• Title/Summary/Keyword: 서비스편익

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A Study on Effect of Service Quality and Benefit of Business Consulting on Customer's Commitment (비즈니스 컨설팅 서비스의 품질과 편익이 고객과의 결속관계에 미치는 영향에 관한 연구)

  • Kang, Hyoung-Mo;Song, Gap-Ho;Gim, Gwang-Yong
    • 한국IT서비스학회:학술대회논문집
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    • 2007.11a
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    • pp.587-594
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    • 2007
  • 컨설팅 조직이나 개인은 그들의 전문성을 바탕으로 사업을 영위하고 발전시켜 나가야 하는 영리적 목적을 띄고 있다. 따라서, 그들이 제공하는 컨설팅은 전문서비스로서의 상품적 가치가 있어야 하며, 고객은 이들이 제공하는 컨설팅에 대한 대가를 지불하여야 한다. 전문적 서비스라는 측면에서 컨설팅의 가치란 기업이 기대하는 이익이나 혜택, 서비스 품질과 그 서비스를 얻기 위해 지불하는 희생(비용과 시간)간의 상쇄효과로 설명할 수 있다. 본 연구에서는 이러한 가치에 영향을 미치는 요인으로 SERVPERF 모형을 이용하여 측정한 품질과 기업의 일장에서 바라는 편익으로 나누어 컨설팅 서비스에 대한 고객의 가치인식에 미치는 영향을 실증하고자 한다. 다음으로, 컨설턴트는 프로젝트가 끝나는 시점에서 컨설턴트-고객의 관계가 지속적이며, 긍정적, 상호 협력적이라는 확신을 심어 주어야 한다. 고객의 일장에서는 관계의 종결보다는 관계의 지속이 이성적이거나 감성적으로 편익이 높을 것이라는 확신이 서야 차며 이는 곧 컨설턴트-고객 간의 계산적/정서적 결속으로 나타날 수 있다. 따라서, 본 연구의 최종적인 목적은 컨설팅 서비스의 품질과 편익 - 서비스 가치 - 고객과의 결속 - 재사용의도로 이어지는 인과관계를 규명하는데 있다.

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The Valuation of HSA Business Using Broadband over Power Line (전력선통신망을 이용한 HSA사업의 경제적 타당성 분석)

  • Lyoo, Tae-Ho;Kim, Chang-Seob
    • Journal of Energy Engineering
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    • v.16 no.4
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    • pp.202-214
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    • 2007
  • The concept of HSA (Home Service Aggregator) is derived from performing the energy IT business efficiently as well as successfully launcing a new service based on BPL (Broadband over Power Line). The HSA business using a BPL can extend the field of energy industry and an give a chance to create a new demand by consumer-oriented services. This study focuses on the exact evaluation of HSA business using BPL, and reasonable trusty evaluation should be the first step to launch the HSA business. In this study, the categories of cost are comprised of equipment (mainly RSM and MGW) cost, instalation cost, and maintenance cost. AMR (Automatic Meter Reading), internet integration billing service, integration charging service, internet service, sorority service, and electricity safety are listed for benefit. In this study, the ROI of HSA business is 0.9594, which is less than 1. However, that value does not consider the electricity safety benefit which is classified as a social benefit. Therefore, the value can be above 1 if it includes social and private benefits.

A Performance Model of Non-facing Real-time Video Lecture Service: Focusing the Perspective of Corona19 Virus Environment and Learner's Orientation (비대면 실시간 영상강의 서비스 성과 모형: 코로나19 바이러스 환경 및 학습자 성향 관점)

  • Ahn, Yeon S.
    • Journal of Service Research and Studies
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    • v.10 no.3
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    • pp.55-66
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    • 2020
  • This study was attempted to demonstrate the service performance of non-face-to-face real-time video lecture service conducted in the coronavirus crisis in early 2020. Lecture service is divided into service production and service delivery from a service system perspective, and its role of lecture service system and the relationship between lecture service benefits and service satisfaction perceived by learners is demonstrated. In order to demonstrate this structural impact relationship, the result of analysis through a questionnaire survey on a total of 268 undergraduate students at G University, showed that the role and level of the non-face-to-face real-time video lecture service system affects the service convenience and service satisfaction. In the additional analysis, the learning orientation learners group perceived the service system level or role in the lecture service and the service benefit itself higher than the relationship orientation learners group. In the past, when a face-to-face class was conducted, learners group who attended a lot of extra curriculum activities perceived the benefits of coronavirus prevention lower than those of a group that did not. In this way, it is necessary to supplement the lecture service system by identifying the role expectation in the lecture service for the high relationship orientation group and the preferring extra curriculum activity group after detail research.

An Economic Evaluation of an Integrated Service Platform of Open Access Research Papers (오픈액세스논문 통합서비스플랫폼의 경제성 평가)

  • Kwon, Nahyun;Pyo, Soon Hee;Lee, Jungyeoun;Kim, Wan Jong;Moon, Sunung
    • Journal of the Korean Society for Library and Information Science
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    • v.56 no.3
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    • pp.265-290
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    • 2022
  • An economic evaluation was conducted using cost-benefit analysis for an integrated service platform of open access research articles. The data needed for benefit measurement were collected by conducting a series of surveys to service beneficiaries, including 1,313 academic researchers, 49 bio-industry researchers, and 102 researchers in various industries. Cost-benefit analysis and sensitivity analysis were conducted after estimating the total costs for system construction and operations, anticipated direct and indirect benefits. With respect to the cost-benefit analysis limited to direct benefits, the estimated benefit was KRW 82 billion, which is about 14 times of the total costs for eight years of the entire business period. With respect to the cost-benefit analysis for both direct and indirect benefits, BCR was estimated to be about 98.9 and NPV to be KRW 538.8 billion, indicating that economic feasibility of the project was sufficiently secured. The results of this analysis may help securing the investment to the integrated service platform for OA research products, and the benefit estimation model developed in this study would be utilized as an assessment tool during the rest of this project.

Status of the Universal Service Obligation and the Intangible Benefits (주요국 보편적서비스 제도 및 무형편익 적용 현황)

  • Baek Hyunmi;Byun Jaeho;Cho Eunjin;Song Yeonkyung
    • Proceedings of the Korean Operations and Management Science Society Conference
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    • 2004.10a
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    • pp.627-630
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    • 2004
  • 본 고에서는 국내 보편적서비스 제도와 해외 보편적서비스 제도를 개괄적으로 정리한 후, 최근 보편적서비스 제도에 있어서 이슈를 짚어보고자 한다. 각국의 보편적서비스에 관한 개요, 범위, 비용 산정, 손실보전 방법을 기본적으로 분석, 비교하고 최근 비용 산정에 있어 주요한 이슈로 부각되고 있는 무형편익 적용에 관한 각국의 입장과 방법론의 문제점을 살펴보고자 한다.

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Definition and Classification of Ecosystem Services for Decision Making (의사결정지원을 위한 생태계서비스의 정의와 분류)

  • Ahn, SoEun
    • Journal of Environmental Policy
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    • v.12 no.2
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    • pp.3-16
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    • 2013
  • This review paper examines various terms used for the definitions and classifications of ecosystem services, often times mixed and confused, in the literature and re-establishes the concepts of important terms, including ecosystem functions, services and benefits, to enhance communication among the stake-holders in the process of decision making. The definitions and scopes of ecosystem services are differentiated depending on the policy purposes such as environmental accounting, environmental valuation and natural resource management. The importance of identification and enumeration of final outputs associated with a particular policy is addressed. In addition, the usefulness of an alternative pathway-analysis beginning from benefits, via services and function, to process/structure of ecosystem is emphasized.

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An Empirical Analysis on the Mediating Role of Marketing on Customer Satisfaction Focused on the Aviation Service (항공서비스에서 고객 만족에 대한 마케팅 조절 효과 분석)

  • Kim, Joong-Kwan
    • International Commerce and Information Review
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    • v.18 no.3
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    • pp.227-248
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    • 2016
  • World aviation market has been expanded every year caused by improvement of economic level quality of individual life, increase of the development of tourist industry. Aviation companies have compete to develpe the service program for the maintaining of sustainable choice by customer and develop the market share. This study aims to suggest customer service strategy which is based on the relations between satisfaction by providing a differentiated service quality. This paper is focusing on the investigation with the mediating role of commitments on customer satisfaction in Aviation company. For this purpose, we do literature reviews, develop research model and conduct an empirical research. The literature review covers theoretical discussion on customer satisfaction and core variables for hypothesis setting. This analysis shows the airline service factors have a positive effect on the customers' satisfaction and re-choice intention. And it is necessary to improve airlines' systematic management and strategic development on airline service factors for better airlines' customer service.

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A Study on Intention to Use Personal Cloud Services: Focusing on Value Comparison (개인용 클라우드 서비스 사용 의도 연구: 가치 비교를 중심으로)

  • Kyunghoi Min;Chanhee Kwak;HanByeol Stella Choi;Heeseok Lee
    • Information Systems Review
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    • v.22 no.2
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    • pp.1-24
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    • 2020
  • Cloud computing technology is expanding its services to individual consumers through storage and applications. This study aims to compare the predisposing factors that affect the perceived value and the intention to use between users who have used or experienced services and those who have never experienced services from the perspective of benefit and sacrifice based on the value-based acceptance model. The results showed that the sacrifice factor (perceived cost) had a significant effect on perceived value and perceived value had a significant effect on intention to use, but showed a difference in perceived benefit. Perceived usefulness, ubiquity, and network effects had significant impact for experienced users' perceived value, but for inexperienced users, ubiquity did not have significant impact. In addition, usefulness was the most significant factor for experienced users while network effect was the same for inexperienced users. The results of this study suggest that consumers' intention to use personal cloud service is evaluated as a benefit and sacrifice point and a new attempt to re-examine the role of previous experience.

Indirect benefits of the introduction of Korean Spatial Information System (한국형 공간정보시스템 도입의 간접적 편익에 관한 분석)

  • Lee, Young-Sung;Kim, Kab-Sung;Jung, Hayoung;Kim, Jin
    • Journal of the Korean Regional Science Association
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    • v.33 no.2
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    • pp.39-46
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    • 2017
  • This study estimated indirect economic benefits of the introduction of Korean Spatial Information System. Korean academic society has been reluctant to consider indirect benefits as an item of benefits in cost-benefit analysis. Nevertheless, other countries including England recommend to consider some indirect benefits like option value as an important item of cost-benefit analysis, especially in the case of transportation projects. This study estimated indirect benefits of the introduction of Korean Spatial Information System using Contingent Valuation Methods: Indirect benefits of the project are so significant in terms of statistics and substantial in terms of magnitude that decision making can differ from the case without consideration of such indirect benefits.

The Estimation of Users' Benefit in Next Generation Urban and Rural Smart Weather Service Technique Research and Development Project (차세대 도시.농림 융합 스마트 기상서비스기술 개발 사업의 이용자 측면 편익 추정)

  • Lee, Joo Suk;Yoo, Seung Hoon
    • Journal of Korea Technology Innovation Society
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    • v.16 no.3
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    • pp.630-649
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    • 2013
  • Korea Meteorological Administration has promoted the next generation urban and rural smart weather service project. The purpose of this project is to provide the necessary information to urban and rural districts by using the subdivided meteorological information. This study attempts to assess the value of the next generation urban and rural smart weather service project by using contingent valuation method. According to estimating result, annual mean willingness to pay per household for the next generation urban and rural smart weather service project is 2,947 won.

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