• RED RIBBON
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• s.50
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• pp.24-25
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• 2003

인류최대의 재앙이라는 에이즈의 발견 이후 에이즈는 무서운 속도로 전세계로 확산되고 있다. 각국 정부들은 에이즈 전파를 막기 위하여 다양한 노력을 실시하고 있다. 올해는 성공한 해외 에이즈 예방사업을 선별하여 국내 예방사업의 모델을 제시하고자 연재기획하고자 한다.

• Proceedings of the Korean Operations and Management Science Society Conference
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• 2003.05a
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• pp.923-930
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• 2003

최근의 정보기술의 급속한 발전과 더불어 대형사업의 성공 및 실패할 확률을 고려한 프로젝트 위험분석 연구가 널리 연구되고 있다. 특히 정보시스템을 기반으로 발전되고 있는 SCM(Supply Chain Management)의 구축사업은 복잡하고 대형프로젝트들로서 계획 초기부터 운영단계에 이르기까지 사업의 성공 및 실패할 확률을 예측함은 매우 중요하다. 본 연구에서는 이러한 SCM구축사업의 위험분석을 위하여 다 속성(Multi-Attribute)구조를 가지는 분석 방법과, 구축사업의 비용, 기간 및 고객 서비스능력 등을 고려한 위험 분석모델을 개발하였으며, 두 가지 방법을 사용하였다. : 1) AHP 방법을 이용한 가중치 방법, 2) SCM 네트웍을 구축하고 방법을 사용하였다. 또한 이를 위한 전산프로그램을 개발하고 실례를 들고 그 결과를 보였다.

• Korean Journal of Construction Engineering and Management
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• v.12 no.4
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• pp.130-138
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• 2011

In the construction industry, there is a growing demand for new programs incorporating IT applications. In construction, initiatives calling for changes ensuring the improvement of productivity, quality and safety, and for the strengthening of global competitiveness, have contributed to the increased need for exploring new markets. Moreover, the government's supportive policies have helped develop profit models. Meanwhile, the industry and the government have supported the efforts for identifying and disseminating successful case studies - as part of the strategy for evaluating and promoting the developed programs. However, the criteria for identifying/evaluating successful cases remain vague, and the viewpoints of participants differ depending on their disciplines. These discrepancies could lead to inconsistent results. Thus, it is imperative that a criterion be provided, upon which to judge the success or failure of implementation cases and to disseminate role models. It is also imperative that a direction of improvement be proposed. This study was conducted to propose the criteria for and process of evaluating the success of construction-IT convergence to help promote the construction industry incorporating IT applications. To that end, success factors for and the significance of IT-incorporated construction were identified.

• TTA Journal
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• s.161
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• pp.57-63
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• 2015

• Journal of Korea Society of Industrial Information Systems
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• v.25 no.1
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• pp.71-87
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• 2020

As startup companies are recognized as the important source of job creation and economic growth, the study is trying to find out the current situation of startup companies and their success factors in South Korea. The study analyzes the success factor of Woowa Brothers recognized as a unicorn start-up company in 2018 by using ERIS model and Start-up Developmental Stages. The ERIS model emphasizes Entrepreneurs, Resources, Industry Environment and Strategy for company performance and three developmental stages are divided into initiation, commercial and growth stages. The results indicate that the Woowa Brothers' success factor was to catch the appropriate timing in ERIS and to combine unique methods by differentiating itself from existing competitors at each stage. With analyses of success factor of Woowa Brothers as a case model, the study reveals limitations and recommends the direction of future research for producing more unicorn companies in South Korea.

• Korean Journal of Construction Engineering and Management
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• v.17 no.4
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• pp.76-86
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• 2016

Recently, the Contracts of International Construction Business has been decreased from the beginning of 2015 in Korea, although it has been steadily increased until 2014. This trend could be caused by Low-Price Contracts, the lack of Know-how and experience in operating, the poor management of Claims and Low-Profitability in Business. It has been recognized that the qualitative improvement of Business Contacts are necessary for successful Projects. In the Bidding Process, therefore, Experience data as In-House Data and Lessons Learned for projects should be strategically involved to assure riskless offers. Accordingly the Proposal Process are needed to be organized and enhanced by including processes for risks review about technical, marketing and commercial part during the bidding. This paper proposes a Risk Management Process model during Bidding Phase, using Risk Evaluation Method through the project life-cycle. The Concept of Model is to define CSF (Critical Success Factor) in the bidding process and Risk Factors are linked to CSF and Organization based on RAM (Responsibility assignment matrix).

• 한국경영정보학회:학술대회논문집
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• 2008.06a
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• pp.177-182
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• 2008

본 논문에서는 인터넷 비즈니스 모델의 성공과 실패 요인에 대하여 분석하고자 한다. 이를 위해서 유료화 관련 사례들을 분석하여 인터넷 비즈니스 모델의 유료화에 영향을 미치는 변수를 도출하고 이를 귀납 학습을 통하여 인터넷 비즈니스 모델의 변화(특히 유료화)에 관한 가설을 생성하였으며, 사업 전략 측면에서 그 의미를 해석하였다.

• Asia Marketing Journal
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• v.2 no.4
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• pp.79-93
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• 2000

본 사례는 LG 전자가 독일시장에 진출하여 냉장고 사업 부문에서 성공적인 마케팅 활동을 소개하고 있다. 사례연구의 주요 내용은 LG 전자가 1970년대 독일시장에 OEM(주문자 상표 부착방식)으로 유럽에 진출하여 1980년에 유럽최초의 판매법인을 설립하여 경영활동을 하던 중 1990년대 경영위기를 맞이하여 이를 극복하기위한 구조조정 과정과 독일 가전 시장에서 성공적인 마케팅 활동의 전략적 실행의 과정을 다루고 있다. 특히 독일 가전시장에서 기존의 유수한 현지기업과의 치열한 경쟁에도 불구하고 냉장고 사업 부문에서 우수한 사업 성과를 기록하는 마케팅 전략을 3 C 와 4P 관점에서 연구하였다. 사례연구의 시사점은 다음과 같다. LG는 독일의 선진 시장에 진출한 EU에 포함되지 않는 역외업체로서 독일현지시장에서 기존의 강력한 현지업체들과 경쟁하기 위하여 선택과 집중 및 차별화 전략을 실행하였다. 이러한 전략은 기업의 틈새(niche)시장 전략으로 불리어질 수 있다. 즉, 틈새 시장 전략은 후발 진출기업이 경쟁이 치열한 시장에서 주요 경쟁 기업들이 참여하지 않는 세분시장을 발굴하여 이 세분시장에 모든 가용 자원을 투입하는 전략이다. LG는 이러한 현지 시장환경에서 한국 내수모델 중 LG특유의 경쟁력이 있는 품목을 현지시장에 맞게 개발하고 이에 대한 효율적인 마케팅 전략과제의 실행으로 현지시장에서 성공적으로 진출할 수 있었다.

• Journal of Service Research and Studies
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• v.6 no.2
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• pp.23-35
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• 2016

Firms should seek greater profits and corporate growth through new businesses. New businesses contribute realizing creative economy that creates good jobs, and expanding the company by securing new markets and creating new profits and growth. However, new business is risky management decision-making to have a high failure rate because it involves the adaptation of new business environment and the burden of new investments, including the uncertainty of success in business. Therefore, innovation strategies play important roles for the new business entry, using product innovation, process innovation, business model innovation, disruptive innovation, and strategic innovation, etc. and company will get huge economic results by pushing them into successful business. It is essential that innovation strategy and IT development strategy along with business strategy of a firm are linked, and their strategic alignment is considered to be a critical success factor for new business success. Hyundai Heavy Industries(HHI) pursued marine engine business for the development of precision machinery industry and shipbuilding industry of Korea, and the company recognized the importance of new business strategy, innovation strategy, and IT strategy inter-linked, and pushed strategic alignment boldly. As a result, HHI won the competition in European and Japanese engine manufacturers and climbed into the world's largest engine manufacturer. This study suggests investigating and analyzing a case that HHI succeeded in marine engine business expansion using strategic innovation strategy as a way of the introduction of CNC machine tools and the development of HEMAPT system.

• Journal of the Korea Institute of Building Construction
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• v.12 no.1
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• pp.122-132
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• 2012

Establishing a success model of a specific information system is critical to understanding the mechanism of IS success, the various dimensions of IS performance, and the factors and their causal relations in IS success. As one of the key IT applications, the project management information system (PMIS), particularly the web-based PMIS (Web-PMIS), has played a significant role in construction management processes in Korea. However, there have been few research attempts made to construct a Web-PMIS success model. This study primarily aims to propose a Web-PMIS success model based on DeLone and McLean's IS success model, and to discuss whether or not the D&M IS success model can be applied to the construction Web-PMIS. A questionnaire was sent out to Web-PMIS users (construction managers and constructors), and 253 completed questionnaires were received. Through multi-regression analysis, it was confirmed that it is statistically acceptable to apply the D&M IS success model to the Web-PMIS. However, the explanatory power of the model is not sufficient, and some of the model factors are not statistically significant enough. Relying on the statistical analysis results, this study also discusses the development direction for the Web-PMIS success model.