• Journal of Korean Home Economics Education Association
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• v.18 no.4 s.42
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• pp.103-126
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• 2006

This study was to develope and applicate the consumer education program with appropriate level for middle school students so that they could take systematic consumer education by using creative-discretionary activity. The procedure of this study was researching and analyzing the degree of learner's need and choosing the contents of education involved with the characteristics of adolescent consumers. This education program was performed at creative-discretionary activity class with the 3th grade of middle school. To evaluate the effect of education program, we compared with the difference of student's knowledge and attitude before and after this program was performed. Although there was no significant difference, student's knowledge and attitude was improved much better. And there marked a high satisfaction rate of 3.87 about the overall method of consumer education.

• Journal of Korean Home Economics Education Association
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• v.15 no.3
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• pp.13-28
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• 2003

This study presents a development of internet-based consumer education program for children. We also investigate how this program affects on the children's consumer competency and how much children are interested in this program. This program consists of 6 domains: the concept of consumer. wants and scarcity. advertisement, tips on purchasing. consumer's rights. and consumer's problem imd solutions. In order to attract children. multimedia data such as pictures. drawings. and animations were included in designing the screens. The subjects of this study were 40 children at forth grade to participate in consumer education program. Surveys were conducted twice to collect data for consumer competency and children's interest in the program. According to the results of t-test. We found that consumer education has a positive effect on consumer knowledge and consumer-role attitude but has not a positive effect on consumer skill. We also found that children's interest on this program was very high.

• Journal of Broadcast Engineering
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• v.18 no.2
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• pp.196-203
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• 2013

The importance of Digital Rights Protection technologies, especially the forensic marking, is getting larger and larger as the demand for the digital contents is increased. But the technologies for the evaluation of forensic marking is not set up properly due to the conflicts between interested parties and technical difficulties. Therefore to evaluate the performance of forensic marking objectively, image and video modification items/levels and evaluation criteria are essential. This paper suggests the quantitative system for evaluating the performance of forensic marking objectively. By providing the opportunity to evaluate the Digital Rights Protection product in objective and quantitative manner, forensic marking industry can expedite its technology development and consumer can get objective and universally validated performance result. It is expected this technology could help revitalizing the related industries and help expediting the development of forensic mark technologies.

• Proceedings of the Safety Management and Science Conference
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• 2001.11a
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• pp.43-49
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• 2001

최근 기업활동의 자재구매, 제조, 보관 및 운송, 유통/판매까지 포함한 공급체인 전체에 대해 통합관리가 중요한 비스를 받고 싶어한다. 이에 따라 오늘날의 대부분의 기업들은 고도의 기술을 요하는 정보시스템의 도입과, POS, Data Mining 등과 같은 기술들을 이용하고 고객의 요구 사항들을 적시, 적소에서 파악하여 고객이 요구하는 상품과 서비스를 공급하기 위하여 최선과을 정리하고 주요 SCM solution에서 제공하는 기능 및 사용된 방법론을 분석하여, 이를 바탕으로 주문 접수 시 주문물량의 가능납기를 산정하기 위한 입력데이터, 고려요소, 연산절차 등을 포함한 ATI(Available to Promise) 모델을 제제로 부각되고 있다. 현대의 고객들은 제품이나 납기, 품질과 같은 부문에서 높은 서의 노력을 다하고 있다. 최초의 공급자로부터 소비자까지 상품이 전달되는 과정 중에서 재고와 물류비용은 모든 비용의 대부분을 차지하고 있다. 이에 대한 비용을 줄이려고 하는 것이 공급체인관리(SCM)의 기본적인 목적이라 하겠다. 이에 본 논문에서는 공급체인관리(SCM)에 대한 개념과 배경, 필요성 등시한다.

• Korea Petroleum Association Journal
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• no.1 s.234
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• pp.44-49
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• 2003

석유제품은 고율의 세금(특소세 및 교통세) 부과와 소비자나 거래자가 품질ㆍ상표ㆍ계량을 확인하기 어려운 특성을 갖고 있으며, 그 결과 탈세ㆍ무자료 거래 등 불법ㆍ부정유통의 가능성이 매우 크고, 실제로 이 같은 불법ㆍ부정유통이 시장에서 빈번히 발생되고 있다는 지적이 있어왔다. 특히, 1995년이후 석유산업의 전반적인 자유화 및 규제완화 추세에 따라 이동차량을 이용한 무자료 거래와 일부 수입사의 부당영업행위 등 불법ㆍ부정유통의 규모가 커지고 있다는 우려가 제기되어 왔다. 이에 따라 산자부는 2002년 5월이후 연구용역과 관련업계 및 전문가의 광범위한 의견수렴을 거쳐 이번 개선방안을 마련하였다. 2002. 12. 11(수) 규제개혁위원회 경제1분과위원회의 심의를 마쳤으며, 향후 필요한 절차를 거쳐 내년 상반기내 석유사업법령 개정을 추진, 빠른시일내 시행할 예정이다. 산자부는 이번 「석유유통구조 개선방안」과 별도로 『유류구매카드제』 도입을 추진, 정유사ㆍ수입사ㆍ대리점ㆍ주유소ㆍ판매소 및 직매처(대수요처)간의 거래를 카드로 결제하고, 그 내용이 석유공사의 석유수급전산망에 자동입력되게 하여, 석유제품거래의 투명성과 유통의 건전성을 근본적으로 제고할 계획이다.

• Journal of Korean Home Economics Education Association
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• v.19 no.4
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• pp.153-173
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• 2007

The purpose of this study is to investigate the middle school students' allowance managing behaviors and consumer education by the educational subject in order to explore a desirable direction of consumer education for allowance management. Questionnaire survey was conducted with 468 middle school students in Gyeongnam. The major findings are as follows: First, as for recognition of consumer education, the consumer education from home was the highest, and then the from school and mass media followed in that order. Second, the average score of the students' allowance managing behavior was low. The fulfillment ability was relatively high compared to planning and evaluative ability. Third, as for overall allowance managing behaviors, the more promoted a students' level of consumer education from school and mass media, the more cultivated his/her allowance managing behaviors. As for allowance managing behaviors in accordance with sub-factors, students' planning and fulfillment abilities were more cultivated, the more promoted his/her level of consumer education from school and mass media. Students' evaluative ability was more cultivated, the more promoted his/her level of consumer education from school and mass media. Fourth, there were differences in educational contents the students wanted in accordance with the educational subjects of consumer education. The consumer education can be more practical when it is connected with home, school, and mass media, development of an educational program with such connection is necessary.

• The Korean Journal of Air & Space Law and Policy
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• v.28 no.2
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• pp.63-96
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• 2013

Recently, U.S. Department of Transportation (DOT) expanded the "Enhancing Airline Passenger Protections" on August 23, 2011 and October 24, 2011. The Rule regulates tarmac delays, denied boarding compensation, customer service plans, and fare advertising. The adopted rule is to protect passengers by improving passenger service requirements on U.S. national or domestic carriers and foreign air carriers as well. The major issues are as follows: First, regarding to so called Tarmac Delay, carriers must establish a Tarmac Delay Contingency Plan setting forth the number of hours the carrier will permit an aircraft to remain on the tarmac at U.S. airports before allowing passengers to deplane. Carriers also must provide passengers with food and water in the event the aircraft remains on the tarmac for two or more hours and must provide operable lavatories and medical attention while the aircraft remains on the tarmac, irrespective of the length of the delay. Carriers also must create and retain records regarding tarmac delays lasting more than three hours. Also they need to update passengers every 30 minutes during a tarmac delay of the status of the flight and the reason for the delay, allow passengers to deplane if the aircraft is at the gate or another disembarkation area with the door open. Second, carriers now must adopt a "Customer Service Plan" that addresses offering customers the lowest fares available, notifying customers about delays, cancellations, and diversions; timely delivery of baggage; accommodating passengers' needs during tarmac delays and in "bumping cases"; and ensuring quality customer service. Third, the new regulations also increase minimum denied boarding compensation limits to $650 / $1,300 or 200% / 400% of the fare, whichever is less. Last, the DOT also has modified its policies related to enforcement of Rules pertaining to full fare advertising. The Rule states that the advertised price for air transportation must be the entire price to be paid by the customer. Similarly, Korea revised the passenger protection clauses within Aviation Act. However, it seems to be required to include various more issues such as Tarmac Delay, oversales of air tickets, involuntary denied boarding passengers, advertisements, etc.

• Asia Marketing Journal
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• v.13 no.1
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• pp.113-141
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• 2011

Companies are competing each other, and as the competitions became higher, consumer's information processing for purchase became more complicated. Consumer confusion problem is getting more serious, but there are still not much considerations on this problem. The purpose of this study is to find out that the consumer confusion can causes consumer's negative emotion(anger). This research studied the mediation effect of negative emotion on the relationship between consumer confusion, which was classified into three categories, and two consequences, word-of-mouth and trust. And also it concentrates on moderating effects of negative affectivity and intolerance of uncertainty in the relationship between consumer confusion and negative emotion. For the empirical study, we carried out a survey targeting consumers who live in the Dae-gu metropolitan area. The specific results of this study are as follows. First, all sub-dimensions of the consumer confusion had a positive effect on anger. Second, anger had a positive effect on word of mouth and on the other hand, anger had a negative effect on trust. Third, negative affectivity had a moderating effects on the links between overload and ambiguity confusion with anger, and intolerance of uncertainty only had a moderating effects on the links between overload confusion and anger.

• Journal of the Korean Data and Information Science Society
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• v.20 no.6
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• pp.1129-1143
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• 2009

This paper proposes a recommendation system (Association Rule System for Targeting) which considers target which is not considered by previous Logistic Regression system, and proves that the efficiency of the recommendation system is better than that of the current and previous Apriori algorithm system. Also this study shows that the click and purchasing rate of the proposed Association Rule System for Targeting is much higher than those of current Apriori algorithm system after the purchasing campaign even though the open rate of the former is lower than that of the latter. In comparison with Logistic Regression methodology, this paper proves with experimental data that the purchasing effect of the proposed system for specific items is much higher in accuracy than that of current Apriori algorithm system even though the purchasing rate of current Apriori algorithm system is higher in whole shopping malls than that of the proposed Association Rule System for Targeting.

• Journal of IKEEE
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• v.17 no.3
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• pp.294-300
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• 2013

All countries make an effort to ensure the safety of agricultural products in the food distribution phase. Recently, as the market size of farm produces sales has increased through on-line shopping malls, there are various researches to offer traceable information about farm produces to customers conveniently and correctly. This paper designs and implements an integrated self-advertisement system for farm produces. By offering producer's information and traceable information about farm produces directly through the suggested system, a producer can assure the safeness of the informations and a customer can have trust in the agricultural produces. Especially, because the suggested system does not need a heavy cost or a complicated registration process for producers, it can be used as convenient and safe advertisement means and help small-scale producers a lot in increasing sales profit.