confusion with anger, and intolerance of uncertainty only had a moderating effects on the links between overload confusion and anger.

• Journal of Digital Contents Society
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• 제9권1호
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• pp.41-51
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• 2008

In a circumstance that the development of mobile media through the on-line consumer desire in the era of Web 2.0 has promoted extension of personal mobile media on the part of consumers, this study examined consumer trends depending on use of e-learning contents through mobile media. In connection with tendencies through mobile prosumers' consumption patterns and use of mobile educational contents, I analyzed user demands based on characteristics of personal media centering around a communities of e-learning portals. Direction of e-learning technological development calls on mobile communication companies to open their networks and share platform following digital convergence. E-learning contents should be produced in a custom-made way for the personal media. This study is aimed at contributing for advancement of e-learning contents consumers' user convenience implicating examination into consumer demands which are necessary to invigorate e-learning contents.

• Archives of design research
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• 제16권3호
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• pp.371-380
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• 2003

Modern consumers expect the goods which is sewed more sensitive and emotional satisfaction. It is necessary to apply the knowledge of sensibility analysis to the design of car. The design of wheel for car is regarded as important because consumers want to have unique cars and spend on decorating their cars. This study is to understand the image of consumer's idea about the design of wheel for far through the sensibility analysis that is understood from a part of new design way. According to consumers'needs and emotion, the images of 'harmonious', 'fresh' and 'strong' are representative for the design of wheel for car. The wheel of spoke type stands for the image of 'harmonious', the wheel of mesh type for the image of 'fresh' and the wheel of dish type for the image of 'strong'. Therefore, the emotional image that consumers have of the product is extracted by the sensibility Analysis. In turn, the suggestion of a design direction that satisfies the consumers is possible.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• 제10권4호
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• pp.81-93
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• 2015

The research was conducted with awareness of cultural uniqueness in each country and similarities and universality among countries. On that account, it raised questions about the idea that social well-being can be achieved only materialistic consumption and its cultural symbolism can lead to incongruity in social hierarchy and then dysfunctions in a counter way. On the other hand, the value of well-being can be achieved by many different ways and within one's limited budget as well as material consumption. This paper provides basic information about the development of essential wellbeing products and strategies for building market segmentation in the industry. The research also provides policy makers with the direction of welfare policy in our society to establish a foundation of creating conditions for true well being. This paper will be helpful in fulfilling well-being in our whole society.

• Journal of Korea Game Society
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• 제4권2호
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• pp.29-36
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• 2004

The research on applying typographic medium to typography has been active, and the results have been Used on designs. But method of applying editing design in imaginary space in the Web environment to typographic medium has been used in actual life instead of editing design for print outs. In this treatise, we will look into appropriate method to apply typography under the Web environment through research, and limitation of applying typography as a method to apply typography into the Web environment appropriately, and discuss the alternative for it.

• Proceedings of the Korea Society for Industrial Systems Conference
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• 한국산업정보학회 1999년도 추계공동학술대회 논문집:21세기지식경영과 정보기술
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• pp.739-745
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• 1999

This paper forcuses on the measurement of increased work efficiency expected from the factory automation through random interactions of the organizational behavioral factors whose attributes can be changed with the implementation of the factory automations. Specifically the work reported here is concerned with modeling and analyzing the random interrelationships among the organizational behavioral factory which factory automation will have impact on throughout the time horizon of its implementation in terms of productivity. In addition, it is also concerned with developing a stochastic continuous simulation model to be used to assess the impact of factory automations.

• 한국신재생에너지학회:학술대회논문집
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• 한국신재생에너지학회 2009년도 춘계학술대회 논문집
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• pp.335-335
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• 2009

산업의 고도화에 따라 소비자들이 사용하는 전기, 전자기기의 사용시간 연장에 대한 욕구가 강해지고 있으며, 이에 따라 기존 2차전지의 용량을 극대화하는 연구와 더불어 차별화하여 장시간 안정적으로 사용할 수 있는 신규 전원 개발이 요구되어 진다. 연료전지는 이러한 욕구를 충족시킬 수 있는 차세대 전지로서 충전 대기 시간 없이 연료의 교체만으로 언제 어디서나 전력을 공급할 수 있으며, 장시간 대용량이 요구되는 Outdoor 응용분야에서는 1, 2차 전지대비 무게/부피 에너지밀도(Wh/kg, Wh/L)와 에너지 비용($/Wh, \/Wh)면에서 높은 경쟁력을 가지고 있다. 이러한 휴대용 연료전지의 최근 개발동향을 소형 전자기기용 충전기, 산업용 UPS, APU 및 군사용 이동전원 분야로 나누어 소개하고자 한다. 또한, 이동용과 휴대용 연료전지에 대한 국제 연료전지 표준화기구의 최근 국제규격에 대해 소개하며, 이를 통해 대두되고 있는 기술적 이슈와 함께 국내 표준규격 채택에 필요한 제안을 하고자 한다. 국제표준화 분과위원회 (WG 7, 8, 9, 10)의 2009년 이후 표준화 활동계획을 공유함으로써 관련 연구개발 및 상용화 업체들의 이해를 돕고자 한다.

• Proceedings of the Korean Society for Emotion and Sensibility Conference
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• 한국감성과학회 2009년도 춘계학술대회
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• pp.223-226
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• 2009

최근 의생활에 있어서 가장 큰 변화는 쾌적성의 추구와 건강을 중심으로 한 기능성 소재에 대한 소비자들의 욕구가 증대된다는 것이다. 천연 섬유 중 모시는 통기성이 우수하고 감촉이 깔깔하여 고온 다습한 우리나라의 여름철 옷감으로 좋으므로 현대 의생활로의 도입이 요구되고 있다. 그동안 모시직물은 심미적인 욕구에도 잘 맞아 한국인의 정서에 좋은 이미지로 자리 잡고 있지만 수공예적 생산방식을 그대로 답습하고 있어 전통모시직물로는 많이 이용이 되어왔으나 현대 방적모시직물을 이용한 새로운 직물디자인 개발은 이루어지기 어려운 실정이었다. 그러나 최근 방적모시섬유에 대한 연구가 활발하게 진행되기 시작하면서 현대 방적모시직물의 생산이 가능하게 되었다. 따라서 본 연구에서는 원사의 특성과 제조공정 특성에 의해 미세한 감성촉감의 차이를 유발하기 좋은 폴리에스터를 경사로하고 방적모시와 라이오셀을 위사로 하여 현대 모시직물의 개발을 시도하였다. 모시의 소비를 증가시키고 현대인의 감성에 맞게 심미성을 향상시킬 수 있도록 직물문양을 디자인하였다. 직물의 복잡한 문양을 컴퓨터로 디자인하고 자동으로 제직이 가능하게 하는 시스템인 EAT 프로그램을 이용하여 자카드 직물 특유의 고급스러움을 살리며 공정과정에서의 실의 밀림 등을 고려하며 조직을 설계하였다. 설계된 직물은 제직 후 염색 가공하여 쿠션, 방석, 테이블 러너 등의 시제품으로 제작하여 고부가가치 모시제품의 개발가능성을 살펴보았다.

• Journal of the Korea Academia-Industrial cooperation Society
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• 제18권5호
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• pp.366-374
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• 2017

In this study, we present a new product strategy corresponding to the needs of the consumer segment in the mobile convergence industry, which is a field with a very high interest, and the implications are as follows. First, we believe that mobile convergence will lead the market for products that are regarded by consumers as innovative. Second, it can be seen that it is more attractive to consumers to dramatically improve existing functions than to add multiple functions that are not so important. Third, the type of convergence preferred by each type of consumer differs. For consumers who are less innovative, less professional and more technologically fatigued, it was shown that breakthrough improvements in existing technologies lead to better evaluations than adding multiple innovations. In addition, highly innovative consumers are more likely to appreciate the addition of a variety of mediocre features, such as less convergent innovations than the existing ones, as well as mobile convergence. Moreover, there was no significant difference in the product attitudes between the consumers with low technological fatigue and the highly innovate ones.