• Title/Summary/Keyword: 색채디자인

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Suggestion of Study and Development of Model of Convergent Education Lecture Model of Floral Design and Color (화예디자인과 색채의 융복합 교육 강의모델 연구 및 개발제안)

  • Kim, Yoo Sun;Kim, Saet Byul
    • Journal of the Korean Society of Floral Art and Design
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    • no.40
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    • pp.63-75
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    • 2019
  • In this study, convergence art education which Based on the overall understanding of color, which is a field of science, the lecture model was constructed in order to operate a fusion curriculum which can be practically expressed by applying it to the artistic field of floral design. The learner was satisfied with the composition of the two lectures (floral design, color) and the way of conducting theory and practice. In addition, they felt that was able to access various areas through one subject. This indicates that learners themselves perceive the purpose and necessity of this study. On the other hand, it is pointed out that the background knowledge level between the majors and the non - majors is different. therefore Continuous feedback and adjustment of the degree of difficulty of the training seems to be necessary to enhance the learner's understanding. In order to develop the floral design, the curriculum development and education model should be built through convergence of various sciences. It is expected that this study will be used as basic data for the development of the curriculum for the artistic design education.

A study on the realities of color in apartment exteriors (아파트 외부 색채 환경의 실태연구-일산 신도시 아파트 중심으로-)

  • 박연선;김지혜
    • Archives of design research
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    • v.20
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    • pp.265-276
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    • 1997
  • I intend to grope for the desirable outdoor color environment creation plan through researching situation of our apartment houses color environment and grasping the point at issue. The rearch was made that Ilsan(16 items) new city apartment were selected and the color seperately measured such as the dominant, the aid, the accent colors through applied color component ratio was researched by calculating square measure of matched colors and through that the evaluation of apartment complex color environment was formed. The planned construction problems were issued from comparing the planned scheme and the present carrying color status guide by investigating the color plan applied Ilsan new city. The current out apartment outdoor color environment is poor, and the color plan of the early stage has many insufficient parts and many operation errors. For the creation of desirable color environment, the color plan establishment by regional characteristics, the color environment management, though exhaustive color consultation, and the external construction technique improvement, the standard color sheet diffusion, the color understanding of architects, the public relations (P.R), the education on the importance of color are required.

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Analysis study on tonal structure of ceramic's product -Centering quantitative analysis model- (도자제품의 색체구조의 분석연구 -정량 분석모형을 중심으로-)

  • 손연석
    • Archives of design research
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    • v.13 no.2
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    • pp.45-53
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    • 2000
  • All artists set the arrangement of relative probability subjectively by giving the contrast of color and chroma to give higher probability of some colors in their works and then perform the mechanical assignment. Also the analysis of plastic structure in all areas of design has been made by subjective and qualitative method based on the emotion, intuition and experience of interpreter of design structures and that of color structures was done by the same method. Therefore this study compares and suggests the style characteristics of modern and postmodern design with the object quantitative analysis of color structure by selecting and applying Ilya Chashinik's ceramic dishes as the analysis product of modern design and Jim Melchert's ceramic wall painting as that of postmodern design of 'analysis model of color structure' researched and developed for the quantitative information analysis based on information and communication theory and it is also meaningful in introducing and presenting the analytic procedure and methods centering around quantitative analysis model of color structure analysis.

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A Study on Interior Design Improvement of the Accommodation Area in RO-PAX Ships (로팍스여객선 거주구 실내디자인 개선방안에 관한 연구)

  • Park, Jin;Lee, Han-Seok;Pak, Sang-Wook
    • Journal of Navigation and Port Research
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    • v.44 no.1
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    • pp.1-9
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    • 2020
  • The purpose of this study was to investigate user satisfaction by identifying the problems and suggesting Improvement plans of interior design in the accommodation area of Ro-Pax ships. First, the characteristics of Ro-P ax ships' accommodation area through previous studies and references, and then a field survey was conducted on seven kinds of Ro-Pax ships. Based on the field study, a questionnaire survey was administered targeting 38 experts involved in passenger ships who indicated that public facilities were the most unsatisfactory of interior design in accommodation areas. As a result of Multiple Linear Regression Analysis, the satisfaction of color showed the highest influence on user satisfaction in accommodation areas, and required the standard of the interior design in accommodation areas. The suggested results of research were the types and layout of public facilities, improvement of color design, provision of interior design standard for accommodation areas, and improvement plans for interior design of Ro-Pax ships.

The research of color in organic rice packaging design in China (중국 유기농 쌀 패키지 디자인 색채 연구)

  • Li, yu-hong;Noh, hwang-woo
    • Proceedings of the Korea Contents Association Conference
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    • 2016.05a
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    • pp.151-152
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    • 2016
  • 중국의 생활수준이 갈수록 높아짐에 따라 중국 소비자들은 자신들이 구매하는 식품 안전성에 대해 관심이 커지고 있다. 중국은 주식이 쌀인데, 최근에 환경오염이 심해지고 소득수준이 향상되었기 때문에 안전한 유기농 식품 특히 유기농 쌀의 소비가 커지고 있다. 중국 유기농 쌀 제품의 차별화 요소는 있으나 다양성이 부족하고 색채에 있어서 보색을 많이 사용하여 저렴한 느낌을 주는 단점이 있다. 그래서 본 연구는 중국 TOP 10 브랜드 유기농 쌀의 패키지 색채 분석 통해 색채 사용의 문제점을 분석하였으며 중국 유기농 쌀 패키지디자인의 색채 개선방향은 컬러마케팅 적용을 통한 이미지와 색상을 일치시키는 것이 필요함을 알 수 있었다.

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Color Marketing Strategy of Milk Packaging (우유 Packaging 색채 마케팅전략)

  • Kim, Kyung-Hwa;Na, Ji-Young
    • The Journal of the Korea Contents Association
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    • v.12 no.1
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    • pp.197-210
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    • 2012
  • In this research, we executed a questionnaire survey targeting men and women in 20' or more who reside in the metropolitan area and have experienced purchasing the vehicles in order to study how Promotion Mix Activity affects Brand assets, and ultimately what kind of relation it has with Purchase intention. In the statistical process of collected data, we analyzed the data by using SPSS 12.0 for Windows statistical package and AMOS 7.0 program. As the result of analysis, first, when we analyzed the relation of the Promotion Mix Activity and Brand Assets of the companies, the more affirmative the assessment on the advertising activities of the companies was, the higher the brand popularity, royalty and image increased, And it appeared that as the assessment on PR activities of the companies got more affirmative, the brand popularity, image and royalty increased. Second, as the result of the analysis of the relation between salespersons' Promotion Activities and Brand assets, it appeared that salespersons' social capacity improved Brand awareness and royalty and their strategic capacity improved Brand awareness, royalty and image. Third, seeing the result of the analysis on the relation between Brand assets and Purchase intention, it was shown that Brand popularity had a meaningful positive(+) effect upon satisfaction and repurchase(oral) intention, and Brand royalty had a meaningful positive(+) effect upon satisfaction and repurchase(oral) intention. In addition, it appeared that Brand image had a meaningful positive(+) effect upon satisfaction and repurchase(oral) intention, and finally it could be known that Brand assets had a close correlation with Purchase intention. Therefore, this research established the color marketing strategy as follows. First, we shall build up the functional role such as aesthetic favor, information communication, protection of ecosystem, publicity reinforcement etc. so as to emphasize the properties of the package design; second, we have to construct the color marketing strategy to convey the images of the commodity besides the psychological and physiological utility which colors grants, the utility used in visual conveyance as communication media; third, we should build the color marketing strategy for the integration of company image; finally we have to compose the colors fitted for the company and product style and introduce design marketing using company colors.

A Study on hospital color plan by color sensibility palette - Korea University Guro hospital new building in the object (색채 감성 팔레트를 이용한 병원의 색채계획 연구 - 고려대학교 구로병원 신사옥을 대상으로 -)

  • Moon, Eun-Bae
    • Korean Institute of Interior Design Journal
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    • v.16 no.2 s.61
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    • pp.295-302
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    • 2007
  • The use of colors plays an important role in the field of space design. The selection of proper colors influences on people who use space by making the most of the psychological and physical functions of colors. Especially, the medical space is relatively more important than other indoor spaces in the selection of colors. The medical space has to be something to do with diversity and functions, and at the same time with stability and quietude, as well as the space with general convenient facilities. Color is not only related to the expression but also to the distinction of things and the existence. It also functions as a visual language. Human beings depend heavily on the function of color as a visual language. According to previous studies, human beings depend on color by 80% of the whole range of eyesight. Thus, color is an important factor in recognizing things and space. For example, in hospital, it Is very important to apply proper colors to various medical treatment spaces for the sake of patients' rest and healing. Various colors which do not consider the function of patients' rest and healing may make the space confusing against the change of space and structure. It is also important to apply colors to the change of space and structure. Another key point that I would like to make is that color has visual, direct and physical influence on the human body. For example, the color red with long wavelength serves to regulate body temperature. Research on the color scheme for hospitals should consider both physical and psychological factors. That is why the research should be carried out in depth through continuous clinical demonstration. The present research aims to outline color planning.