• Title/Summary/Keyword: 서비스 품질 측정모형

Search Result 141, Processing Time 0.032 seconds

A Study on Service Quality Measurement of Digital Libraries with DL-SQI Model (DL-SQI 모형을 이용한 디지털도서관의 서비스 품질측정에 관한 연구)

  • Hwang, Jae-Young;Lee, Eung-Bong
    • Journal of Information Management
    • /
    • v.41 no.3
    • /
    • pp.45-66
    • /
    • 2010
  • The purpose of this study is to develop service quality measurement model(DL-SQI model) which are able to measure objectively service quality of digital libraries in Korea and to measure user perceived service quality performance with DL-SQI model. This study also investigates the influence of service quality on customer satisfaction and customer loyalty. Before measurement, two principal rules and indicator formula were made to measure the service quality. Finally service quality of three digital libraries selected as samples was measured and analyzed in various points of view. It was developed a DL-SQI Consequences Model and testified it through path analysis using structural equation model.

Development of Service Quality Measurement Model and Index for Digital Libraries (디지털도서관의 서비스 품질 측정모형과 지표 개발)

  • Hwang, Jae-Young;Lee, Eung-Bong
    • Journal of Korean Library and Information Science Society
    • /
    • v.41 no.1
    • /
    • pp.121-147
    • /
    • 2010
  • The purpose of this study is to develop and prove service quality measurement model and indicators which are able to measure objectively service quality of digital libraries in Korea. Literature review and Delphi survey are used to investigate service quality dimensions. User perceived service quality performance was measured to validate DL-SQI model with three digital libraries. Finally DL-SQI(Digital Library-Service Quality Index) model was developed which is composed of four primary dimensions. The survey results reveal that reliability coefficient is 0.8 which means high reliability of survey and it suggests that DL-SQI model based on the above dimensions is proved through confirmatory factor analysis.

  • PDF

A Comparison of SERVPERF and KS-SQI for the On-line Education-website Service Quality Measurement (온라인 교육사이트의 서비스품질 측정을 위한 SERVPERF와 KS-SQI모형의 비교)

  • Shin, Mi-Hyang
    • Journal of Digital Convergence
    • /
    • v.9 no.5
    • /
    • pp.253-263
    • /
    • 2011
  • In this study of the domestic high school and middle school students to use the online education-website to measure the quality of service between SERVPERF model and the KS-SQI model fits which were analyzed further. Analysis using AMOS 7, SERVPERF for measuring quality of service reliability, responsiveness, assurance, empathy and tangibility, was a measurement model. KS-SQI for primary needs fulfillment, unexpected benefit were performance dimensions, reliability, individual empathy, positive assistance, accessibility and media tangibility, consist of process dimension was measured. In comparison of two models, the KS-SQI model on a path analysis showed better in terms of model fit indexes.

A Study on Developing a Service Quality Evaluation Model for Library Mobile Service (도서관 모바일 서비스 품질 평가 모형 개발에 관한 연구)

  • Han, Seunghee
    • Journal of the Korean Society for information Management
    • /
    • v.34 no.4
    • /
    • pp.273-292
    • /
    • 2017
  • This paper aims to develop an evaluation model for library mobile services in terms of service quality. First, a literature review of the service quality evaluation model and the mobile library service evaluation was conducted. Then, based on the analysis, the evaluation model consisting of 4 quality dimensions, 10 quality factors, 39 quality measurement items was developed. Delphi method was applied to verify the validity of the model. Finally, a final model consisting of 4 quality dimensions, 9 quality factors, and 37 quality measurement items was derived. The evaluation model proposed in this study can be used as a measure of library mobile service quality and can be used as a guideline for improvement of library mobile service.

The Effects of University Education Service Quality Factors on the Students' Satisfaction, Intention of Continuing Studies, and Word-of-Mouth (대학교육 서비스품질 요인이 학생만족, 재입학의도 및 구전효과에 미치는 영향)

  • 박주성;김종호;신용섭
    • Asia Marketing Journal
    • /
    • v.4 no.4
    • /
    • pp.51-74
    • /
    • 2002
  • 본 연구는 교육시장 환경의 변화로 경쟁적 상황에 처한 대학의 운영방향을 제시하기 위해서 주로 일반 서비스산업에서 서비스 품질 측정에 적용되어 오던 SERVPERF를 기초로 교육 서비스 품질을 확장하여 측정하였다. 또한 대학교육서비스 마케팅모형 구축의 결정요인을 교육서비스 품질, 학생만족, 재입학의도 및 구전효과 등으로 보고 이들 간의 구조적 인과관계를 통합적으로 분석 검토함으로써 대학에게 급변하는 교육환경에 능동적으로 대응하고 경쟁력 있는 양질의 교육 서비스를 제공할 수 있는 대학교육서비스 마케팅 모형을 검증하려는데 그 목적을 두었다. 분석결과 SERVPERF에 기초한 기본모형에 결과 질이 추가된 26개 항목의 교육 서비스 품질 항목확장모형이 우수성이 입증되어 본 연구에서 제시된 SERVPERF의 확장 척도가 일반 서비스 산업 뿐만 아니라 교육 서비스 품질의 측정에도 사용이 가능하다는 것을 입증하였으며 더불어 결과의 질의 중요성을 확인하였다. 또한 전반적 교육 서비스 품질이 학생만족 및 재입학의도와 구전효과 간의 인과관계를 통합적으로 분석한 결과, 전반적 교육서비스 품질은 현대 마케팅의 지향점인 학생만족의 선행변수로서 학생만족, 재입학의도, 구전효과에 직접적인 영향력을 미치고 학생만족은 재입학의도 및 긍정적인 구전효과에 직접적인 영향을 미치며, 재입학의도 또한 구전효과에 긍정적인 영향을 미친다는 인과관계를 확인 할 수 있었다.

  • PDF

A Review of Studies on the Service Quality Evaluation of Digital Libraries: on the Basis of Evaluation Models and Measures Methodologies (디지털도서관의 서비스 품질 평가 연구에 관한 고찰 - 평가모형 및 측정방법을 중심으로 -)

  • Hwang, Jae-Young;Lee, Eung-bong
    • Journal of Korean Library and Information Science Society
    • /
    • v.40 no.2
    • /
    • pp.243-265
    • /
    • 2009
  • The purpose of this study is to review recent studies on the service quality evaluation of digital libraries and to derive from research trends and several suggestions. Specifically, this paper compared and analyzed recent literatures on e-service quality evaluation of digital libraries in Korea with regard to service quality evaluation models and measure methodologies. Finally, this study offered two important suggestions. The one is the necessity of developing a standardized service quality evaluation model for digital libraries which is customized in korean environment and the other is establishment of development guideline of service quality evaluation for digital libraries.

  • PDF

Measurement of Service Quality Using Fuzzy Set Theory and Analytic Hierarchy Process (Fuzzy Set Theory와 Analytic Hierarchy Process를 이용한 서비스품질 측정)

  • Lee, Hoe-Sik;Yoo, Choon-Burn;Choi, Yong-Jung;Jung, Hae-Jun;Kim, Yu-Ra
    • Proceedings of the Korean Society for Quality Management Conference
    • /
    • 2006.11a
    • /
    • pp.236-242
    • /
    • 2006
  • 세계적으로 각 분야에서 SERVQUAL 모형과 SERVPERF 모형 등을 이용한 서비스품질에 대한 측정과 관련된 연구들이 많이 수행되어 오고 있지만 서비스품질을 계량화시키기 위한 연구는 활성화되고 있지 못하는 상황이다. 따라서, 본 연구의 목적은 불확실하고 주관적인 환경에서 서비스품질을 객관성있게 측정하고 계량화시키기 위해서 L.A. Zadeh가 제안한 퍼지이론의 Triangular Fuzzy Number(TFN) 와 T.L. Saaty가 제안한 Analytic Hierarchy Process (AHP)를 이용하여 서비스품질을 측정하기 위한 방법을 제안하는 것이고, 본 연구를 통해서 조직의 제한적 자원으로 고객만족 극대화를 실현하기 위한 경쟁우위적 전략의 일환으로써 서비스품질을 제고시키는데 효율적이며 효과적인 의사결정안이 도출될 것으로 사료된다.

  • PDF

Development of Performance Model for EA Service and AHP Analysis of Quality Items (EA 서비스 성과모형 개발 및 품질항목별 AHP 분석)

  • Shin, Daul;Park, Il-Kyu
    • Journal of Information Technology and Architecture
    • /
    • v.10 no.4
    • /
    • pp.467-478
    • /
    • 2013
  • The necessity of research for EA service and performance is surfacing while nation-level and individual agency level performances utilizing Government-wide EA information. In this study, performance model for EA service has been developed categorizing characteristic elements of EA as service. And weight differences between quality items that constitute performance model have been calculated using AHP analysis method. To achieve the stated, SERVQUAL applied performance model for EA service has been developed working through logical reasoning and a broad range of theoretical studies concerning EA service. Moreover, relative weight differences between quality items that constitute the model have been calculated. The results of weight analysis find that importance differences between quality items in order of significance are as follows: EA administrator > EA information > EA education > EA policy > EA operating system. This study, as the nation's first research to graft the public-sector EA service onto SERVQUAL Model that is capturing remarkable attention, has considerable practical and theoretical implications.

The Study of Korean -type Discountstore Service Quality Scales(KD-SQS) (한국형 할인점의 서비스품질 측정 척도에 관한 연구)

  • Rho, Eun-Jeong;Suh, Yong-Gu
    • Journal of Distribution Research
    • /
    • v.13 no.3
    • /
    • pp.127-154
    • /
    • 2008
  • For the large scale retailers such as chain discount stores and specialty stores, having measurement tool to maintain service quality can be very crucial to sustain high and same level of service qualities around multiple stores. This study aims to develop service quality scales of large-scale stores using Korean discount store cases. We have studied the previous service quality measures including RSQS(Retail Service Quality Scale) and have modified and developed our own scale model called KD-SQS(Korea Discount Service Quality Scale). The following six components have been revealed as the basic dimensions of service quality of Korean discount stores: basic benefits, promotion, personal interactions, physical aspects, policy and additional convenience. Our scales have been verified through various validity and reliability tests.

  • PDF

Factor Analysis of User's Perceptions Regarding the Public Libraries Service Quality (이용자가 인식하는 공공도서관 서비스품질 결정요인 분석)

  • Oh, Dong-Geun;Lim, Young-Kyu;Yeo, Ji-Suk
    • Journal of Information Management
    • /
    • v.40 no.2
    • /
    • pp.47-70
    • /
    • 2009
  • This study is a exploratory research to develop standard measurement for service quality of public libraries through extracting common factors for them. It suggests that service quality of public libraries can be divided into three primary dimensions interaction of personnel, library resources and programs, physical environment and facilities and each dimensions be several sub-dimensions. It also suggests a third-order factor mode for public libraries' service quality based on the above dimensions and testifies it through exploratory factor analysis and confirmatory factor analysis.